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Loyalty Lead Jobs (NOW HIRING)

Naples Soap Company

Retail Sales Associate

Fort Myers, FL · On-site

$16/hr

Meet and exceed sales goals by building genuine relationships and brand loyalty. * Lead the Floor: Maintain a beautiful, inviting store environment that smells as good as it looks. Who You Are * The ...

Aqua Expeditions

Loyalty Manager

Albemarle, NC · On-site

Aqua Expeditions is seeking a dynamic Loyalty Manager to lead the Trade Loyalty and Guest Loyalty Programs. This newly created position will be instrumental in driving repeat sales and fostering ...

KOHLS

Director, Loyalty (Hybrid)

Menomonee Falls, WI · On-site

Lead marketing strategy with integrated program perspective on messaging, placement, audience, and ... Integrate the Loyalty program voice and brand expression within broader marketing * Lead and ...

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Loyalty Lead information

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$30K

$156.3K

$206K

How much do loyalty lead jobs pay per year?

As of Jul 15, 2026, the average yearly pay for loyalty lead in the United States is $156,348.00, according to ZipRecruiter salary data. Most workers in this role earn between $116,000.00 and $205,000.00 per year, depending on experience, location, and employer.

What is Chick-fil-A's highest paying job?

The highest paying position at Chick-fil-A is typically the franchise owner or operator, who can earn significant income depending on the location and business performance. Among employee roles, management positions such as General Manager tend to have the highest salaries, often exceeding $50,000 annually, with additional benefits and bonuses. Loyalty Lead is a specialized role focused on customer engagement and brand loyalty, but it is generally not among the highest paying jobs at the company.

What is the difference between Loyalty Lead vs Loyalty Manager?

AspectLoyalty LeadLoyalty Manager
Required CredentialsBachelor's degree, experience in loyalty programsBachelor's degree, experience in customer loyalty or marketing
Work EnvironmentCross-functional teams, strategic planningTeam management, client interaction
Industry UsageRetail, hospitality, financeRetail, hospitality, finance
Common Search IntentStrategy development, program oversightProgram execution, team leadership

The Loyalty Lead typically focuses on developing and overseeing loyalty strategies across teams, while the Loyalty Manager handles day-to-day program management and team supervision. Both roles require similar credentials and are used in comparable industries, but their responsibilities differ in scope and focus.

What are Loyalty Leads?

Loyalty Leads are professionals responsible for designing, implementing, and managing customer loyalty programs within a business. They analyze customer data to develop strategies that increase customer retention, engagement, and lifetime value. Loyalty Leads often collaborate with marketing, sales, and product teams to ensure the success of loyalty initiatives. Their role also involves monitoring program performance and making data-driven adjustments to optimize results.

What are some common challenges faced by a Loyalty Lead when implementing new customer loyalty programs?

A Loyalty Lead often encounters challenges such as aligning program incentives with customer expectations, integrating new systems with existing technology, and ensuring seamless communication across marketing, sales, and customer service teams. Balancing the needs of diverse customer segments while maintaining program profitability can also be complex. Additionally, measuring the effectiveness of loyalty initiatives and adapting strategies in response to data insights requires collaboration, adaptability, and strong project management skills.

What does a loyalty manager do?

A loyalty manager develops and manages customer loyalty programs to increase retention and engagement. They analyze customer data, design reward strategies, and collaborate with marketing teams to enhance brand loyalty. Strong communication skills and familiarity with CRM tools are essential for this role.

What are the key skills and qualifications needed to thrive as a Loyalty Lead, and why are they important?

To thrive as a Loyalty Lead, you need strong experience in customer relationship management, data analysis, and marketing strategy, typically supported by a degree in marketing, business, or a related field. Familiarity with CRM platforms (such as Salesforce), loyalty program management software, and data analytics tools is essential. Exceptional communication, creativity, and leadership skills help drive customer engagement and foster team collaboration. These skills and qualities are crucial for developing effective loyalty initiatives that enhance customer retention and support business growth.

What is the highest paid position in marketing?

The highest paid positions in marketing are typically executive roles such as Chief Marketing Officer (CMO) or Vice President of Marketing, which oversee overall marketing strategy and have extensive leadership responsibilities. These roles often require advanced degrees, significant experience, and strong strategic skills, with salaries that can exceed several hundred thousand dollars annually depending on the company and industry.

What kind of jobs in media bring in $150,000 a year?

In media, senior roles such as media directors, executive producers, and digital marketing managers often earn $150,000 or more annually. These positions typically require extensive experience, strong leadership skills, and proficiency with industry tools like analytics platforms and content management systems.
What job categories do people searching Loyalty Lead jobs look for? The top searched job categories for Loyalty Lead jobs are:
Loyalty Lead jobs near you
Infographic showing various Loyalty Lead job openings in the United States as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $156,348 per year, or $75.2 per hour.
Director of Customer Lifecycle Marketing

Director of Customer Lifecycle Marketing

Spring Footwear Corp

Pompano Beach, FL

Other

PTO

Posted 22 hours ago

Posted today

Job description

Spring Step Shoes | Direct-to-Consumer Ecommerce

Location: Pompano Beach, FL (On-site)

About Spring Footwear

Since 1991, Spring Footwear has been dedicated to helping people look and feel their best by delivering footwear that combines comfort, quality, style, and value. Through our portfolio of trusted brands-including Spring Step, L'Artiste, Patrizia, Flexus, Azura, and Spring Step Professional-we serve thousands of retail partners while continuing to expand our rapidly growing direct-to-consumer business.

