Oversee digital marketing initiatives, including social media, paid advertising, CRM platforms, lead generation, campaign analytics, and ROI optimization. * Direct and mentor multidisciplinary teams ...
Quick apply
Oversee digital marketing initiatives, including social media, paid advertising, CRM platforms, lead generation, campaign analytics, and ROI optimization. * Direct and mentor multidisciplinary teams ...
Senior Marketing Manager
San Juan, PR · On-site
$90 - $130/hr
Oversee digital marketing initiatives, including social media, paid advertising, CRM platforms, lead generation, campaign analytics, and ROI optimization. * Direct and mentor multidisciplinary teams ...
Senior Marketing Manager
San Juan, PR · On-site
$90 - $130/hr
Oversee digital marketing initiatives, including social media, paid advertising, CRM platforms, lead generation, campaign analytics, and ROI optimization. * Direct and mentor multidisciplinary teams ...
PR · On-site
SENIOR MARKETING MANAGER DEPARTMENT: MarketingIMMEDIATE SUPERVISOR: Vice President of ... Verify lead generation and provide direct support to the Sales department.Evaluate campaign ...
Quick apply
PR · On-site
SENIOR MARKETING MANAGER DEPARTMENT: MarketingIMMEDIATE SUPERVISOR: Vice President of ... Verify lead generation and provide direct support to the Sales department.Evaluate campaign ...
Marketing Manager
San Juan, PR · On-site
You will manage a small team of contracted specialists (SEO/GEO, videography/photography, web ... Lead Generation & Reporting * Ensure marketing content drives qualified prospects to service pages ...
Quick apply
Marketing Manager
San Juan, PR · On-site
You will manage a small team of contracted specialists (SEO/GEO, videography/photography, web ... Lead Generation & Reporting * Ensure marketing content drives qualified prospects to service pages ...
Revenue Conversion & CRM*** Own lifecycle marketing strategy across email, SMS, and app, including ... Fan Growth, Lead Generation, and Audience Development*** Develop and execute a comprehensive ...
Revenue Conversion & CRM*** Own lifecycle marketing strategy across email, SMS, and app, including ... Fan Growth, Lead Generation, and Audience Development*** Develop and execute a comprehensive ...
Sr. Director, Fan Development
Carolina, PR · On-site
$90 - $150/hr
Reporting to the CMO, the Senior Director will partner closely with departments across the ... lead generation, engagement, conversion, and retention* Ensure alignment across digital, CRM, paid ...
Sr. Director, Fan Development
Carolina, PR · On-site
$90 - $150/hr
Reporting to the CMO, the Senior Director will partner closely with departments across the ... lead generation, engagement, conversion, and retention* Ensure alignment across digital, CRM, paid ...
The Marketing Manager is responsible for developing and executing localized marketing strategies ... Lead local publicity efforts, promotional campaigns, and consumer activations and strategic ...
The Marketing Manager is responsible for developing and executing localized marketing strategies ... Lead local publicity efforts, promotional campaigns, and consumer activations and strategic ...
The Marketing Manager is responsible for developing and executing localized marketing strategies ... Lead local publicity efforts, promotional campaigns, and consumer activations and strategic ...
The Marketing Manager is responsible for developing and executing localized marketing strategies ... Lead local publicity efforts, promotional campaigns, and consumer activations and strategic ...
Sr Product Marketing Manager.
$118K - $155K/yr
Develops production and marketing strategies and tactics to ensure effective product placement ... Requires broad management knowledge to lead project teams in one department. Typically has mastery ...
Sr Product Marketing Manager.
$118K - $155K/yr
Develops production and marketing strategies and tactics to ensure effective product placement ... Requires broad management knowledge to lead project teams in one department. Typically has mastery ...
Sr Product Marketing Manager.
$118K - $155K/yr
Develops production and marketing strategies and tactics to ensure effective product placement ... Requires broad management knowledge to lead project teams in one department. Typically has mastery ...
Sr Product Marketing Manager.
$118K - $155K/yr
Develops production and marketing strategies and tactics to ensure effective product placement ... Requires broad management knowledge to lead project teams in one department. Typically has mastery ...
Product Manager, Marketing Technology
Juncos, PR · Remote
$150K/yr
Medical
Dental
Vision
Life
Retirement
PTO
You will lead a team that's building solutions which enable our organization to make accurate ... and optimizing CRM and Marketing Technology platforms integrated with an eCommerce stack ...
Product Manager, Marketing Technology
Juncos, PR · Remote
$150K/yr
Medical
Dental
Vision
Life
Retirement
PTO
You will lead a team that's building solutions which enable our organization to make accurate ... and optimizing CRM and Marketing Technology platforms integrated with an eCommerce stack ...
