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Market Research Analyst Jobs in Reston, VA (NOW HIRING)

Market Research Analyst

Arlington, VA · Hybrid

$60K - $70K/yr

What You'll Be Doing Cadmus seeks a Research Analyst to join its Market Research & Customer Insights team. Research Analysts are expected to conduct primary and secondary research on behalf of Cadmus ...

New

Market Research Analyst

Arlington, VA · On-site

$60K - $70K/yr

Overview What You'll Be Doing Cadmus seeks a Research Analyst to join its Market Research & Customer Insights team. Research Analysts are expected to conduct primary and secondary research on behalf ...

New

Conduct market research and analysis in support of acquisition strategy development and procurement planning. Identify and evaluate potential vendors, technologies, and sourcing opportunities that ...

Sales Research Analyst

Leesburg, VA · On-site

$100K - $150K/hr

The Market Research Analyst will work directly with sales and management to optimize sales growth, with a focus on short-term strategy. This position will ensure that the work is precise and ...

This is your chance to kickstart your career at HarrisX, at HarrisX, a leading technology, market ... Our research combines quantitative and qualitative methods, behavioral data, and social analytics ...

New

Manager, Market Research (IC) Manager, Market Research As a Manager, Market Research supporting ... analytical tools such as Python, R, SAS, SPSS, SQL or similar relational database tools * 2+ years ...

Bachelor's degree with recommended 1+ years of experience or exposure to political, market research ... A passion for exploring and analyzing data, and uncovering hidden insights or trends. * Proficiency ...

Bachelor's degree with recommended 1+ years of experience or exposure to political, market research ... A passion for exploring and analyzing data, and uncovering hidden insights or trends. * Proficiency ...

Bachelor's degree with recommended 1+ years of experience or exposure to political, market research ... A passion for exploring and analyzing data, and uncovering hidden insights or trends. * Proficiency ...

You will be responsible for the diligent pursuit of data as it relates to ever-evolving market ... Leveraging your sound analytical approach and research techniques, you will identify data ...

Research Analyst

Arlington, VA · On-site

$200K - $250K/yr

Research Analyst sought by Sands Capital Management, LLC in Arlington, VA. 40 hrs./wk. Hybrid schedule -Employee can work from home 2 days per week but must work in-office at least 3 days a week.

Research/Capture Analyst

Mclean, VA · On-site

$50K - $75K/yr

Credence has an immediate need for a Research/Capture Analyst. We seek a highly-motivated, detail-oriented individual to conduct a variety of research, analysis, teaming, and relationship- building ...

New

Research Analyst

Arlington, VA · On-site

$200K - $250K/yr

Research Analyst sought by Sands Capital Management, LLC in Arlington, VA. 40 hrs./wk. Hybrid schedule -Employee can work from home 2 days per week but must work in-office at least 3 days a week.

We are seeking a Senior Manager, Market Research & Strategic Insights to lead high-impact research ... Analyze complex datasets and synthesize findings into clear, compelling insights * Deliver ...

Credence has an immediate need for a Research/Capture Analyst. We seek a highly-motivated, detail-oriented individual to conduct a variety of research, analysis, teaming, and relationship-building ...

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Market Research Analyst information

See Reston, VA salary details

$25K

$82K

$182.1K

How much do market research analyst jobs pay per year?

As of Aug 1, 2026, the average yearly pay for market research analyst in Reston, VA is $81,997.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,200.00 and $92,100.00 per year, depending on experience, location, and employer.

What is the difference between Market Research Analyst vs Data Analyst?

AspectMarket Research AnalystData Analyst
Required CredentialsBachelor's degree in marketing, business, or related field; often some certifications in market researchBachelor's degree in statistics, mathematics, or related field; certifications in data analysis tools
Work EnvironmentMarket research firms, marketing departments, consulting agenciesCorporate, finance, healthcare, or tech companies, often in data teams
Employer & Industry UsageUsed in marketing, advertising, and consumer research industriesUsed across various industries for data interpretation and reporting

While both roles analyze data to inform business decisions, Market Research Analysts focus on understanding consumer behavior and market trends, often using surveys and focus groups. Data Analysts interpret large datasets to identify patterns and support operational decisions. The roles overlap in data skills but differ in focus and application.

