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Head Of Demand Generation Jobs in Raleigh, NC (NOW HIRING)

Leap

Head of Marketing

Raleigh, NC · On-site

$220K - $250K/yr

As Head of Marketing, you'll own Leap's marketing strategy and lead the team that brings it to life ... Own demand generation strategy, ensuring Marketing delivers a consistent, qualified pipeline that ...

Siemens Mobility

Head of Contract Manufacturing

Wendell, NC · On-site

$145.16 - $248.84/hr

... the next generation. We know our success depends on our people, which is why we prioritize a ... Coordinating capacity planning between Siemens demand planners and CM production teams * Managing ...

Directive

Demand Generation Manager (Remote US)

Raleigh, NC · Remote

$80K - $85K/yr

With over a decade of expertise and 420+ B2B brands under our belt, we've earned our reputation on ... Tying it all together is our methodology, DiscoverabilityOSâ„¢, which aligns brand and demand to ...

ConcertAI

Head of Legal

Raleigh, NC · On-site +1

At the core of our innovation is Cara, our next-generation AI platform that unlocks powerful ... Role Summary The Head of Legal, TeraRecon is the senior legal officer for TeraRecon, a ConcertAI ...

New

Novanta

Marketing Director

Apex, NC

$158K - $175K/yr

Summary We are seeking a Director of Marketing, Demand Generation to lead our strategic marketing initiatives focused on lead generation and revenue growth. In this role, you will develop and ...

Novanta, Inc.

Marketing Director

Apex, NC · On-site

Summary We are seeking a Director of Marketing, Demand Generation to lead our strategic marketing initiatives focused on lead generation and revenue growth. In this role, you will develop and ...

Novanta Inc.

Marketing Director

Apex, NC · On-site

$150 - $190/hr

Summary We are seeking a Director of Marketing, Demand Generation to lead our strategic marketing initiatives focused on lead generation and revenue growth. In this role, you will develop and ...

Aligned Technology Group

AWS Marketing Manager

Raleigh, NC · On-site

$85 - $110/hr

We are seeking a highly motivated, self-starting Marketing Manager who will take full ownership of top-of-funnel demand generation, AWS-aligned marketing programs, and productized solution marketing ...

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Head Of Demand Generation information

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How much do head of demand generation jobs pay per hour?

As of Sep 2, 2026, the average hourly pay for head of demand generation in Raleigh, NC is $15.83, according to ZipRecruiter salary data. Most workers in this role earn between $12.16 and $15.19 per hour, depending on experience, location, and employer.

What does a head of demand generation do?

A Head Of Demand Generation is responsible for developing and executing strategies to generate interest and demand for a company's products or services. This role involves overseeing marketing campaigns, managing lead generation efforts, and collaborating with sales teams to drive revenue growth. They use data-driven approaches to identify target audiences, optimize marketing channels, and measure campaign effectiveness. The Head Of Demand Generation often leads a team and works closely with other marketing and sales leaders to align goals and ensure pipeline growth.

How does the head of demand generation typically collaborate with sales and product teams to drive growth?

The Head of Demand Generation plays a crucial role in aligning marketing efforts with sales and product teams. They work closely with sales to ensure marketing campaigns are generating high-quality leads and to refine lead scoring and nurturing processes. Collaboration with the product team is also common, as understanding product features and customer pain points helps shape effective messaging and content. Regular cross-functional meetings and shared performance metrics are standard practices to ensure that all teams are working towards common revenue and growth goals.

What are the key skills and qualifications needed to thrive as a head of demand generation, and why are they important?

To thrive as a Head Of Demand Generation, you need expertise in digital marketing strategy, data analysis, campaign management, and a proven track record in driving pipeline growth, often backed by a degree in marketing or business. Familiarity with marketing automation platforms (such as HubSpot or Marketo), CRM systems (like Salesforce), and analytics tools is crucial, as are certifications like Google Analytics or HubSpot Inbound. Outstanding leadership, cross-functional collaboration, and strategic thinking are the soft skills that set top performers apart. These capabilities are essential for developing effective campaigns, aligning marketing and sales, and achieving sustainable revenue growth.

What is the difference between Head Of Demand Generation vs Marketing Director?

AspectHead Of Demand GenerationMarketing Director
Primary FocusDriving demand and lead generation strategiesOverseeing overall marketing strategy and brand management
ResponsibilitiesCampaign execution, lead nurturing, pipeline growthBrand positioning, market research, campaign oversight
Skills & CredentialsMarketing automation, analytics, demand gen toolsBrand strategy, leadership, cross-channel marketing

The Head Of Demand Generation primarily focuses on generating leads and driving revenue through targeted campaigns, while the Marketing Director oversees broader marketing strategies, including branding and market positioning. Both roles require strong marketing skills, but the demand generation role is more specialized in lead-focused tactics.

