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Lead Generation Jobs in Calgary, AB (NOW HIRING)

Micro1

Remote Referral Partnerships Lead

Canmore, AB · Remote

Referral Partnerships Lead Extended team $30 - $50/hourpay Required Skills Referral Partnerships Lead-generation Outbound Outreach Stakeholder Management About micro1 micro1 is the leading AI data ...

Micro1

Remote Referral Partnerships Lead

Cochrane, AB · Remote

Referral Partnerships Lead Extended team $30 - $50/hourpay Required Skills Referral Partnerships Lead-generation Outbound Outreach Stakeholder Management About micro1 micro1 is the leading AI data ...

MTY Food Group

Franchise Development Manager

Calgary, AB · Remote

CA$80K - CA$100K/yr

This position is responsible for managing the full franchise development cycle, from lead generation and candidate qualification through franchise agreement execution and successful onboarding. As a ...

Solar Vista Energy

Be Seen First

Sales Rep

Calgary, AB · On-site

CA$6.0K - CA$12K/mo

Qualifications * 3-5 years of experience in solar sales, appointment setting, or field lead generation. * Strong communication and interpersonal skills. * Highly motivated, independent, and goal ...

Sidetrade

VP, Demand Generation

Calgary, AB · Remote

We are looking for an experienced and ambitious VP Demand Generation to lead Sidetrade's global demand engine and accelerate pipeline growth across our target markets. You will own the strategy and ...

Sidetrade

VP, Demand Generation

Calgary, AB · On-site +1

We are looking for an experienced and ambitious VP Demand Generation to lead Sidetrade's global demand engine and accelerate pipeline growth across our target markets. You will own the strategy and ...

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All JobsLead Generation JobsLead Generation Jobs in Calgary, AB

Lead Generation information

See Calgary, AB salary details

$9

$18

$35

How much do lead generation jobs pay per hour?

As of Aug 10, 2026, the average hourly pay for lead generation in Calgary, AB is $18.25, according to ZipRecruiter salary data. Most workers in this role earn between $13.46 and $20.19 per hour, depending on experience, location, and employer.

Is lead generation a good career?

Lead generation is a viable career that involves identifying and attracting potential customers for businesses, often requiring skills in sales, marketing, and data analysis. It can offer opportunities for commission-based income, career growth, and skill development in digital marketing tools and CRM systems.

What does a lead generation job do?

A lead generation job involves identifying and attracting potential customers or clients for a business. This role often includes researching target markets, using tools like CRM software, and qualifying leads to support sales teams. Strong communication skills and knowledge of marketing strategies are typically important for success.

What is the difference between Lead Generation vs Sales Development Representative?

AspectLead GenerationSales Development Representative
Primary RoleIdentify and attract potential leadsQualify and engage leads to move them through the sales funnel
Required SkillsResearch, outreach, marketing toolsCommunication, qualification, CRM usage
Work EnvironmentMarketing teams, online platformsSales teams, direct outreach
GoalsGenerate interest and collect leadsConvert leads into sales opportunities

While both roles focus on building the sales pipeline, Lead Generation primarily involves attracting and capturing potential customer interest, whereas Sales Development Representatives focus on qualifying those leads and preparing them for sales conversations. Both roles are essential in the sales process but differ in their specific responsibilities and skill sets.

What is lead generation?

Lead generation is the process of identifying and attracting potential customers (leads) for a business’s products or services. This is typically achieved through marketing tactics such as online advertising, content marketing, email campaigns, and social media outreach. The goal is to gather contact information from prospects who are interested in what a company offers, nurturing them through the sales funnel until they become paying customers. Lead generation is crucial for business growth as it helps maintain a steady pipeline of new clients.

What are the key skills and qualifications needed to thrive as a lead generation specialist, and why are they important?

To thrive as a Lead Generation Specialist, you need strong research abilities, proficiency in sales or marketing fundamentals, and experience with CRM software, typically supported by a relevant degree or certification. Familiarity with tools like Salesforce, HubSpot, LinkedIn Sales Navigator, and email marketing platforms is commonly required. Outstanding communication, persistence, and analytical thinking are vital soft skills for engaging prospects and refining outreach strategies. These skills and tools are essential for consistently identifying, qualifying, and nurturing leads to drive business growth.

