ZipRecruiter

Log In

1

Marketing Program Manager Jobs in Georgia (NOW HIRING)

The E Group

Be Seen First

Marketing Program Manager - Real Estate Channel

Atlanta, GA · On-site

$45 - $50/hr

Experience managing referral, affinity programs and/or loyalty programs * Experience developing affiliate marketing programs or digital/mobile marketing * Experience with social media or creating ...

TERRACON

Marketing Manager

Lawrenceville, GA · On-site

Manage the marketing program for a division/office and a team of direct reports. * Manage the pursuit/proposal pipeline, develop pursuit strategies, and assist sellers/doers in marketing the ...

ADP

Senior Events Program Manager

Alpharetta, GA · Hybrid

$112K - $112K/yr

Partner with workstream leads across Global Events, Marketing, Sales, Product, Content, Sponsorship ... The Program Manager helps ensure all teams are aligned and able to deliver effectively.

ADP

Senior Events Program Manager

Alpharetta, GA · On-site

$112K - $112K/yr

Partner with workstream leads across Global Events, Marketing, Sales, Product, Content, Sponsorship ... The Program Manager helps ensure all teams are aligned and able to deliver effectively.

Air Evac Lifeteam

Program Manager

Valdosta, GA · On-site

Program Manager (PM) provides leadership, support and the resources so that the base can deliver ... Fiscal Management/Marketing * Participates in preparation and execution of the annual base ...

Air Evac Lifeteam

Program Manager

Valdosta, GA · On-site

Program Manager (PM) provides leadership, support and the resources so that the base can deliver ... Fiscal Management/Marketing * Participates in preparation and execution of the annual base ...

next page

Showing results 1-20

All JobsMarketing Program JobsMarketing Program Manager JobsMarketing Program Manager Jobs in Georgia

Marketing Program Manager information

See Georgia salary details

$14

$46

$73

How much do marketing program manager jobs pay per hour?

As of Jul 27, 2026, the average hourly pay for marketing program manager in Georgia is $46.29, according to ZipRecruiter salary data. Most workers in this role earn between $34.90 and $55.62 per hour, depending on experience, location, and employer.

What is a Marketing Program Manager?

A Marketing Program Manager is a professional responsible for planning, executing, and overseeing marketing initiatives and campaigns within an organization. They coordinate cross-functional teams, manage budgets, and ensure that marketing programs align with business objectives. This role often involves analyzing market trends, measuring campaign effectiveness, and optimizing strategies to drive brand awareness and revenue growth. Marketing Program Managers also work closely with stakeholders to ensure that projects are delivered on time and within scope.

What is the difference between Marketing Program Manager vs Marketing Coordinator?

AspectMarketing Program ManagerMarketing Coordinator
ResponsibilitiesOversees marketing campaigns, manages budgets, develops strategies, and coordinates multiple projects.Supports marketing activities, assists with campaign execution, and handles administrative tasks.
Required SkillsProject management, strategic planning, leadership, and communication skills.Organizational skills, communication, and familiarity with marketing tools.
CredentialsBachelor’s degree in marketing, business, or related field; experience in campaign management.Bachelor’s degree or relevant coursework; entry-level experience often sufficient.
Work EnvironmentTypically in an office setting, collaborating with cross-functional teams.Office environment, often working closely with marketing teams and vendors.

The Marketing Program Manager focuses on strategic oversight and managing multiple marketing initiatives, while the Marketing Coordinator provides support and handles day-to-day tasks. Both roles require marketing knowledge, but the Program Manager typically has more leadership responsibilities and experience.

How does a Marketing Program Manager typically collaborate with cross-functional teams to execute campaigns?

Marketing Program Managers work closely with cross-functional teams such as product, sales, creative, and analytics to ensure campaigns are executed smoothly and align with broader business goals. They coordinate project timelines, facilitate regular check-ins, and communicate key deliverables to keep everyone on track. Effective collaboration often involves hosting meetings, managing shared project resources, and proactively resolving any bottlenecks or misalignments that arise. This teamwork is essential for launching successful, multi-channel marketing initiatives.

What jobs make $3,000 a day?

High-level roles such as senior executives, specialized surgeons, or successful entrepreneurs can earn $3,000 or more per day. In the marketing field, top-tier marketing directors or agency owners with extensive experience and large client portfolios may reach this level, especially when factoring in bonuses and commissions. These roles typically require advanced skills, significant experience, and often involve managing large budgets or teams.

What Does a Marketing Program Manager Do?

A marketing program manager is in charge of creating and running a marketing campaign, primarily working in the marketing department of a company or small business. Duties include running ads on social media, emailing newsletters, and creating web copy for clients to reach their desired audience. Other tasks include managing budgets and bringing in new customers. In this career, you often run a team of marketers and should have extensive experience in marketing strategies. The job involves predicting and understanding audience behavior to tailor campaigns so you must possess strong problem-solving skills. Education qualifications include a bachelor’s degree, but some employers prefer a master’s degree.

