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Internship Conversion Rate Optimization Jobs in Detroit, MI

Oversee digital merchandising, promotions, seasonal launches, content strategy, personalization, A/B testing, and conversion rate optimization. * Monitor and optimize key ecommerce metrics including ...

Oversee digital merchandising, promotions, seasonal launches, content strategy, personalization, A/B testing, and conversion rate optimization. * Monitor and optimize key ecommerce metrics including ...

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

... in conversion rate optimization (CRO), performance marketing, or organic search roles * Demonstrated expertise with web performance and testing platforms such as Optimizely, Amplitude, or similar ...

Improve conversion rates and reduce acquisition costs through ongoing optimization * Develop landing pages, campaigns, workflows, and follow-up strategies that drive measurable growth Testing ...

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Internship Conversion Rate Optimization information

What are the key skills and qualifications needed to thrive as an internship conversion rate optimization, and why are they important?

To thrive as an Internship Conversion Rate Optimization (CRO) Specialist, you need a solid understanding of digital marketing, analytics, and user experience principles, often supported by coursework or certifications in marketing, statistics, or a related field. Familiarity with A/B testing tools (like Optimizely or Google Optimize), web analytics platforms (such as Google Analytics), and basic HTML/CSS is typically expected. Strong analytical thinking, creative problem-solving, and effective communication skills help you generate insights and collaborate across teams. These abilities are vital for identifying opportunities, implementing tests, and driving measurable improvements in online performance.

What types of projects can I expect to work on as an internship conversion rate optimization, and how will I collaborate with other teams?

As a Conversion Rate Optimization (CRO) intern, you can expect to work on projects such as A/B testing website elements, analyzing user behavior data, and developing recommendations to improve user experience and conversion rates. You’ll frequently collaborate with marketing, design, and development teams to implement and monitor the impact of your experiments. This cross-functional work environment provides valuable exposure to different perspectives and skill sets, and interns often gain hands-on experience using industry-standard analytics tools. Additionally, you may participate in brainstorming sessions and performance reviews to discuss results and next steps for optimization initiatives.

What is the difference between Internship Conversion Rate Optimization vs Digital Marketing Intern?

AspectInternship Conversion Rate OptimizationDigital Marketing Intern
FocusOptimizing internship programs to increase conversion rates of applicants to internsSupporting digital marketing campaigns to promote products/services
SkillsData analysis, A/B testing, user experience, program managementContent creation, social media, SEO, analytics
Work EnvironmentData-driven, analytical, program-focusedCreative, campaign-oriented, marketing-focused

Internship Conversion Rate Optimization specialists focus on improving the effectiveness of internship programs by analyzing data and testing strategies to increase applicant-to-intern conversion rates. In contrast, Digital Marketing Interns support marketing campaigns to promote brands online. While both roles require analytical skills and familiarity with digital tools, their core objectives and daily tasks differ significantly.

What is an internship conversion rate optimization?

An Internship Conversion Rate Optimization (CRO) role involves analyzing user behavior on websites or apps and implementing strategies to increase the percentage of visitors who complete desired actions, like signing up or making a purchase. Interns in this position typically work with data analytics tools, run A/B tests, and collaborate with marketing and design teams to improve user experience. The goal is to learn how to drive measurable improvements in conversion rates, while gaining hands-on experience in digital marketing and optimization techniques.
What are the most commonly searched types of Conversion Rate Optimization jobs in Detroit, MI? The most popular types of Conversion Rate Optimization jobs in Detroit, MI are:
What are popular job titles related to Internship Conversion Rate Optimization jobs in Detroit, MI? For Internship Conversion Rate Optimization jobs in Detroit, MI, the most frequently searched job titles are:
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Remote SEO & Digital Marketing Specialist

Coversafe Inc

Pontiac, MI • Remote

$70K - $75K/yr

Other

Posted 6 days ago


Job description

Description

Are you passionate about SEO, digital marketing, and staying ahead of Google's ever-changing algorithms? Do you get excited watching organic traffic climb, creating content that ranks, and using data to drive smarter marketing decisions?

If so, we'd love to meet you.


At CoverSafe, we're one of the nation's fastest-growing automatic pool cover companies, serving homeowners across the country through more than 25 locations. We're looking for an experienced SEO & Digital Marketing Specialist who wants to own our search strategy, grow our online presence, and make a measurable impact on our business.

This isn't a role where you'll simply follow a checklist. You'll help shape our digital marketing strategy, influence business growth, and have the opportunity to build something that continues to evolve alongside AI search and emerging marketing technologies.


In this role, you will:

  • Develop and execute our SEO strategy to improve search rankings and organic traffic. 
  • Perform keyword research and optimize website content for search engines and user experience. 
  • Conduct technical SEO audits, monitor website health, and identify opportunities for improvement. 
  • Create and update website content, landing pages, blogs, and seasonal campaigns that drive engagement and conversions. 
  • Manage and optimize Google Business Profiles and local listings across multiple service areas. 
  • Plan, create, and manage content for our social media platforms while growing engagement and brand awareness. 
  • Monitor website and campaign performance using Google Analytics, Search Console, and other SEO tools, providing recommendations based on data. 
  • Stay current on SEO best practices, AI-powered search, and emerging digital marketing trends to keep CoverSafe ahead of the competition. 
  • Collaborate with the marketing team and other departments to support company initiatives and business growth. 

Requirements

What We're Looking For

We're looking for someone who is curious, driven, and passionate about digital marketing. The ideal candidate enjoys solving problems, learning new technologies, and using data to make informed decisions while creating content that connects with customers.


Our ideal candidate has:

  • 2-4 years of experience in SEO, digital marketing, or a related field. 
  • A strong understanding of technical, on-page, off-page, and local SEO. 
  • Experience with Google Analytics, Google Search Console, Google Business Profile, and SEO tools such as SEMrush, Ahrefs, or Moz. 
  • Excellent writing and communication skills with the ability to create content that performs. 
  • Strong analytical and organizational skills with attention to detail. 
  • Experience managing business social media platforms and understanding how they support overall marketing goals. 
  • The ability to manage multiple projects, prioritize deadlines, and thrive in a fast-paced environment. 
  • A passion for continuous learning and staying ahead of AI search, SEO trends, and evolving digital marketing strategies. 

Bonus Points For:

  • Experience with WordPress or other content management systems. 
  • Basic HTML and CSS knowledge. 
  • Experience with HubSpot, Google Ads, or conversion rate optimization. 
  • Experience supporting a multi-location business or franchise network. 

This keeps the posting engaging while giving candidates a much better picture of the role without feeling like they're reading a full job description. It should fit nicely on LinkedIn, Indeed, or your careers page.