What are some common challenges faced in a lead generation role, and how can candidates prepare to overcome them?

One of the main challenges in lead generation is consistently identifying and engaging high-quality prospects amidst a large volume of potential leads. Candidates may also encounter gatekeepers or resistance from prospects, requiring persistence and strong communication skills. Staying up-to-date with the latest tools and trends, as well as collaborating closely with sales and marketing teams, can help overcome these obstacles. Being proactive in adjusting strategies based on data analysis and feedback is key to long-term success in this role.
Lead Generation jobs near you
Infographic showing various Lead Generation job openings in Calgary, AB as of August 2026, with employment types broken down into 83% Full Time, 13% Part Time, and 4% Temporary. Highlights an 87% In-person, and 13% Remote job distribution, with an average salary of $37,951 per year, or $18.2 per hour.

Remote Referral Partnerships Lead

Micro1

Canmore, AB • Remote

Full-time

This job post has expired today. Applications are no longer accepted.

Job description

Referral Partnerships Lead
Extended team
$30 - $50/hourpay
Required Skills
Referral Partnerships
Lead-generation
Outbound Outreach
Stakeholder Management
About micro1
micro1 is the leading AI data lab for training frontier models and evaluating AI agents. Experts contribute their diverse subject matter knowledge across domains such as finance, healthcare, STEM engineering, and more. micro1 transforms that real-world expertise into high-quality training data, evaluations, and feedback loops that improve how AI systems learn, reason, and perform.

Our platform identifies and vets top talent through an AI recruiter, enabling high-quality expert contributions at scale. We aim to enable 1 billion people to do meaningful work by applying their expertise to AI. As our global expert network grows, micro1 is building the human intelligence layer for frontier AI.

Job Title: Referral Partnerships Lead


Job Type: Full-time


Location: Remote


The Role

Play a pivotal role in scaling our referral ecosystem by building and managing a network of referral partners. Your primary responsibility will be recruiting, onboarding, and activating individuals and small lead-generation organizations that can expand our referral network and drive company acquisition through downstream referral channels.


This is a highly relationship-driven role focused on network expansion, partner activation, and referral ecosystem growth.


What You'll Do

  1. Recruit and onboard individuals and small lead-generation organizations into our referral partner program.
  2. Build and scale a multi-layer referral network that expands our ability to generate company leads.
  3. Develop outreach strategies to identify and attract high-potential referral partners.
  4. Educate partners on referral processes, incentives, and best practices.
  5. Manage partner onboarding, activation, engagement, and ongoing communication.
  6. Configure and manage custom referral fee structures when applicable.
  7. Create playbooks, training materials, and resources that help partners successfully grow their own referral networks.
  8. Track partner activity, referral volume, activation rates, and network growth metrics.
  9. Identify top-performing partners and develop strategies to increase their contribution.
  10. Work closely with leadership and growth teams to optimize referral programs and partner incentives.
  11. Continuously improve processes that increase referral network expansion and company acquisition outcomes.


What We Look For

  1. Experience in partnerships, affiliate programs, referral programs, community building, business development, or network-driven growth.
  2. Proven ability to recruit, activate, and manage external partners.
  3. Strong relationship-building and communication skills.
  4. Experience working with incentive-based or performance-driven partner ecosystems.
  5. Comfortable with outbound outreach and partner acquisition.
  6. Highly organized with strong follow-through and operational discipline.
  7. Data-driven mindset with the ability to track performance and optimize programs.
  8. Self-starter who thrives in fast-moving, high-ownership environments.


Preferred

  1. Experience building referral, affiliate, ambassador, or partner networks.
  2. Experience working with lead-generation organizations or independent business development partners.
  3. Familiarity with partner management, CRM, and referral tracking tools.
  4. Experience in recruiting, staffing, AI, technology, marketplaces, or growth-focused organizations.
  5. History of scaling partner ecosystems that produced measurable business outcomes.

Apply