What Does a Market Research Analyst Do?

A market research analyst oversees the collection and analysis of data, enabling a business to make decisions about what products they will manufacture and how to sell those products. The responsibilities of a market research analyst include developing and administering surveys to consumers, as well as recording and analyzing data regarding market trends. They make recommendations for product sales and manufacturing, as well as which marketing techniques will be most effective.

Is a marketing analyst an entry level job?

A marketing analyst can be an entry-level position, especially for those with a bachelor's degree in marketing, business, or related fields. However, some roles may require prior experience or specific skills such as data analysis or familiarity with tools like Excel or marketing software. Entry-level positions typically involve supporting research and data collection tasks.

What do you do as a market research analyst?

A market research analyst collects and analyzes data on consumers, competitors, and market conditions to help companies make informed business decisions. They use tools like surveys, statistical software, and industry reports to identify trends and evaluate market opportunities. Strong analytical skills and knowledge of data analysis are essential for this role.

What are some common challenges Market Research Analysts face when interpreting complex data sets?

Market Research Analysts often encounter challenges when analyzing large and diverse data sets, such as ensuring data accuracy, identifying meaningful patterns, and avoiding biases in interpretation. Balancing quantitative data with qualitative insights and presenting findings in a clear, actionable manner for stakeholders can also be demanding. Staying updated with the latest analytical tools and methodologies is essential to overcome these challenges and deliver valuable business recommendations.

What are Market Research Analysts?

Market Research Analysts are professionals who study market conditions to identify potential sales opportunities for products or services. They collect and analyze data on consumer demographics, preferences, needs, and buying habits to help companies understand what products people want, who will buy them, and at what price. Their insights are used to guide business decisions about product development, marketing strategies, and sales approaches. Market Research Analysts often use surveys, focus groups, and statistical software to interpret data and present their findings to stakeholders.

Is it hard to get a job as a market research analyst?

Securing a job as a market research analyst can be competitive, often requiring a bachelor's degree in marketing, statistics, or related fields, along with strong analytical skills and proficiency in tools like Excel or SPSS. Entry-level positions are available, but advancing may require experience, certifications, or specialized knowledge in data analysis and consumer behavior.

How much does a market researcher get paid?

The average salary for a market research analyst is around $65,000 to $75,000 per year, depending on experience, education, and location. Entry-level analysts typically earn less, while experienced professionals or those with specialized skills can earn over $100,000 annually.

What are the key skills and qualifications needed to thrive as a Market Research Analyst, and why are they important?

To thrive as a Market Research Analyst, a solid background in data analysis, statistics, and market research methodologies, often supported by a relevant bachelor's degree, is essential. Familiarity with data analytics software such as SPSS, Excel, and survey platforms, as well as certifications like the Insights Association's IPC, are commonly valuable. Critical thinking, attention to detail, and strong communication skills help analysts interpret data and present actionable insights to stakeholders. These competencies are vital to accurately assess market trends, support business decisions, and provide a competitive advantage.
What are popular job titles related to Market Research Analyst jobs in Reston, VA? For Market Research Analyst jobs in Reston, VA, the most frequently searched job titles are:
What job categories do people searching Market Research Analyst jobs in Reston, VA look for? The top searched job categories for Market Research Analyst jobs in Reston, VA are:
What cities near Reston, VA are hiring for Market Research Analyst jobs? Cities near Reston, VA with the most Market Research Analyst job openings:
Infographic showing various Market Research Analyst job openings in Reston, VA as of July 2026, with employment types broken down into 88% Full Time, 7% Part Time, 1% Temporary, and 4% Contract. Highlights an 85% Physical, 6% Hybrid, and 9% Remote job distribution, with an average salary of $81,997 per year, or $39.4 per hour.

Market Research Analyst

The Cadmus Group, Inc.

