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Marketing Agency Jobs in Rochester, NY (NOW HIRING)

You will own the online demand generation budget and be responsible for efficiently deploying it to grow demand and new business, with support from our digital marketing agency and demand gen team.

Company Description Lumina Agency Inc is a forward-thinking organization dedicated to delivering ... We are seeking a motivated and detail-oriented Marketing Agent to join our growing team in ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

Marketing Agent

Rochester, NY · On-site

$55K - $59K/yr

Company Description Lumina Agency Inc is a forward-thinking organization dedicated to delivering ... We are seeking a motivated and detail-oriented Marketing Agent to join our growing team in ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

As a full-service marketing agency, we specialize in digital and traditional retail events and demos, experiential marketing, sponsorship activation, and omnichannel shopper marketing. Our mission is ...

Pioneer AI integration across marketing operations, from predictive analytics to campaign ... Work with agency partners to ensure creative execution drives measurable impact * Develop data ...

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Marketing Agency information

See Rochester, NY salary details

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How much do marketing agency jobs pay per hour?

As of Aug 28, 2026, the average hourly pay for marketing agency in Rochester, NY is $32.25, according to ZipRecruiter salary data. Most workers in this role earn between $21.35 and $42.69 per hour, depending on experience, location, and employer.

What is a marketing agency?

A marketing agency is a company that helps businesses promote their products or services through various marketing strategies and channels. These agencies typically offer services like advertising, digital marketing, branding, social media management, and market research. Their goal is to help clients reach their target audience, increase brand awareness, and drive sales. Marketing agencies can work with businesses of all sizes and often customize their approach to meet the specific needs of each client.

What are the key skills and qualifications needed to thrive at a marketing agency?

To thrive at a marketing agency, you need a solid understanding of marketing principles, campaign strategy, and data analysis, typically supported by a degree in marketing or communications. Familiarity with digital marketing tools such as Google Analytics, social media management platforms, and CRM systems is highly valuable. Creativity, adaptability, and strong communication skills set standout professionals apart in this fast-paced environment. These competencies are crucial for delivering impactful campaigns, meeting client expectations, and driving measurable results.

How does working at a marketing agency differ from working in an in-house marketing team?

Working at a marketing agency typically involves collaborating with a diverse range of clients across various industries, which means you'll need to quickly adapt to different brand voices and project requirements. Agency roles often require managing multiple projects simultaneously, making time management and multitasking essential skills. In contrast, in-house marketing teams focus on a single brand, allowing for deeper specialization but less variety. Agencies also tend to foster a fast-paced, creative environment where teamwork and cross-functional collaboration are key to delivering results for clients.

What is the difference between Marketing Agency vs Digital Marketing Specialist?

AspectMarketing AgencyDigital Marketing Specialist
CredentialsVaries; often agency-specific or general marketing degreesTypically requires a degree in marketing, communications, or related field
Work EnvironmentAgency setting with multiple clients, team collaborationIn-house or freelance, focused on digital campaigns
Employer & Industry UsageUsed by businesses seeking external marketing servicesEmployed by companies or agencies to execute digital strategies
Search & Comparison IntentLooking for external marketing services or agenciesSeeking digital marketing roles or specialists

While a marketing agency provides comprehensive marketing services to multiple clients, a digital marketing specialist focuses on executing digital marketing strategies within a company or as a freelancer. Both roles require marketing knowledge, but agencies offer broader services, whereas specialists concentrate on digital channels.

What are the most commonly searched types of Marketing Agency jobs in Rochester, NY?

The most popular types of Marketing Agency jobs in Rochester, NY are:

What are popular job titles related to Marketing Agency jobs in Rochester, NY?

For Marketing Agency jobs in Rochester, NY, the most frequently searched job titles are:

What cities near Rochester, NY are hiring for Marketing Agency jobs?

Cities near Rochester, NY with the most Marketing Agency job openings:

Infographic showing various Marketing Agency job openings in Rochester, NY as of August 2026, with employment types broken down into 1% Internship, 84% Full Time, 12% Part Time, and 3% Contract. Highlights an 84% Physical, 3% Hybrid, and 13% Remote job distribution, with an average salary of $67,084 per year, or $32.3 per hour.

Digital Marketing Manager

CEIPAL

Rochester, NY

$60K - $80K/yr

Full-time

Medical, Retirement

Re-posted 3 days ago


Job description

 As the driving force behind CEIPAL’s Digital Marketing efforts, you will play strategize & execute campaigns into shaping us to be :

●      The Next Generation, Artificial Intelligence enabled Talent Acquisition Software platform, rapidly disrupting the recruitment software market

●      The Industry’s top rated, Applicant Tracking System, CRM, and Workforce Management Software

As Digital Marketing Manager you will report to the company’s Chief Marketing Officer and will be at the forefront of CEIPAL’s efforts to disrupt the HR management software market. You will drive the digital marketing strategy and execution with ultimate responsibility for the new business generated by Marketing. You will own the online demand generation budget and be responsible for efficiently deploying it to grow demand and new business, with support from our digital marketing agency and demand gen team. You will research and analyze competitor’s campaigns and obtain insights from customers and industry partners to create a high-impact online demand generation strategy, utilizing the full range of online marketing channels. You will manage the complete marketing conversion funnel and be responsible for tracking, reporting, and optimizing conversions.

Responsibilities:

●      Build and articulate a coherent digital marketing strategy, including budget, channels, and success metrics

●      Oversee and manage the company’s digital marketing efforts

●      Drive execution of the digital marketing strategy, including budget, channels, and reporting

●      Research, discover, test, and optimize new online marketing channels and campaigns

●      Build targeted demand generation campaigns focusing on multiple markets, industries, company sizes, and geographic regions

●      Continuously benchmark the CEIPAL demand generation efforts against competitors and industry best practices, and be at the forefront of modern B2B demand generation

Required Qualifications:

●       5+ years of online marketing demand generation experience

●       An understanding of (and passion for) conversion rate optimization strategies and how to use them to achieve the best ROI

●       An aptitude for seeing the “big picture” and determining the right mix of demand generation strategies

●       Expert understanding of the various digital marketing channels, including SEO, PPC, Paid Social, Email, re-marketing, and software review sites such as Capterra, Software Advice, etc.

●       A solid understanding of technical, on-, and off-page SEO strategies

●       Proven success with developing and implementing demand generation and conversion optimization strategies for the various stages of the Marketing Funnel

●       Expertise managing Hubspot, including report generation, workflows, forms, and conversion tracking

●       Expertise in configuring and using Google Analytics to analyze online behavior, define, and optimize lead conversion paths

●       Team player who excels at cross-group collaboration and problem solving

●       A passion for data, analysis, and statistics

●       Master’s degree in mathematics, statistics, or computer science

Company Description

Over the past 3 years, CEIPAL has emerged as one of the most promising SaaS companies across the globe in HCM (Human Capital Management) Domain. With over 1600+ clients globally, we are fast becoming the de-facto platform for Recruitment and
Staffing firms in the US & across the globe.

Some key stats about the business:
● Serving ~20,000 recruiters a day across the globe
● Supporting ~60,000 employees.
● With for offices, headquartered in Rochester, NY, and development and sales offices in Hyderabad, Chennai, and Noida, India.
● 120 Employees globally & growing at a rapid pace.
● Well capitalized with funding from multiple, reputed PE firms across North America