Marketing Strategy Manager Jobs in Puerto Rico (NOW HIRING)

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Full Time Professional San Juan, PR, PR

3 days ago Requisition ID: 1037

JOB DETAILS

Title

Artist Relations Project Manager

Classification

Exempt

Department

Artist Relations

Reports to

Director of Strategy and Development

YOU ARE ACCOUNTABLE

The Artist Relations Project Manager is responsible for managing all aspects of releases from label and artist partners, including marketing plan releases, product build, scheduling, and supply chain liaison. It is also responsible for managing the budget, which includes budgetary control of all work submitted to outside suppliers. The role facilitates the timely and economic completion of releases across departments. The role must develop strategies to promote their assigned artists’ growth in music and harness data to measure and drive success.

Key Performance Indicators: Timely and proper completion of launch tasks. Adherence to the budget. Compliance with the launch plan established at the beginning of the year. Streaming results versus projections.

YOUR IMPACT TO OUR BUSINESS

• Manage artist new releases and music plans and budgets.
• Manage a roster of priority label clients.
• Oversee new release planning and execution across teams. Key tasks for success include:
  • Communicate to internal teams the artist’s vision
  • Project manage release tasks and deliverables,
  • implement timelines & monitor task completion
  • Facilitate interdepartmental coordination and support obtaining required documents & assets
  • Support marketing initiatives as needed to ensure timely execution
• Act as the operational point of contact between artists, their management teams, and the label.
• Develop timelines, scopes of work, and execution roadmaps for each project, ensuring compliance with deadlines and quality standards.
• Coordinate with internal teams (Marketing, Media & Creative, PR, Partnerships, Legal, Finance) to align processes and deliverables.
• Monitor KPIs post-release and compare them to goals and previous releases.
• The primary owner and key person responsible for carrying out the specific process stage and task completion.
• Lead annual plan creation and proposes artists’ budget for the upcoming year
• Lead the client onboarding process in collaboration with A&R, integrations, and other teams where necessary.
• Lead production activities by coordinating, monitoring, and tracking the budget.
• Responsible for managing releases across multiple labels and formats in line with the release schedule, deadline, and budget.
• Lead meetings with Talent Management and A&R to align on the artist's vision and quantitative goals for the release. Then, I will share the completed new release marketing brief with internal label departments to trigger the new release process.
• Analyze market research to identify trends, competitors, and customer needs to detect insights for marketing strategies.
• Oversees the overall New Release Project Management across teams.
• For Marketing, carries out initial meetings to discuss marketing brief, guides team in terms of crucial track opportunities and audience, and supports executing initiatives when needed.
• Develop, implement, and monitor marketing plans for music releases and present the recommendations to the client.
• Collaborate with cross-functional teams to align marketing initiatives with overall business objectives, working closely with external Advertising and Public Relations agencies and other vendors.
• Responsible for consolidating streaming, marketing, and retail & placement data into a concise report to share with Label Leadership. This will aid in forward-looking decision-making with New Releases.
• Ensure timely delivery of release assets from external partners and internal delivery into digital, physical & video supply chains, such that marketing timelines are met.
• Compile release, promo & marketing updates and distribute them to the management team as necessary.
• Monitor and analyze the performance of online marketing efforts to track effectiveness and optimize accordingly.
• Represent Rimas and support clients by attending live shows and events.
• Build and maintain excellent relationships with client teams.
• Develop strong relationships with artists, management camps, and licensors to maximize marketing and product capabilities.
• Source and build positive relationships with external PR companies across print, radio & online to maximize campaign potential.
• Other responsibilities according to business needs.
• General responsibilities:
  • Fulfill the job's responsibilities and obligations by the company's rules.
  • Comply with the safety and health measures established by the company.
  • Refrain from engaging in improper, disorderly, criminal, or immoral conduct that reasonably may affect the company's best interests.
  • Comply with the orders and instructions of the company in the regular exercise of its executive powers and managerial discretion.
  • Abstain from competing in the company's business activities.
  • Contribute to increase the productivity and competitiveness of the company.
  • Satisfactorily fulfill all those duties that derive from the contract of employment and with the rules and procedures established by the company.

MUSIC TO RIMAS

• Passionate about music and entertainment.
• Experience understanding client needs and providing an innovative solution approach.
• A high degree of self-motivation.

Your creativity

• Ability to create new standards and ways of doing things with an innovative and hacker attitude.
• Proven ability to process high volumes of data with speed and accuracy.
• Innovative thinking and the ability to generate creative marketing ideas.

Your knowledge and experience

• Bachelor’s degree in marketing or advertising.
• Minimum three (3) years of experience in a related area.
• Vast and proven experience in Project Management
• Experience in budget management
• Strong written and verbal communication skills in English and Spanish.
• Excellent interpersonal relations skills.
• Proficient in computer software and web-based applications, including digital solutions.
• Proficiency in Excel, Word, PowerPoint, and other similar programs.

Your attitude

• An organized self-starter with the capacity to manage a varied and often intense workload, as every project being supported in the role is important.
• Ability to work independently, multi-task, adapt to changing priorities, and manage complex situations and problem-solving while maintaining professionalism and poise.
• Ability to work effectively in cross-functional teams.
• Strong interpersonal skills for collaboration with colleagues and external partners.
• PPT approach.

WAY OF BUSINESS

• You are part of a one-stop 360 organization focusing on the new generation of Latinx artists with a multi-platform entertainment format.
• You are part of an expert creative music label to create relevant opportunities for our artists.
• You are part of the underdogs who are unafraid of their creative vision, differentiation, and own voice.
• You shape, connect, and move Nuestra Cultura with our artist music and entertainment approach.

YOUR ENVIRONMENT, AND PHYSICAL EFFORTS

• Work office environment with a fast pace and constant creative changing approach.
• Constant music environment.
• Long hours of entertaining work sessions, including nights, weekends, and holidays.

Your Physical Efforts

• Prolonged periods sitting at a desk and working on a computer.
• Must be able to lift 15 pounds at times.

GENERAL NOTES

The above statements describe the general nature and level of work performed by employees assigned to this classification. The statements are not an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. The employer reserves the right to modify, change, add, or eliminate each section according to business and operational needs.