Keyword Research & Content Optimization Conduct keyword research and competitive analysis to identify opportunities for content growth and optimization. Work with content teams to ensure pages are ...
Keyword Research & Content Optimization Conduct keyword research and competitive analysis to identify opportunities for content growth and optimization. Work with content teams to ensure pages are ...
SEO Manager (Content)
Santa Clara, CA · On-site
Conduct in-depth keyword research using SEMrush, Ahrefs, and Google Search Console to identify high-impact opportunities and build a strategic content roadmap * Perform regular content audits to ...
Quick apply
SEO Manager (Content)
Santa Clara, CA · On-site
Conduct in-depth keyword research using SEMrush, Ahrefs, and Google Search Console to identify high-impact opportunities and build a strategic content roadmap * Perform regular content audits to ...
SEO Specialist
Pleasant Ridge, MI · On-site
Keyword Research & Content Optimization Conduct keyword research and competitive analysis to identify opportunities for content growth and optimization. Work with content teams to ensure pages are ...
Quick apply
SEO Specialist
Pleasant Ridge, MI · On-site
Keyword Research & Content Optimization Conduct keyword research and competitive analysis to identify opportunities for content growth and optimization. Work with content teams to ensure pages are ...
SEO Manager (Content)
Santa Clara, CA · On-site +1
Conduct in-depth keyword research using SEMrush, Ahrefs, and Google Search Console to identify high-impact opportunities and build a strategic content roadmap * Perform regular content audits to ...
SEO Manager (Content)
Santa Clara, CA · On-site +1
Conduct in-depth keyword research using SEMrush, Ahrefs, and Google Search Console to identify high-impact opportunities and build a strategic content roadmap * Perform regular content audits to ...
Paid Media and SEO Specialist
Pittsburgh, PA · On-site
Conduct keyword research, write and implement ad copy, and set bid strategies and budgets across multiple stores to maximize ROAS. * Leverage AI-powered tools (e.g., for keyword research, ad copy ...
Paid Media and SEO Specialist
Pittsburgh, PA · On-site
Conduct keyword research, write and implement ad copy, and set bid strategies and budgets across multiple stores to maximize ROAS. * Leverage AI-powered tools (e.g., for keyword research, ad copy ...
Conduct keyword research, write and implement ad copy, and set bid strategies and budgets across multiple stores to maximize ROAS. * Leverage AI-powered tools (e.g., for keyword research, ad copy ...
Conduct keyword research, write and implement ad copy, and set bid strategies and budgets across multiple stores to maximize ROAS. * Leverage AI-powered tools (e.g., for keyword research, ad copy ...
SEO Specialist
San Diego, CA · On-site
Efficiently carry out keyword research & analysis * Pull data and observations through competitive research * Learn from keyword research to create optimized META elements & writing short copy
SEO Specialist
San Diego, CA · On-site
Efficiently carry out keyword research & analysis * Pull data and observations through competitive research * Learn from keyword research to create optimized META elements & writing short copy
Efficiently carry out keyword research & analysis * Pull data and observations through competitive research * Learn from keyword research to create optimized META elements & writing short copy
Efficiently carry out keyword research & analysis * Pull data and observations through competitive research * Learn from keyword research to create optimized META elements & writing short copy
Google Ad Grants Specialist
Silver Spring, MD · On-site
Conduct keyword research and create effective search ads. Improve click-through rates and conversions. Ensure compliance with Google Ad Grant policies. Monitor campaign performance and recommend ...
Google Ad Grants Specialist
Silver Spring, MD · On-site
Conduct keyword research and create effective search ads. Improve click-through rates and conversions. Ensure compliance with Google Ad Grant policies. Monitor campaign performance and recommend ...
Digital Marketing Manager - SEO
Chanhassen, MN · Hybrid
$40 - $50/hr
Key Responsibilities Conduct comprehensive keyword research and analyze site traffic to identify optimization opportunities Collaborate with content creators, creative teams, and developers on SEO ...
Digital Marketing Manager - SEO
Chanhassen, MN · Hybrid
$40 - $50/hr
Key Responsibilities Conduct comprehensive keyword research and analyze site traffic to identify optimization opportunities Collaborate with content creators, creative teams, and developers on SEO ...
