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Marketing Campaign Associate information

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$28.5K

$57.6K

$108.5K

How much do marketing campaign associate jobs pay per year?

As of Aug 6, 2026, the average yearly pay for marketing campaign associate in the United States is $57,610.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,500.00 and $64,500.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a marketing campaign associate?

To thrive as a Marketing Campaign Associate, you need a solid understanding of marketing principles, data analysis, and content creation, often supported by a degree in marketing or a related field. Familiarity with digital marketing tools such as Google Analytics, CRM platforms, and email marketing software is typically required. Strong organizational skills, creativity, and effective communication help you coordinate campaigns and collaborate across teams. These skills are crucial for executing successful marketing initiatives that drive engagement and meet business objectives.

What does a marketing campaign associate do?

A Marketing Campaign Associate is responsible for supporting the planning, execution, and monitoring of marketing campaigns. Their duties often include coordinating with different teams, managing campaign timelines, handling logistics, tracking campaign performance, and compiling reports. They help ensure that marketing initiatives run smoothly and achieve their objectives. Marketing Campaign Associates also assist in developing promotional materials and may be involved in digital marketing efforts such as email, social media, and online ads.

What is the difference between Marketing Campaign Associate vs Marketing Coordinator?

AspectMarketing Campaign AssociateMarketing Coordinator
ResponsibilitiesSupports campaign execution, data analysis, and reportingCoordinates marketing activities, manages schedules, and liaises with teams
Required SkillsAnalytical skills, familiarity with marketing tools, communicationOrganizational skills, communication, project management
Work EnvironmentOffice setting, marketing teams, campaign-focusedOffice setting, cross-departmental coordination
Common UsageEntry to mid-level marketing roles, campaign supportSupporting marketing projects, event planning

While both roles support marketing efforts, the Marketing Campaign Associate primarily focuses on executing and analyzing specific campaigns, whereas the Marketing Coordinator manages broader marketing activities and coordination tasks. Both roles require strong communication and organizational skills, often working closely within marketing teams.

How does a marketing campaign associate typically collaborate with cross-functional teams during a campaign launch?

Marketing Campaign Associates work closely with teams such as creative, sales, product, and analytics to ensure campaigns are executed smoothly. They coordinate timelines, relay feedback, and help align messaging across channels. This role often involves facilitating meetings, managing project management tools, and ensuring that each team delivers their components on schedule. Effective collaboration is key to launching impactful campaigns and driving measurable results.
What cities are hiring for Marketing Campaign Associate jobs? Cities with the most Marketing Campaign Associate job openings:
What are the most commonly searched types of Marketing Campaign jobs? The most popular types of Marketing Campaign jobs are:
What states have the most Marketing Campaign Associate jobs? States with the most job openings for Marketing Campaign Associate jobs include:
Marketing Campaign Associate jobs near you
Infographic showing various Marketing Campaign Associate job openings in the United States as of July 2026, with employment types broken down into 1% As Needed, 69% Full Time, 28% Part Time, 1% Temporary, and 1% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $57,610 per year, or $27.7 per hour.

Associate Director of Campaign & Event Technology

McDermott Will & Schulte LLP

Manhattan, NY • On-site

$193 - $280/hr

Other

Posted 23 days ago

Job description

Associate Director of Campaign & Event Technology

Job Description: This role is ideal for a strategic, execution‑focused marketing technology leader who thrives at the intersection of technology platforms, campaigns, events, and data. The Associate Director of Campaign & Event Technology plays a critical role in enabling marketing strategy through scalable, high‑performing execution, connecting platforms like Eloqua and Cvent to deliver integrated, full‑funnel experiences that drive pipeline and revenue.

Responsibilities
  • Define and lead the marketing automation and event technology strategy, ensuring platforms, workflows, and integrations effectively support marketing campaign and event objectives
  • Manage intake, prioritization, and resource allocation across campaign and event technologies, aligning demands against team capacity and business priorities
  • Own and optimize the integration across marketing automation, event technology platform, and CRM system (Salesforce) ensuring seamless data flow, system connectivity, and end‑to‑end execution support
  • Serve as the primary escalation point for complex, high‑risk, or time‑sensitive technology‑enabled campaign and event initiatives
  • Lead and support the strategy, implementation, and optimization of marketing automation and event technology platform for high‑impact campaigns, flagship events, and complex program builds, ensuring quality and successful delivery
  • Partner with cross‑functional teams to translate campaign and event requirements into effective, scalable technology solutions and related tactics (email, events, thought leadership, paid media, videos, etc.)
  • Drive continuous optimization of platform performance, event engagement, execution efficiency, and data quality, partnering with analytics team to ensure accurate lead tracking, attribution, and reporting
  • Develop and implement scalable workflows, templates, and playbooks, while establishing and enforcing standards and best practices for platform usage, campaign execution, event delivery, and data governance
  • Identify and implement opportunities to enhance platform utilization, automation, and overall efficiency across campaign and event technology
  • Own data capture, data integrity, and governance processes across marketing automation and event platforms, ensuring consistency and usability across systems
  • Oversee and develop the Campaign Manager and Event Technology Manager, providing direction, coaching, and performance management
Qualifications
  • Bachelor’s degree
  • At least ten (10) years of related work experience
  • Advanced knowledge of marketing automation, campaign operations, and event platforms
  • Strong project and program management experience in a complex, cross‑functional environment
  • Strong written and verbal communication skills
  • Strong organizational, analytical, and problem‑solving skills
  • Knowledge of Microsoft Office Suite (Excel, Outlook, PowerPoint, and Word)
  • Ability to work under tight deadlines and prioritize responsibilities
  • Ability to handle and maintain confidential information
  • Ability to work collaboratively with senior leaders and learn new concepts and skills quickly
Compensation & Benefits

Target Hiring Range $193,000 - $280,000

Base pay is based on market location and may vary depending on job‑related knowledge, skills, experience, and geographic location. Base pay is only one part of the Total Rewards that MWE provides to compensate and recognize our staff professionals for their work. Full time positions are eligible for a discretionary bonus and a comprehensive benefits package.

Physical Demands and Work Environment

Physical Demands: While performing the duties of this job, the employee is required to sit, use hands, reach with hands and arms, stoop, talk and hear. Employee must occasionally lift up to twenty (20) pounds. Work Environment: Typical indoor office environment. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EEO Statement

Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.

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