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Marketing Analytics Jobs in Michigan (NOW HIRING)

Ra

Marketing Analytics Manager

Detroit, MI

Marketing Analytics Manager Job Level: Mid - Senior Level This is what you will do.. You will be using quantitative methods to assess the impact of offline and digital marketing. You will be ...

Learning Care Group

Marketing Data Domain Lead

Novi, MI · On-site

$81K - $101K/yr

The role partners closely with Marketing, Analytics, Business Intelligence, Data Platform, Data Science, and external vendors to deliver high-quality data solutions that support business objectives.

Learning Care Group

Marketing Data Domain Lead

Novi, MI · On-site

$81K - $101K/yr

The role partners closely with Marketing, Analytics, Business Intelligence, Data Platform, Data Science, and external vendors to deliver high-quality data solutions that support business objectives.

Learning Care Group

Marketing Data Domain Lead

Novi, MI · On-site

$118 - $130/hr

The role partners closely with Marketing, Analytics, Business Intelligence, Data Platform, Data Science, and external vendors to deliver high-quality data solutions that support business objectives.

VML

Marketing Reporting Analyst

Detroit, MI · On-site

This person will serve as the reporting and data expert within the analytics function - responsible for the analysis and reporting of marketing performance data across all channels. You will produce ...

VML

Marketing Reporting Analyst

Detroit, MI · On-site

This person will serve as the reporting and data expert within the analytics function - responsible for the analysis and reporting of marketing performance data across all channels. You will produce ...

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Marketing Analytics information

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$31.8K

$82.6K

$125.1K

How much do marketing analytics jobs pay per year?

As of Aug 30, 2026, the average yearly pay for marketing analytics in Michigan is $82,633.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,200.00 and $96,700.00 per year, depending on experience, location, and employer.

What is marketing analytics?

A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.

What does a marketing analytics professional do?

In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.

What are the key skills and qualifications needed for marketing analytics?

To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.

Is marketing analytics a good job?

Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and often involves a collaborative work environment, making it a valuable career choice for those interested in data-driven marketing.

What can you do with a marketing analytics degree?

A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist. Graduates can analyze consumer data, measure campaign performance, and use tools like Excel, SQL, and marketing platforms to inform strategic decisions. These roles often require strong analytical skills and knowledge of data visualization and reporting.

What are the most commonly searched types of Marketing Analytics jobs in Michigan?

The most popular types of Marketing Analytics jobs in Michigan are:

What are popular job titles related to Marketing Analytics jobs in Michigan?

For Marketing Analytics jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Marketing Analytics jobs in Michigan look for?

The top searched job categories for Marketing Analytics jobs in Michigan are:

What cities in Michigan are hiring for Marketing Analytics jobs?

Cities in Michigan with the most Marketing Analytics job openings:

Marketing Analytics jobs near you
Infographic showing various Marketing Analytics job openings in Michigan as of August 2026, with employment types broken down into 80% Full Time, 15% Part Time, and 5% Contract. Highlights an 90% In-person, 5% Hybrid, and 5% Remote job distribution, with an average salary of $82,633 per year, or $39.7 per hour.

Marketing Analytics Manager

Detroit, MI

Ra
See more jobs at Raexternal

Full-time

Re-posted yesterday

Job description

Company Description

About Client:

They help in transforming the leading organizations and communities around the world. Organizations infrastructure and culture is amazing. Best place!!

Job Description

Job Title: Marketing Analytics Manager

Job Level: Mid - Senior Level


Job Description:

This is what you will do..

You will be using quantitative methods to assess the impact of offline and digital marketing.

You will be interacting with the client. 

You will be providing analyses, recommendations, presentations and advice to clients.

You will be doing project-based analytics which includes Marketing Mix Modeling, Multi-Channel Attribution, Digital Analytics, Pricing and Promotion and Demand Forecasting.

You will be leading a team and you will be responsible for team's growth.


We are looking for someone...

Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.

Who is good in management or leadership role.

Who is good in providing external consulting.

Who is proficient in SAS or other statistical modeling tools.

Who enjoys traveling, because this role involves traveling (80% to 100%).

Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.

Who is proficient in Customer-level data analysis.





Qualifications

Who has nearly 5+ years of experience in the analysis of Marketing data using SAS and other statistical modeling tools.

Who is good in management or leadership role.

Who is good in providing external consulting.

Who is proficient in SAS or other statistical modeling tools.

Who enjoys traveling, because this role involves traveling (80% to 100%).

Who is proficient in Applied Statistics/Econometrics, Statistical Programming, Database Marketing Management & Operations etc.

Who is proficient in Customer-level data analysis.



Additional Information

All your information will be kept confidential according to EEO guidelines.

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