This will include site research, keyword research, campaign development, optimization, and performance analysis for our clients. Successful candidates will be passionate about paid media, teaching ...
This will include site research, keyword research, campaign development, optimization, and performance analysis for our clients. Successful candidates will be passionate about paid media, teaching ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Digital Marketing Manager - SEO
Chanhassen, MN · Hybrid
$40 - $50/hr
Key Responsibilities Conduct comprehensive keyword research and analyze site traffic to identify optimization opportunities Collaborate with content creators, creative teams, and developers on SEO ...
Digital Marketing Manager - SEO
Chanhassen, MN · Hybrid
$40 - $50/hr
Key Responsibilities Conduct comprehensive keyword research and analyze site traffic to identify optimization opportunities Collaborate with content creators, creative teams, and developers on SEO ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
Paid search specialists perform tasks including opportunity analysis, keyword research, ad copy writing, campaign setup and optimization. This position requires a strong drive to deliver results in ...
SEO Specialist
Oakbrook Terrace, IL · On-site
You'll also support keyword research and collaborate with our Content Team to ensure content aligns with SEO best practices. This role is hands-on, detail-oriented, and perfect for someone who wants ...
SEO Specialist
Oakbrook Terrace, IL · On-site
You'll also support keyword research and collaborate with our Content Team to ensure content aligns with SEO best practices. This role is hands-on, detail-oriented, and perfect for someone who wants ...
Conduct keyword research and competitor analysis.Develop paid search ad copy on an as-needed basis. Generate new keywords, ad groups, and campaigns, and support the creation of new paid search ...
Quick apply
Conduct keyword research and competitor analysis.Develop paid search ad copy on an as-needed basis. Generate new keywords, ad groups, and campaigns, and support the creation of new paid search ...
Keyword Research information
See salary details
$30K - $35.9K
7% of jobs
$35.9K - $41.8K
13% of jobs
$43.8K is the 25th percentile. Wages below this are outliers.
$41.8K - $47.7K
15% of jobs
$47.7K - $53.6K
15% of jobs
The median wage is $53.9K / yr.
$53.6K - $59.5K
14% of jobs
$59.5K - $65.5K
9% of jobs
$66.9K is the 75th percentile. Wages above this are outliers.
$65.5K - $71.4K
9% of jobs
$71.4K - $77.3K
4% of jobs
$77.3K - $83.2K
5% of jobs
$83.2K - $89.1K
4% of jobs
$89.1K - $95K
4% of jobs
$30K
$58.7K
$95K
How much do keyword research jobs pay per year?
What is keyword research?
A Keyword Research job involves identifying and analyzing search terms that people use in search engines to optimize content for SEO or digital marketing. Professionals in this role use tools like Google Keyword Planner, Ahrefs, or SEMrush to find high-traffic, low-competition keywords. Their insights help businesses improve search engine rankings, drive organic traffic, and enhance online visibility. Effective keyword research supports content strategy, paid advertising, and overall marketing efforts.
What are the key skills and qualifications needed to thrive in keyword research, and why are they important?
To thrive in Keyword Research, you need strong analytical skills, familiarity with SEO practices, and an understanding of online marketing strategies, typically supported by experience or coursework in digital marketing. Proficiency with keyword research tools such as Google Keyword Planner, SEMrush, or Ahrefs, and knowledge of web analytics platforms are commonly required. Attention to detail, curiosity, and effective communication help you interpret data and present actionable insights to marketing teams. These competencies are crucial for identifying valuable keywords that drive website traffic and contribute to successful digital campaigns.
What does a typical day look like for someone working in keyword research?
A typical day for a Keyword Research professional involves analyzing search data, identifying new keyword opportunities, and monitoring trends to inform content and advertising strategies. You will often collaborate with SEO specialists, content creators, and marketing managers to align keyword targeting with broader campaign goals. Tasks may include conducting competitor analysis, preparing reports, and presenting findings in meetings. The role requires both independent research and teamwork, offering a dynamic blend of research, strategy, and cross-functional communication.

