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Game Researcher Jobs in Texas (NOW HIRING)

Goliath

Senior Games Brand Manager

Dallas, TX · On-site

  • Medical

  • Dental

  • Vision

  • Retirement

... game night. The Senior Games Brand Manager will work within the Brand Marketing organization ... Conduct regular category & competitive research at key retailers to ensure strong brand positioning.

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All JobsGame Researcher JobsGame Researcher Jobs in Texas

Game Researcher information

See Texas salary details

$27.9K

$105.4K

$153.3K

How much do game researcher jobs pay per year?

As of Aug 19, 2026, the average yearly pay for game researcher in Texas is $105,372.00, according to ZipRecruiter salary data. Most workers in this role earn between $62,400.00 and $143,500.00 per year, depending on experience, location, and employer.

What is a game researcher?

Game Researchers are professionals who study various aspects of video games, including player behavior, game design, storytelling, and technology. They may work in academia, for gaming companies, or as independent consultants, using research methods such as data analysis, user testing, and surveys. Their findings help improve gameplay experiences, inform game development, and contribute to our understanding of games as a cultural phenomenon.

What are the key skills and qualifications needed to thrive as a game researcher, and why are they important?

To thrive as a Game Researcher, you need a solid background in game design theory, analytics, and user research methods, often supported by a degree in psychology, human-computer interaction, or a related field. Familiarity with data analysis tools (such as SPSS, R, or Tableau), playtesting platforms, and usability testing software is typically required. Strong communication, critical thinking, and curiosity help Game Researchers translate player feedback into actionable insights for development teams. These skills are crucial for creating engaging, user-centered games that meet player expectations and drive industry innovation.

What are some common challenges faced by game researchers when collaborating with development teams?

Game Researchers often encounter challenges in effectively communicating complex player data and research findings to development teams with diverse backgrounds. Balancing the needs and timelines of designers, artists, and programmers can be demanding, as research insights may call for changes late in the development process. Additionally, researchers must ensure their studies are relevant and actionable, translating player feedback and analytics into clear recommendations that align with project goals. Building strong relationships and maintaining open communication channels are key to overcoming these challenges.

What is the difference between Game Researcher vs Game Designer?

AspectGame ResearcherGame Designer
Required CredentialsBachelor's or master's in game design, psychology, or related fieldsBachelor's or master's in game design, computer science, or related fields
Work EnvironmentResearch labs, game studios, user testing environmentsCreative teams, development studios, design departments
Employer & Industry UsageUsed to inform game development through user research and testingCreates game concepts, mechanics, and overall design
Search & Comparison IntentUnderstanding research roles in game developmentUnderstanding design roles in game development

Game Researchers focus on studying player behavior, preferences, and testing to inform game development. Game Designers create the gameplay, mechanics, and overall experience. Both roles are essential in the game industry but serve different functions within the development process.

How to become a game user researcher?

To become a game user researcher, typically a bachelor's degree in psychology, human-computer interaction, or a related field is required, along with experience in user testing, data analysis, and familiarity with gaming platforms. Developing skills in qualitative and quantitative research methods, as well as proficiency with tools like surveys and analytics software, is also important. Gaining experience through internships or entry-level research roles can help build a career in this specialized field.

What are popular job titles related to Game Researcher jobs in Texas?

For Game Researcher jobs in Texas, the most frequently searched job titles are:

What job categories do people searching Game Researcher jobs in Texas look for?

The top searched job categories for Game Researcher jobs in Texas are:

Game Researcher jobs near you
Infographic showing various Game Researcher job openings in Texas as of August 2026, with employment types broken down into 100% Full Time. Highlights an 100% In-person job distribution, with an average salary of $105,372 per year, or $50.7 per hour.

Senior Games Brand Manager

Goliath

Dallas, TX • On-site

Full-time

Medical, Dental, Vision, Retirement

Re-posted 17 days ago

Job description

Description
Goliath is an international manufacturer and distributor of toys and games, operating in 15 countries and reaching over 100 countries worldwide. At the heart of our business is a belief in great products and the magic of innovation. Our mission is to bring fun to every household, which we achieve through teamwork and clever collaboration. Learn more about Goliath at www.goliathgames.com/corporate.
We are looking for a Senior Games Brand Manager to join our team; someone who cares as much about a sharp brand strategy as they do about a good game night.
The Senior Games Brand Manager will work within the Brand Marketing organization, supporting with leading the strategy, positioning, portfolio direction, and commercial success of Goliath's Games business. This role will oversee a core part of the Games portfolio and ensure the line is strategically organized, consumer-relevant, retailer-ready, and aligned with Goliath's global growth objectives.
The successful candidate will work cross-functionally with Product Development, Sales, Licensing, Creative, and regional marketing teams to ensure Goliath's Games portfolio is clearly positioned and built for growth.
Job Responsibilities:
Global Brand & Product Development:
  • Support the Global Games Brand Director in brand development, sell-in, and consumer marketing for Goliath's global toy brands. • Work closely with the R&D team to implement product strategy, including adherence to brand positioning & DNA, achieving optimal price points & value against competitors, ensuring play patterns fit the needs & wants of its core consumers, and ensuring clear packaging communication.
  • Conduct regular category & competitive research at key retailers to ensure strong brand positioning.
  • Maintain critical documents/databases like line plans, price lists, sell sheets & brand presentations with the latest and most accurate information.
  • Support the NA Sales team by providing appropriate tools, materials, and presentations throughout their sell-in process.

Consumer Marketing:
  • Support the Global Sr Brand Manager in authoring & executing consumer marketing plans for the global toy brands.
  • Work closely with agency partners to ensure marketing plans are executed on time, on brand, and in full.
  • Brief marketing assets including but not limited to: video & static ads, e-mail marketing assets, retail merchandising, custom in-game interstitials.
  • Ensure all ecomm merchandising assets are ready for launch including: product images, infographics, A+ page assets, product copy .
  • Provide a weekly POS summary for the marketing team to review sell-through performance.

Requirements
  • Minimum 5 years of experience in games brand management, both from a product development & consumer marketing perspective. • Exceptional organizational and project management abilities, comfortable managing complex timelines, dependencies, and deliverables.
  • Proven experience leading integrated go-to-market campaigns from strategy through execution in fast-moving environments.
  • Must be comfortable presenting with confidence to external partners, including retail buyers.
  • Attention to detail & ability to stay organized.
  • Ability to read, analyze & utilize POS & NPD.

Benefits
  • Market-conform salary and compensation package
  • 401(k) plan
  • Health, dental & vision insurance
  • A hands-on, collaborative team that makes toys and games with one goal in mind: bringing fun to every household
  • Employee discount on Goliath products
  • Room to grow within a global, family-owned company

Apply