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Geo Marketing Jobs (NOW HIRING)

Cooley LLP

Geo Marketing Manager - Boston

Boston, MA · On-site

Geo Marketing Manager - Boston Cooley is seeking a Geo Marketing Manager to join the Marketing and Client Development team. Position summary: This role is part of the Strategy, Transformation ...

Cooley LLP

Geo Marketing Manager - Boston

Boston, MA

Geo Marketing Manager - Boston Cooley is seeking a Geo Marketing Managerto join the Marketing and Client Developmentteam. Position summary: Thisrole is part of the Strategy, Transformation & Growth ...

Cooley

Geo Marketing Manager - Boston

Boston, MA

Geo Marketing Manager - Boston Cooley is seeking a Geo Marketing Managerto join the Marketing and Client Developmentteam. Position summary: Thisrole is part of the Strategy, Transformation & Growth ...

University of New Mexico

Marketing Assistant

Albuquerque, NM · On-site

$38K - $49K/yr

The Global Education Office (GEO) is seeking a student Marketing Assistant to provide support for GEO Marketing & Communications. The position works closely with GEO's Marketing and Outreach Rep and ...

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Geo Marketing information

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$56

How much do geo marketing jobs pay per hour?

As of Jul 25, 2026, the average hourly pay for geo marketing in the United States is $32.69, according to ZipRecruiter salary data. Most workers in this role earn between $21.63 and $43.27 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a Geo Marketing Specialist, and why are they important?

To thrive as a Geo Marketing Specialist, you need a strong background in marketing analytics, geographic information systems (GIS), and data interpretation, often supported by a degree in marketing, geography, or business. Familiarity with tools such as ArcGIS, Google Analytics, and CRM platforms is essential for spatial data analysis and campaign tracking. Strong communication, problem-solving, and strategic thinking are valuable soft skills for translating location-based insights into actionable marketing strategies. These competencies are crucial for effectively targeting audiences, optimizing campaigns, and driving business growth through location intelligence.

What is geo marketing?

Geo marketing is a strategy that uses geographic data and location-based insights to optimize marketing efforts. It involves analyzing customer locations, behaviors, and movement patterns to deliver targeted advertising, promotions, and content. Businesses use geo marketing to better understand their audience, improve campaign effectiveness, and enhance customer engagement by reaching people in specific places at the right time. Common applications include location-based advertising, store placement analysis, and personalized offers based on proximity. This approach leverages tools like GPS, mobile apps, and geographic information systems (GIS) to gather and analyze spatial data.

What is the difference between Geo Marketing vs Digital Marketing?

AspectGeo MarketingDigital Marketing
FocusLocation-based targeting and regional campaignsOnline channels, global reach
Required SkillsGeographic data analysis, local SEO, mapping toolsContent creation, SEO, social media, analytics
Work EnvironmentMarketing agencies, retail, local businessesOnline platforms, diverse industries
CertificationsLocal SEO, GIS certificationsGoogle Ads, Analytics certifications

Geo Marketing and Digital Marketing both aim to reach target audiences but differ mainly in geographic focus. Geo Marketing emphasizes location-specific strategies, while Digital Marketing covers broader online channels. Understanding these differences helps businesses choose the right approach for their marketing goals.

How does a Geo Marketing professional typically collaborate with sales and product teams to drive location-based strategies?

Geo Marketing professionals regularly work alongside sales and product teams to analyze geographic data and consumer behaviors, enabling more targeted marketing campaigns. They often provide insights on optimal store locations, regional promotions, and local customer preferences, helping sales teams prioritize territories and product teams adapt offerings to specific markets. Regular meetings, data sharing, and joint strategy sessions are common, fostering a collaborative environment where geo-targeted initiatives align with overall business goals.
More about Geo Marketing jobs
What states have the most Geo Marketing jobs? States with the most job openings for Geo Marketing jobs include:
What job categories do people searching Geo Marketing jobs look for? The top searched job categories for Geo Marketing jobs are:
Geo Marketing jobs near you
Infographic showing various Geo Marketing job openings in the United States as of July 2026, with employment types broken down into 7% As Needed, 86% Full Time, 4% Part Time, 1% Temporary, and 2% Contract. Highlights an 85% Physical, 4% Hybrid, and 11% Remote job distribution, with an average salary of $67,990 per year, or $32.7 per hour.
Geo Marketing Manager - Boston

Geo Marketing Manager - Boston

Cooley LLP

Boston, MA • On-site

Full-time

Medical, Dental, Vision, Life, PTO

This job post has expired today. Applications are no longer accepted.