Promotor Nuevo Club Crunch
Carolina, PR · On-site
$10.50/hr
Drive brand awareness in the new market through daily marketing distribution, lead generation ... Any other duties assigned by the management team. Qualifications : * Strong presentation skills
Promotor Nuevo Club Crunch
Carolina, PR · On-site
$10.50/hr
Drive brand awareness in the new market through daily marketing distribution, lead generation ... Any other duties assigned by the management team. Qualifications : * Strong presentation skills
PR · On-site
$35K - $40K/yr
Medical
Title Web & Digital Content Specialist (Graphic Designer) Marketing Reports To Marketing Manager ... lead generation goals. * Conversion Optimization: Analyze and improve website performance ...
Quick apply
... management operations to recommend changes to enhance program efficiency. Education: Note: If you are using foreign education to meet qualification requirements, you must send a Certificate of ...
... management operations to recommend changes to enhance program efficiency. Education: Note: If you are using foreign education to meet qualification requirements, you must send a Certificate of ...
Publisher Account Executive
San Juan, PR · On-site
Medical
Dental
Retirement
... Affiliate Marketing, Lead Generation, and/or Native marketing. * Proven track record in digital marketing account management and sales. About us! Money Group, LLC is an internet-based company ...
Publisher Account Executive
San Juan, PR · On-site
Medical
Dental
Retirement
... Affiliate Marketing, Lead Generation, and/or Native marketing. * Proven track record in digital marketing account management and sales. About us! Money Group, LLC is an internet-based company ...
In-House Marketing Assistant Manager- Margaritaville Rio Mar
Medical
Dental
Vision
Life
Retirement
PTO
Marketing Management * Full Time Add to favorites View favorites We Put the World on Vacation ... Ability to lead by example * Must have Timeshare/ Vacation Ownership Experience. * Must have full ...
In-House Marketing Assistant Manager- Margaritaville Rio Mar
Medical
Dental
Vision
Life
Retirement
PTO
Marketing Management * Full Time Add to favorites View favorites We Put the World on Vacation ... Ability to lead by example * Must have Timeshare/ Vacation Ownership Experience. * Must have full ...
Business Development Representative
Caguas, PR · On-site
Medical
Dental
Vision
Life
Retirement
PTO
Key Responsibilities Lead Generation & Prospecting * Identify, pursue, and grow relationships with ... Salesforce & Pipeline Management * Log all outreach, visit notes, referrals, and contacts in ...
Quick apply
Business Development Representative
Caguas, PR · On-site
Medical
Dental
Vision
Life
Retirement
PTO
Key Responsibilities Lead Generation & Prospecting * Identify, pursue, and grow relationships with ... Salesforce & Pipeline Management * Log all outreach, visit notes, referrals, and contacts in ...
Oracle Fusion Field Service Implementation Director
San Juan, PR · On-site
$155K - $410K/yr
Medical
Dental
Vision
Retirement
PTO
... managing the entire customer journey from lead generation to revenue realization. Within our ... Business Administration/Management, Marketing, Commerce, Finance, Management Information Systems ...
Oracle Fusion Field Service Implementation Director
San Juan, PR · On-site
$155K - $410K/yr
Medical
Dental
Vision
Retirement
PTO
... managing the entire customer journey from lead generation to revenue realization. Within our ... Business Administration/Management, Marketing, Commerce, Finance, Management Information Systems ...
Implement the Marketing programs in the territory achieving the Sales objectives. Shift and gain ... Lead Generation Management, Liaison Between Departments, Market Analysis, Market Intelligence ...
Implement the Marketing programs in the territory achieving the Sales objectives. Shift and gain ... Lead Generation Management, Liaison Between Departments, Market Analysis, Market Intelligence ...
Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Lead Generation Support : Leverage provided marketing resources to generate leads. * Training ...
Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Lead Generation Support : Leverage provided marketing resources to generate leads. * Training ...
Lead Generation Marketing Manager information
What does a lead generation marketing manager do?
A Lead Generation Marketing Manager is responsible for developing and executing strategies to attract and convert potential customers into qualified sales leads. This role involves overseeing campaigns across various channels such as email, social media, and digital advertising to generate interest in a company's products or services. The manager analyzes data to optimize lead quality and volume, collaborates with sales teams, and often manages marketing technologies like CRM systems. Their goal is to ensure a steady pipeline of prospects to help drive business growth.
What are some common challenges lead generation marketing managers face when aligning marketing and sales teams?
Lead Generation Marketing Managers often encounter challenges in ensuring that marketing-qualified leads meet the criteria and expectations of the sales team. Differences in lead scoring, communication gaps, and inconsistent follow-up processes can create friction between teams. To overcome these challenges, it's important to establish clear definitions, maintain regular meetings, and utilize shared performance metrics. Fostering open collaboration helps ensure both teams work toward shared revenue goals and a seamless lead handoff.
