ZipRecruiter

Log In

1

Funnel Design Jobs in Chicago, IL (NOW HIRING)

GLORY

Demand Generation Manager

Lisle, IL · On-site +1

Top-of-Funnel Lead Generation (Acquisition) Plan and execute top-of-funnel acquisition programs ... Design and govern experiments (A/B tests, holdouts, and creative/messaging tests) to quantify AI ...

Impact-Networking,-LLC

Director, Events

Chicago, IL · On-site

$100 - $136/hr

Own and evolve Impact's full-funnel event strategy, aligning the annual events calendar to revenue ... Design integrated pre-event and post-event digital campaigns, including ABM outreach, personalized ...

Impact Networking

Director, Events

Vernon Hills, IL · On-site

Own and evolve Impact's full-funnel event strategy, aligning the annual events calendar to revenue ... Design integrated pre-event and post-event digital campaigns, including ABM outreach, personalized ...

Impact Networking

Director, Events

Chicago, IL · On-site

Own and evolve Impact's full-funnel event strategy, aligning the annual events calendar to revenue ... Design integrated pre-event and post-event digital campaigns, including ABM outreach, personalized ...

Impact Networking

Director, Events

Vernon Hills, IL

Own and evolve Impact's full-funnel event strategy, aligning the annual events calendar to revenue ... Design integrated pre-event and post-event digital campaigns, including ABM outreach, personalized ...

9root Inc.

Head of Growth

Chicago, IL · On-site

$170 - $210/hr

Back to Careers Head of Growth Full-time Remote (US) Own the top of funnel. Build the engine that ... Marketing leadership Manage outside contractors and agencies across brand, demand gen, design, paid ...

Socket.dev

Principal Systems & Data Analyst

Chicago, IL · On-site

$140 - $170/hr

Design and implement a new attribution model or tool for our growth‑marketing funnel, then build and maintain pipeline and attribution reporting in Looker and Amplitude. * Define field standards ...

New

Intercom

Senior GTM Data Analyst

Chicago, IL · On-site

$168.10 - $200.81/hr

... design experiments, and surface the insights that inform how Intercom shows up in the market. What will I be doing? * Top of Funnel Insights: Own reporting and analysis for upper‑funnel programs ...

New

Risk Ledger

Regional Marketing Manager - US

Chicago, IL · On-site

You'll design and execute regional campaigns, leverage digital channels, and create buzz to get ... Top-of-Funnel Masters: You have 3-5 years of B2B marketing experience with a proven track record in ...

previous pagenext page

Showing results 21-40

All JobsFunnel Design JobsFunnel Design Jobs in Chicago, IL

Funnel Design information

What is funnel design?

Funnel design refers to the process of creating a strategic path that guides potential customers through various stages, from initial awareness to making a purchase or taking a desired action. This involves designing and optimizing landing pages, email sequences, and calls to action to maximize conversions and user engagement. Effective funnel design helps businesses streamline their marketing and sales processes, identify areas for improvement, and increase revenue by nurturing leads more efficiently.

What are the key skills and qualifications needed to thrive as a funnel designer, and why are they important?

To thrive as a Funnel Designer, you need a solid understanding of digital marketing, conversion optimization, and user experience principles, typically supported by experience in sales funnels and marketing strategies. Familiarity with funnel-building platforms like ClickFunnels, Leadpages, and analytics tools such as Google Analytics is essential. Strong communication, creativity, and analytical thinking help you craft compelling user journeys and collaborate effectively with teams. These skills ensure that funnels are both technically sound and strategically designed to maximize conversions and achieve business goals.

What are some common challenges faced by funnel designers and how can they be addressed?

Funnel designers often face challenges such as aligning marketing strategies with user experience, optimizing conversion rates, and collaborating with cross-functional teams like sales and development. Navigating frequent changes in campaign goals or target audiences can also add complexity. To address these challenges, it's essential to maintain clear communication with stakeholders, regularly analyze funnel metrics, and stay updated on best practices in user journey mapping and A/B testing. Leveraging collaboration tools and feedback loops can help ensure the funnel design remains effective and meets business objectives.

What is the difference between Funnel Design vs Web Design?

AspectFunnel DesignWeb Design
Primary FocusCreating sales or marketing funnels to guide user actionsDesigning overall website layout and aesthetics
Skills & ToolsConversion optimization, copywriting, funnel software (e.g., ClickFunnels)UI/UX, graphic design, HTML/CSS
Work EnvironmentMarketing agencies, e-commerce, digital marketingWeb development firms, corporate websites, creative agencies
CertificationsDigital marketing, funnel building coursesWeb design certifications, UI/UX courses

While Funnel Design focuses on creating effective sales funnels to maximize conversions, Web Design involves designing the overall look and feel of websites. Both roles require a good understanding of user experience, but Funnel Design is more specialized in marketing strategies and conversion tactics, whereas Web Design emphasizes visual aesthetics and site functionality.

