Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...
Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...
Marketing Analytics Specialist
Holland, MI · On-site
$60K - $65K/yr
Marketing Analytics Specialist ABOUT NBE HOLDINGS COMPANY The NBE Holdings Company portfolio includes National Bulk Equipment, Inc. and Brawn Mixer and is a privately held corporation based in ...
Marketing Analytics Specialist
Holland, MI · On-site
$60K - $65K/yr
Marketing Analytics Specialist ABOUT NBE HOLDINGS COMPANY The NBE Holdings Company portfolio includes National Bulk Equipment, Inc. and Brawn Mixer and is a privately held corporation based in ...
Marketing Analytics Specialist
Holland, MI · On-site
$60K - $65K/yr
Marketing Analytics Specialist ABOUT NBE HOLDINGS COMPANY The NBE Holdings Company portfolio includes National Bulk Equipment, Inc. and Brawn Mixer and is a privately held corporation based in ...
Marketing Analytics Specialist
Holland, MI · On-site
$60K - $65K/yr
Marketing Analytics Specialist ABOUT NBE HOLDINGS COMPANY The NBE Holdings Company portfolio includes National Bulk Equipment, Inc. and Brawn Mixer and is a privately held corporation based in ...
Director, Marketing Analytics
Detroit, MI · On-site +1
The Director, Marketing Analytics serves as a strategic measurement consultant, helping clients and internal teams define success, establish measurement strategies, evaluate performance, and uncover ...
Quick apply
Director, Marketing Analytics
Detroit, MI · On-site +1
The Director, Marketing Analytics serves as a strategic measurement consultant, helping clients and internal teams define success, establish measurement strategies, evaluate performance, and uncover ...
Marketing Analytics, Senior Manager
Detroit, MI · On-site
$110 - $170/hr
... Marketing Analytics, Senior Manager (internal job title: Measurement & Analytics Senior Manager) serves as a strategic measurement consultant, helping clients and internal teams define success ...
Marketing Analytics, Senior Manager
Detroit, MI · On-site
$110 - $170/hr
... Marketing Analytics, Senior Manager (internal job title: Measurement & Analytics Senior Manager) serves as a strategic measurement consultant, helping clients and internal teams define success ...
Understanding of marketing metrics and KPIs with focus on automated tracking. Proven track record of implementing report automation and self-service analytics Preferred Qualifications: * Preferred:
Understanding of marketing metrics and KPIs with focus on automated tracking. Proven track record of implementing report automation and self-service analytics Preferred Qualifications: * Preferred:
Marketing Analyst
Lansing, MI · On-site
Required : • 3+ years of experience working within a Marketing Analytics/Business Analytics environment, with a focus on strategy, operations, and marketing data analysis • Knowledge of SQL ...
Marketing Analyst
Lansing, MI · On-site
Required : • 3+ years of experience working within a Marketing Analytics/Business Analytics environment, with a focus on strategy, operations, and marketing data analysis • Knowledge of SQL ...
Understanding of marketing metrics and KPIs with focus on automated tracking. Proven track record of implementing report automation and self-service analytics Preferred Qualifications: * Preferred:
Understanding of marketing metrics and KPIs with focus on automated tracking. Proven track record of implementing report automation and self-service analytics Preferred Qualifications: * Preferred:
Understanding of marketing metrics and KPIs with focus on automated tracking. Proven track record of implementing report automation and self-service analytics Preferred Qualifications: * Preferred:
Understanding of marketing metrics and KPIs with focus on automated tracking. Proven track record of implementing report automation and self-service analytics Preferred Qualifications: * Preferred:
Marketing Analyst
Lansing, MI · Remote
$78K - $145K/yr
... advanced analytics requirements. The selected candidate will engage with our business and ... Bachelor's degree or equivalent experience with a focus in Business, Marketing, or Economics ...
