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Liquor Sales Manager Jobs (NOW HIRING)

Monitors and controls supply expenses, manages cash control, sales and cash items and records for the liquor store. Supervises, trains, and develops team members on performance of their job and ...

Monitors and controls supply expenses, manages cash control, sales and cash items and records for the liquor store. Supervises, trains, and develops team members on performance of their job and ...

Promote the sale of any current charitable promotions to Customers (i.e. Partners in Caring, Check ... Monitor Liquor storage area for cleanliness, neatness and preparation for next shift (i.e. making ...

Promote the sale of any current charitable promotions to Customers (i.e. Partners in Caring, Check ... Monitor Liquor storage area for cleanliness, neatness and preparation for next shift (i.e. making ...

Promote the sale of any current charitable promotions to Customers (i.e. Partners in Caring, Check ... Monitor Liquor storage area for cleanliness, neatness and preparation for next shift (i.e. making ...

Promote the sale of any current charitable promotions to Customers (i.e. Partners in Caring, Check ... Monitor Liquor storage area for cleanliness, neatness and preparation for next shift (i.e. making ...

Promote the sale of any current charitable promotions to Customers (i.e. Partners in Caring, Check ... Monitor Liquor storage area for cleanliness, neatness and preparation for next shift (i.e. making ...

Promote the sale of any current charitable promotions to Customers (i.e. Partners in Caring, Check ... Monitor Liquor storage area for cleanliness, neatness and preparation for next shift (i.e. making ...

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Liquor Sales Manager information

See salary details

$27.5K

$75.8K

$142.5K

How much do liquor sales manager jobs pay per year?

As of Aug 14, 2026, the average yearly pay for liquor sales manager in the United States is $75,848.00, according to ZipRecruiter salary data. Most workers in this role earn between $45,000.00 and $96,500.00 per year, depending on experience, location, and employer.

What are some common challenges faced by a liquor sales manager, and how can they be addressed?

Liquor Sales Managers often encounter challenges such as navigating complex regulations, managing inventory across multiple locations, and maintaining strong relationships with both suppliers and clients. Staying informed about changing laws and compliance requirements is crucial to avoid costly penalties. Additionally, balancing sales targets with responsible marketing practices and adapting to seasonal demand fluctuations require strategic planning. Building a reliable team and fostering clear communication with distributors can help overcome these challenges and drive consistent sales growth.

What is the difference between Liquor Sales Manager vs Liquor Store Clerk?

AspectLiquor Sales ManagerLiquor Store Clerk
CredentialsHigh school diploma; sales or management experienceHigh school diploma or equivalent
Work EnvironmentSupervises staff, manages sales strategies, oversees store operationsAssists customers, stocks shelves, processes transactions
Industry UsageUsed in retail liquor stores, bars, and distributorsPrimarily in retail liquor stores

The Liquor Sales Manager oversees store operations, staff, and sales strategies, requiring management experience. In contrast, the Liquor Store Clerk focuses on customer service and daily store tasks. Both roles are essential in the liquor retail industry but differ significantly in responsibilities and required experience.

What are the key skills and qualifications needed to thrive as a liquor sales manager?

To thrive as a Liquor Sales Manager, you need strong sales acumen, product knowledge of alcoholic beverages, and often a background in business or hospitality. Familiarity with point-of-sale (POS) systems, inventory management software, and knowledge of local licensing regulations are typically required. Exceptional interpersonal skills, negotiation ability, and leadership are crucial for building client relationships and managing staff. These skills and qualities ensure compliance, drive sales growth, and foster a positive customer experience in a regulated and competitive market.

What does a liquor sales manager do?

A Liquor Sales Manager is responsible for overseeing the sales and distribution of alcoholic beverages for a company or within a specific territory. They develop sales strategies, manage relationships with clients such as bars, restaurants, and retailers, and ensure that sales targets are met. Their duties often include training sales staff, monitoring market trends, handling negotiations, and ensuring compliance with laws and regulations related to alcohol sales.
More about Liquor Sales Manager jobs

What cities are hiring for Liquor Sales Manager jobs?

Cities with the most Liquor Sales Manager job openings:

What are the most commonly searched types of Liquor Sales jobs?

The most popular types of Liquor Sales jobs are:

What states have the most Liquor Sales Manager jobs?

States with the most job openings for Liquor Sales Manager jobs include:

What job categories do people searching Liquor Sales Manager jobs look for?

The top searched job categories for Liquor Sales Manager jobs are:

Infographic showing various Liquor Sales Manager job openings in the United States as of August 2026, with employment types broken down into 1% As Needed, 86% Full Time, 12% Part Time, and 1% Contract. Highlights an 94% Physical, 2% Hybrid, and 4% Remote job distribution, with an average salary of $75,848 per year, or $36.5 per hour.

