Must have:
experience within travel or hospitality industry
Global Brand experience
โขย Bachelorโs degree inย marketing, psychology,ย marketingย research,ย or related field required. While not mandatory, an MBA or a master's degree can be advantageous
โขย Strong knowledge of data and statistical concepts; ability to synthesize multiple data sources (primaryย research, syndicated, behavioral data)
โขย Proficient in survey development and managingย researchย across both quantitative and qualitative methods.
ย experience support the Commercial Analytics
Description:ย ย PURPOSE:
ย The role will focus on executing high-impactย researchย initiatives and deliveringย insightsย that inform decision-making, create better guest experiences, and drive innovation. Theย contractorย is expected to quickly integrate into ongoing workstreams.
You will support a Commercial Analytics team that is highly collaborative and passionate about our portfolio of brands and loyalty program. You will also work collaboratively with cross-functional partners such as Brands,ย Marketing, World of Hyatt, Sales, Digital and Operations.
POSITION RESPONSIBILITIES:
โข Ability to onboard quickly (within 2-4 weeks) and take ownership of activeย researchย workstreams alongside an additionalย Consumerย &ย Marketย Insightsย team member.
โข Translate business questions into clearย researchย plans and methodologies
โขย ย ย ย Manage priority initiatives related to:
ย ย ย ย ย oย ย Global brand health tracking
ย ย ย ย ย oย ย Guest experience analysis (post-stay survey)
ย ย ย ย ย oย ย World of Hyatt loyalty program and memberย insights
ย ย ย ย ย oย ย Macro trends and forecasting
ย ย ย ย ย oย ย ย Ad-hocย researchย to inform direction for specific business initiatives
โขย ย ย ย Synthesize multiple data sources (custom/primaryย research, syndicated, behavioral/transactional data) into cohesive narratives.
โขย ย ย ย Represent the voice of ourย consumers, guests and members to enable data-driven decision making across the business.
โขย ย ย ย Develop executive-ready presentations and readouts.
โขย ย ย ย Work consultatively and collaboratively with key business partners (e.g., Brands,ย Marketing, World of Hyatt, and Operations).
โขย ย ย ย Manage externalย researchย suppliers (briefing/direction, timelines, deliverables, quality control).
EXPERIENCE AND QUALIFICATIONS:
โขย ย ย ย 3+ years of hands-on customย consumerย researchย andย insightsย experience, preferably on the supplier side or a combination of supplier-side and client-side experience.
โขย ย ย ย Proven ability to balance multiple stakeholders and priorities
โขย ย ย ย Advanced proficiency in PowerPoint (visual storytelling) and Excel (data analysis)
โขย ย ย ย Familiarity with Tableau or similar BI tools is preferred.
โขย ย ย ย Proficient in planning and project management
โขย ย ย ย Strong work ethic; self-directed and self-motivated with a developed curiosity and drive for results
โขย ย ย ย Excellent verbal and written communication skills as well as interpersonal and influencing skills; ability to articulate strategic implications with clarity and persuasiveness in an audience-appropriate manner
EDUCATION:
Bachelorโs degree required, Masters preferred