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Marketing Projects Manager Jobs in Delaware (NOW HIRING)

Ra

Marketing Analytics Manager

Wilmington, DE

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel ... Who is good in management or leadership role. Who is good in providing external consulting. Who is ...

Barclays

Loyalty Marketing Manager

Wilmington, DE · On-site

Management of the marketing budget, allocating resources to maximise ROI. * Defines marketing ... They will identify new directions for assignments and/ or projects, identifying a combination of ...

Ra

Marketing Analytics Senior Manager

Wilmington, DE

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel ... Who is good in management or leadership role. Who is good in providing external consulting. Who is ...

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Marketing Projects Manager information

What are some common challenges a marketing projects manager faces when coordinating cross-functional teams?

A Marketing Projects Manager often encounters challenges in aligning priorities and communication across different departments such as sales, creative, and product teams. Balancing diverse timelines, managing stakeholder expectations, and ensuring everyone is updated on project progress are typical hurdles. Success in this role requires strong organizational skills, proactive communication, and the ability to resolve conflicts efficiently to keep projects on track and within scope.

What are the key skills and qualifications needed to thrive as a marketing projects manager, and why are they important?

To thrive as a Marketing Projects Manager, you need strong project management abilities, marketing strategy knowledge, and typically a bachelor’s degree in marketing or a related field. Familiarity with project management software (such as Asana or Trello), marketing automation platforms, and data analytics tools is usually required. Exceptional communication, leadership, and problem-solving skills help you coordinate teams and manage multiple stakeholders. These skills ensure effective campaign execution, timely project delivery, and measurable marketing success.

What is the difference between Marketing Projects Manager vs Marketing Coordinator?

AspectMarketing Projects ManagerMarketing Coordinator
ResponsibilitiesOversees marketing projects, manages teams, develops strategiesSupports marketing campaigns, coordinates activities, assists with execution
Required SkillsProject management, leadership, strategic planningCommunication, organization, campaign support
CredentialsBachelor's degree in marketing or related field; certifications like PMP beneficialBachelor's degree in marketing or communications often preferred
Work EnvironmentManagement level, often in office or remote settingsSupport role, collaborative team environment

The Marketing Projects Manager focuses on leading marketing initiatives and managing teams, requiring strategic skills and project management certifications. In contrast, the Marketing Coordinator provides support for campaigns, handling coordination and execution tasks. Both roles are essential in marketing departments but differ in scope, responsibility, and seniority.

What does a marketing projects manager do?

A Marketing Projects Manager oversees the planning, execution, and completion of marketing initiatives within an organization. They coordinate between different teams, manage budgets and timelines, and ensure that marketing campaigns and projects align with company goals. Their role often involves supervising project teams, tracking progress, resolving issues, and reporting outcomes to stakeholders. Effective Marketing Projects Managers combine strong organizational skills with a deep understanding of marketing strategies and tools.
What are the most commonly searched types of Marketing Projects jobs in Delaware? The most popular types of Marketing Projects jobs in Delaware are:
What are popular job titles related to Marketing Projects Manager jobs in Delaware? For Marketing Projects Manager jobs in Delaware, the most frequently searched job titles are:
What job categories do people searching Marketing Projects Manager jobs in Delaware look for? The top searched job categories for Marketing Projects Manager jobs in Delaware are:
What cities in Delaware are hiring for Marketing Projects Manager jobs? Cities in Delaware with the most Marketing Projects Manager job openings:
Marketing Projects Manager jobs near you
Infographic showing various Marketing Projects Manager job openings in Delaware as of July 2026, with employment types broken down into 84% Full Time, 14% Part Time, 1% Temporary, and 1% Contract. Highlights an 85% Physical, 1% Hybrid, and 14% Remote job distribution.

