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Marketing Job Jobs in Springfield, MA (NOW HIRING)

Marketing & Operations Coordinator Work Environment: Hybrid - Work From Home and In the Field Work Location: South Windsor, CT Role Overview At CLUBWAKA, we're all about bringing people together ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Digital Marketing Manager

Hartford, CT · On-site

$70K - $100K/yr

Growing Consumer Products Co in Fall River, Mass. has a need for a Digital Marketing Manager. This role will support strategic growth initiatives through managing new advertising campaigns ...

Development of RFQ & RFP responses and other marketing collateral * Development/maintenance of sector focused boiler plate to be used as master in proposals * Track top prospects and information ...

Marketing Writer (AEC)

Hartford, CT · On-site

$80 - $100/hr

Come build something with Shepley Bulfinch as a Marketing Writer! Shepley Bulfinch is seeking a talented and detail-oriented Writer to support both our Business Development and Marketing ...

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Marketing Job information

See Springfield, MA salary details

$13

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$56

How much do marketing job jobs pay per hour?

As of Sep 8, 2026, the average hourly pay for marketing job in Springfield, MA is $32.58, according to ZipRecruiter salary data. Most workers in this role earn between $21.54 and $43.12 per hour, depending on experience, location, and employer.

What is a marketing job?

Marketing jobs are roles within organizations that focus on promoting products or services to customers. These positions can include tasks such as market research, advertising, content creation, social media management, and campaign analysis. People in marketing jobs work to understand customer needs, develop strategies to reach target audiences, and increase brand awareness and sales. Marketing professionals may specialize in areas like digital marketing, public relations, or product marketing, depending on the organization's goals and industry.

What are the key skills and qualifications needed to thrive as a marketing professional?

To thrive as a Marketing Professional, you need expertise in market research, digital marketing strategies, and content creation, often supported by a degree in marketing or a related field. Familiarity with tools like Google Analytics, CRM software, and advertising platforms such as Google Ads and social media managers is typically required. Creativity, strong communication, and adaptability help you stand out in crafting compelling campaigns and responding to changing trends. These skills are vital for building brand recognition, engaging target audiences, and achieving business growth in a dynamic market.

How does a marketing professional typically collaborate with other departments within a company?

Marketing professionals work closely with teams such as sales, product development, and customer service to align strategies and ensure cohesive messaging. For example, they may partner with product teams to understand features and benefits, collaborate with sales to develop effective campaigns, and coordinate with design for promotional materials. This cross-functional work environment requires strong communication skills and adaptability, as priorities can shift quickly based on feedback and market trends. Effective collaboration is crucial for delivering consistent brand experiences and achieving organizational goals.

What is the difference between Marketing Job vs Content Marketing Specialist?

AspectMarketing JobContent Marketing Specialist
Required CredentialsDegree in Marketing, Business, or related field; certifications like HubSpot or Google AnalyticsSimilar credentials; often includes content creation or digital marketing certifications
Work EnvironmentOffice-based, team collaboration, marketing campaignsOffice or remote, focused on content creation, social media, and SEO
Employer & Industry UsageUsed across various industries for broad marketing rolesCommon in digital marketing, media, and advertising sectors
Search & Comparison IntentPeople compare general marketing roles with specialized content rolesOften compared to broader marketing jobs for specialization in content

In summary, a Marketing Job encompasses a wide range of marketing functions, while a Content Marketing Specialist focuses specifically on creating and managing content strategies. Both roles share similar credentials and work environments but differ in scope and specialization.

What are careers in marketing?

Careers in marketing include roles such as marketing coordinator, digital marketing specialist, brand manager, and market research analyst. These positions involve developing strategies to promote products or services, analyzing market trends, and using tools like social media and analytics software. Successful marketing professionals often have skills in communication, creativity, and data analysis, and may pursue certifications like the Certified Marketing Professional (CMP).

What are job positions in marketing?

