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Marketing Program Manager Jobs in Tennessee (NOW HIRING)

Motive

Field Marketing Manager

Nashville, TN · On-site

About the Role We're looking for a results-oriented Field Marketing Manager to develop and execute high-impact marketing programs and events for our Central Enterprise Sales team. Based in Nashville ...

BERETTA USA CORP

Market Compliance Program Manager

Gallatin, TN · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

  • PTO

The Market Compliance & Authorized Reseller Program Manager is responsible for the administration ... Collaborate with Sales, Marketing, Legal, Operations, Customer Service, and eCommerce stakeholders ...

Revance

Senior Program Manager - Remote

Nashville, TN · Remote

$125K/yr

  • Medical

  • Life

  • Retirement

  • PTO

We are seeking a Senior Program Manager to lead and manage the execution of complex, cross ... Marketing, Quality, Supply Chain, and Manufacturing. * Ensure alignment with regulatory strategies ...

Motive

Field Marketing Manager

Nashville, TN · On-site +1

Develop and implement tailored field marketing programs aligned with overall GTM strategy and ... Manage vendor relationships and execution details for event production, logistics, attendee ...

Oracle

Program Manager, Content & Campaigns

Nashville, TN · On-site

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

In this role, you'll manage content programs that support campaign execution, strengthen ... Bachelor's degree or equivalent work experience in Communications, Public Relations, Marketing ...

Motive

Field Marketing Manager

Nashville, TN · On-site

Develop and implement tailored field marketing programs aligned with overall GTM strategy and ... Manage vendor relationships and execution details for event production, logistics, attendee ...

Ventura Community Partners

Marketing Manager

Nashville, TN · On-site +1

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

The Marketing Manager supports execution of B2B marketing programs that build brand awareness, generate leads, and help attract and retain new business from property developers and homeowner ...

LJA Engineering

Program Manager - Traffic

Nashville, TN · On-site

  • Medical

  • Dental

  • PTO

Internal recruitment team, in-house training, and a marketing department specific to our industry ... As a Program Manager at LJA in our Transportation department, you will be responsible for ...

LJA Engineering

Program Manager - Traffic

Nashville, TN · On-site

  • Medical

  • Dental

  • PTO

Internal recruitment team, in-house training, and a marketing department specific to our industry ... As a Program Manager at LJA in our Transportation department, you will be responsible for ...

Mandy Hancock Law

Marketing Manager

Knoxville, TN · Hybrid

$110K/yr

If you're an experienced Marketing Manager ready to join a firm where your voice matters and your ... marketing programs * Participate in leadership meetings and quarterly planning, including ...

Eastman

Marketing Excellence Manager

Kingsport, TN

$96K - $132K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Demonstrated ability to manage marketing programs in a multi-cultural matrix environment * Strong knowledge of relevant technologies in marketing and how they are deployed to support and enable ...

Eastman

Marketing Excellence Manager

Kingsport, TN · On-site

$96K - $132K/yr

  • Medical

  • Dental

  • Vision

  • Life

  • Retirement

  • PTO

Demonstrated ability to manage marketing programs in a multi-cultural matrix environment * Strong knowledge of relevant technologies in marketing and how they are deployed to support and enable ...

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All JobsMarketing Program JobsMarketing Program Manager JobsMarketing Program Manager Jobs in Tennessee

Marketing Program Manager information

See Tennessee salary details

$15

$49

$78

How much do marketing program manager jobs pay per hour?

As of Aug 18, 2026, the average hourly pay for marketing program manager in Tennessee is $49.76, according to ZipRecruiter salary data. Most workers in this role earn between $37.55 and $59.76 per hour, depending on experience, location, and employer.

What does a marketing program manager do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

What are the key skills and qualifications needed to thrive as a marketing program manager, and why are they important?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

How does a marketing program manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

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Marketing Program Manager jobs near you
Infographic showing various Marketing Program Manager job openings in Tennessee as of August 2026, with employment types broken down into 1% As Needed, 82% Full Time, 14% Part Time, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $103,491 per year, or $49.8 per hour.

Senior Program Manager, Demand Generation

Relativity

Nashville, TN • On-site

$128K - $192K/yr

Other

This job post has expired today. Applications are no longer accepted.

