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Marketing Associate Jobs in Springfield, VA (NOW HIRING)

Pwc

Social Media Marketing Senior Associate

Washington, DC · On-site

$55K - $187K/yr

Industry/Sector Not Applicable Specialism IFS - Clients & Markets Management Level Senior Associate & Summary The Opportunity As a Social Media Marketing Senior Associate, you will play a pivotal ...

New

HITT Contracting

Associate, Pursuits

Falls Church, VA · On-site

$67K - $87K/yr

Associate, Pursuits This entry to mid-level marketing coordinator/pursuits associate leads the development of responses to RFQ/RFPs, interview presentations, and award submissions. Additionally, the ...

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All JobsMarketing Associate JobsMarketing Associate Jobs in Springfield, VA

Marketing Associate information

See Springfield, VA salary details

$27.7K

$53K

$76.3K

How much do marketing associate jobs pay per year?

As of Aug 16, 2026, the average yearly pay for marketing associate in Springfield, VA is $52,963.00, according to ZipRecruiter salary data. Most workers in this role earn between $43,900.00 and $60,600.00 per year, depending on experience, location, and employer.

What can I do with a marketing associate in marketing?

A marketing associate supports marketing campaigns by conducting market research, creating content, managing social media, and analyzing campaign performance. They often use tools like CRM software and marketing analytics platforms and may assist with event planning and promotional activities. This role provides foundational experience for advancing in marketing careers and developing skills in communication and data analysis.

What are 5 careers in marketing?

Five common careers in marketing include marketing manager, digital marketing specialist, content marketer, brand strategist, and market research analyst. These roles often require skills in communication, data analysis, and familiarity with marketing tools like SEO and social media platforms.

What are the key skills and qualifications needed to thrive as a marketing associate, and why are they important?

To thrive as a Marketing Associate, you need a solid grasp of marketing principles, data analysis, and content creation, typically supported by a bachelor’s degree in marketing or a related field. Familiarity with tools like Google Analytics, social media management platforms, and CRM systems is highly beneficial. Strong communication, creativity, and organizational skills help you collaborate effectively and adapt to fast-changing campaigns. These competencies are essential for executing successful marketing strategies and driving measurable business results.

How does a marketing associate typically collaborate with other departments within a company?

Marketing Associates frequently work cross-functionally, collaborating with teams such as sales, product development, and design to execute campaigns and support business objectives. They may coordinate with the sales team to align messaging and gather customer insights, or work alongside the design team to produce visually compelling promotional materials. This role often requires strong communication and project management skills to ensure that marketing initiatives are consistent and integrated across departments, helping to drive overall company success.

What is the role of a marketing associate?

A marketing associate supports marketing campaigns by conducting research, creating content, managing social media, and analyzing data to help promote products or services. They often work with marketing tools like CRM software and may assist with event planning or advertising efforts. Strong communication skills and familiarity with digital marketing are typically required.

What is the difference between Marketing Associate vs Marketing Coordinator?

AspectMarketing AssociateMarketing Coordinator
Required CredentialsBachelor's degree in marketing, communications, or related fieldBachelor's degree in marketing, communications, or related field
Work EnvironmentOffice setting, supporting marketing campaigns and researchOffice setting, coordinating marketing activities and events
Employer & Industry UsageCommon in advertising, retail, and corporate sectorsCommon in advertising, retail, and corporate sectors
Search & Comparison IntentUnderstanding entry-level marketing roles and responsibilitiesDistinguishing roles involving campaign coordination and execution

The main difference between a Marketing Associate and a Marketing Coordinator lies in their focus. Marketing Associates typically support research and campaign development, while Marketing Coordinators handle the organization and execution of marketing activities. Both roles require similar educational backgrounds and are found in similar industries, but their day-to-day tasks differ slightly, with Coordinators often managing logistics and timelines.

Is a marketing associate an entry-level job?

A marketing associate position is typically considered entry-level, suitable for candidates with little to no professional experience in marketing. It often requires basic skills in communication, social media, or data analysis, and may involve on-the-job training or certifications. Many employers view it as a starting role for those beginning a marketing career.

What does a marketing associate do?

A Marketing Associate supports the marketing team by helping to develop and implement marketing strategies, campaigns, and materials. Their tasks often include conducting market research, analyzing consumer data, coordinating events, managing social media accounts, and assisting with the creation of promotional content. They play an important role in ensuring marketing projects run smoothly and are completed on time. This entry-level position is ideal for those looking to gain experience and build a career in marketing.
More about Marketing Associate jobs

What are the most commonly searched types of Marketing jobs in Springfield, VA?