How to start as a funnel design?

To start as a funnel designer, develop skills in marketing, user experience, and graphic design, and learn to use tools like ClickFunnels or Figma. Building a portfolio of funnel projects and gaining experience through online courses or certifications can help establish credibility in the field.

Is funnel design in demand?

Funnel design is in high demand as businesses increasingly rely on digital marketing and sales funnels to optimize customer journeys. Professionals skilled in tools like ClickFunnels, Leadpages, or HubSpot, and with knowledge of conversion rate optimization, are sought after in marketing and sales roles.

What does a funnel design do?

A funnel designer creates visual representations of sales or marketing processes to guide potential customers through each stage, from awareness to conversion. They use tools like flowcharts and software to optimize user experience and improve conversion rates, often collaborating with marketing and sales teams.

What are popular job titles related to Funnel Design jobs in Chicago, IL?

For Funnel Design jobs in Chicago, IL, the most frequently searched job titles are:

What job categories do people searching Funnel Design jobs in Chicago, IL look for?

The top searched job categories for Funnel Design jobs in Chicago, IL are:

Funnel Design jobs near you

Regional Marketing Manager - US

Risk Ledger

Chicago, IL • On-site

Full-time

Re-posted 26 days ago

Job description


This Role:

Risk Ledger is expanding into the US, and we're looking for our first dedicated in-market marketing hire.

Working directly with Matt Fox, US Regional Sales Director, you will own the top of the funnel. While you will collaborate closely with our UK-based Head of Marketing and marketing team to leverage their core systems, your day-to-day mission is to build awareness and capture demand to fuel our US go-to-market motion.

This role is perfect for a hands-on, commercially minded marketer who thrives on autonomy and is excited by the challenge of building a new market from scratch. This is a broad regional role covering campaigns, events, content localization, HubSpot execution, and local market learning. Your goal is simple: enhance steps 1 and 2 of our machine, create momentum in the US, and establish a predictable pipeline engine.

What You'll Be Doing:

You will own the Top of the US Funnel to establish our footprint, focusing heavily on generating and capturing demand while the rest of the GTM team focuses on conversion and closing.

  • Step 1: Demand Generation (Cold ICP Awareness): Turn our cold US Ideal Customer Profile (ICP) into highly aware prospects. You'll design and execute regional campaigns, leverage digital channels, and create buzz to get Risk Ledger on the radar of US security leaders.
  • Step 2: Demand Capture (Awareness Leads): Turn that awareness into high-intent inbound leads. You'll manage hands-on campaign execution in HubSpot (including lists, emails, landing pages, forms, workflows, and tracking) to capture interest.
  • Field & Event Activity: Plan and deliver targeted US event activity; including intimate dinners, roundtables, webinars, and partner sessions, designed to spark meaningful conversations/pipeline with target accounts.
  • Content & Message Localization: Collaborate with the UK marketing team and local freelancers to adapt core messaging. You'll ensure our campaign assets, event copy, email sequences, and blogs speak fluently to the nuances of the US cybersecurity and risk market.
  • Feedback Loop: Act as our eyes and ears on the ground. Bring local market insights back to the wider team to help us understand what is resonating, which channels are working, and where we should double down.
What We're Looking For:
  • The Cyber Startup Blueprint: You have "zero-to-one" marketing experience in a B2B cybersecurity, risk, compliance, or GRC startup. Ideally, you've been part of an early-stage team (Pre-Seed or Seed) and helped scale that marketing motion through to Series A or B.
  • Top-of-Funnel Masters: You have 3-5 years of B2B marketing experience with a proven track record in heavy demand generation and demand capture. You know how to get a technical audience to lean in.
  • HubSpot Operators: You possess strong, hands-on HubSpot skills and understand how to build, track, and optimize clean marketing operational workflows.
  • Autonomous Builders: You don't need a playbook handed to you. You are comfortable working closely with sales, managing multiple campaign deadlines, and executing independently across events, content, and digital channels.
  • Commercial Mindset: You treat marketing as a revenue driver, not a coloring department. You understand how your top-of-funnel efforts directly feed into the broader sales machine.
You Might Also Have:
  • Deep familiarity with supply chain risk, third-party risk management (TPRM), or highly regulated industries.
  • Experience supporting a UK/European company entering the US market.
  • Exposure to modern GTM tools and tech stacks (e.g., ABM platforms, intent data, LinkedIn Ads, Salesforce, Clay, Lemlist, Factors.ai).

Why This Role Matters:

The US is the massive next frontier for Risk Ledger. While our GTM Director optimizes conversion and closing (Steps 3 & 4), you will be the engine that drives the top of the funnel (Steps 1 & 2). You will create the initial momentum, build the awareness, and lay the foundations for a highly repeatable US growth engine.

*Compensation Note: We have advertised a salary for the fixed-term contract, but we are open to compensating via an hourly/monthly rate as an alternative.

Apply