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Marketing Automation Manager Jobs in Florida (NOW HIRING)

Techvilla Solutions

We are seeking an experienced Marketing Automation Manager with strong expertise in Salesforce Marketing Cloud (SFMC), marketing automation, CRM data, and customer lifecycle programs. The ideal ...

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All JobsMarketing Automation JobsMarketing Automation Manager JobsMarketing Automation Manager Jobs in Florida

Marketing Automation Manager information

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$32.9K

$75.6K

$109.1K

How much do marketing automation manager jobs pay per year?

As of Sep 7, 2026, the average yearly pay for marketing automation manager in Florida is $75,572.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,500.00 and $89,700.00 per year, depending on experience, location, and employer.

What does a marketing automation manager do?

A marketing automation manager oversees automated marketing campaigns for a company and supervises the marketing automation team. Along with their team, they implement marketing strategies using customer relationship management (CRM) software for lead generation and sales. Job duties include researching marketing automation products, collaborating with sales managers and the IT team, creating and analyzing campaigns, and achieving marketing objectives. The qualifications for a career as a marketing automation manager include a bachelor’s degree in business or marketing, experience on a marketing team, and strong web technology skills.

What are the key skills and qualifications needed to thrive as a marketing automation manager, and why are they important?

To thrive as a Marketing Automation Manager, you need expertise in digital marketing, campaign strategy, data analysis, and a relevant degree in marketing or communications. Familiarity with marketing automation platforms such as HubSpot, Marketo, or Pardot, as well as certifications in these tools, is typically expected. Strong project management abilities, attention to detail, and excellent communication skills set top performers apart in this role. These skills enable effective campaign execution, personalized customer engagement, and measurable ROI, which are critical for business growth.

What are some common challenges faced by marketing automation managers when integrating new tools with existing systems?

Marketing Automation Managers often encounter challenges when integrating new tools with existing CRM, analytics, or email platforms. Ensuring data consistency and synchronization across multiple systems can be complex, and there may be compatibility issues or limitations with APIs. Additionally, thorough testing and cross-functional collaboration with IT and sales teams are essential to avoid disruptions. Staying proactive in troubleshooting and maintaining clear documentation can help streamline the integration process.

What is the difference between Marketing Automation Manager vs Email Marketing Specialist?

AspectMarketing Automation ManagerEmail Marketing Specialist
Required CredentialsBachelor's in Marketing, Business, or related field; certifications in marketing automation toolsBachelor's in Marketing, Communications, or related field; certifications in email marketing platforms
Work EnvironmentOversees automation strategies across multiple channels, manages teams, and analyzes dataFocuses on creating, executing, and optimizing email campaigns
Employer & Industry UsageUsed in marketing departments across various industries to streamline campaignsPrimarily in digital marketing teams, often within e-commerce, media, and retail sectors

The Marketing Automation Manager and Email Marketing Specialist roles both require marketing knowledge and familiarity with automation tools. However, the manager oversees broader automation strategies and team management, while the specialist concentrates on executing email campaigns. Both roles are essential in digital marketing, but differ in scope and responsibilities.

More about Marketing Automation Manager jobs

What are the most commonly searched types of Marketing Automation jobs in Florida?

The most popular types of Marketing Automation jobs in Florida are:

What are popular job titles related to Marketing Automation Manager jobs in Florida?

For Marketing Automation Manager jobs in Florida, the most frequently searched job titles are:

What job categories do people searching Marketing Automation Manager jobs in Florida look for?

The top searched job categories for Marketing Automation Manager jobs in Florida are:

What cities in Florida are hiring for Marketing Automation Manager jobs?

Cities in Florida with the most Marketing Automation Manager job openings:

Marketing Automation Manager jobs near you
Infographic showing various Marketing Automation Manager job openings in Florida as of August 2026, with employment types broken down into 87% Full Time, 12% Part Time, and 1% Contract. Highlights an 81% Physical, 2% Hybrid, and 17% Remote job distribution, with an average salary of $75,572 per year, or $36.3 per hour.

Marketing Automation Manager

Expert Technology Services

Miami, FL • On-site

Contractor

Posted 20 days ago

Job description

Job Summary (List Format):
- Position: Marketing Automation Manager
- Location: Miami, FL (4 days onsite required)
- Contract Type: (No Visa Sponsorship)
- Interview: Video
- Start Date: 2-3 weeks anticipated
- LinkedIn profile required for submissions
- Must-Have Skills:
- Salesforce Marketing Cloud (Journey Builder, Automation Studio, Content Builder, Data Extensions)
- Databricks
- Strong AMPscript experience (troubleshooting and dynamic content development)
- Preferred Skills:
- Marketing automation strategy and execution
- Lifecycle marketing programs
- CRM data management
- SQL and data analysis
- Salesforce Marketing Cloud administration
- Cross-functional collaboration
- Process documentation and quality assurance
- No background check or drug screen required
- Local candidates only (Miami area)