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Marketing Optimization Manager Jobs in Quebec (NOW HIRING)

Product Marketing Director ELSP/ELSB Your role and responsibilities Hybrid role for SB & SP ... You will also support the global Product Management in optimizing the low-voltage distribution ...

Prioritize and manage the implementation of all SEO related tasks in conjunction with project managers and developers. * Keep pace with SEO, AI discovery, social media and internet marketing industry ...

$85K - $100K/yr

Digital Marketing, Growth & E-Commerce Manager We are a well-established and rapidly evolving ... Experience managing and optimizing websites (Shopify, WordPress, or similar platforms preferred)

$110 - $170/hr

Marketing Automation ATS Optimization Keywords Hard Skills * Product Marketing * Content Strategy * Sales Collateral Development * Project Management * Budget Management * Competitive Analysis * KPI ...

... O du blog (1-2 publications par semaine) pour generer du trafic organique Creer et editer le ... Responsibilities Marketing & Brand Management * Manage photoshoots, photographers, and photography ...

... O functionality * Partner closely with Product Managers and Monetization specialists to ... Bachelor's degree in marketing or a similar field * 4+ years of professional digital marketing ...

... SEO, social media, analytics, and campaign operations. Role: Ivalua is looking for a Digital ... Reporting to the Senior Manager of Global Digital Marketing , this role will act as a flexible ...

Manage website content, landing pages, conversion optimization, and campaign performance ... Monitor key marketing metrics and continuously optimize campaigns based on data. Content & Product ...

... with project managers and developers. * Stay ahead of emerging trends in SEO, AI discovery, social media and internet marketing to proactively inform strategic direction. * Oversee monthly ...

About the Role As a Marketing Events Manager 3, you will lead the strategy, planning, execution and optimisation of global third-party and company-owned events that drive pipeline growth, accelerate ...

About the Role As a Marketing Events Manager 3, you will lead the strategy, planning, execution and optimisation of global third-party and company-owned events that drive pipeline growth, accelerate ...

... SEO); * Excellente maîtrise des plateformes publicitaires de Facebook, LinkedIn et Google; * Excellente maîtrise de Google Analytics; * Expérience avec Google Data Studio ou Google Tag Manager, un ...

Manage website content, landing pages, conversion optimization, and campaign performance ... Monitor key marketing metrics and continuously optimize campaigns based on data. Content & Product ...

Showing results 21-40

Marketing Optimization Manager information

What is a marketing optimization manager?

Marketing Optimization Managers are professionals responsible for improving the effectiveness and efficiency of marketing campaigns. They analyze marketing data, test different strategies, and use tools like A/B testing to optimize digital and traditional marketing channels. Their goal is to maximize return on investment (ROI) by refining targeting, messaging, and campaign tactics based on performance metrics. They often collaborate with marketing, analytics, and creative teams to ensure campaigns are data-driven and aligned with business objectives.

How does a marketing optimization manager typically collaborate with cross-functional teams to improve campaign performance?

A Marketing Optimization Manager works closely with teams such as creative, analytics, product, and sales to ensure campaigns are data-driven and effective. They regularly analyze campaign metrics, share insights with stakeholders, and recommend adjustments to strategies or creative assets. This collaborative approach helps align marketing efforts with broader business goals, ensures seamless execution, and fosters a culture of continuous improvement. Regular meetings and transparent communication are essential to identify opportunities and address challenges quickly.

What are the key skills and qualifications needed to thrive as a marketing optimization manager, and why are they important?

To thrive as a Marketing Optimization Manager, you need expertise in digital marketing, data analysis, A/B testing, and a relevant bachelor's degree, often in marketing or business. Familiarity with tools like Google Analytics, Google Ads, marketing automation platforms, and certification in analytics or digital marketing is common. Strong problem-solving, communication, and project management skills help you collaborate effectively and drive continuous improvement. These capabilities are crucial for optimizing campaigns, maximizing ROI, and achieving strategic marketing goals.

What is the difference between Marketing Optimization Manager vs Digital Marketing Specialist?

AspectMarketing Optimization ManagerDigital Marketing Specialist
CredentialsBachelor's in Marketing, Business, or related field; certifications in analytics or marketing toolsBachelor's in Marketing, Communications, or related field; certifications in digital advertising or analytics
Work EnvironmentCollaborates with marketing teams to improve campaigns; analyzes data to optimize marketing strategiesExecutes digital campaigns across platforms; manages social media, email, and paid ads
Employer & Industry UsageUsed in marketing agencies, e-commerce, and corporate marketing teamsCommon in digital agencies, retail, and online service companies

The Marketing Optimization Manager focuses on analyzing data and refining marketing strategies to maximize ROI, while the Digital Marketing Specialist executes digital campaigns and manages online channels. Both roles require analytical skills and marketing knowledge but differ in scope and responsibilities.

What cities in Quebec are hiring for Marketing Optimization Manager jobs?

Cities in Quebec with the most Marketing Optimization Manager job openings:

Product Marketing Manager

ABB

Hybrid

Full-time

Re-posted 20 days ago


ABB Group rating

8.4

Company rating: 8.4 out of 10

Based on 77 frontline employees who took The Breakroom Quiz

99th of 491 rated machine equipment manufacturers


Job description

At ABB, we help industries run leaner and cleaner-and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This Position reports to:

Product Marketing Director ELSP/ELSB

Your role and responsibilities

Hybrid role for SB & SP organisations

In this role, you will have the opportunity to manage specific product lines within Smart Power and Smart Buildings divisions respectively, co-lead strategic projects and act as the solutions architect.

