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Manager Ad Tester Jobs (NOW HIRING)

CNN is looking for a Staff Product Manager to join our Ad Experience team, focused on evolving and ... Drive a robust testing roadmap to continuously optimize ad performance, aligningcross functional ...

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Staff Product Manager, Ad XP

Staff Product Manager, Ad XP

Warner Bros. Discovery

Manhattan, NY • On-site

Full-time

Posted 26 days ago


Warner Bros. Discovery rating

8.1

Company rating: 8.1 out of 10

Based on 53 frontline employees who took The Breakroom Quiz

17th of 68 rated media


Job description

Job Summary:
Warner Bros. Discovery is a leading media company known for its iconic content and brands. The Staff Product Manager will focus on evolving CNN's advertising business across various platforms, leading data and AI initiatives to create impactful ad products and experiences.
Responsibilities:
• Own Ad Experience Roadmap. Define and evolve the ad experience roadmap across platforms, balancing ad revenue performance with user experience. Partner with stakeholders across CNN & WBD and proactively identify Data, AI Innovation opportunities based on user needs and company goals, and translate opportunities into clear, prioritized and actionable product requirements.
• Develop New Ad Products: Partners with ad sales leadership to conceptualize, build and launch innovative advertising solutions that meet market demand and unlock new revenue streams.
• Manage Stakeholder Communication: Communicate roadmap priorities, rationale for product decisions, and progress on product initiatives with stakeholders in a highly matrixed environment.
• Lead Cross-Functional Execution: Work across a highly matrix organization to deliver complex advertising products that meet market demand and unlock new revenue streams. Create user stories, manage a robust backlog and work closely with our engineering team to ensure they understand product requirements and that the team is continuously launching new features and functionality that address user needs while increasing revenue.
• Champion Experimentation. Drive a robust testing roadmap to continuously optimize ad performance, aligning cross functional teams on experimentation goals and owning stakeholder communication of testing lifecycles.
• Leverage Data for Impact. Use qualitative and quantitative data to inform strategy, prioritize opportunities and across key monetization and engagement metrics.
Qualifications:
Required:
• 8+ years of experience in consumer product management at publisher with a strong preference for candidates with 1P data, AI, or publisher ad product development.
• Exceptional Stakeholder Leadership: Proven ability to influence and collaborate across a wide range of stakeholders, including product, engineering, ad sales, ad ops, and executive leadership.
• Product Leadership: Extensive experience with consumer product management best practices (e.g., identifying customer needs, prototyping, maintaining hypothesis driven roadmaps).
• Experience leading end-to-end product development, from discovery through launch and optimization, with a focus on measurable outcomes.
• Data-Driven Decision Maker: Experience working with experimentation, analytics, and performance metrics (engagement metrics, ad metrics, page performance) to guide product strategy.
• Strong Communicator: Excellent interpersonal, written and verbal communication skills.
Company:
Warner Bros. Founded in 1985, the company is headquartered in New York, USA, with a team of 10001+ employees. The company is currently Late Stage.

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