Marketing Analyst
Lansing, MI · Remote
$78K - $145K/yr
... advanced analytics requirements. The selected candidate will engage with our business and ... Bachelor's degree or equivalent experience with a focus in Business, Marketing, or Economics ...
Marketing Analyst
Lansing, MI · On-site
$73K - $136K/yr
... advanced analytics requirements. The selected candidate will engage with our business and ... Bachelor's degree or equivalent experience with a focus in Business, Marketing, or Economics ...
Marketing Analyst
Lansing, MI · On-site
$73K - $136K/yr
... advanced analytics requirements. The selected candidate will engage with our business and ... Bachelor's degree or equivalent experience with a focus in Business, Marketing, or Economics ...
The Marketing Analytics team's mission is to improve Ford vehicle, service, and subscription sales; marketing efficiency; and customer experience via data and analytics driven decisioning. The role ...
The Marketing Analytics team's mission is to improve Ford vehicle, service, and subscription sales; marketing efficiency; and customer experience via data and analytics driven decisioning. The role ...
M Dining, Associate Director of Marketing
Ann Arbor, MI · On-site
$90 - $130/hr
In addition to this, the Director oversees marketing analytics and technology integration, including CRM (Customer Relationship Management) and AI (Artificial Intelligence) tools. You will also have ...
M Dining, Associate Director of Marketing
Ann Arbor, MI · On-site
$90 - $130/hr
In addition to this, the Director oversees marketing analytics and technology integration, including CRM (Customer Relationship Management) and AI (Artificial Intelligence) tools. You will also have ...
Ford Marketing Analytics is seeking a highly capable and technically grounded Data Science Manager to lead the Customer Modeling and Lifetime Value team. This LL6 leadership role will manage a team ...
Ford Marketing Analytics is seeking a highly capable and technically grounded Data Science Manager to lead the Customer Modeling and Lifetime Value team. This LL6 leadership role will manage a team ...
This role is ideal for someone who sits at the intersection of marketing, technology, CRM, analytics, and process improvement -- someone who understands how digital marketing systems connect, can ...
Quick apply
This role is ideal for someone who sits at the intersection of marketing, technology, CRM, analytics, and process improvement -- someone who understands how digital marketing systems connect, can ...
Ford Marketing Analytics is seeking a highly capable and technically grounded Data Science Manager to lead the Customer Modeling and Lifetime Value team. This LL6 leadership role will manage a team ...
Ford Marketing Analytics is seeking a highly capable and technically grounded Data Science Manager to lead the Customer Modeling and Lifetime Value team. This LL6 leadership role will manage a team ...
Marketing Specialist
Kalamazoo, MI · On-site
$52K - $58K/yr
Through graphic design, website management, digital campaigns, content development, and marketing analytics, this role helps strengthen OptiMed's brands, communicate complex healthcare information ...
New
Quick apply
Marketing Specialist
Kalamazoo, MI · On-site
$52K - $58K/yr
Through graphic design, website management, digital campaigns, content development, and marketing analytics, this role helps strengthen OptiMed's brands, communicate complex healthcare information ...
New
Marketing Integrated Insights Lead
Warren, MI · On-site
Analyzing creative quality and effectiveness * Implement performance measurement frameworks for marketing campaigns, particularly for creative performance, cross channel outcomes and in market ...
Marketing Integrated Insights Lead
Warren, MI · On-site
Analyzing creative quality and effectiveness * Implement performance measurement frameworks for marketing campaigns, particularly for creative performance, cross channel outcomes and in market ...
Marketing Integrated Insights Lead
Warren, MI · On-site
$100 - $180/hr
Analyzing creative quality and effectiveness * Implement performance measurement frameworks for marketing campaigns, particularly for creative performance, cross channel outcomes and in market ...
Marketing Integrated Insights Lead
Warren, MI · On-site
$100 - $180/hr
Analyzing creative quality and effectiveness * Implement performance measurement frameworks for marketing campaigns, particularly for creative performance, cross channel outcomes and in market ...
