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Marketing Program Manager Jobs in Rome, NY (NOW HIRING)

Staffworks CNY

Sales & Marketing Analyst

Utica, NY

$20/hr

Immediate Opening - Sales & Marketing Analyst Openings! $20.00 an hour Staffworks is seeking ... programs * Assist Director in organizing and tracking CRM platform * Running Sales Reports and ...

Texas Roadhouse

Local Store Marketer

Dewitt, NY · On-site

$16 - $20/hr

Assisting the Managing Partner and management team with the creation, development, and implementation of local store marketing programs that build guest loyalty, guest counts, check average, and ...

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All JobsMarketing Program JobsMarketing Program Manager JobsMarketing Program Manager Jobs in Rome, NY

Marketing Program Manager information

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How much do marketing program manager jobs pay per hour?

As of Aug 26, 2026, the average hourly pay for marketing program manager in Rome, NY is $51.90, according to ZipRecruiter salary data. Most workers in this role earn between $39.13 and $62.36 per hour, depending on experience, location, and employer.

What does a marketing program manager do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

What are the key skills and qualifications needed to thrive as a marketing program manager, and why are they important?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

How does a marketing program manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

More about Marketing Program Manager jobs

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What cities near Rome, NY are hiring for Marketing Program Manager jobs?

Cities near Rome, NY with the most Marketing Program Manager job openings:

Marketing Program Manager jobs near you
Infographic showing various Marketing Program Manager job openings in Rome, NY as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, and 3% Contract. Highlights an 94% Physical, 1% Hybrid, and 5% Remote job distribution, with an average salary of $107,959 per year, or $51.9 per hour.

Senior Innovation Program Manager

Turning Stone Enterprises

Verona, NY

$121K - $154K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted yesterday

New

Turning Stone Enterprises rating

6.7

Company rating: 6.7 out of 10

Based on 30 frontline employees who took The Breakroom Quiz

21st of 52 rated entertainment

Job description

Job Requirements

Salary Range: $121,000 to $154,000 yearly

The Senior Innovation Program Manager is responsible for building operational maturity within the PMO while leading complex, enterprise-wide strategic initiatives at Turning Stone Enterprises. This role operates within a highly matrixed environment, working across business units, functions, and leadership levels to align strategy, priorities, and execution while building portfolio management, strategic planning, and change management capabilities, ensuring the PMO operates as a value-driven, enterprise function.

You will drive strategic decision-making and execution at scale, ensuring that innovation efforts translate into real business impact. By aligning cross-functional teams, shaping governance frameworks, and guiding high-visibility initiatives from concept through implementation, you will play a pivotal role in accelerating enterprise transformation.

What does a Senior Innovation Program Manager do?            

  • Maintain and reinforce enterprise-wide program standards, best practices, and governance.
  • Oversee enterprise roadmap and initiative pipeline visibility, health, and reporting. 
  • Identify and address operational gaps that limit speed or quality of delivery. 
  • Lead prioritization efforts based on strategic alignment, capacity, risk, and measurable business value.
  • Apply consistent intake processes, acceptance criteria, and evaluation frameworks. 
  • Implement risk assessment, mitigation, and resilience planning approaches at the program and portfolio level.
  • Partner with leadership to evolve tooling, reporting, and AI-enabled capabilities.
  • Translate enterprise strategy and business drivers into actionable, multi-year program roadmaps. 
  • Provide leadership and structure for large-scale, complex initiatives spanning digital, CX, marketing, technology and operations. 
  • Assess interdependencies and enterprise impacts across initiatives. 
  • Support strategy-based decision-making through data, analysis, and scenario planning. 
  • Preemptively identify challenges and risks, and define remediation strategies and solutions.
  • Support the Director of PMO in establishing and enforcing enterprise change management standards. 
  • Lead operational rollout planning to ensure initiatives are adopted and sustained. 
  • Initiate transition-to-support and operational handoff strategies in partnership with business and IT teams.
  • For assigned programs, provide day-to-day guidance to project managers working on associated projects.
  • Ensure project plans and execution strategies align to larger business objectives and initiatives. 
  • Help in identifying potential risks and developing mitigation strategies and plans.
  • Facilitate planning sessions, program reviews, and executive updates.
  • Provide high-quality executive-level reporting and insights.
  • Drive decision-making through clear articulation of risks, tradeoffs, and impacts.
  • Serve as a trusted advisor to senior leadership on initiative health and strategic investments.

Who We Are:

We are Turning Stone Enterprises, a dynamic organization with a diverse range of business operations. Among our prominent offerings is the Turning Stone Resort Casino, which has received the prestigious Best of New York Gaming Resort award for an impressive six consecutive years. Complementing this flagship property, we operate satellite casinos like YBR Casino & Sports Book, Point Place Casino, and The Lake House at Sylvan Beach. Beyond gaming and hospitality, our portfolio also includes convenience stores, three 18 hole PGA-level golf courses, and other unique ventures.


Work Experience

To be successful as a Senior Innovation Program Manager, you'll need:

  • 8-12+ years leading large, complex programs in enterprise environments.
  • Demonstrated success building team structure, standards, and governance. 
  • Strong change management experience. 
  • Experience leading long-term, cross-functional initiatives with executive visibility. 
  • Hospitality, entertainment, gaming, retail, or consumer-focused experience preferred. 
  • Experience delivering programs that leverage personalization, automation, or AI/ML to enhance guest experiences or operations.
  • Excellent communication, stakeholder management, and execution skills.
  • Ability to stand/walk for long periods of time and lift up to 10 pounds.

Preferred Skills:

  • Knowledge of digital experience platforms (DXPs), CDPs, or personalization engines.
  • Comfortable navigating matrixed teams, changing priorities, and fast-moving digital ecosystems.
  • Experience with Figma/FigJam, Airtable, Smartsheet, and Adobe Experience Cloud or similar products. 

What we value:

  • Positivity - Team members who are passionate to learn, energetic to hit the ground running and willing to grow in a professional, team-oriented environment with a focus on guest service.
  • Growth Opportunities - We offer a successful journey, including hands-on training and support to advance your career.
  • Empowerment - We believe in our team members. With learning opportunities, career growth potential and recognition of outstanding performance, we encourage our team to take pride in their work.

Benefits

Why choose Turning Stone Enterprises?

  • Paid weekly
  • Variety of schedules
  • Paid time off
  • Tuition assistance
  • Career-building professional development
  • Discounts from dining to fuel to concerts
  • Team Member appreciation events
  • Quality healthcare and dental benefits
  • A robust 401k retirement plan
  • Dealer School
  • Finance Scholarship Program

Why You Will Appreciate Us:

At Turning Stone Enterprises, we prioritize the well-being and professional growth of our team members by offering an extensive array of benefits. From comprehensive medical, dental, and vision plans to a 401(k) and life insurance, we ensure your health and financial security. Our work-life balance support includes paid time off, paid holidays, and team member assistance programs. We're also committed to wellness, with various programs and an upcoming 5,000-square-foot onsite medical center.

With over 4,500 team members across Central New York, we focus on delivering exceptional experiences for both our guests and staff. Our resources include training programs, complimentary shuttles, and career development initiatives, helping you reach your professional goals. Whether you're starting your career or advancing it, join us for a rewarding journey of growth and success at Turning Stone Enterprises. We look forward to welcoming you to our team!


Employment Type: FULL_TIME

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