Digital Marketing Specialist

University of Delaware

Newark, DE • On-site

Full-time

Posted 24 days ago

University Of Delaware rating

5.7

Company rating: 5.7 out of 10

Based on 21 frontline employees who took The Breakroom Quiz

580th of 617 rated colleges and universities

Job description

Digital Marketing Specialist
Job no: 503417
College / VP Area: Office of the Provost
Work type: Staff
Location: Newark, DE
Categories: Communications & Public Relations, Full Time, Extension and Outreach
Pay Grade: 30E
Context of Job:
Under the direction of the Director of Marketing for the Center for Innovation in Lifelong Learning and Teaching (CILLT), the Digital Marketing Specialist is a high-impact, execution-level role responsible for driving enrollment growth across CILLT programs. Working within the CILLT marketing team, the specialist will lead the design, implementation and continuous optimization of multichannel digital advertising campaigns for UD Online, Professional and Continuing Studies, and the Osher Lifelong Learning Institutes. This role requires a balance of creativity, analytical rigor, independent project management, and a deep understanding of the prospective student journey.
Major Responsibilities
  • Digital Advertising and Performance Management
  • Develop, coordinate and implement the digital content for multiple digital marketing campaigns, working closely with the Director, CILLT program stakeholders and campus partners.
  • Manage and scale paid search (Google Ads), display, and paid social (Meta, LinkedIn) campaigns to meet specific enrollment KPIs.
  • Regularly monitor and interpret indicators (CPA, CTR, Conversions) to pivot ad spend toward high-performing channels.
  • Generate reports, analyze data and make meaningful observations and recommendations for CILLT's digital channels.
  • Design and implement testing for ad copy, landing pages, and creative assets to improve conversion rates.
  • Implement and maintain SEO/GEO best practices to ensure high organic visibility.
  • Stay current on best practices and trends in digital marketing and implement new strategies and tactics as appropriate.

Funnel Automation and Content Execution
  • Assist the Slate CRM Manager in creating and optimizing automated Slate CRM email flows to nurture prospective students through
  • the enrollment funnel.
  • Coordinate the production of compelling digital content, including ad copy, ensuring all assets align with University brand standards.
  • Manage a robust, performance-oriented social media presence across multiple business units and channels.

Project Management and Collaboration
  • Manage multiple campaign projects and stakeholder requests simultaneously from ideation to post-mortem.
  • Act as the primary performance marketing expert when collaborating with faculty, program instructors, and campus partners.
  • Maintain a master content and campaign calendar to ensure timely execution and cross-platform alignment.
  • Collaborates with UD's Office of Communications and Marketing to ensure alignment and efficiency with other University campaigns.
  • Perform other job-related responsibilities as assigned.

Qualifications
  • Bachelor's degree and four years of experience in digital marketing, specifically managing paid media budgets, or equivalent combination of education and experience.
  • Technical experience with the following:
    • Platforms: Proficiency in Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads.
    • CRM/Email: Direct experience with Slate CRM or similar enterprise-level marketing automation tools.
    • Analytics: Well-versed in Google Analytics and SEO/GEO tools.
    • CMS: Experience utilizing WordPress, Adobe Experience Manager, or similar content management system.
    • Project Management: Demonstrable experience using Smartsheet (preferred), Asana, Monday, or similar.
  • Proven ability to work independently in a fast-paced environment and manage complex project timelines under tight deadlines.
  • Strong analytical skills and experience with data-driven decision making.
  • Excellent writing and editing skills, with the ability to create compelling content for a variety of digital channels.
  • Ability to identify trends, opportunities, and risks and adjust campaign tactics accordingly.
  • Familiarity with higher education marketing and the unique needs of adult learners/online students is preferred.

Notice of Non-Discrimination and Equal Opportunity
The University of Delaware does not discriminate against any person on the basis of race, color, national origin, sex, gender identity or expression, sexual orientation, genetic information, marital status, disability, religion, age, veteran status or any other characteristic protected by applicable law in its employment, educational programs and activities, admissions policies, and scholarship and loan programs as required by Title IX of the Educational Amendments of 1972, the Americans with Disabilities Act of 1990, Section 504 of the Rehabilitation Act of 1973, Title VI and VII of the Civil Rights Act of 1964, and other applicable statutes and University policies. The University of Delaware also prohibits unlawful harassment including sexual harassment and sexual violence.
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