Liquor Sales Associate - Retail (81115)

SPECS FAMILY PARTNERS LTD

Wichita Falls, TX

$14.50 - $16.75/hr

Full-time

Re-posted 14 days ago


Job description

Summary
The individuals who perform this job provide extraordinary shopping experiences to our guests and stock merchandise.
Essential Duties and Responsibilities
Including, but not limited to, the following:
1. Know and actively demonstrate, daily, our Company Mission Statement and Core Values.
2. Maintain uniform standard, as detailed in the Employee Manual, for all worked hours.
3. Know and actively demonstrate superior product knowledge.
4. Greet guests and engage in conversation with a smile and a helpful demeanor, remembering that the guest always comes first.
5. Recommend merchandise based on the guests needs or desires, with a focus to suggest our in-house brands.
6. Answer guests questions concerning price and use of merchandise.
7. Create client relationships with regular guests.
8. If needed, carry product to register counters and carry out products for guests.
9. May be asked to run a cash register as business dictates.
10. May be asked to receive as business dictates.
11. Prepare promotional events as necessary.
12. Set up displays or arrange merchandise in floor stacks, on counters or tables, to promote sales.
13. Front merchandise and rotate stock for freshness and stock shelves with product.
14. Maintain neat and orderly sales floor and back stock.
15. Clean shelves, bottles, aisles, and tables; look for product not stocked properly to avoid trips and falls.
16. Maintain fresh and readable price tags on all products.
17. Provide feedback to management regarding fast or slow-moving product, stock levels, out of stocks, and department needs.
18. Prepare sales floor and storage areas for inventory and assist in the inventory process if needed.
19. Properly use and maintain computers and RF scanner equipment.
20. Seek to continually improve related skills and knowledge to contribute to profitability and productivity.
21. Avoid conversations with coworkers when guests are present.
22. Limit use of personal cell phone to work related activities only while on the sales floor.
23. Carry out directives of management efficiently.
24. Fulfill responsibilities with care and attention to detail.
25. Practice teamwork and cooperation with others.
26. Possess time management skills and be able to prioritize tasks.
27. Ability to manage stress in a fast-paced environment.
28. Work in accordance with all safety regulations of Specs Family Partners and OSHA.
29. Constantly stand, lift, carry, walk, and bend, and reach products routinely weighing 50 pounds or more. Use arms, hands, and fingers to feel, handle, reach, and lift. Lift and/or move up to 50 pounds regularly and up to 100 pounds or more occasionally using proper lifting techniques and tools. Push and/or pull 50-100 pounds or more regularly. Communicate with and understand team members and guests. See product and signage.
30. Other projects and tasks assigned by management.
Yes, you may have to clean the bathroom.
31. Attendance and timeliness are required. This is not a remote sales job.
Supervisory Responsibilities
This job has no supervisory responsibilities.

Qualifications
To perform this job successfully, an individual must be able to perform each essential duty listed above satisfactorily. State law says you must be over the age of 21 to work at Spec's. The requirements listed below are representative of the knowledge, skill, and/or ability required. In other words, here's the technical stuff.
Education or Experience
We'd prefer you to have retail sales experience, but if youre willing to learn, were willing to teach you. We'd like you to have a high school diploma or a general education degree (GED), but sometimes, experience is the best education. Strong product knowledge is a plus.
Language Skills
We need you to be able to read, comprehend, and write simple instructions or memos. You must be able to communicate with and understand coworkers and guests. Bilingual skills are a plus.
Mathematical Skills
You need the ability to add, subtract, multiply, and divide in both whole numbers and in fractions and decimals without taking your shoes off. You need to be able to calculate discounts and percentages. We can provide a calculator.
Demeanor and Personal Skills Smiley, Friendly, Helpful
You've got the job. Now you need to do the job. You need to be responsible, reliable, and committed to providing extraordinary service. Patience, friendliness, and an outgoing personality are needed for success. You need to be a self-starter with a strong work ethic who completes the job assignments in a timely fashion and then looks for the next task.
Hours
Full-time is typically 35 hours per week. Must be available to work any shift on Friday or Saturday and must be available 80% or more of all shifts each week.
Part-time is up to 25 hours per week.
We schedule for the needs of our business. Working outside of your scheduled time without District Manager approval is prohibited and subject to discipline. In other words, you cannot decide to make up hours because you missed some time after a night out with your buddies unless your District Manager ok's it.
Reasoning Ability
You need the ability to apply common sense understanding to carry out instructions furnished in written, oral, or diagram form.
Certificates, Licenses
You must maintain a valid TABC Beverage Sellers Permit, and in some cases, a valid Food Handlers Permit. The TABC course takes 2-3 hours to complete, and we will pay you for your time spent in the course up to 3 hours. Spec's will provide a link to the course and login information after the hiring process is complete. We will deduct the cost of the course from your paycheck ($8) so you do not need to pay for the course up front.
Physical Demands
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals who need them to perform the essential functions. This job regularly requires standing, walking, and bending; use of arms, hands, and fingers to feel, handle, reach, and lift; climbing or balance; communicating and understanding. You must be able to regularly lift and/or move up to 50 pounds regularly and up to 100 pounds or more occasionally using proper lifting techniques and tools. You must be able to push and/or pull 50 to 100 pounds or more regularly. Specific vision abilities required by this job include close vision, distance vision, depth perception, and the ability to adjust focus. This job also requires physical attendance based on a schedule made by management which may vary week to week based on the needs of the business.
Work Environment and Environmental Conditions
We provide a fun and positive environment in which to serve our guests. You may be exposed to outside weather conditions while youre delivering extraordinary service. The noise level is usually moderate.