Marketing offers a variety of job positions including roles such as marketing coordinator, digital marketing specialist, content marketer, social media manager, brand manager, market research analyst, and marketing director. These roles often require skills in communication, data analysis, and familiarity with marketing tools like SEO, CRM, and analytics platforms.

What jobs work in marketing?

Jobs in marketing include roles such as marketing coordinator, digital marketing specialist, content marketer, social media manager, brand manager, market research analyst, and marketing manager. These positions often require skills in communication, analytics, and familiarity with marketing tools like SEO, Google Analytics, and social media platforms.

What kind of careers are in marketing?

Careers in marketing include roles such as marketing manager, digital marketing specialist, content creator, social media manager, market researcher, and brand strategist. These positions often require skills in communication, data analysis, and familiarity with marketing tools like SEO, analytics platforms, and advertising platforms.

What are the most commonly searched types of Marketing Job jobs in Springfield, MA?

The most popular types of Marketing Job jobs in Springfield, MA are:

What are popular job titles related to Marketing Job jobs in Springfield, MA?

For Marketing Job jobs in Springfield, MA, the most frequently searched job titles are:

What job categories do people searching Marketing Job jobs in Springfield, MA look for?

The top searched job categories for Marketing Job jobs in Springfield, MA are:

What cities near Springfield, MA are hiring for Marketing Job jobs?

Cities near Springfield, MA with the most Marketing Job job openings:

Infographic showing various Marketing Job job openings in Springfield, MA as of August 2026, with employment types broken down into 1% As Needed, 71% Full Time, 22% Part Time, and 6% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $67,752 per year, or $32.6 per hour.

Marketing and Inventory Manager

Scranton Auto Group

Vernon, CT

Full-time

Re-posted 22 days ago


Job description

Job Title: Marketing and Inventory Manager

Location: Scranton Powersports & Indian Motorcycle of Hartford
Department: Sales & Operations
Reports To: General Manager / Owner
Job Type: Full-Time


Job Summary:

We’re looking for a strategic and energetic Marketing and Inventory Manager to join our powersports dealership. This role combines creative marketing with inventory oversight to drive sales, optimize stock levels, and enhance customer experience. The ideal candidate is passionate about the powersports industry, understands the buying habits of enthusiasts, and is comfortable balancing front-end branding with back-end logistics.


Key Responsibilities:Marketing:
  • Develop and execute local and digital marketing strategies tailored to the powersports market (motorcycles, ATVs, UTVs, etc.).

  • Promote dealership events, product launches, seasonal sales, and financing specials.

  • Manage website updates, SEO, Google Ads, and social media presence (Facebook, Instagram, YouTube, etc.).

  • Create content that resonates with off-road, street, and recreational riders.

  • Work with OEM partners on co-op advertising, promotions, and campaigns.

  • Track lead generation, web traffic, and campaign performance to optimize ROI.

Inventory Management:
  • Monitor inventory of new and pre-owned units, accessories, and parts.

  • Use dealership management systems (DMS) and inventory tools to maintain real-time stock accuracy.
  • Conduct regular inventory audits and assist in pricing, floor planning, and merchandising.


Qualifications:
  • Bachelor’s degree in Marketing, Business, or a related field (or equivalent experience).

  • 2–4 years of experience in marketing and/or inventory management, ideally in a retail or dealership environment.

  • Knowledge of the powersports industry and a genuine interest in motorcycles, ATVs, and related gear.

  • Familiarity with DMS systems (e.g., Lightspeed, CDK), as well as tools like Google Analytics, Mailchimp, and Meta Business Suite.

  • Strong project management, analytical, and communication skills.


Preferred Qualifications:
  • Experience working in or marketing for a powersports, automotive, or outdoor recreation brand.

  • Comfortable shooting/editing video or working with content creators to highlight products and events.

  • Experience working with OEM co-op ad programs and manufacturer marketing guidelines.


Perks:
  • Competitive pay + bonus opportunities

  • Industry discounts on gear and equipment

  • Access to demo rides and new product launches

  • Opportunities to attend trade shows, races, and powersports events

  • Fun, fast-paced team of riders and gearheads