Job description

Geo Marketing Manager - Boston
Cooley is seeking a Geo Marketing Manager to join the Marketing and Client Development team.
Position summary: This role is part of the Strategy, Transformation & Growth Team, which acts as the firm's "central nervous system," building the scalable infrastructure and data-backed frameworks that allow Marketing & Client Development to move from reactive execution to proactive, high-impact strategy. It ensures that strategic choices and unique brand differentiating experiences (spanning high-end events to targeted digital channels) are translated into repeatable, optimized market performance that makes the firm stand out in market. Specific duties and responsibilities include, but are not limited to, the following:
Position responsibilities:
  • Market-Aligned Execution: Execute the firm's event, client hospitality, and sponsorship strategies in direct alignment with specific market nuances and practice group priorities.
  • Cross-Functional Partnership: Partner with MCD and market leaders to co-design programs that drive high-value client engagement and intentional cross-selling.
  • End-to-End Market Planning: Lead the comprehensive planning and delivery of firm-hosted, market-based events, ensuring every activation meets rigorous brand standards and quality benchmarks.
  • Sponsorship Assessment: Critically evaluate regional sponsorship opportunities, providing data-backed recommendations to ensure strategic fit and measurable business outcomes.
  • Governance & Process Implementation: Apply established firm-wide criteria and governance processes to manage event and sponsorship requests, ensuring disciplined investment across the region.
  • Strategic Client Hospitality: Support high-touch hospitality planning for priority clients and key firm milestones, collaborating with development teams to enhance partner-led relationship building.
  • Performance Tracking & Analytics: Monitor and report on regional performance metrics, specifically highlighting engagement data and the program's contribution to the business pipeline.
  • Post-Event Conversion: Coordinate structured follow-up strategies with client development teams to ensure event engagement is successfully transitioned into tangible business opportunities.
  • Vendor & Agency Management: Direct relationships with local vendors, venues, and creative agencies to guarantee high-quality execution and adherence to budget.
  • Budget Ownership: Support management of the specific budgets for assigned markets, ensuring precise tracking, variance reporting, and cost-efficiency.
  • Team Leadership & Enablement: Supervise and guide the in-market support teams, reinforcing best practices and deploying standardized tools and templates to ensure operational efficiency.
  • People Leader:
  • Serve as direct supervisor and mentor to direct reports
  • Provide day-to-day supervision of direct reports, ensure compliance with assigned work hours and monitor for compliance with all firm and department policies. Manage staffing coverage, review and process time logs/time off requests
  • Support business professional development and continued educational opportunities
  • In collaboration with immediate supervisor and central HR, participate in hiring, performance appraisals, counseling, termination and other employee lifecycle events
  • All other duties as assigned or required

Skills and experience:
Required:
  • After orientation at Cooley LLP, exhibit proficiency in the Microsoft Office suite, iManage and other firm applications
  • Ability to work extended and/or weekend hours, as required
  • Ability to travel, as required
  • 5+ years applicable experience in the field (e.g., marketing or business development, preferably with an emphasis working in a strategy, transformation, or growth function)
  • Must have professional services industry experience and/or B2B marketing experience
  • Must have experience working with local business organizations for the purposes of brand and relationships opportunity
  • Must have experience with TicketManager and CRM

Preferred:
  • Bachelor's degree
  • Supervisory experience
  • Prior legal industry or professional services experience

Competencies:
  • Entrepreneurial by nature
  • Excellent attention to detail
  • Approaches tasks through a lens of quality and consistency
  • Approaches tasks through a digital first lens
  • Exceptional interpersonal and communication skills with ability to facilitate and solve problems
  • Ability to organize, prioritize and coordinate multiple activities often under tight timelines
  • Takes a consultative approach to set goals, drive projects, and achieve outcomes
  • Strong judgment
  • Team-player with collaborative spirit
  • Unwavering ability to handle and maintain confidentiality regarding firm information, projects, client data
  • High level of professionalism at all times
  • Demonstrated ability to lead through influence and develop talent
  • Proactive, analytical mindset
  • Effective presentation skills

Cooley offers a competitive compensation and excellent benefits package and is committed to fair and equitable employment practices. EOE.
The expected annual pay range for this position with a full-time schedule is $120,000 - $150,000. Please note that final offer amount will be dependent on geographic location, applicable experience and skillset of the candidate.
We offer a full range of elective benefits including medical, health savings account (with applicable medical plan), dental, vision, health and/or dependent care flexible spending accounts, pre-tax commuter benefits, life insurance, AD&D, long-term care coverage, backup care for children and/or adults and other parental support benefits. In addition to elective benefit options, benefited employees receive firm-paid life insurance, AD&D, LTD, short term medical benefits as well as 21 days of Paid Time Off ("PTO") and 10 paid holidays each year. We provide generous parental leave and fertility benefits. New employees will attend a detailed benefit orientation to learn more about our many benefits and resources.

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