ZipRecruiter

Log In

1

Marketing Analytics Jobs in Iowa (NOW HIRING)

Athene

Marketing Sr. Analytics Partner

West Des Moines, IA · On-site

$100K - $124K/yr

Athene is seeking a Marketing Senior Analytics Partner to join our collaborative Marketing team, where data, insights, and innovation drive strategic decision-making and meaningful customer ...

HOTEL JULIEN

Marketing Manager

Dubuque, IA · On-site

$24 - $26/hr

Hotel Julien Dubuque is seeking a Marketing Manager. Responsibilities include, but are not limited ... Analyze, review, and report on effectiveness of campaigns* Answer all guest reviews on Trip Advisor ...

HOTEL JULIEN

Marketing Manager

Dubuque, IA

... Analyze, review, and report on effectiveness of campaigns • Answer all guest reviews on Trip ... marketing analytics and adjust strategy accordingly • Display in-depth knowledge and ...

HOTEL JULIEN

Marketing Manager

Dubuque, IA · On-site

$24 - $26/hr

... Analyze, review, and report on effectiveness of campaigns • Answer all guest reviews on Trip ... marketing analytics and adjust strategy accordingly • Display in-depth knowledge and ...

Super Products LLC

Marketing Specialist

Pella, IA · On-site

The Marketing Specialist supports the sales and marketing team by planning, executing, and analyzing multi-channel marketing campaigns, creating engaging content, coordinating events, and managing ...

Alamo Group

Marketing Specialist

Pella, IA · On-site

The Marketing Specialist supports the sales and marketing team by planning, executing, and analyzing multi-channel marketing campaigns, creating engaging content, coordinating events, and managing ...

Varsity Tutors

Marketing Tutor

Ames, IA · Remote

$18 - $40/hr

Skilled at breaking down market segmentation analysis, campaign development, and marketing plan construction. Guides students through conducting SWOT and competitive analysis, developing buyer ...

Varsity Tutors

Marketing Tutor

Iowa City, IA · Remote

$18 - $40/hr

Skilled at breaking down market segmentation analysis, campaign development, and marketing plan construction. Guides students through conducting SWOT and competitive analysis, developing buyer ...

FocusKPI

Marketing Operations Analyst

Cedar Rapids, IA · On-site

Analytics and Reporting: Design and execute data analyses to derive actionable insights, providing stakeholders with regular reports on marketing performance and audience behaviour. * Collaboration ...

FocusKPI

Analytics and Reporting: Design and execute data analyses to derive actionable insights, providing stakeholders with regular reports on marketing performance and audience behaviour. * Collaboration ...

next page

Showing results 1-20

All JobsMarketing Analytics JobsMarketing Analytics Jobs in Iowa

Marketing Analytics information

See Iowa salary details

$34.3K

$89K

$134.8K

How much do marketing analytics jobs pay per year?

As of Aug 12, 2026, the average yearly pay for marketing analytics in Iowa is $89,049.00, according to ZipRecruiter salary data. Most workers in this role earn between $71,400.00 and $104,300.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed for marketing analytics?

To thrive in Marketing Analytics, you need a strong analytical mindset, expertise in statistical methods, and a relevant degree such as marketing, statistics, or business. Proficiency in data analysis tools like Google Analytics, Tableau, SQL, and knowledge of marketing automation platforms is highly valued, and certifications in analytics or digital marketing can be advantageous. Strong communication, teamwork, and the ability to translate complex data into actionable insights are important soft skills for this role. These skills enable you to drive data-informed marketing strategies that improve campaign effectiveness and business outcomes.

What can you do with a marketing analytics degree?

A marketing analytics degree prepares individuals for roles such as marketing analyst, data analyst, or digital marketing specialist, focusing on interpreting data to improve marketing strategies. Graduates can work with tools like Excel, SQL, and marketing platforms, and often need strong analytical, statistical, and communication skills. The degree opens opportunities across industries including retail, technology, and advertising, with roles involving data collection, reporting, and campaign optimization.

What does a marketing analytics professional do?

In a Marketing Analytics role, your daily responsibilities may include collecting and analyzing marketing data, tracking campaign performance, building and updating dashboards, and generating reports to support decision-making. You’ll regularly collaborate with marketing, sales, and product teams to interpret results and provide actionable recommendations. Additionally, you may be involved in A/B testing, customer segmentation, and identifying market trends to help optimize marketing strategies. The role often requires balancing both short-term campaign analysis and long-term strategic reporting.

Is marketing analytics a good job?

Marketing analytics is a growing field that involves analyzing data to improve marketing strategies and decision-making. It typically requires skills in data analysis, statistics, and tools like Excel, SQL, or Tableau. The role offers opportunities for advancement and can be found in various industries, making it a valuable career choice for those interested in data-driven marketing.