Job description

Posting Type

Hybrid

Job Overview

Gavel has been acquired by Relativity, the leading legal data intelligence company. Gavel currently operates as a standalone product line within Relativity, with two products: Gavel Workflows, a legal document automation platform for law firms, and Gavel Exec, an AI contract review and drafting tool for in-house legal teams and transactional attorneys.
This role owns all inbound demand generation and marketing-led outbound for both products, driving free trials and demo requests across the full funnel. In the near-term, you will be the only dedicated marketer on the Gavel team: building and running the playbook. You will own the strategy, the tech stack, the channels, and the reporting, and you will advise the CEO and cross-functional leadership on where to invest and why.
This is a high-autonomy role for someone who has operated as a solo marketing function before, thinks in systems, and holds themselves accountable to pipeline and revenue outcomes.

Job Description and Requirements

Role Responsibilities

Demand Generation and Pipeline

  • Define the demand generation strategy across both products and own the outcomes: trials, demos, CAC, ACV, LTV

  • Own andoptimizepaid search and paid social campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn, Reddit, and OpenAI

  • Adviseleadership on funnel health, channel ROI, and investment prioritization

  • Identify, build, and run experiments and big bets to drive step-change growth, from hypothesis to execution and reporting

Website, Content, and SEO

  • Own ourWebflowsite: strategy, page edits, CMS updates, and new page launches

  • Define and drive the SEO and AEO content strategy, including the competitor comparison hub and LLM citation visibility program

  • Run editorial operations for two founderSubstacksand bi-weekly newsletters

  • Oversee contractors for SEO/AEO execution and social content production

CRM, Email, and Lifecycle

  • Own HubSpot as the system of record: contact management, lifecycle stages, routing logic, and lead flow

  • Design and build onboarding, nurture, sales, and marketing email sequences across both products

  • Partner with sales and customer success on pipeline content, outbound sequences, competitive assets, and retention communications

Analytics, Attribution, and Operations

  • Maintain and evolve the marketing attribution model, including cross-functional work with engineering to connect pre-signup session data to revenue outcomes

  • Translate data fromBigQuery, Looker, HubSpot, GA4, and Google Sheets into clear recommendations for leadership

  • Own the fullmartechstack and build AI workflows and automations across your workflow

What We Are Looking For

  • 7 to 10 years of experience in demand generation, growth marketing, or a closely related role at a B2B SaaS company

  • Demonstrated experience as a solo or near-solo marketer who owned strategy and outcomes, not just execution

  • Hands-on paid ownership: you have managed campaigns, made budget and bid decisions, and understood conversion tracking at a technical level

  • Strong HubSpotproficiencyacross sequences, workflows, lifecycle management, and reporting

  • Experience designing and executing SEO or content programs with measurable pipeline impact

  • Comfortable working cross-functionally with engineering and data teams to build marketing infrastructure and translate data fromBigQuery, Looker, HubSpot, GA4, and spreadsheets into investment recommendations

  • AI fluency: you use AI tools as a core part of how you work to build automations, produce content, analyze data, and move faster than a team of one should be able to

  • Strong written communication: you write copy, briefs, and strategic recommendations regularly and well

Preferred Qualifications

  • Experience with AEO, LLM citation optimization, or AI-driven search visibility programs

  • Familiarity withBigQueryor data warehouse tools for marketing attribution

  • Experience inlegaltech, legal operations, or selling to law firms or in-house legal teams

  • Experience building and owning amartechstack from the ground up

Relativity is committed to competitive, fair, and equitable compensation practices.

This position is eligible for total compensation which includes a competitive base salary, an annual performance bonus, and long-term incentives.

The expected salary range for this role is between following values:

$128,000 and $192,000

The final offered salary will be based on several factors, including but not limited to the candidate's depth of experience, skill set, qualifications, and internal pay equity. Hiring at the top end of the range would not be typical, to allow for future meaningful salary growth in this position.

Required Skills:

Content Strategy, Demand Generation Strategy, HubSpot CMS, Marketing Attribution, Marketing Research Strategy, Paid Search Marketing, Sales Enablement, Search Engine Optimization (SEO)

Apply