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Marketing Program Manager Jobs in Missouri (NOW HIRING)

As Senior Integrated Marketing Manager, you will bring multiple marketing functions together into ... Lead the creator and influencer program, including sourcing, briefing, reviewing, negotiating rates ...

Oversee procedures, production and advertising materials for marketing programs (Explore magazine ... Manage daily gifting, no show gifting and pre gifting reports. * Manage CRMS reports such as ...

Oversee procedures, production and advertising materials for marketing programs (Explore magazine ... Manage daily gifting, no show gifting and pre gifting reports. * Manage CRMS reports such as ...

Accountable for business, functional or operational areas, processes or programs, which may include ... marketing initiatives that focus on client retention, new sales, and relationship management.

Accountable for business, functional or operational areas, processes or programs, which may include ... marketing initiatives that focus on client retention, new sales, and relationship management.

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Marketing Program Manager information

See Missouri salary details

$16

$51

$81

How much do marketing program manager jobs pay per hour?

As of Sep 1, 2026, the average hourly pay for marketing program manager in Missouri is $51.42, according to ZipRecruiter salary data. Most workers in this role earn between $38.80 and $61.78 per hour, depending on experience, location, and employer.

What does a marketing program manager do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

What are the key skills and qualifications needed to thrive as a marketing program manager, and why are they important?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

How does a marketing program manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

More about Marketing Program Manager jobs

What are the most commonly searched types of Marketing Program jobs in Missouri?

The most popular types of Marketing Program jobs in Missouri are:

What are popular job titles related to Marketing Program Manager jobs in Missouri?

For Marketing Program Manager jobs in Missouri, the most frequently searched job titles are:

What cities in Missouri are hiring for Marketing Program Manager jobs?

Cities in Missouri with the most Marketing Program Manager job openings:

Infographic showing various Marketing Program Manager job openings in Missouri as of August 2026, with employment types broken down into 1% As Needed, 76% Full Time, 20% Part Time, and 3% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $106,956 per year, or $51.4 per hour.

Field Marketing Manager

1st Phorm International

Fenton, MO • On-site

Other

Medical, Dental, Vision, Retirement, PTO

Posted 11 days ago


Job description

ABOUT 1ST PHORM

1st Phorm is a rapidly growing fitness and lifestyle company. We offer a fast-paced, competitive work environment, that provides an opportunity to grow your career like no other place in the world.  1st Phorm represents more than just a supplement company. It’s a movement to help real people get real and long term results. A movement to change the way people behave toward each other. It’s working to do the best you can and do the right thing ... even if it may not be the quickest or easiest way to get there.

OUR CORE VALUES

LOYALTY. GO THE EXTRA MILE. STAY HUMBLE. BE DISCIPLINED. ACCEPT RESPONSIBILITY. TAKE INITIATIVE. LEAD BY EXAMPLE. BUILD POSITIVE & FUN RELATIONSHIPS. ALWAYS BE LEARNING. BE SELFLESS. BE ENTHUSIASTIC. BELIEVE.


WHY THIS ROLE

This is the leadership seat for 1st Phorm's national field marketing function. You'll own the Street Team, the field marketing budget, and the strategy behind how we show up in grassroots, retail, and event spaces across the country at a moment when the brand is expanding aggressively across Better For You (BFY) and Phorm Energy. This role has a clear growth trajectory within the Events & Activations team and significant autonomy to build, test, and scale new field marketing approaches.


POSITION OVERVIEW

The Field Marketing Manager is responsible for leading and scaling 1st Phorm's field marketing operations across grassroots, retail, and event activations nationwide. This role ensures our field team operates at a high level of execution, professionalism, and measurable performance while driving brand growth, retail velocity, and consumer acquisition in-market. 
The Field Marketing Manager will oversee street team leadership, budget management, scheduling, grassroots strategy, guerrilla marketing innovation, and field-level ROI tracking ensuring every activation supports broader company growth objectives. 

This role is both strategic and hands-on.


