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Market Research Analyst Jobs in Rochester, MI (NOW HIRING)

Sun RV Resorts

Procurement Analyst

Southfield, MI · On-site

Benchmark pricing using market research and external indexes. * Provide insights to procurement ... Analytical and detail-oriented problem solver with a continuous improvement mindset * Ability to ...

Sun, Inc.

Procurement Analyst

Southfield, MI

Benchmark pricing using market research and external indexes. * Provide insights to procurement ... Analytical and detail-oriented problem solver with a continuous improvement mindset * Ability to ...

Troutman Pepper

Senior Pricing Analyst

Detroit, MI · Hybrid

The Senior Pricing Analyst is responsible for conducting complex data analyses and developing ... Strong knowledge of market research resources and financial reporting. * Strong working knowledge ...

Danaher

Product Manager Internships

Warren, MI · On-site

Conducting market research and competitive analysis to guide product decisions * Creating product documentation such as user stories, wireframes, and product briefs * Collaborating with cross ...

Venteon

Sales Associate

Bingham Farms, MI · On-site

$60K/yr

... Analyst to fill an opening with a real estate company located in Metro Detroit. The ideal ... Experience leveraging databases and online tools to conduct market research * Project Management ...

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Showing results 21-40

All JobsMarket Research Analyst JobsMarket Research Analyst Jobs in Rochester, MI

Market Research Analyst information

See Rochester, MI salary details

$22.1K

$72.5K

$161.1K

How much do market research analyst jobs pay per year?

As of Aug 16, 2026, the average yearly pay for market research analyst in Rochester, MI is $72,546.00, according to ZipRecruiter salary data. Most workers in this role earn between $50,600.00 and $81,500.00 per year, depending on experience, location, and employer.

What is the difference between Market Research Analyst vs Data Analyst?

AspectMarket Research AnalystData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; often some certifications in market researchBachelor's degree in statistics, mathematics, or related field; certifications in data analysis tools
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, finance, healthcare, or tech companies, often in data teams
Employer & Industry UsageUsed in marketing, advertising, and consumer research industriesUsed across various industries for data interpretation and reporting

While both roles analyze data to inform business decisions, Market Research Analysts focus on understanding consumer behavior and market trends, often using surveys and focus groups. Data Analysts interpret large datasets to identify patterns and support operational decisions. The roles overlap in data skills but differ in focus and application.

What does a market research analyst do?

A market research analyst oversees the collection and analysis of data, enabling a business to make decisions about what products they will manufacture and how to sell those products. The responsibilities of a market research analyst include developing and administering surveys to consumers, as well as recording and analyzing data regarding market trends. They make recommendations for product sales and manufacturing, as well as which marketing techniques will be most effective.

What are some common challenges market research analysts face when interpreting complex data sets?

Market Research Analysts often encounter challenges when analyzing large and diverse data sets, such as ensuring data accuracy, identifying meaningful patterns, and avoiding biases in interpretation. Balancing quantitative data with qualitative insights and presenting findings in a clear, actionable manner for stakeholders can also be demanding. Staying updated with the latest analytical tools and methodologies is essential to overcome these challenges and deliver valuable business recommendations.

What is a market research analyst?

Market Research Analysts are professionals who study market conditions to identify potential sales opportunities for products or services. They collect and analyze data on consumer demographics, preferences, needs, and buying habits to help companies understand what products people want, who will buy them, and at what price. Their insights are used to guide business decisions about product development, marketing strategies, and sales approaches. Market Research Analysts often use surveys, focus groups, and statistical software to interpret data and present their findings to stakeholders.

Is it hard to get a job as a market research analyst?

Securing a job as a market research analyst can be competitive, often requiring a bachelor's degree in marketing, statistics, or related fields, along with strong analytical skills and proficiency in tools like Excel or SPSS. Entry-level positions are available, but advancing may require experience, certifications, or specialized knowledge in data analysis and consumer behavior.

What are the key skills and qualifications needed to thrive as a market research analyst, and why are they important?

To thrive as a Market Research Analyst, a solid background in data analysis, statistics, and market research methodologies, often supported by a relevant bachelor's degree, is essential. Familiarity with data analytics software such as SPSS, Excel, and survey platforms, as well as certifications like the Insights Association's IPC, are commonly valuable. Critical thinking, attention to detail, and strong communication skills help analysts interpret data and present actionable insights to stakeholders. These competencies are vital to accurately assess market trends, support business decisions, and provide a competitive advantage.