Our mission is simple:

"To develop successful partnerships by creating and delivering the best quality, value, product and service every day."

As our ecommerce business continues to grow, we're looking for an experienced customer growth leader to help build the next phase of our direct-to-consumer success.

About the Role

Spring Step Shoes is seeking a Director of Customer Lifecycle Marketing to lead the strategy that transforms first-time customers into lifelong brand advocates.

This is a highly strategic leadership position responsible for maximizing customer lifetime value across our Shopify ecommerce business through customer lifecycle marketing, CRM, loyalty, retention, customer engagement, community building, and advocacy programs.

You'll own the customer journey after acquisition-from the first purchase through repeat purchases, loyalty, referrals, and long-term brand advocacy-helping build a scalable customer growth engine that delivers measurable revenue and profitable growth.

Reporting to the Director of Ecommerce (DTC), you'll collaborate closely with Ecommerce, Merchandising, Creative, Performance Marketing, Customer Experience, and Operations to create exceptional customer experiences that increase engagement, retention, and lifetime value.

What You'll Do

Lead Customer Growth Strategy

  • Develop and execute lifecycle strategies that increase customer lifetime value (LTV), repeat purchases, customer retention, and loyalty.
  • Build scalable customer growth initiatives that support long-term ecommerce revenue.
  • Identify opportunities to improve customer engagement through personalization and lifecycle optimization.

Own CRM & Lifecycle Marketing

  • Lead email, SMS, loyalty, referral, and marketing automation strategies.
  • Optimize customer journeys including:
    • Welcome campaigns
    • Post-purchase experiences
    • Cross-sell and upsell programs
    • Win-back campaigns
    • VIP and loyalty initiatives
    • Referral programs
  • Continuously test messaging, timing, segmentation, and offers to improve performance.

Build Customer Community & Advocacy

  • Grow an engaged customer community through reviews, user-generated content (UGC), referrals, and social engagement.
  • Partner with Creative to showcase authentic customer stories and brand experiences.
  • Expand customer advocacy initiatives that strengthen brand loyalty.

Lead Creator & Ambassador Programs

  • Develop influencer, ambassador, affiliate, and creator partnerships.
  • Scale customer referral and VIP programs.
  • Measure program performance through engagement, retention, and revenue impact.

Leverage Customer Insights

  • Analyze customer behavior, cohorts, lifecycle performance, and retention trends.
  • Use data-driven insights to improve personalization, customer experiences, and business growth.
  • Build executive dashboards and communicate key customer performance metrics.

Inspire and Develop Teams

  • Lead and mentor the CRM/Email Marketing Specialist, Community & Content Manager, and external agency partners.
  • Foster a collaborative, customer-first culture focused on innovation, accountability, and continuous improvement.

What Success Looks Like

You'll know you're succeeding when:

  • Customer Lifetime Value continues to grow.
  • Repeat purchase rates and customer retention improve year over year.
  • Email and SMS become major drivers of ecommerce revenue.
  • Loyalty and referral programs deliver measurable business impact.
  • Customer advocacy and user-generated content continue to grow.
  • Customer insights lead to increasingly personalized shopping experiences.
  • Spring Step Shoes builds one of the strongest customer communities in the footwear industry.

What We're Looking For

  • 8+ years of leadership experience in Customer Lifecycle, CRM, Retention, Loyalty, Growth Marketing, or Customer Engagement within a direct-to-consumer ecommerce business.
  • Proven success increasing customer lifetime value, repeat purchases, and retention.
  • Hands-on experience with:
    • Klaviyo or similar CRM platforms
    • Email & SMS marketing
    • Marketing automation
    • Customer segmentation
    • Loyalty and referral programs
    • Customer analytics and reporting
    • UGC, influencer, and creator marketing
  • Strong analytical mindset with the ability to turn customer insights into business growth.
  • Experience leading cross-functional teams and managing agencies or external partners.
  • Background in footwear, fashion, apparel, accessories, or consumer lifestyle brands is highly preferred.

Why Join Spring Footwear?

At Spring Footwear, you'll have the opportunity to shape the future of a growing direct-to-consumer business while working with an established company known for quality, innovation, and customer satisfaction.

You'll join a collaborative team where your ideas, leadership, and customer-first mindset will have a direct impact on business growth and the experience of thousands of loyal customers.

If you're passionate about building customer relationships, driving retention, and creating memorable brand experiences, we'd love to hear from you.

We offer:

  • Competitive wages and benefits
  • Company paid Holidays and Vacation
  • Profit sharing program
  • Advancement opportunities

Spring Footwear Corp. is an Equal Opportunity Employer. Employment is contingent upon successful completion of applicable background and drug screenings in accordance with Florida Drug-Free Workplace laws.

Apply today and help shape the future of Spring Step Shoes.

Apply