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Marketing Automation Associate Jobs (NOW HIRING)

Collette Travel Service, Inc.

Job Summary Working under the strategic direction of the Associate Director, Digital Strategy, this ... Serve as a marketing stakeholder and subject matter expert for marketing automation, email service ...

Gartner

Marketing Operations Specialist

Irving, TX · Hybrid

Marketing Automation Configuration: Build email streams according to campaign logic in marketing ... That's why we hire associates with the intellectual curiosity, energy and drive to want to make a ...

AXS

Associate Lifecycle Marketing Specialist

Scottsdale, AZ · On-site

$22.01 - $27/hr

The Role The Associate Lifecycle Marketing Specialist supports the US Lifecycle Marketing team by ... This role provides hands-on experience in marketing automation and lifecycle marketing operations ...

AXS

Associate Lifecycle Marketing Specialist

Scottsdale, AZ · On-site

$22.01 - $27/hr

The Role The Associate Lifecycle Marketing Specialist supports the US Lifecycle Marketing team by ... This role provides hands-on experience in marketing automation and lifecycle marketing operations ...

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Marketing Automation Associate information

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$26.5K

$50.7K

$73K

How much do marketing automation associate jobs pay per year?

As of Sep 13, 2026, the average yearly pay for marketing automation associate in the United States is $50,705.00, according to ZipRecruiter salary data. Most workers in this role earn between $42,000.00 and $58,000.00 per year, depending on experience, location, and employer.

What is the difference between Marketing Automation Associate vs Digital Marketing Coordinator?

AspectMarketing Automation AssociateDigital Marketing Coordinator
Required CredentialsMarketing certifications, familiarity with marketing automation toolsMarketing degree, basic digital marketing certifications
Work EnvironmentFocus on automation platforms, data analysis, campaign setupBroader marketing activities, content creation, social media management
Employer & Industry UsageUsed in tech, e-commerce, and marketing agenciesCommon across various industries including retail, healthcare, and nonprofits
Search & Comparison IntentUnderstanding automation roles, technical skills requiredGeneral digital marketing responsibilities, campaign coordination

The Marketing Automation Associate specializes in managing marketing automation platforms and data-driven campaigns, requiring technical skills and certifications. In contrast, the Digital Marketing Coordinator handles a broader range of marketing activities, including content and social media. Both roles are essential in marketing teams but focus on different aspects of digital marketing strategies.

What cities are hiring for Marketing Automation Associate jobs?

Cities with the most Marketing Automation Associate job openings:

What are the most commonly searched types of Marketing Automation jobs?

The most popular types of Marketing Automation jobs are:

What states have the most Marketing Automation Associate jobs?

States with the most job openings for Marketing Automation Associate jobs include:

What are popular job titles related to Marketing Automation Associate jobs?

For Marketing Automation Associate jobs, the most frequently searched job titles are:

Senior Manager, Marketing

Atlanta, GA • On-site

Intercontinental Exchange Holdings, Inc.
Finance and Insurance • 5 - 10K employees
Learn more about Intercontinental Exchange Holdings, Inc.external

Full-time

Posted 24 days ago

Key responsibilities

  • Own and manage programs and platforms that drive pipeline across ICE's business segments.

  • Design, execute, and troubleshoot multi-channel demand generation campaigns, including email marketing, marketing automation, and ABM.

  • Establish and track campaign ROI and performance metrics, and optimize campaigns based on data analysis.

Job description

Overview
Job Purpose
Intercontinental Exchange (ICE) operates at the center of global financial markets and data, powering exchanges, clearing houses, mortgage technology, and market infrastructure that institutions worldwide depend on. Our marketing team translates that breadth into targeted, measurable growth by connecting the right audiences to the right ICE solutions at the right moment.
As senior associate, demand generation, you will own the programs and platforms that drive pipeline across ICE's business segments. You will combine deep marketing automation expertise with a strategic ABM mindset to build campaigns that generate qualified demand and deliver demonstrable ROI. Reporting to the Director of Marketing Technology and working in close partnership with product marketing and sales, you will be as comfortable architecting multi-channel campaigns as you are presenting pipeline attribution data to senior leadership. This is a high-ownership role for a senior practitioner who wants to drive real commercial impact at scale.
Responsibilities
  • Marketing technology platforms
    • Serve as an internal subject matter expert on marketing automation platforms (Eloqua preferred) and account-based marketing platforms (Demandbase preferred), ensuring best practices are followed and sharing knowledge across the marketing team
    • Provide platform training and guidance to other marketing team members as needed
    • Evaluate and activate AI-powered capabilities within the martech stack to improve campaign efficiency and targeting precision
  • Demand generation and campaign management
    • Design and execute multi-channel demand generation programs with a focus on email marketing, marketing automation, and ABM, across ICE's corporate and multi-segment portfolio
    • Build, maintain, and troubleshoot marketing automation programs based on an understanding of campaign requirements and the customer journey
    • Develop behavior-based marketing programs in collaboration with sales and marketing partners
    • Manage ABM campaigns targeting priority accounts in close alignment with sales, including target account selection, personalized messaging, and outreach sequencing
    • Prepare and review email campaigns, nurture programs, landing pages, and other digital assets, serving as a technical lead on campaign builds
  • Measurement, analysis, and reporting
    • Establish and track campaign ROI and spend efficiency metrics, delivering regular performance updates to marketing partners and sales leadership
    • Collect and track marketing performance data across multiple marketing data sources, to include applications like Eloqua, Demandbase, Salesforce, Google Analytics, and Tableau
    • Recommend and implement optimizations based on campaign performance data, and participate in collaborative reviews to improve channel KPIs
    • Help maintain and populate a marketing dashboard for executive leadership to assess overall marketing performance
  • Marketing database management
    • Maintain deep understanding of data flows between operational databases, marketing databases, and CRM
    • Oversee data hygiene best practices to ensure data quality
    • Coordinate with sales, CRM operations, and other departments to align on data needs and lead qualification criteria

Knowledge and Experience
  • Bachelor's degree in marketing, business, communications, or a related field, or equivalent experience
  • 5+ years of experience in demand generation, marketing automation, or a closely related B2B marketing discipline
  • 5+ years of hands-on experience with marketing automation platforms; Eloqua strongly preferred (Eloqua Master Certification a plus); Marketo, Pardot, or Salesforce Marketing Cloud also considered
  • 5+ years of experience running ABM programs using platforms such as Demandbase, 6sense, or Terminus
  • 5+ years working with Salesforce CRM; experience with CRM and MAP integration required
  • Demonstrated ability to measure and report on campaign ROI, pipeline contribution, and spend efficiency
  • Experience with campaign reporting tools including Google Analytics and Tableau (or equivalent)
  • Familiarity with AI-assisted features within marketing automation and ABM platforms
  • Intermediate to advanced Excel proficiency, including pivot tables, conditional formatting, and advanced formulas
  • Experience marketing to financial services, fintech, or enterprise B2B audiences strongly preferred
  • Strong cross-functional collaboration skills, with a track record of working effectively alongside sales, BDR, and product marketing teams
  • Excellent written communication skills

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Intercontinental Exchange, Inc. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to legally protected characteristics.

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