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Market Research Associate Jobs in Athens, GA (NOW HIRING)

Job Overview The Strategy Analyst / Associate is a high-visibility, hands-on, and dynamic role ... Conduct market research and competitive analysis to identify industry trends and business ...

Job Overview The Strategy Analyst / Associate is a high-visibility, hands-on, and dynamic role ... Conduct market research and competitive analysis to identify industry trends and business ...

Sales Consultant - Athens, GA

Athens, GA ยท On-site

$65 - $100/hr

Research customer business needs and develops a mix of products and service to meet needs ... Evaluate market trends and recommend products to customers, based on business needs and goals. * Be ...

Research customer business needs and develops a mix of products and service to meet needs ... Evaluate market trends and recommend products to customers, based on business needs and goals. * Be ...

Research customer business needs and develops a mix of products and service to meet needs ... Evaluate market trends and recommend products to customers, based on business needs and goals. * Be ...

Market Research Associate information

See Athens, GA salary details

$30.4K

$78.4K

$179.6K

How much do market research associate jobs pay per year?

As of Sep 5, 2026, the average yearly pay for market research associate in Athens, GA is $78,363.00, according to ZipRecruiter salary data. Most workers in this role earn between $34,800.00 and $103,800.00 per year, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a market research associate?

To thrive as a Market Research Associate, you need strong analytical skills, proficiency in data interpretation, and a bachelor's degree in marketing, business, or a related field. Familiarity with statistical analysis software (such as SPSS or Excel), survey platforms, and data visualization tools is typically required. Attention to detail, critical thinking, and effective communication set top performers apart in this role. These skills enable accurate market analysis, actionable insights, and clear reporting to support strategic business decisions.

What are some common challenges market research associates face when gathering data, and how can they overcome them?

Market Research Associates often encounter challenges such as low survey response rates, reaching the right target audience, and ensuring data accuracy. To overcome these, associates typically use a mix of digital tools, incentives, and multiple outreach channels to boost participation. Collaborating closely with marketing and data analytics teams can also help refine survey design and sampling strategies, resulting in higher-quality data. Staying adaptable and proactive in communication is key to navigating these obstacles effectively.

What is the difference between Market Research Associate vs Market Analyst?

AspectMarket Research AssociateMarket Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; often some experience in researchBachelor's or master's degree in finance, economics, or related field; analytical skills emphasized
Work EnvironmentCorporate or agency settings; focus on data collection and report preparationFinancial firms, consulting agencies; focus on market trends and forecasting
Employer & Industry UsageRetail, consumer goods, marketing agenciesFinancial services, investment firms, consulting

While both roles involve analyzing market data, a Market Research Associate primarily gathers and reports on consumer insights, whereas a Market Analyst focuses on interpreting market trends and forecasting. The roles often overlap, but the Analyst tends to have a more strategic, data-driven focus.

What does a market research associate do?

A market research associate collects and analyzes data to help companies understand market trends, customer preferences, and competitive landscapes. They use tools like surveys, interviews, and statistical software to generate reports that inform business strategies and decision-making.

What are the most commonly searched types of Market Research jobs in Athens, GA?

The most popular types of Market Research jobs in Athens, GA are:

What job categories do people searching Market Research Associate jobs in Athens, GA look for?

The top searched job categories for Market Research Associate jobs in Athens, GA are:

What cities near Athens, GA are hiring for Market Research Associate jobs?

Cities near Athens, GA with the most Market Research Associate job openings:

Infographic showing various Market Research Associate job openings in Athens, GA as of August 2026, with employment types broken down into 1% As Needed, 68% Full Time, 28% Part Time, 1% Temporary, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $78,363 per year, or $37.7 per hour.

Purchasing Associate

Road Tested Parts LLC

Carnesville, GA โ€ข On-site

$17/hr

Full-time

Re-posted 15 days ago


Job description

About the Role:

The Purchasing Associate plays a crucial role in the procurement of vehicles for our organization, ensuring that we acquire high-quality vehicles that meet our operational needs and budgetary constraints. This position involves conducting market research to identify potential suppliers and negotiating favorable terms to secure the best deals. The associate will also be responsible for maintaining relationships with vendors and monitoring market trends to make informed purchasing decisions. Additionally, the role requires collaboration with various departments to understand their vehicle requirements and ensure timely delivery. Ultimately, the Purchasing Associate contributes to the efficiency and effectiveness of our fleet management by ensuring that we have the right vehicles at the right time.

Minimum Qualifications:

  • Proven experience in customer service, purchasing or procurement.
  • Strong negotiation skills and the ability to build relationships with customers and suppliers.

Preferred Qualifications:

  • Experience with fleet management and a strong understanding of vehicle types, specifications, and operational requirements
  • Familiarity with automotive market trends, supplier dynamics, and pricing strategies
  • Previous experience in a call center or customer service environment
  • Proven ability to work effectively in a team-oriented setting
  • Proficiency in procurement or inventory management systems
  • Strong organizational skills with attention to detail and accuracy in recordkeeping

Responsibilities:

  • Conduct thorough market research to identify and evaluate potential vehicle suppliers and their offerings.
  • Negotiate with customers to secure competitive pricing and favorable terms on vehicle purchases.
  • Collaborate with internal departments to understand vehicle needs, operational procedures, and technical specifications.
  • Monitor market trends, pricing fluctuations, and supplier performance to support strategic purchasing decisions.
  • Maintain accurate and up-to-date records of vehicle purchases, supplier interactions, and related documentation.
  • Respond promptly and professionally to customer service inquiries, providing general business information, inventory details, and guidance on company procedures.
  • Support continuous improvement initiatives in the procurement process and contribute to cost-saving strategies.

Skills:

The ideal candidate will possess strong analytical skills to evaluate market data and supplier offerings, enabling informed and strategic purchasing decisions. Proven negotiation abilities are essential for securing favorable terms in vehicle procurement. Excellent verbal and written communication skills are required for effective collaboration with internal teams, suppliers, and customers. Proficiency in procurement software and tools is expected for maintaining accurate purchasing records and streamlining supplier communication. Experience or familiarity with fleet management is preferred and will support alignment with organizational vehicle needs. Additionally, the role involves customer service responsibilities, including handling inquiries about the business and part inventory, requiring a helpful, knowledgeable, and responsive approach.