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Market Development Manager Jobs in Rochester, MI

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Market Development Manager information

See Rochester, MI salary details

$34.1K

$86.6K

$145.9K

How much do market development manager jobs pay per year?

As of Sep 2, 2026, the average yearly pay for market development manager in Rochester, MI is $86,556.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,000.00 and $102,600.00 per year, depending on experience, location, and employer.

What is a market development manager?

A market development manager seeks new business opportunities and customers for their employer. As a market development manager, you may work with specific products or focus on a particular region or industry. Your job duties include researching new markets, developing relationships with companies or prospective clients, and presenting sales pitches. You may also take customers’ orders, create promotional materials, or manage stock and inventory to ensure adequate supply for fulfilling orders.

What is a market development manager?

A Market Development Manager is a professional responsible for identifying and developing new business opportunities, markets, and partnerships to drive company growth. Their role often involves conducting market research, creating strategies to enter new markets, and building relationships with potential clients or partners. They work closely with sales, marketing, and product teams to ensure successful market expansion. Ultimately, their goal is to increase the company's market share and revenue through strategic business development initiatives.

What are the key skills and qualifications needed to thrive as a market development manager?

To thrive as a Market Development Manager, you need strong analytical abilities, market research skills, and a background in business or marketing, often supported by a relevant bachelor’s degree. Familiarity with CRM software, sales analytics tools, and data visualization platforms is typically required. Exceptional communication, strategic thinking, and relationship-building skills distinguish top performers in this role. These competencies enable effective identification and cultivation of new market opportunities, driving business growth and competitive advantage.

How does a market development manager typically collaborate with sales and product teams to drive growth?

A Market Development Manager works closely with both sales and product teams to identify new business opportunities and expand market presence. They often gather feedback from the sales team about customer needs and market trends, then relay this information to the product team to influence product development or adaptation. Regular cross-functional meetings and joint strategy sessions are common, ensuring alignment on goals and seamless execution of market entry strategies. This collaborative approach enables the organization to respond quickly to emerging market demands and drive overall business growth.

What is the difference between Market Development Manager vs Business Development Representative?

AspectMarket Development ManagerBusiness Development Representative
Primary FocusStrategic market expansion and long-term growthGenerating leads and initial client engagement
Required CredentialsBachelor's degree, experience in marketing or sales, industry knowledgeBachelor's degree, sales skills, communication abilities
Work EnvironmentCross-functional teams, strategic planning sessionsSales calls, client meetings, lead qualification
Employer UsageMarketing, sales, and business development departments

The Market Development Manager focuses on strategic initiatives to expand market presence, while the Business Development Representative primarily handles lead generation and initial client interactions. Both roles require strong communication skills and industry knowledge, but differ in scope and responsibilities.

More about Market Development Manager jobs

What job categories do people searching Market Development Manager jobs in Rochester, MI look for?

The top searched job categories for Market Development Manager jobs in Rochester, MI are:

What cities near Rochester, MI are hiring for Market Development Manager jobs?

Cities near Rochester, MI with the most Market Development Manager job openings:

Market Development Manager jobs near you
Infographic showing various Market Development Manager job openings in Rochester, MI as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 15% Part Time, 2% Contract, and 1% Nights. Highlights an 86% Physical, 2% Hybrid, and 12% Remote job distribution, with an average salary of $86,556 per year, or $41.6 per hour.

Business Development Manager (PSP)

Vector North America, Inc.

Novi, MI • On-site

Full-time

Re-posted 4 days ago

Job description

We are seeking an experienced Business Development Manager to drive embedded software opportunities in the automotive and other markets. This role aligns the company’s software solutions with customer objectives, promotes long-term revenue growth, and strengthens the company’s position as a trusted partner in the software-defined vehicle ecosystem. 

1.      Business Strategy & Development

    • Drive and execute strategic business development plans targeting OEMs and Tier-1s.
    • Identify and create both new and add-on business opportunities with target companies.
    • Strategically build customer relationships from technical to executive management stakeholders.
  1. Customer Relationship Management
    • Act as the primary point of contact facilitating revenue growth targets and issue resolution.
    • Build trusted advisor relationships by positioning the company as an innovation partner and aligning our solutions with customer strategies.
    • Lead regular executive business reviews.
  2. Business Development Management
    • Understand customer goals, challenges, and requirements for medical equipment/device customers.
    • Identify and propose products and software to integrate into customer processes.
  3. Internal Collaboration
    • Work closely with product line management and customer sales teams to deliver customer-focused solutions.
    • Ensure smooth execution of product deliveries and high customer satisfaction.
    • Provide market and customer feedback to influence product roadmaps.
  4. Market & Industry Insight
    • Conduct and support assessments in automotive ECU development and testing processes and other industries.
    • Perform technical evaluations in order to present our solutions to customers in a customized manner.
    • Provide intelligence on competitor offerings, customer strategies, and market shifts.
    • Represent the company at industry events, conferences, and trade shows, and contribute to presentations.

Requirements

  • A history of developing and closing business opportunities
  • Ability to recognize, develop and propose embedded software solutions to existing or potential customers 
  • Experience with implementing networking standards such as AUTOSAR, CAN, LIN, Ethernet, etc.
  • Strong understanding of customer and market requirements.
  • 3+ years of experience with the full embedded software development life cycle
  • Ability to translate technical value to business value, especially at management levels with the customer.
  • Knowledge of OEM/Tier1 automotive ECU development and testing process.
  • Good understanding of the embedded software builds processes.
  • Advanced communication skills for diverse audiences at all levels within the customer organization.
  • Ability to travel to customer sites as necessary (typically ~ 30%). 
  • B.S. in EE/SE/CE/CS or related field or equivalent combination of education/experience.

Benefits

Vector is a global, growing company with industry-leading software products. Vector has over 4,000 employees at 30+ locations worldwide, supporting manufacturers and suppliers with a professional platform of software and hardware tools, embedded software components, and services for developing embedded systems. Driven by our passion for technology, we develop solutions which relieve engineers of their demanding tasks. Our employees work on tomorrow’s electronic technologies every single day.

What we offer you:

  • A core business in growing and exciting technologies.
  • The atmosphere of a small company with the resources of a global organization with offices in Europe, the Americas, and Asia.
  • A privately held enterprise: Our products and strategic direction are based on our customer's needs, not outside investment interests.
  • An engineering company run by engineers. If you’re an engineer, we speak your language.
  • An 'open-door' environment: Communication with management is simple and direct, no rigid protocol to follow.
  • The work-life balance of our employees underlies everything we do at Vector.

Your work is our source code. Your passion and creativity is our success. You generate ideas and product innovations, and in return, we provide an attractive, high-tech working environment with a generous Total Rewards Program.

This is an excellent opportunity for the right person.

Local candidates only.

EOE--Veterans and Disabled