Is market research analyst well paid?

Market research analysts typically earn a median annual salary that is above the national average for all occupations, with pay varying based on experience, education, and location. They often require skills in data analysis, statistical software, and industry knowledge, which can influence compensation levels.
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Market Research Analyst jobs near you
Infographic showing various Market Research Analyst job openings in Rochester, MI as of August 2026, with employment types broken down into 84% Full Time, and 16% Part Time. Highlights an 80% In-person, and 20% Remote job distribution, with an average salary of $72,546 per year, or $34.9 per hour.

International Product Manager - Jeep/Ram/Dodge/Chrysler

Stellantis

Auburn Hills, MI • On-site

Full-time

Re-posted 7 days ago

Stellantis rating

7.5

Company rating: 7.5 out of 10

Based on 130 frontline employees who took The Breakroom Quiz

13th of 44 rated automakers

Job description

The Product Core team leads the product strategy and planning activities for the next generation of Jeep/Ram/Dodge/Chrysler International nameplates. In this strategic and visible role, the Product Manager is charged with executing the long-range plan and supporting Jeep/Ram/Dodge/Chrysler global growth. The Product Manager is responsible for analyzing and understanding the competitive landscape, key competitor attributes, and customer data such as demographics and purchase/rejection reasons. The Product Manager will translate this knowledge and the brand DNA into cohesive long-term product and lifecycle plans. In this role, you will work with a cross-functional team comprised of regional teams, product planning, brand, research, engineering, design, marketing, etc. to develop global products by driving international market requirements into the Product Development process from the Ideation Phase through Product Launch.
The ideal candidate is passionate about researching international markets and understanding customer and technology trends. They are creative, detail-oriented, and skilled in data extraction and analysis. Strong communication skills are essential, including the ability to deliver clear, concise, executive-level presentations. The candidate should be self-directed, proactive in developing solutions, and capable of leading complex, cross-functional initiatives through effective project management.
Job responsibilities include but not limited to:
  • Whitespace and Nameplate Strategy and Planning:
    • Identify and quantify international portfolio whitespace opportunities
    • Analyze market, customer, segment, and competitive trends to define:
      • Target customers and markets
      • Product specifications (size, powertrain, features, content)
      • Brand positioning and strategy
    • Establish functional, performance, and benchmark targets
    • Lead cross-functional alignment across design, engineering, and product planning
    • Represent the voice of international markets in key forums
    • Develop and maintain detailed global product and lifecycle plans
    • Support product-related business development initiatives
  • Consumer Research:
    • Establish research objectives
    • Participate in market research planning and execution
    • Drive the market research findings into customer driven product decisions
  • New Business/Studies:
    • Manage strategic studies and business case development to support new product initiatives and market opportunities
  • Governance:
    • Work closely with Finance to support business case development in support of Product Development milestones and Product Committee product initiatives
    • Support governance preparation with leadership
  • Communication:
    • Conduct regular regional product communication
  • Long Range Planning:
    • Manage global long-range plan (LRP) development and semi-annual submissions for responsible brands and segments
  • Localization Programs:
    • Support SKD/CKD initiatives and market-specific adaptations

Basic Qualifications:
  • MBA or advanced degree in Engineering, Business, Marketing, Finance, or related field, or equivalent relevant experience
  • Minimum 7 years of cross-functional experience in international sales or product marketing, product planning, strategy, engineering, project management, or market research
  • Strong understanding of international automotive markets, trade environments, and customer trends
  • Strong leadership skills, including direct supervisory experience
  • Experience leading cross-functional teams to achieve project objectives
  • Proficiency in AI tools and Microsoft Office (PowerPoint, Excel)

Preferred Qualifications:
  • Experience with automotive partnerships and managing partner relationships
  • Able to deliver executive presentations to management
  • Strategic thinker with strong analytical and problem-solving skills
  • Ability to synthesize data into clear insights and compelling points of view
  • Experience translating customer needs into product concepts
  • Proven ability to manage multiple priorities in a complex environment
  • Strong communication and storytelling skills, including executive-level presentations
  • Creative, proactive, and results-driven mindset
  • Fast learner with intellectual curiosity and continuous improvement mindset

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