What does a marketing programs manager do?

A marketing programs manager oversees the planning, execution, and analysis of marketing initiatives to promote products or services. They coordinate cross-functional teams, manage budgets, and use tools like marketing automation platforms to ensure campaigns meet objectives and deadlines.

What are the key skills and qualifications needed to thrive as a Marketing Program Manager, and why are they important?

To thrive as a Marketing Program Manager, you need expertise in campaign planning, project management, and data-driven marketing strategies, typically supported by a degree in marketing or a related field. Familiarity with project management tools like Asana or Trello, marketing automation platforms such as HubSpot or Marketo, and analytics software is often required. Strong communication, leadership, and problem-solving abilities set top performers apart in this role. These skills and qualities are essential for coordinating cross-functional teams, executing successful marketing initiatives, and achieving organizational goals.

What is the typical salary for a marketing manager?

The average salary for a marketing manager varies by experience and location but generally ranges from $65,000 to $135,000 annually. Senior marketing managers or those in high-demand industries can earn higher compensation, often including bonuses and benefits.

What kind of jobs in media bring in $150,000 a year?

In media, roles such as senior marketing directors, media strategists, and digital marketing managers often earn $150,000 or more annually, especially with extensive experience and leadership responsibilities. These positions typically require strong skills in data analysis, campaign management, and familiarity with tools like Google Analytics or marketing automation platforms.
More about Marketing Program Manager jobs
What are the most commonly searched types of Marketing Program jobs in Georgia? The most popular types of Marketing Program jobs in Georgia are:
What are popular job titles related to Marketing Program Manager jobs in Georgia? For Marketing Program Manager jobs in Georgia, the most frequently searched job titles are:
What job categories do people searching Marketing Program Manager jobs in Georgia look for? The top searched job categories for Marketing Program Manager jobs in Georgia are:
What cities in Georgia are hiring for Marketing Program Manager jobs? Cities in Georgia with the most Marketing Program Manager job openings:
Marketing Program Manager jobs near you
Infographic showing various Marketing Program Manager job openings in Georgia as of July 2026, with employment types broken down into 85% Full Time, 13% Part Time, 1% Temporary, and 1% Contract. Highlights an 93% Physical, 2% Hybrid, and 5% Remote job distribution, with an average salary of $96,281 per year, or $46.3 per hour.
Marketing Program Manager - Real Estate Channel

Marketing Program Manager - Real Estate Channel

The E Group

Atlanta, GA • On-site

$45 - $50/hr

Contractor

Medical, Dental, Vision, Life, Retirement, PTO

Posted 10 days ago

Be Seen First

After you apply to this job, you can share why you’re interested to jump to the top of the candidate list.

Job description

Job Description / Desired Qualifications:
Job Summary:

  • Responsible for the day-to-day management and growth of the Real Estate sales channel. Position will also support other relationships and projects within the Retail Partnerships and Channel Development efforts for the Mass Market retail natural gas portfolio.
  • The New Business Analyst with 10 years of experience is responsible for identifying, analyzing, and pursuing new business opportunities to drive growth and revenue for the organization.
  • This role involves market research, strategic planning, client engagement, and collaboration with cross-functional teams.

Key Responsibilities:

  • Market Research: Conduct in-depth market research to identify potential new business opportunities, industry trends, and competitor analysis.

Strategic Planning:

  • Develop and implement strategic plans to expand the organization's market presence and revenue streams.

Client Engagement: Cultivate and maintain strong relationships with existing clients, as well as identify and engage with potential clients, partners, and stakeholders.

Business Development: Identify and evaluate new business prospects, partnerships, and collaborations, including mergers and acquisitions if applicable.

Lead Generation: Generate leads and opportunities through networking, prospecting, and outreach efforts, both online and offline.

Proposal Development: Prepare and deliver compelling proposals, presentations, and pitches to potential clients or partners.

Financial Analysis: Analyze financial data and metrics to assess the potential profitability of new business ventures or partnerships.

Negotiation: Negotiate contracts, agreements, and terms with clients, partners, and stakeholders, ensuring mutually beneficial outcomes.

Project Management: Oversee the successful initiation and implementation of new business initiatives, working closely with cross-functional teams.

Reporting and Analytics: Track and report on the progress of new business efforts, providing insights and recommendations for improvement.