In addition, within the scope you will be developing and executing product marketing strategies for Canada aligned with global strategy to meet business objectives. Each day you will lead go-to-market planning and execution, including launch readiness, sales enablement, internal and partner onboarding, and customer-facing support to drive sales and services performance. You will also support the global Product Management in optimizing the low-voltage distribution portfolio (load centers/breakers/meter panels) with a preferred experience in industrial/OEMs and NEMA solutions, including lifecycle management (development, pricing, profitability, and maintenance) to maximize ROI.

This role reports directly to the Product Marketing Director.


The work model for the role is: hybrid
This role is contributing to the Electrification division for Smart Power & Smart Buildings.
You will be mainly accountable for:

Division Liaison & Business Integrator
  • Acts as a liaison between Smart Power and Smart Buildings (and/or other divisions), aligning priorities, resolving gaps, coordinating communication, and driving execution across organizational boundaries.
Portfolio Orchestration Across Multiple Product Families
  • Acts as the solutions architect and manages an assigned portfolio of product lines with accountability for business outcomes, prioritization, and resource coordination, rather than focusing on a single product category or marketing execution
Strategic Initiative Leadership
  • Owns complex cross-functional projects that span multiple product lines, business units, and stakeholders-not just product launches or portfolio management activities.
  • Lead product launch readiness end-to-end, including go-to-market plan, value proposition, competitive positioning, voice-of-customer input, pricing, stocking readiness, and training; advocate market needs to global teams and coordinate cross-functional execution.
  • Translate standards, market inputs, and customer needs into product roadmaps, specifications, anddevelopment/transfer business cases.
Sales Enablement :
  • Support Sales growth by delivering go-to-market activities, sales enablement, and
    customer-facing support (meetings, trade shows, quotations).
Analysis :
  • Analyze market size, trends, customer requirements, and competitors to identify gaps and position ABB's offering effectively.
Product Offering:
  • Partner with Product Management to optimize the legacy industrial solutions low-voltage distribution portfolio (load centers/breakers), ROI, and lifecycle performance (launch, maintenance, pricing, profitability).
  • Drive offering development and enhancements from project specification through launch, proposing differentiated solutions that meet customer needs.
  • Orchestrate the full SBSP solutions to new partners to ensure product adoption and optimal success in partner onboarding.
Training :
  • Create and deliver product communications and training materials (technical + sales) for internal teams and external customers to improve sales efficiency.
Technical expertise :
  • Provide support on quality and resolution by monitoring warranty cases and key quality cost drivers and ensuring timely corrective actions.
Financial Targets:
  • Achieves product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed.
Relationship Building:
  • Builds and maintains strong relationships with new and existing customers to ensure ongoing customer satisfaction.
ABB Representation:
  • Uphold ABB's values and ensure compliance with the code of conduct, applicable regulations/standards, HSE requirements, and sustainability/circular-economy commitments while working cross-functionally (engineering, manufacturing, quality, supply chain, logistics).
  • Represent ABB on industry and standard committees upon assignment/nomination and as per needs.

Qualifications for the role

  • You have a minimum of 8 years of experience in product management/sales in low voltage solutions

  • OEM/industrial components and/or NEMA low voltage distribution (i.e load centers/breakers/panels) and/or extensive knowledge or proven experience of low voltage distribution products is preferred.

  • Possess an enhanced knowledge and experience of Canada Market, channel to market, launch strategies, the Canadian Electric Code and relevant product standard

  • Bachelor's degree in engineering (electrical or mechanical)

  • Demonstrated knowledge in development and implementation of Marketing and Sales strategy for low voltage solutions.

  • Sound technical knowledge of electrical distribution equipment.

  • You are at ease communicating in French and English. French is required. English is also required to communicate with customers outside Quebec on a regular basis.

  • Excellent verbal and written communication skills.

Why ABB?

We empower you to take initiative, challenge ideas, and lead with confidence. You'll grow through meaningful work, continuous learning, and support that's tailored to your goals. Every idea you share and every action you take contributes to something bigger.

#ABBCareers

#RunwithABB

#Runwhatrunstheworld

#LI-hybrid

Employment Equity & Inclusion Statement (Canada)

ABB values the dedication, commitment, and expertise of all our employees. As an Employment Equity Employer, we are committed to fostering an inclusive and diverse workplace. We actively support the principles of the Employment Equity Act and strive to build a workforce that reflects Canada's diversity, including:

Women

Indigenous Peoples

Members of visible minorities

Persons with disabilities

ABB is committed to providing reasonable accommodations to applicants with disabilities. If you require accommodation during any stage of the recruitment process, we encourage you to let us know.

Employment Type: FULL_TIME

What ABB Group employees say

Pay

Benefits

Hours and flexibility

Workplace

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About ABB Group

Sourced by ZipRecruiter

Take your next career step at ABB with a global team that is energizing the transformation of society and industry to achieve a more productive, sustainable future.At ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity and generations. Together, we are embarking on a journey where each and every one of us, individually and collectively, welcomes and celebrates individual differences.

Industry

Technology, communication and media

Company size

10,000+ Employees

Headquarters location

Cary, NC, US