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Insurance Sales Jobs in Madison, WI (NOW HIRING)

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Insurance Sales information

See Madison, WI salary details

$29.7K

$92.8K

$141.6K

How much do insurance sales jobs pay per year?

As of Aug 19, 2026, the average yearly pay for insurance sales in Madison, WI is $92,819.00, according to ZipRecruiter salary data. Most workers in this role earn between $69,000.00 and $116,900.00 per year, depending on experience, location, and employer.

What is insurance sales?

Insurance sales refer to the process of selling insurance policies to individuals or businesses. Insurance sales agents help clients understand different types of insurance, such as health, life, auto, or property insurance, and assist them in selecting the best coverage for their needs. These professionals explain policy details, answer questions, and often help clients file claims or update their policies. The role involves both customer service and sales skills, with a focus on building relationships and meeting sales targets.

What are the key skills and qualifications needed to thrive as an insurance sales professional, and why are they important?

To thrive as an Insurance Sales professional, you need strong sales acumen, product knowledge, and typically a valid insurance license. Familiarity with customer relationship management (CRM) software, quoting tools, and industry-specific platforms is important. Exceptional interpersonal skills, active listening, and resilience help you connect with clients and handle objections effectively. These skills are crucial for building trust, meeting sales targets, and sustaining long-term client relationships in a competitive market.

What are some common challenges faced by insurance sales professionals, and how can they be overcome?

Insurance Sales professionals often encounter challenges such as generating new leads, handling client objections, and staying updated with evolving products and regulations. Overcoming these obstacles involves building strong networking skills, utilizing customer relationship management (CRM) tools, and committing to ongoing professional development. Collaborating closely with underwriters and claims adjusters also helps in providing clients with accurate information and tailored solutions. Embracing a proactive, client-focused approach can lead to long-term success in this field.

What is the difference between Insurance Sales vs Insurance Agent?

AspectInsurance SalesInsurance Agent
CredentialsTypically requires licensing and sales trainingRequires licensing, certifications vary by state
Work EnvironmentOften involves direct sales, client meetings, and prospectingIncludes client consultations, policy management, and sales
Employer & Industry UsageUsed by insurance companies, brokers, and agenciesEmployed by insurance companies, agencies, or as independent agents
Common Search & ComparisonYesYes

Insurance Sales refers to the role focused on selling insurance policies, often involving prospecting and closing sales. Insurance Agents are licensed professionals who sell policies, advise clients, and manage their insurance portfolios. While both roles require licensing and involve client interaction, Insurance Agents typically have a broader scope of responsibilities, including policy management and ongoing client service. Understanding these differences helps job seekers identify the right career path in the insurance industry.

Is insurance sales a good career to get into?

Insurance sales is a sales-oriented career that involves selling policies to clients, often requiring strong communication and interpersonal skills. It can offer flexible schedules and commission-based income, but success depends on individual effort, market conditions, and building a client base. Many professionals find it rewarding, but it also involves ongoing learning and persistence.

Is it hard to make money in insurance sales?

Sales insurance can be a profitable career, but earning potential depends on factors such as sales skills, client base, commission structure, and experience. Success often requires persistence, networking, and product knowledge, with income typically fluctuating based on performance and market conditions.

Is it hard to make money in insurance sales?

Insurance sales can be profitable, but income often depends on factors such as sales skills, client base, commission structure, and experience. Success typically requires building relationships, ongoing training, and persistence, especially in competitive markets.

Is sales insurance a good career?

Sales insurance is a common career that involves selling insurance policies to clients, requiring strong communication and sales skills. It can offer commission-based income and opportunities for advancement, but success depends on individual performance and market conditions.

What are the most commonly searched types of Insurance Sales jobs in Madison, WI?

The most popular types of Insurance Sales jobs in Madison, WI are:

What are popular job titles related to Insurance Sales jobs in Madison, WI?

For Insurance Sales jobs in Madison, WI, the most frequently searched job titles are:

What job categories do people searching Insurance Sales jobs in Madison, WI look for?

The top searched job categories for Insurance Sales jobs in Madison, WI are:

What cities near Madison, WI are hiring for Insurance Sales jobs?

Cities near Madison, WI with the most Insurance Sales job openings:

Insurance Sales jobs near you
Infographic showing various Insurance Sales job openings in Madison, WI as of August 2026, with employment types broken down into 1% As Needed, 72% Full Time, 21% Part Time, and 6% Contract. Highlights an 90% Physical, 1% Hybrid, and 9% Remote job distribution, with an average salary of $92,819 per year, or $44.6 per hour.

Health Insurance Sales Associate (W2)

Informed Choice Insurance Agency

Madison, WI • On-site

$50K - $150K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted yesterday

Job description

Licensed Health and Life Insurance Financial Professional
Informed Choice Insurance Agency
Madison, WI
About Us
Our mission is to educate our clients on the wide selection of local insurance plan options available and help them make informed decisions on which choice is right for them.
At Informed Choice, our services are no charge to our clients. This makes us uniquely different from other health and life insurance agents and companies because we’re able to listen to our clients and give personalized recommendations for plans and coverage that work with our local providers and for our clients' specific needs.

Perks and Benefits for Full-time Employees:
At Informed Choice we recognize how critical our team’s hard work and dedication is in providing our clients with exceptional service. We are proud to offer our employees a competitive salary and benefits!
  • Competitive base salary with a bonus structure based on your new and renewal business
  • Fully company-funded healthcare coverage (medical, dental, and vision) for full-time employees
  • Complimentary life insurance, identity theft protection, and a 401(k) plan with matching contributions
  • Access to an Employee Assistance Program for added support
  • Optional voluntary benefits for extra peace of mind
  • Half-day Fridays from January through September, with full-day pay, to support work-life balance
  • Paid company holidays
  • Immediate access to paid time off, including sick leave
  • Opportunities for professional development to grow your skills and advance your career
Position Overview:
The Sales Associate role is a full-time, salaried position with sales incentives, paid time off and best-in-class company-paid benefits. The first-year salary is guaranteed with an uncapped incentive to market and sell the following products:
  • Medicare Plans
  • ACA – Individual Health, under 65
  • STM – Short-Term Medical
  • Travel Health Insurance
  • Dental
  • Vision
  • Long Term Care
  • Final Expense
  • Life Insurance
  • Ancillary – Hospital/Cancer plans
  • Fixed Annuities
Informed Choice provides inbound and outbound leads and cold calling is not required but highly encouraged to increase sales. Informed Choice has licenses in 3 states with a numerous number of (large and small) carriers to allow you to find the right fit for your client’s needs. Our incentive program is uncapped with many agents earning above $150,000 per year. As a Sales Associate, you will be supported by Client Service Representatives to help you manage and sell to your clients.
Experience Required:
  • State license, health and life insurance; required
  • High school diploma or equivalent; required
  • BA in finance, business, economics, or a related field is a plus
  • Spanish speaking is a plus!
EEO Statement
Informed Choice Insurance Agency is proud to be an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We are committed to providing individuals with qualified disabilities reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. This policy applies to all employees and job applicants.

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