Full-time
Medical, Dental, Vision, Retirement, PTO
Re-posted 26 days ago
Job description
SEO Specialist
Perfect Afternoon seeks a talented, analytical SEO Specialist passionate about search, data, and digital growth. We want to hear from you if you have a strong understanding of technical SEO, keyword strategy, and content optimization, and enjoy helping businesses increase their visibility in search engines.
General Job Description
As an SEO Specialist, you will play a key role in improving and managing our clients' search visibility and organic traffic. You will work closely with our development, content, and marketing teams to identify opportunities, resolve technical issues, and implement strategies that improve search rankings and performance.
This position requires experience with SEO auditing tools, keyword research platforms, analytics tools, and technical SEO practices, as well as a solid understanding of how websites are built and optimized for search engines. Familiarity with WordPress, Shopify, structured data, site performance, and search engine algorithms is expected.
SEO Strategy & Execution
Develop and execute SEO strategies that improve organic rankings, traffic, and lead generation for client websites.
Technical SEO
Identify and resolve technical SEO issues, including crawlability, indexing, Core Web Vitals, site structure, redirects, canonicalization, and schema implementation.
Keyword Research & Content Optimization
Conduct keyword research and competitive analysis to identify opportunities for content growth and optimization. Work with content teams to ensure pages are properly optimized.
SEO Audits
Perform technical site audits using tools such as Screaming Frog, SEMrush, or Ahrefs, identifying actionable improvements and prioritizing fixes.
Analytics & Reporting
Monitor SEO performance using Google Analytics (GA4), Google Search Console, and other reporting tools, providing clear insights and recommendations.
Collaboration
Work closely with developers, designers, and content teams to ensure SEO best practices are implemented during site builds, redesigns, and ongoing updates.
Local & Multi-Location SEO
Support local SEO initiatives, including Google Business Profiles, local landing pages, citation consistency, and review strategy where applicable.
WordPress SEO
Implement and maintain SEO best practices across WordPress websites, including metadata, schema, internal linking, and content optimization.
SEO Tools & Platforms
Utilize industry-standard tools such as SEMrush, Ahrefs, Screaming Frog, Google Search Console, GA4, and other auditing or reporting tools to analyze performance and identify opportunities.
Trends & Best Practices
Stay current with search engine algorithm updates, industry trends, and evolving SEO technologies, applying best practices to client projects.
Responsibilities
Proven experience as an SEO Specialist or similar role, ideally within a digital marketing agency environment.
SEO Tools Proficiency
Experience using tools such as:
- SEMrush or Ahrefs
- Screaming Frog or Sitebulb
- Google Analytics (GA4)
- Google Search Console
Technical SEO Knowledge
Strong understanding of:
- Crawlability and indexing
- Site architecture and internal linking
- Schema markup
- Page speed and Core Web Vitals
- Redirects and canonical tags
Content & Keyword Strategy
Ability to conduct keyword research, analyze competition, and develop optimization strategies that align with search intent.
Communication
Strong ability to explain SEO concepts and recommendations to both technical and non-technical stakeholders.
Problem-Solving
Ability to diagnose ranking issues, traffic drops, or site performance problems and develop practical solutions.
Local to Detroit
Ideal candidates will be local to Detroit, MI, and able to work in-office & hybrid.
What can you expect from us?
- A fair and competitive salary based on your experience and what you bring to our agency
- A great team environment in a fast-paced, non-corporate environment (including work-from-home opportunities)
- 18 days of PTO and paid holidays
- Health, vision, dental, and short-term disability insurance & 401K
- No micro-management - we allow you to grow, learn, and share your opinions and ideas
Requirements
- A minimum of 2 years of agency experience
- 2+ years of experience working professionally in SEO or digital marketing
- Bachelor's degree in marketing, communications, business, or a related field
- Proven experience improving organic search rankings, traffic, and technical site performance
- Experience working with WordPress or similar CMS platforms
- Strong analytical skills and comfort working with SEO data and reporting
- Excellent written and verbal communication skills with strong attention to detail
- Ability to work independently and as part of a team in a fast-paced environment, managing multiple projects simultaneously
- Logical thinking and problem-solving skills, with the ability to translate data into actionable insights
- Self-motivated, organized, and eager to learn
- Mac proficiency