Arlington, VA • Hybrid

$60K - $70K/yr

Other

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago


Job description

Overview

What You'll Be Doing

Cadmus seeks a Research Analyst to join its Market Research & Customer Insights team. Research Analysts are expected to conduct primary and secondary research on behalf of Cadmus' energy clients (primarily utilities and administrators of energy efficiency programs). This is an entry-level role in which the Research Analyst will be responsible for assisting with the management and execution of energy program evaluation and market research projects including conducting interviews, programming and fielding online surveys, data analysis, and administrative support tasks such as budget tracking and meeting support.

We are looking for candidates who have professional or academic experience in the field of energy efficiency or sustainability, in social science research methods, and/or in program evaluation. They should also be highly motivated to perform and learn, be able to work collaboratively and independently, manage assigned tasks and projects from start to finish with input from supervisors, and have exceptional written, verbal, and research skills. The team's preference is for a hybrid work situation such that candidates are located near one of our major offices and spend 1-2 days in the office per week.

Who We Are

Cadmus provides government, commercial, and other private organizations worldwide with technology-empowered advisory and implementation services. We help our clients achieve their goals and drive lasting, impactful change by leveraging transformative digital solutions and unparalleled expertise across domains.At Cadmus, we look for team players and problem solvers who are driven to use their unique perspectives and intellectual curiosity to help deliver breakthrough solutions that achieve transformative goals. As a member of our team, you'll collaborate with leading experts to support our clients across the globe. We offer competitive compensation, outstanding health care and retirement benefits, a vibrant and collaborative work environment, and ample opportunities for professional growth. Join Cadmus. Together, we are strengthening society and the natural world. For more information, visit cadmusgroup.com.

Responsibilities
  • Support program evaluation leads in developing high-quality data collection tools including interview guides and surveys
  • Program and field online surveys in Qualtrics
  • Conduct phone interviews with energy efficiency program staff, utility customers, and other market actors
  • Analyze survey, interview, and utility program data to identify trends, summarize key findings, and describe the relationship of program activities to program results
  • Assist with developing client PowerPoint presentations, memos, and reports
  • Help create clear, high-impact figures and visuals to accompany presentations and reports
  • Provide administrative assistance to project managers through budget tracking and project planning
  • Communicate professionally through conferencing/telephone and email with colleagues and clients in varying time zones
Qualifications
  • Undergraduate degree in social sciences, environmental studies, business, or a related field
  • 0-2 years of work experience in analytical or research roles
  • Exceptional critical thinking and research/data examination skills
  • Exemplary self-management skills including the ability to: manage time efficiently, organize complex information, prioritize tasks across multiple projects/clients, initiate tasks independently, and seek advice when appropriate
  • Excellent written and verbal communication skills, and attention to detail
  • Ability to work both independently and in a team environment
  • Experience conducting social science research, including interviews, surveys, focus groups, and/or literature reviews
  • Experience writing research reports
  • Proficient in MS Office applications, including Word, PowerPoint, and Excel
  • Some domestic travel may be required

Desired Qualifications:

  • Experience with the energy industry, renewable energy, electrification, or sustainability
  • Knowledge of statistics; experience running and interpreting statistical analyses
  • Experience using Qualtrics or other survey software
  • Experience using analytical applications such as R or Python

Additional Information:

Candidates must be eligible to work in the United States as a U.S Perm Resident or U.S. Citizen.

Based on eligibility and job status, Cadmus offers an excellent benefits package to include: medical, dental, vision, company paid disability and life insurance, 401(k) program, paid time off (PTO), paid holidays, voluntary time off (VTO), tuition reimbursement, adoption assistance program, other optional benefits and various bonus programs.

The salary range for this position is$60,000 - $70,000. The actual salary will be determined by several factors, including relevant work experience, education, skills, and market competitiveness.

We value the critical role safety and health protocols contribute to everyone's success at Cadmus and work together to align and comply with all federal, state, and local safety and health mandates to ensure a safe and valuable work environment.

Cadmus is an Equal Opportunity Employer and prohibits unlawful discrimination. Cadmus is committed to providing a respectful workplace where equal employment opportunities are available to all applicants and employees without regard to race, color, religion, sex (including pregnancy), sexual orientation (including gender identity and/or expression), national origin, military and veteran status, physical and mental disability, or any other characteristic protected by applicable law.

Learn more about Cadmus by visiting our website at: cadmusgroup.com

Employment Type: OTHER