What are the key skills and qualifications needed to thrive as a lead generation marketing manager, and why are they important?
To thrive as a Lead Generation Marketing Manager, you need expertise in digital marketing strategies, data analysis, and campaign management, often supported by a degree in marketing or business. Familiarity with CRM platforms (like HubSpot or Salesforce), marketing automation tools, and analytics software is typically required. Strong communication, creativity, and project management skills help you effectively coordinate campaigns and collaborate with sales teams. These abilities are crucial for generating high-quality leads, optimizing marketing ROI, and driving business growth.
What is the difference between Lead Generation Marketing Manager vs Digital Marketing Specialist?
| Aspect | Lead Generation Marketing Manager | Digital Marketing Specialist |
|---|---|---|
| Credentials | Marketing degree, certifications in lead generation tools | Marketing or related degree, certifications in digital marketing |
| Work Environment | Strategic planning, team leadership, campaign management | Executing digital campaigns, analytics, content creation |
| Employer & Industry Usage | Used in B2B and B2C companies focusing on lead acquisition | Common across various industries for digital outreach |
| Search & Comparison Intent | Focuses on lead generation strategies and management | Focuses on digital marketing tactics and execution |
The Lead Generation Marketing Manager primarily oversees strategies to attract and convert leads, often managing teams and campaigns. In contrast, a Digital Marketing Specialist executes digital campaigns and handles analytics. Both roles require marketing knowledge and certifications but differ in scope and responsibilities.
What are popular job titles related to Lead Generation Marketing Manager jobs in Puerto Rico?
For Lead Generation Marketing Manager jobs in Puerto Rico, the most frequently searched job titles are:
What job categories do people searching Lead Generation Marketing Manager jobs in Puerto Rico look for?
The top searched job categories for Lead Generation Marketing Manager jobs in Puerto Rico are:
What cities in Puerto Rico are hiring for Lead Generation Marketing Manager jobs?
Cities in Puerto Rico with the most Lead Generation Marketing Manager job openings:
Full-time
Re-posted 23 days ago
Job description
Position Summary
The Senior Marketing Manager will lead the organization’s integrated marketing strategy, ensuring alignment between brand positioning, sales growth, business development, and customer engagement initiatives. This role is responsible for overseeing all marketing operations, including branding, digital marketing, campaign management, analytics, communications, and team leadership. The ideal candidate is a strategic and results-driven professional with strong leadership capabilities, operational excellence, and a proven ability to drive measurable business growth.
Key Responsibilities
Requirements
The Senior Marketing Manager will lead the organization’s integrated marketing strategy, ensuring alignment between brand positioning, sales growth, business development, and customer engagement initiatives. This role is responsible for overseeing all marketing operations, including branding, digital marketing, campaign management, analytics, communications, and team leadership. The ideal candidate is a strategic and results-driven professional with strong leadership capabilities, operational excellence, and a proven ability to drive measurable business growth.
Key Responsibilities
- Lead the development and execution of comprehensive marketing, branding, and business growth strategies aligned with organizational objectives and market positioning.
- Oversee digital marketing initiatives, including social media, paid advertising, CRM platforms, lead generation, campaign analytics, and ROI optimization.
- Direct and mentor multidisciplinary teams while ensuring operational efficiency, accountability, high performance, and continuous professional development.
- Establish KPIs, monitor departmental performance, prepare executive reports, and implement process improvements to maximize productivity and service quality.
- Collaborate cross-functionally with Sales, Executive Leadership, Operations, and external partners to support organizational growth and customer satisfaction initiatives.
- Manage marketing operations, communication strategies, corporate presentations, vendor relationships, special projects, events, and representation at strategic meetings or conventions.
- Ensure compliance with company policies, brand standards, labor regulations, and HR best practices, including employee coaching, performance management, conflict resolution, and workforce development.
Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or related field; unrelated field considered of candidate has 2 or more years of related experience.
- Minimum of 7–10 years of progressive experience in marketing leadership, brand management, digital marketing, or business development roles.
- Strong knowledge of digital marketing platforms, CRM systems, social media strategy, analytics tools, and marketing automation technologies.
- Proven leadership experience managing multidisciplinary teams, departmental operations, budgets, and strategic initiatives in fast-paced environments.
- Excellent analytical, organizational, communication, presentation, and project management skills with strong business acumen.
- Ability to manage multiple priorities, lead organizational change, resolve complex situations, and maintain high standards of customer service and operational excellence.
- Fully bilingual (English and Spanish) with availability to work extended hours, weekends, holidays, and travel as required.