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Freelance Writing Coach Jobs in Indiana (NOW HIRING)

Maintain an extensive network of creative resources for freelance and recruiting. Brand Building ... Strong visual, written, and oral presentation skills * Bonus skills: experience with banking ...

Freelance Writing Coach information

What is a freelance writing coach?

A freelance writing coach is a professional who helps writers improve their skills, develop their voice, and achieve their writing goals. They work independently, often offering personalized feedback, guidance on writing techniques, and support with overcoming writer’s block. Writing coaches may also assist with areas like publishing, pitching, and building a freelance career. They typically work with clients one-on-one or in small groups, either in person or online.

What are the key skills and qualifications needed to thrive as a freelance writing coach?

To thrive as a Freelance Writing Coach, you need expert writing and editing skills, a deep understanding of writing techniques, and experience in teaching or mentoring, often demonstrated through a strong portfolio or relevant degree. Familiarity with digital communication platforms, collaborative editing tools like Google Docs, and project management systems is typically required. Outstanding interpersonal skills, patience, and adaptability help coaches motivate diverse clients and tailor feedback effectively. These abilities ensure clients receive constructive guidance, achieve their writing goals, and build confidence in their abilities.

How does a freelance writing coach typically balance individualized client support with managing their own workload?

Freelance writing coaches often work with multiple clients at different stages in their writing journeys, which requires strong organizational skills and clear communication. They usually set structured session schedules, provide tailored feedback, and may use tools like editorial calendars or project management apps to track client progress. Balancing client needs with their own workload can be challenging, so successful coaches often establish clear boundaries regarding availability and turnaround times. This approach helps maintain a high quality of service while preventing burnout and ensuring steady business growth.

What is the difference between Freelance Writing Coach vs Freelance Editor?

AspectFreelance Writing CoachFreelance Editor
CredentialsWriting experience, coaching skills, possibly certifications in writing or educationEditing experience, strong language skills, editing certifications
Work EnvironmentRemote, client-based, coaching sessions, workshopsRemote or on-site editing projects, client or publisher work
Industry UsageUsed by writers seeking guidance, writing programs, online platformsUsed by publishers, authors, content creators for refining content

While both roles involve working with written content, a Freelance Writing Coach primarily guides writers to improve their skills and develop their craft, often through coaching sessions and workshops. A Freelance Editor focuses on reviewing and refining written material to enhance clarity, grammar, and style. The two roles complement each other but serve different stages of the writing process.

What are popular job titles related to Freelance Writing Coach jobs in Indiana?

For Freelance Writing Coach jobs in Indiana, the most frequently searched job titles are:

What cities in Indiana are hiring for Freelance Writing Coach jobs?

Cities in Indiana with the most Freelance Writing Coach job openings:

Infographic showing various Freelance Writing Coach job openings in Indiana as of July 2026, with employment types broken down into 45% Full Time, 53% Part Time, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution.

Brand Content Director

Butler University

Indianapolis, IN • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Posted 4 days ago


Butler University rating

6.8

Company rating: 6.8 out of 10

Based on 8 frontline employees who took The Breakroom Quiz

482nd of 629 rated colleges and universities


Job description

Position Overview

The Brand Content Director is a strategic storyteller responsible for bringing Butler University's brand to life through compelling narratives, consistent voice, and high-impact social and multimedia content. This leader shapes how Butler shows up across University-owned channels to strengthen national awareness, advance enrollment goals, and showcase the transformational impact of a Butler education. The Director oversees the University's brand content ecosystem- including long-form storytelling platforms such as the Butler Magazine and stories.butler.edu, as well as digital content, social media, and video-while leading the brand content team. The ideal candidate blends creative vision, strategic leadership, and strong campus partnerships to deliver content that advances Butler's institutional priorities.

