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Marketing Business Development Assistant Jobs in Indiana

Strive Recovery

Business Development

Fort Wayne, IN · On-site

Position Summary The Business Development is responsible for driving referral growth, strengthening ... * Assist in developing local marketing campaigns and outreach initiatives. Admissions ...

Dmainc

Business Development Coordinator

Indianapolis, IN · Remote

$22.80 - $30.85/hr

Generate customized and standard reports for business development and leadership teams. * Assist marketing with email campaigns by providing targeted data and distributing results. * Enter meeting ...

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Marketing Business Development Assistant information

What does a marketing business development assistant do?

A Marketing Business Development Assistant supports the marketing and business development teams by conducting market research, identifying potential clients, assisting with the preparation of marketing materials, and coordinating outreach efforts. They help organize events, manage customer databases, and track the effectiveness of marketing campaigns. This role is essential for generating leads, supporting client acquisition, and contributing to the overall growth strategy of the company.

How does a marketing business development assistant typically support collaboration between marketing and sales teams?

A Marketing Business Development Assistant plays a crucial role in bridging communication between marketing and sales teams by coordinating lead generation initiatives, sharing market research, and ensuring that messaging and campaign strategies align with sales goals. They often facilitate meetings, track shared KPIs, and help prepare materials that both teams use to engage prospects effectively. This collaborative approach not only streamlines workflows but also helps both teams stay informed about each other's objectives and challenges, ultimately driving better business outcomes.

What are the key skills and qualifications needed to thrive as a marketing business development assistant, and why are they important?

To thrive as a Marketing Business Development Assistant, you need a strong foundation in marketing principles, research, and analytics, typically supported by a relevant degree or equivalent experience. Familiarity with CRM software, marketing automation tools, and platforms like Google Analytics is highly beneficial. Excellent organizational skills, effective communication, and a proactive attitude help you build relationships and manage multiple projects efficiently. These skills are crucial for supporting business growth, identifying opportunities, and ensuring successful marketing initiatives.

What is the difference between Marketing Business Development Assistant vs Marketing Coordinator?

AspectMarketing Business Development AssistantMarketing Coordinator
Primary FocusSupporting business growth and client acquisitionManaging marketing campaigns and content
Required SkillsSales support, communication, researchContent creation, campaign management, analytics
Work EnvironmentSales teams, client meetings, business developmentMarketing departments, advertising projects
Common CertificationsNone specific, often related to marketing or salesMarketing certifications (e.g., HubSpot, Google Analytics)

While both roles support marketing efforts, the Marketing Business Development Assistant primarily focuses on supporting business growth and client relationships, whereas the Marketing Coordinator manages marketing campaigns and content. The roles often overlap but differ in their core responsibilities and daily tasks.

What are the most commonly searched types of Marketing Business Development jobs in Indiana?

The most popular types of Marketing Business Development jobs in Indiana are:

What cities in Indiana are hiring for Marketing Business Development Assistant jobs?

Cities in Indiana with the most Marketing Business Development Assistant job openings:

Marketing Business Development Assistant jobs near you

Business Development Executive

Great West Casualty Company

Bloomington, IN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 28 days ago

Great West Casualty Company rating

8.4

Company rating: 8.4 out of 10

Based on 6 frontline employees who took The Breakroom Quiz

119th of 309 rated insurance

Job description

Are you a forward-thinking, high-energy marketing or insurance professional who aspires to have a direct impact on the successful growth and future of a region? Are you an expert communicator who can work independently to meet the high demand of our agencies? Do you succeed in a fast-paced world where your hard work has a direct effect on our agencies and company prosperity? If the answer to these questions is yes, then see why Great West, An Old Republic Company is the right path for you!
As a Business Development Executive, you will develop and sustain strong relationships with our regional agencies to create business plans and ensure that forecasted goals are met or exceeded. A successful candidate in this position will use targeted marketing efforts to increase new agency business, develop current agencies, and maintain Great West's digital presence in the market.
LOCATION: This position is located out of our Bloomington, IN office and will require up to 75% travel.
Key Responsibilities:
  • Manage agency relationships and act as a resource and trainer for agency personnel regarding Great West's products, services, and procedures.
  • Assist agencies with production goal setting and review progress on a quarterly basis with business partners.
  • Build and maintain relationships with outside associations and groups while providing valuable information about Great West.
  • Conduct market share analyses, projections, and identify new possibilities for agency partnerships.
  • Facilitate communication flow between agents, underwriters, and other departments.
  • Partner with corporate marketing department to coordinate regional agent meetings, agent councils, and educational seminars.

We are looking for candidates who have:
  • A bachelor's degree in marketing, business, or related field.
  • Knowledge of insurance and preferably some exposure to the trucking industry.
  • Minimum of 4 years in insurance marketing, agency producer, sales, underwriting, or claims position.
  • Strong communication, time management, and relationship-building skills.
  • Valid Driver's License.
  • A drive for continual development of product knowledge and insurance educational programs: AU, CPCU, CIC, CISR, CRM, STAR

Your Future Starts Here: Benefits That Support Your Lifestyle
  • Competitive Compensation
  • Generous paid time off and paid company holiday schedule
  • Medical, Dental, Vision, Life, Long-Term Disability, Company Match 401(k), HSA, FSA
  • Paternal Leave, Adoption Assistance, Fertility and Family Planning Assistance, Pet Insurance, Retail Discount Programs
  • Community volunteer opportunities
  • Wellness programs, gym subsidies, and support for maintaining a healthy lifestyle
  • Scholarships for dependents and tuition reimbursement to further your education
  • Company paid continuing education and monetary awards for professional development

Who We Are
At Great West, an Old Republic Company, we are dedicated to serving the people and businesses that keep America moving. As one of the nation's leading providers of insurance solutions for the trucking industry, we partner with drivers, fleets, agents, and customers to deliver exceptional service, innovative solutions, and trusted expertise. Our success is built on the strength of our employees, with more than 1,200 professionals working across the country who are committed to integrity, collaboration, and making a difference every day.
We believe that great people build great companies. That's why we foster a culture where employees are valued, supported, and empowered to grow both personally and professionally. Whether you're helping customers, supporting business operations, or supporting your team, your contributions matter. If you're looking for a career with a stable, respected organization that prioritizes customer service, teamwork, continuous learning, and employee well-being, we invite you to join Great West as we help keep the nation's economy moving forward, one mile at a time.
To learn more about Great West and our office locations, please visit www.orgreatwest.com
Great West is an Equal Opportunity Employer

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