Analyzing creative quality and effectiveness * Implement performance measurement frameworks for marketing campaigns, particularly for creative performance, cross channel outcomes and in market ...
Analyzing creative quality and effectiveness * Implement performance measurement frameworks for marketing campaigns, particularly for creative performance, cross channel outcomes and in market ...
Marketing Analytics information
See Michigan salary details
$31.8K - $40.3K
2% of jobs
$40.3K - $48.8K
0% of jobs
$48.8K - $57.2K
8% of jobs
$57.2K - $65.7K
13% of jobs
$66.6K is the 25th percentile. Wages below this are outliers.
$65.7K - $74.2K
18% of jobs
The median wage is $80.2K / yr.
$74.2K - $82.7K
13% of jobs
$82.7K - $91.2K
17% of jobs
$94.8K is the 75th percentile. Wages above this are outliers.
$91.2K - $99.6K
11% of jobs
$99.6K - $108.1K
8% of jobs
$108.1K - $116.6K
5% of jobs
$116.6K - $125.1K
5% of jobs
$31.8K
$82.6K
$125.1K
How much do marketing analytics jobs pay per year?
As of Aug 10, 2026, the average yearly pay for marketing analytics in Michigan is $82,633.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,200.00 and $96,700.00 per year, depending on experience, location, and employer.
What are the key skills and qualifications needed for marketing analytics?
To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.
What can you do with a marketing analytics degree?
A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist, focusing on interpreting data to improve marketing strategies. Graduates can work with tools like Excel, SQL, and marketing platforms, and often need strong analytical, statistical, and communication skills. The degree opens opportunities across industries including retail, technology, and advertising, with roles involving data collection, reporting, and campaign optimization.
What does a marketing analytics professional do?
In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.
Is marketing analytics a good job?
Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and can be found in various industries, making it a valuable career choice for those interested in data-driven marketing.
What does a marketing analyst do?
A marketing analyst collects and interprets data related to market trends, customer behavior, and campaign performance to help businesses make informed marketing decisions. They use tools like Excel, SQL, and analytics software to analyze data and generate reports. Strong analytical skills and knowledge of marketing strategies are essential for this role.
What is marketing analytics?
A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.
What are the most commonly searched types of Marketing Analytics jobs in Michigan? The most popular types of Marketing Analytics jobs in Michigan are:
What are popular job titles related to Marketing Analytics jobs in Michigan? For Marketing Analytics jobs in Michigan, the most frequently searched job titles are:
What job categories do people searching Marketing Analytics jobs in Michigan look for? The top searched job categories for Marketing Analytics jobs in Michigan are:
- Weekend Cannabis Marketing
- Apprentice Google Marketing Platform
- Director Remote Marketing Analytics
- Marketing Ai
- Assistant Remote Product Marketing Manager
- Remote Experiential Marketing Manager
- Creative Marketing Manager
- Seasonal Hotel Digital Marketing
- Manager Of Marketing Communications
- Director Hulu Marketing
What cities in Michigan are hiring for Marketing Analytics jobs? Cities in Michigan with the most Marketing Analytics job openings:
Full-time
Re-posted 11 days ago
Job description
Company Description
About Client:
They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!
Job Description
Job Title: Marketing Analytics Manager
Job Level: Mid - Senior Level
Job Description:
This is what you will do..
You will be using quantitative methods to assess the impact of offline and digital marketing.
You will be interacting with the client.Â
You will be providing analyses, recommendations, presentations and advice to clients.
You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.
You will be leading a team and you will be responsible for team's growth.
We are looking for someone...
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Qualifications
Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.
Who is good in management or leadership role.
Who is good in providing external consulting.
Who is proficient in SAS or other statistical modeling tools.
Who enjoys traveling, because this role involves traveling (80% to 100%).
Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.
Who is proficient in Customer-level data analysis.
Additional Information
All your information will be kept confidential according to EEO guidelines.