Responsibilities 

  • Lead Butler's brand content strategy across University-owned digital, print, social, and video channels-including flagship storytelling platforms such as the Butler Magazine and stories.butler.edu-to strengthen national visibility and advance key institutional priorities, including enrollment and reputational goals.
  • Serve as the University's lead steward of brand voice and storytelling, maintaining and evolving editorial guidelines, messaging frameworks, and content standards to ensure consistency authenticity across all platforms.
  • Oversee Butler's editorial and content planning ecosystem, including editorial calendars, message maps, channel planning, content prioritization, and coordinated cross-campus storytelling efforts, aligning output with enrollment, advancement, and brand initiatives.
  • Supervise and develop a high-performing content team, including social media staff, videographer, and external freelance or agency partners, providing creative direction, coaching, workflow oversight, and performance management.
  • Develop and manage an enterprise-wide social media strategy, establishing standards, governance, and guidance that ensures content across the enterprise is engaging, on-brand, strategically coordinated, and aligned with institutional priorities.
  • Provide creative direction and strategic oversight for video and multimedia content, partnering with the videographer and creative leadership to produce high-quality content aligned with Butler's brand and audience priorities..
  • Write, edit, and review a wide range of high-impact content, including feature stories, video scripts, and web copy, ensuring clarity, quality, and alignment with Butler's brand positioning.
  • Build strong campus partnerships to identify and surface compelling stories, collaborating with colleagues across campus to unify Butler's storytelling efforts. 
  • Use analytics and audience insights to evaluate performance, guide content decisions, and drive continuous improvement in storytelling and engagement.
  • Drive innovation in storytelling strategy, experimenting with emerging platforms, tools, and content formats to keep Butler's brand content fresh, competitive, and relevant within higher education.

Required Qualifications 

  • 7-10 years of experience in content strategy, brand storytelling, digital content development, or related fields.

  • Bachelor's degree in marketing, communications, journalism, English, advertising, or a related field.

  • Exceptional writing, editing, and storytelling skills with a strong command of brand voice, tone, and narrative structure.

  • Experience leading or collaborating with social media teams and/or video and multimedia content creators.

  • Strong understanding of digital content best practices, including social platforms, audience engagement, and multimedia storytelling.

  • Strong editorial judgment and ability to translate institutional priorities into compelling content strategy.

  • Ability to interpret content performance insights and use data to inform decision-making and continuous improvement.

  • Proven success collaborating with creative teams to develop integrated digital, video, and print content.

  • Demonstrated skill in building relationships and working effectively with cross-functional partners across a complex organization.

  • Strong project management and organizational skills with the ability to manage multiple priorities and deadlines in a fast-paced environment.

  • Supervisory experience leading writers, social media professionals, and multimedia creators.

Preferred Qualifications

  • Prior experience working in higher education 

  • Familiarity with social media management tools (e.g. Sprout, Hootsuite)

  • Experience providing creative direction for video storytelling or managing video production workflows. 

  • Knowledge of SEO best practices as they relate to content planning and editorial strategy.

BU Benefits and Perks  

Please check out Butler's Total Rewards website to learn more about our benefit offerings, which include: 

  • Paid Time Off and Holidays:  
    • 28 days of paid time off (vacation and PTO days) per Fiscal year 
    • 8 Paid Holidays 
      • In addition, a paid Winter Break between Christmas Eve and New Year's Day 
    • Paid Parental Leave (after 1 year of full-time employment) 
  • Health:  
    • Comprehensive medical, dental, and vision plans including disability and life insurance programs 
  • Retirement:  
    • 10% employer contribution after 1 year of full-time employment 
  • Tuition Assistance:  
    • Tuition Exchange Program for Dependents 
    • Remission of tuition for classes taken at Butler for employees, spouses, and dependent children.  
      • Eligibility after 9 months of full-time employment 
      • Employees & spouses- undergraduate/graduate degrees 
      • Dependents (under age 26)- undergraduate degree 
      • Covers tuition only 
  • Butler Facilities Access, Discounts and Perks:  
    • Access to Butler's on-site fitness facility and libraries for full-time staff and faculty 
    • LinkedIn Learning Courses 
    • Free premium subscription to the Calm App 
    • Free subscription to the WSJ, The Economist, and NYT 
    • Discount at the College Bookstore 
    • Discount on select Athletic and Arts/Events Center Performances 
Butler University is a private, nationally recognized comprehensive university encompassing seven colleges: Arts, Business, Communication, Education, Liberal Arts & Sciences, Pharmacy & Health Sciences and Founder's College. Approximately 4,500 undergraduate and 1,000 graduate and doctoral students are enrolled at Butler, representing 46 states and 24 countries.

Join us at the crossroads of tradition & transformation. A career at Butler University offers more than just a job-it's an opportunity to join a dedicated, innovative, and supportive community grounded in equity, academic excellence, and meaningful impact. Aligned with Boldly Butler, our strategic plan, faculty and staff play a vital role in delivering transformational learning experiences, enriching our campus and community, and ensuring a thriving Butler for generations to come.

Butler University is an equal opportunity employer. We welcome applications from all individuals, regardless of age, sex, race, religion, color, disability, protected veteran status, national origin, or any other legally protected category.

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