The most popular types of Marketing jobs in Springfield, VA are:

What job categories do people searching Marketing Associate jobs in Springfield, VA look for?

The top searched job categories for Marketing Associate jobs in Springfield, VA are:

What cities near Springfield, VA are hiring for Marketing Associate jobs?

Cities near Springfield, VA with the most Marketing Associate job openings:

Marketing Associate jobs near you
Infographic showing various Marketing Associate job openings in Springfield, VA as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 28% Part Time, 1% Temporary, and 2% Contract. Highlights an 97% Physical, 1% Hybrid, and 2% Remote job distribution, with an average salary of $52,963 per year, or $25.5 per hour.

Senior Associate - Card Direct Marketing (Hybrid)

Capital One

Mclean, VA • On-site

Full-time

Re-posted 6 days ago

Capital One rating

7.7

Company rating: 7.7 out of 10

Based on 147 frontline employees who took The Breakroom Quiz

91st of 171 rated banks

Job description

Senior Associate - Card Direct Marketing (Hybrid)
Capital One, a Fortune Magazine "100 Best Companies to Work For," is seeking an innovative and data-driven Senior Marketing Associate for the Branded Card Acquisitions team to help support marketing efforts for our Upmarket consumer segment. This associate will play a critical role in our growth strategy, focused on acquiring new customers through Direct Mail marketing. This role requires a mix of channel marketing expertise, comprehensive knowledge of our product portfolio, and marketing analytics and optimization. You will be responsible for leading the strategy, creative development and execution of marketing campaigns while working closely with world-class creative agencies and cross-functional stakeholders. This highly visible role creates a powerful opportunity to take your leadership, marketing strategy, and technical skills to the next level.
Responsibilities:
  • Lead development and execution of ongoing mail acquisition campaigns and testing initiatives for the Upmarket segment
  • Serve as key liaison for and collaborate with cross-functional teams including partners from: Marketing & Analysis (P&L owners), Creative, Operations/Production, Legal etc.
  • Collaborate with analyst teams to understand total business performance and build on analysis to identify new opportunities and adjust marketing/ testing strategies
  • Synthesize research insights, marketing trends, competitive landscape, and macro external factors to identify new strategic recommendations to improve results and Brand impact
  • Influence internal decision makers with formal recommendations and informal networking through excellent communication
  • Work proactively in an agile environment and identify when to work outside the process in whitespace

This Associate should bring:
  • An entrepreneurial spirit, initiative, leadership, creativity, balance of proactivity and reactivity, and a drive for results
  • Experience leading and managing creative processes, working with creative teams and agencies, and writing effective creative briefs
  • Ability to manage the details of multiple projects, deadlines, and changing priorities simultaneously while maintaining excellent and accurate work
  • Multi-Channel marketing and direct response experience, including direct mail and digital
  • A passion for leveraging data, metrics, and insights to drive results and learnings
  • A curious mindset, ready to dig in on consumer attitudes/behaviors/trends and draw implications for marketing
  • Highly effective communication skills with outstanding writing, editing, and presentation abilities
  • Strong working knowledge of Google Suite (Sheets, Docs and Slides)

Basic Qualifications:
  • Bachelor's degree or military experience
  • At least 2 years of experience in multi-channel marketing with data-driven direct response, including direct mail
  • At least 2 years of experience in planning, execution, and analysis of marketing programs
  • At least 2 years of experience managing creative processes and working with creative teams

Preferred Qualifications:
  • Experience working with cross-functional teams in a matrixed environment
  • Experience in financial services marketing

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.
The minimum and maximum full-time annual salaries for this role are listed below, by location. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Capital One is willing to pay at the time of this posting. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.
McLean, VA: $96,500 - $110,100 for Sr. Associate, Marketing
Richmond, VA: $87,700 - $100,100 for Sr. Associate, Marketing
Candidates hired to work in other locations will be subject to the pay range associated with that location, and the actual annualized salary amount offered to any candidate at the time of hire will be reflected solely in the candidate's offer letter.
This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.
Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website. Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
This role is expected to accept applications for a minimum of 5 business days.
No agencies please. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. Capital One promotes a drug-free workplace. Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23-A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901-4920; New York City's Fair Chance Act; Philadelphia's Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.
If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com
Capital One does not provide, endorse nor guarantee and is not liable for third-party products, services, educational tools or other information available through this site.
Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

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