What are the most commonly searched types of Of Demand Generation jobs in Raleigh, NC?

The most popular types of Of Demand Generation jobs in Raleigh, NC are:

What job categories do people searching Head Of Demand Generation jobs in Raleigh, NC look for?

The top searched job categories for Head Of Demand Generation jobs in Raleigh, NC are:

Head Of Demand Generation jobs near you
Infographic showing various Head Of Demand Generation job openings in Raleigh, NC as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% Remote job distribution, with an average salary of $32,926 per year, or $15.8 per hour.

Director, Demand Generation

IT Solutions Consulting LLC

Raleigh, NC

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 12 days ago

Job description

Description
About ITS:
Do you have the CHOPS? IT Solutions lives its values: Client Success is Our Success, Hungry for the Journey, Ownership Thinking, Passionate Problem Solving, and Surrender the Ego. If your values align, we want you to be a part of a fast-growing Managed Service Provider specializing in providing high-end technology solutions to small and mid-market businesses. IT Solutions is a nationally recognized leader in the IT space, with over 25 years of experience and thousands of satisfied clients. Join and grow with us, as we continue to innovate new ways to help businesses Experience Excellence.
Job Summary: The Director, Demand Generation leads the strategy, execution, and optimization of revenue-focused marketing programs that generate qualified demand, accelerate pipeline creation, and drive growth across new logo acquisition and existing client expansion. This role is responsible for building a modern demand generation engine within a growing MSP/MSSP business, owning integrated campaign strategy, account-based engagement, digital demand programs, marketing automation, lead management, and performance reporting. The Director partners closely with sales leadership, revenue operations, account management, and service line leaders to align marketing efforts directly to pipeline, bookings, and revenue outcomes.
Requirements
Responsibilities:
  • Direct, manage, and oversee the development and execution of demand generation campaigns focused on generating and nurturing qualified leads
  • Establish and execute a comprehensive demand generation strategy aligned to marketing and sales objectives, with a focus on pipeline growth and revenue impact
  • Lead account-based marketing (ABM) strategies to target ICP accounts, activate buying groups, and deliver high-intent engagement
  • Own integrated campaign planning across digital channels, content, events, and outbound programs
  • Optimize marketing programs continuously based on performance data, market conditions, and emerging opportunities
  • Develop and manage marketing automation, lead lifecycle processes, and funnel optimization strategies
  • Define KPIs, forecast lead generation, and build dashboards to monitor and report on performance
  • Lead, mentor, and develop a team of marketing professionals, fostering a collaborative and results-driven environment
  • Analyze campaign effectiveness and ROI, including impact on pipeline, bookings revenue, and conversion metrics
  • Partner cross-functionally with CRO, Sales Teams, Solutions Enablement Team, Finance, and Operational Leadership to ensure alignment on growth priorities
  • Support executive leadership in defining marketing strategy, organizational goals, and long-term growth plans
  • Build and develop a high-performing demand generation team and scalable marketing infrastructure

Knowledge, Skills & Abilities
  • Proven success driving measurable pipeline growth and revenue outcomes
  • Strong knowledge of marketing automation platforms, CRM systems, and analytics tools
  • Experience with funnel management, lead scoring, and buyer journey optimization
  • Demonstrated ability to partner effectively with sales leadership and revenue teams
  • Data-driven mindset with strong analytical and problem-solving skills
  • Hands-on leadership style with the ability to balance strategy and execution
  • Strategic thinker with the ability to translate business goals into actionable marketing plans
  • Strong business acumen and understanding of revenue drivers and sales processes
  • Collaborative leader with influence across cross-functional stakeholders
  • Results-oriented with a focus on accountability and continuous improvement
  • Skilled communicator with the ability to present insights and recommendations to executive leadership

Experience
Experience:
  • 5+ years of B2B marketing experience, with deep expertise in demand generation and account-based marketing
  • Experience in technology services, cybersecurity, MSP, or MSSP environments
  • 1-2 years experience with direct people leadership responsibilities

Certificates, Licenses, Registrations:
  • N/A

Compensation Package
ITS offers a full benefits package, including:
  • Rich Medical and prescription plans
  • Dental & Vision
  • Paid Holidays and Flexible Paid Time Off
  • 401K/401K Roth with Safe Harbor matching
  • Stock Appreciation Rights
  • Company-paid life insurance, long-term and short-term disability insurance
  • Company-paid mental health support & financial wellness services
  • FSA for medical and dependent care
  • HSA option with compatible medical plan
  • Company-paid training, materials, and exams
  • Performance-based bonuses

IT Solutions is an equal employment opportunity employer that provides opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

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