CORE RESPONSIBILITIES

  1. Field Team Leadership & Performance Management
    1. Directly manage the 1st Phorm Street Team
    2. Lead weekly field marketing team meetings
    3. Establish clear performance expectations and KPIs
    4. Conduct ongoing coaching, training, and accountability check-ins
    5. Ensure high-level execution standards across all activations
    6. Maintain strong team morale, communication, and discipline across a distributed, multi-market team
    7. Develop future field leaders and succession planning
  2. Event & Activation Execution Oversight
    1. Oversee planning and execution of:
      1. Grassroots activations
      2. Retail samplings
      3. Regional events
      4. Trade shows
      5. Guerrilla marketing initiatives
    2. Ensure all activations are:
      1. On-brand
      2. On-budget
      3. Logistically sound
      4. Measurable
    3. Review and approve event briefs, run-of-shows, and staffing plans
    4. Step into key events as on-site lead when required
  3. Budget Ownership & Financial Discipline
    1. Own and manage the national field marketing budget
    2. Track spend vs. forecast monthly
    3. Approve field expenses and travel
    4. Identify cost efficiencies without sacrificing impact
    5. Provide budget reporting to Director of Events
    6. Ensure strong ROI alignment across all field initiatives
  4. Scheduling & Logistics Management
    1. Ensure adequate staffing for all field events
    2. Prevent schedule conflicts and overextension
    3. Maintain activation coverage across priority markets
  5. Market Opportunity Development
    1. Identify and bring new event opportunities to the table
    2. Source grassroots and regional events aligned with:
      1. Fitness
      2. College
      3. Motorsports
      4. First Responder communities
    3. Evaluate opportunities based on:
      1. Sampling Reach
      2. Cost
      3. Audience alignment
      4. Sampling rights
      5. Data capture potential
      6. Retail proximity
    4. Present structured opportunity briefs for leadership approval
  6. Guerrilla Marketing & Growth Innovation
    1. Develop and execute creative, high-impact, low-cost guerrilla marketing tactics
    2. Identify unconventional ways to:
      1. Drive product trial
      2. Capture emails/SMS
      3. Create organic content
      4. Generate local buzz
    3. Pilot new activation concepts and measure results
    4. Continuously test and iterate new in-market growth strategies
  7. Retail & Velocity Support
    1. Align field efforts with retail growth priorities
    2. Ensure field activations are strategically placed near retail partners
    3. Support velocity-building initiatives (store competitions, samplings, etc.)
    4. Track and report on retail lift tied to activations
  8. Reporting & KPI Tracking
    1. Track and report on:
      1. Samples distributed
      2. Emails/SMS captured 
      3. Retail lift (where applicable)
      4. Cost per activation
      5. Cost per lead
      6. Impressions & engagement
    2. Deliver concise weekly updates
    3. Participate in bi-monthly performance reviews
    4. Ensure field data is properly documented and measurable
  9. Cross-Functional Collaboration
    1. a. Work closely with:
      1. Media/creative team
      2. BFY team
      3. Student Marketer program
      4. Legionnaire program
      5. Operations & Logistics
    2. Ensure brand consistency across all field touchpoints
    3. Provide creative briefs for field assets and signage
    4. Communicate clearly across departments
  10. Brand Representation & Culture
    1. Represent 1st Phorm with professionalism and integrity
    2. Maintain high appearance and conduct standards for the team
    3. Protect brand image at all events
    4. Lead with intensity, ownership, and accountability
  11. Key Performance Indicators (KPIs)
    1. Samples Distributed
    2. Cost per sample distributed
    3. Data capture
    4. On site sales
    5. Budget adherence
    6. Retail velocity impact


QUALIFICATIONS

  • 5+ years experience in field marketing, event marketing, or brand activations, including at least 2+ years managing a distributed or multi-market field team
  • Experience in field marketing or brand activation within CPG, supplements, beverage, or fitness industries strongly preferred with competitor brand experience being a plus
  • Proven leadership and team management experience, including managing remote or geographically dispersed teams
  • Strong budgeting and financial oversight skills; experience owning a six-figure+ annual budget preferred
  • Ability to travel frequently (75%+)
  • Highly organized and detail-oriented
  • Creative thinker with execution discipline
  • Strong communication and presentation skills
  • Data-driven decision maker
  • Self-starter with ownership mindset


IDEAL CANDIDATE TRAITS

  • Operates like a business owner
  • Obsessed with execution quality
  • Competitive and performance-driven
  • Creative but structured
  • Calm under pressure
  • Solution-oriented
  • High energy with high standards


BENEFITS

  • Health, dental, and vision insurance
  • Paid time off
  • 401(k)
  • Paid maternity and parental leave
  • Employee discount
  • Access to the on-site gym and company amenities
  • Professional development and educational resources
  • Company events, community initiatives, and team activities


WORK LOCATION

  • On-site at our 1st Phorm Headquarters location in Fenton, MO