Qualifications:

  • Bachelor's degree in business, marketing, or a related field; MBA is a plus. 5 to 10 years of experience in new business development, strategic consulting, or a related role.
  • Proven track record of successfully identifying and pursuing new business opportunities.
  • Strong business acumen and financial analysis skills.
  • Excellent communication, negotiation, and presentation skills.
  • Ability to build and maintain strong client relationships.
  • Proficiency in market research tools and CRM software.
  • Strategic and analytical thinking with a focus on results.


Job Responsibilities & Accountabilities by Competency:
Functional Expertise:

  • Responsible for growing the mover/real estate channel by increasing and maximizing the number of real estate program participants and referrals resulting in new customer acquisitions.
  • Recommending then implementing approved strategy to achieve this goal.
  • Lead program sales/support efforts.
  • Initiate and conduct face-to-face presentations to introduce program and benefits to brokers/offices/agents and target real estate influencers.
  • Conduct meetings and presentations to onboard new partners and members through orientations, training, CE classes, team meetings and other opportunities.
  • Develop and facilitate opportunities to drive program engagement and results.
  • Efforts may include monthly call campaigns, tradeshows and industry event participation and seasonal campaigns, contests or events.
  • Provide support for the marketing needs for the real estate channel from development through distribution of print and digital communication/marketing campaigns.
  • This includes program kits, email, direct mail, video, presentation materials, etc. Work with agencies and vendors to dovetail existing brand messaging to promote program awareness and engagement.
  • Responsible for web-based administration of the real estate referral/rewards program, including onboarding, approvals, inquiries and awarding participants. Recommend and coordinate improvements for program related referred customer-facing landing pages and experience, including ease of enrollment, and effectively capturing referral data.
  • Responsible for the day-to-day implementation and results of the program. Responsible for overall engagement to drive customer acquisition and reporting and analysis of KPIs to ensure program is on track to meet set goals.
  • Recommending solutions to drive program growth.
  • Ability to clearly communicate objectives and coordinate all aspects of integrated campaigns to deadlines and on budget.

Business Acumen:

  • Knowledge of the overall business and ability to think ahead of obstacles and challenges while recommending acquisition strategy.
  • Ability to analyze and evaluate data to identify opportunities, recommend solutions or problem solve.
  • Able to document processes and outline program guidelines to align with business rules.

Engagement:

  • Required to initiate and engage in face-to-face sales activities.
  • Ability to communicate clearly, effectively and professionally with internal management, across departments, influencers, customers, agencies, and vendors.

Driving Results:

  • Provide reporting for program performance, campaign effectiveness, profitability, CPA and other data as needed, which may include obtaining cost estimates, running sales projections and estimating revenue.
  • Able to clearly understand operations processes, call center support, billing, and reporting systems for programs and promotions to be communicated and run smoothly.
  • Coordinate development, fulfillment, and distribution of sales collateral, newsletters, promotional items, and training materials for agencies, operations, call centers and other direct sales support.
  • Provides support for direct sales effort and on-site customer training.


Education, Certifications/Licenses:
Required: Bachelor’s Degree or seven years progressive experience in sales and program management

Related Work Experience:
Required:

  • Five years of experience in program management or account management.
  • Utility and/or Real Estate a plus.
  • Possess strong verbal communication and customer service skills.

Preferred:

  • Experience in a channel or program development for retail or deregulated company
  • Experience managing referral, affinity programs and/or loyalty programs
  • Experience developing affiliate marketing programs or digital/mobile marketing
  • Experience with social media or creating online communities

Specific Skills & Knowledge:
Required:

  • Exceptional presentation, oral, and written communication skills with the ability to influence action.
  • Strong analytical skills and attention to detail
  • Work well under pressure and effectively manage multiple projects in a timely and well-organized fashion.
  • Problem solving skills: ability to listen, identify the root cause, offer appropriate recommendations, and determine the best resolution.
  • Experienced with marketing budgets and forecasts.

Preferred:

  • Proficient with MS-Excel, Word, Excel and PowerPoint and social media platforms.
  • Some experience with CRMs, email marketing platforms.

Working Conditions/Physical Requirements:

  • Travel required (~60% travel)
  • Must be able to travel to customer location with personal vehicle.
  • Will be working in an office environment.
  • Physical requirements include standing for presentations, and transporting, set up and break down of banners/backdrops and giveaway items for sales events/tradeshows.

Company Description

We provide supplemental employees to the region's most sought after power projects. We credit our success to the commitment we show to our job applicants. E Group Recruiters are here to make sure your job search experience is the best it can be. Our recruiters are experts in knowing what the client manager is looking for in a resume, what bill rate the market will bear, and how to make your application stand out among the rest. Our personal touch continues even after we've found the perfect job for you. All full-time employees are eligible to pay for full health and retirement benefits including BC/BS health and dental insurance, life and disability insurances, and 401K with an immediately vested match is available. We have a dedicated team to guide you through these benefits.