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Marketing Analytics Jobs in Quebec (NOW HIRING)

Partner with analytics and business teams to identify customer segments, behavioral triggers and ... Present results, insights and recommendations to marketing leadership and cross-functional ...

Marketing numerique (SEO, SEM, Publicite Sociale etc), developpement de site web et plateformes e ... Principales responsabilites * Strategie: * Analyse et comprehension des besoins client en matiere ...

Monitor, analyze and present performance reports on various marketing initiatives and make recommendations to optimize performance; * Contribute to the organization and promotion of various events ...

Monitor, analyze and present performance reports on various marketing initiatives and make recommendations to optimize performance; Contribute to the organization and promotion of various events ...

Surveiller, analyser et présenter des rapports de performance des diverses initiatives marketing et formuler des recommandations afin d'optimiser la performance; * Contribuer à l'organisation et à ...

Surveiller, analyser et présenter des rapports de performance des diverses initiatives marketing et formuler des recommandations afin d'optimiser la performance; Contribuer à l'organisation et à ...

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Showing results 1-20

Marketing Analytics information

See Quebec salary details

$26.5K

$97.2K

$175K

How much do marketing analytics jobs pay per year?

As of Aug 16, 2026, the average yearly pay for marketing analytics in Quebec is $97,177.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,500.00 and $124,000.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed for marketing analytics?

To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.

What can you do with a marketing analytics degree?

A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist, focusing on interpreting data to improve marketing strategies. Graduates can work with tools like Excel, SQL, and marketing platforms, and often need strong analytical, statistical, and communication skills. The degree opens opportunities across industries including retail, technology, and advertising, with roles involving data collection, reporting, and campaign optimization.

What does a marketing analytics professional do?

In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.

Is marketing analytics a good job?

Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and can be found in various industries, making it a valuable career choice for those interested in data-driven marketing.

What does a marketing analyst do?

A marketing analyst collects and interprets data related to market trends, customer behavior, and campaign performance to help businesses make informed marketing decisions. They use tools like Excel, SQL, and analytics software to analyze data and generate reports. Strong analytical skills and knowledge of marketing strategies are essential for this role.

What is marketing analytics?

A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.

What are popular job titles related to Marketing Analytics jobs in Quebec?

For Marketing Analytics jobs in Quebec, the most frequently searched job titles are:

What job categories do people searching Marketing Analytics jobs in Quebec look for?

The top searched job categories for Marketing Analytics jobs in Quebec are:

Infographic showing various Marketing Analytics job openings in Quebec as of August 2026, with employment types broken down into 1% Internship, 87% Full Time, 10% Part Time, and 2% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $97,177 per year, or $46.7 per hour.

Sr. Data Analyst, Marketing Analytics

Ubisoft

Montreal, QC

Full-time

Re-posted 4 hours ago


Job description

Company Description

Ubisoft is a global leader in gaming with teams across the world creating original and memorable gaming experiences, from Assassin’s Creed, Rainbow Six to Just Dance and more. We believe diverse perspectives help both players and teams thrive. If you’re passionate about innovation and pushing entertainment boundaries, join our journey and help us create the unknown!

Job Description

The Marketing Analytics team works with the business and marketing stakeholders to analyze and measure the impact marketing has on our business objectives.  

The Senior Data Analyst, Marketing Analytics, will be responsible for gathering, structuring and analyzing data to derive compelling insights that drive the strategy & optimization of our marketing initiatives. This includes the design and management of data collection and analytics solutions, analysis of the performance of marketing initiatives and their effect on acquisition, retention, engagement, and conversion.

WHAT YOU'LL DO

  • Understand the business objective and marketing initiatives to then identify the key success metrics that help evaluate the performance towards the objectives
    • Analyze correlations between business outcomes and marketing initiatives.
    • Establish a benchmarking methodology and set targets for the key metrics identified.
    • Measure and communicate to stakeholders the results.
  • Be a thought leader and spearhead data driven decision making amongst stakeholders.
    • Translate the business questions and challenges from the stakeholders into analytics projects.
    • Deliver a cross-channel, brand level view of performance, insights, and recommendations.
    • Convey the finding on campaign performance and drive strategy and optimization change with stakeholders.
    • Provide data analysis and reporting to identify trends and opportunities across channels, audience segments, and player segments.
  • Work with marketing teams to ensure marketing efforts are effective and drive incremental acquisition, engagement, and conversion.
    • Develop marketing experiments to understand the business impact of paid media and creator campaigns.
    • Leverage data from Adobe Analytics, Gamesight, Salesforce, Datorama  and various other tools and platforms.
    • Develop robust analytic processes to frame campaign expectations, inform decision making, and provide optimization recommendations based on performance data.
    • Work with Data Science to use predictive analytics to analyze data from viewership, website interactions, media campaigns, CRM, and social platforms.
    • Assist with budget planning exercises to determine optimal budget for a given campaign.
    • Develop marketing experiments to understand the business impact of paid media
  • Communicate insights and discuss recommendations with brand teams and cross functional partners.
Qualifications

WHAT YOU'LL BRING

  • 4+ years of proven analytical skills; ability to analyze raw data, draw conclusions, and develop actionable insights. 3+ years of that in paid media and marketing analytics.
  • Experience in marketing or performance analytics roles for paid media, content creators.
  • Previous experience in reporting and dashboards, data infrastructure, and queries to track key marketing metrics across multiple data sources leveraging SQL, R/Python, Tableau, and other data/visualization tools; monitor for changes in trends, share insights and make recommendations
  • Familiarity of different paid media measurement options, such as conversion APIs (CAPI), brand lift surveys, conversion lift studies, and audience hold outs.
  • Experience with statistical methods such as regression and hypothesis testing
  • Fluent in French