What does a marketing analyst do?

A marketing analyst collects and interprets data related to market trends, customer behavior, and campaign performance to help businesses make informed marketing decisions. They use tools like Excel, SQL, and analytics software to analyze data and generate reports. Strong analytical skills and knowledge of marketing strategies are essential for this role.

What is marketing analytics?

A Marketing Analytics job involves collecting, analyzing, and interpreting data to measure the effectiveness of marketing campaigns and strategies. Professionals in this role use tools like Google Analytics, SQL, and data visualization platforms to track key performance metrics. Their insights help businesses optimize marketing efforts, improve customer targeting, and increase ROI. They often collaborate with marketing, sales, and product teams to drive data-driven decision-making. Skills in data analysis, statistics, and predictive modeling are highly valuable in this role.

What are the most commonly searched types of Marketing Analytics jobs in Iowa? The most popular types of Marketing Analytics jobs in Iowa are:
What are popular job titles related to Marketing Analytics jobs in Iowa? For Marketing Analytics jobs in Iowa, the most frequently searched job titles are:
What job categories do people searching Marketing Analytics jobs in Iowa look for? The top searched job categories for Marketing Analytics jobs in Iowa are:
What cities in Iowa are hiring for Marketing Analytics jobs? Cities in Iowa with the most Marketing Analytics job openings:
Marketing Analytics jobs near you
Infographic showing various Marketing Analytics job openings in Iowa as of August 2026, with employment types broken down into 1% Internship, 84% Full Time, 13% Part Time, and 2% Contract. Highlights an 83% Physical, 3% Hybrid, and 14% Remote job distribution, with an average salary of $89,049 per year, or $42.8 per hour.

Marketing Sr. Analytics Partner

Athene Holding Ltd.

West Des Moines, IA • On-site

$100K - $124K/yr

Full-time

Re-posted 18 days ago

Job description

We are driven to do more. More for our customers and the financial professionals who offer our products. If you are driven to do more and love the challenge of pursuing more, Athene is your kind of company. You will find we offer more than the basics to create an inclusive and dynamic work environment at our various locations.
Purpose:
Athene is seeking a Marketing Senior Analytics Partner to join our collaborative Marketing team, where data, insights, and innovation drive strategic decision-making and meaningful customer engagement. In this role, you'll help power targeted marketing campaigns by transforming complex data into actionable insights, managing audience segmentation, and ensuring high-quality marketing data that enables personalized experiences across multiple channels.
Accountabilities:
  • Manage, analyze, and maintain marketing data, audience segments, and campaign lists that support targeted email, direct mail, digital advertising, events, and other marketing initiatives.
  • Partner with cross-functional stakeholders to define audience requirements, recommend segmentation strategies, and ensure campaign data quality, governance, and compliance with distribution partner preferences.
  • Perform data analysis to identify trends, solve complex data challenges, and generate insights that improve campaign performance and marketing effectiveness.
  • Develop and maintain documentation, including marketing data dictionaries, process documentation, and governance standards to support scalable operations.
  • Support reporting and performance analysis across digital marketing initiatives using data visualization and business intelligence tools while identifying opportunities for process automation and continuous improvement.
  • Leverage AI-enabled tools and advanced analytics to enhance data preparation, audience development, reporting efficiency, and marketing decision-making while maintaining appropriate governance and data integrity.

Qualifications and Experience:
  • 4+ years of relevant experience in marketing analytics, business intelligence, data analytics, campaign analytics, database marketing, or related analytical experience.
  • Experience working with relational databases, SQL, data mining, and integrating data from multiple sources to support business and marketing decisions.
  • Experience with Tableau, Power BI, or other data visualization tools, along with marketing analytics platforms such as Google Analytics, CRM, CDP, and digital media performance reporting.
  • Advanced Microsoft Excel skills with demonstrated analytical, critical thinking, problem-solving, organizational, and project management capabilities.
  • Experience leveraging AI tools such as ChatGPT, Claude, Copilot, or similar technologies to improve analytics workflows, reporting, process efficiency, and insight generation.
  • Bachelor's degree in Statistics, Mathematics, Data Analytics, Finance, Economics, Business, or a related field, or equivalent combination of education and relevant professional experience.

Drive. Discipline. Confidence. Focus. Commitment. Learn more about working at Athene.
Athene is a Military Friendly Employer! Learn more about how we support our Veterans.
Athene is committed to inclusion and is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, color, religion, sex, national origin, age, disability, marital status, sexual orientation, veteran status or any other status protected by federal, state or local law.

Apply