SEO Manager
Las Vegas, NV · On-site
Freelance team management * Recruit, onboard, and manage a bench of freelance writers and editors ... Own technical SEO health: crawlability, indexation, schema, redirects, and Core Web Vitals.
New
SEO Manager
Las Vegas, NV · On-site
Freelance team management * Recruit, onboard, and manage a bench of freelance writers and editors ... Own technical SEO health: crawlability, indexation, schema, redirects, and Core Web Vitals.
New
SEO Manager
Las Vegas, NV · On-site
Freelance team management * Recruit, onboard, and manage a bench of freelance writers and editors ... Own technical SEO health: crawlability, indexation, schema, redirects, and Core Web Vitals.
New
Quick apply
SEO Manager
Las Vegas, NV · On-site
Freelance team management * Recruit, onboard, and manage a bench of freelance writers and editors ... Own technical SEO health: crawlability, indexation, schema, redirects, and Core Web Vitals.
New
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Freelance Web Optimization information
What are some common challenges faced by freelance web optimization specialists when working with diverse clients?
Freelance Web Optimization specialists often encounter challenges such as aligning client expectations with realistic outcomes, especially when clients are unfamiliar with SEO or web performance concepts. Additionally, each client may use different website platforms and tools, requiring adaptability and continuous learning. Effective communication is crucial to clearly explain optimization strategies and progress, particularly when collaborating remotely. Managing multiple projects and deadlines simultaneously also requires strong organizational skills to deliver consistent, high-quality results.
What are the key skills and qualifications needed to thrive as a freelance web optimization specialist?
To thrive as a Freelance Web Optimization Specialist, you need expertise in web analytics, SEO, A/B testing, and front-end development, often supported by experience with digital marketing or computer science. Familiarity with tools like Google Analytics, SEMrush, and content management systems, as well as certifications in Google Analytics or SEO, are typically required. Strong problem-solving, communication, and project management skills help you stand out when collaborating with clients or adapting to varying project needs. These skills are essential to effectively improve website performance, drive traffic, and deliver measurable results for diverse clients.
What is freelance web optimization?
Freelance web optimization refers to the work of independent professionals who improve websites to enhance their performance, speed, and visibility in search engines. These freelancers analyze website elements like loading times, mobile responsiveness, and SEO to ensure the site meets best practices and delivers a better user experience. They often work on a project or contract basis for various clients, rather than being employed by a single company. Their goal is to help businesses attract more visitors and achieve higher conversion rates by making technical and content-based improvements.
What is the difference between Freelance Web Optimization vs Freelance SEO Specialist?
| Aspect | Freelance Web Optimization | Freelance SEO Specialist |
|---|---|---|
| Credentials | Knowledge of web analytics, HTML, CSS, and user experience | SEO certifications, keyword research, and content optimization skills |
| Work Environment | Independent, remote, project-based | Independent, remote, project-based |
| Industry Usage | Web development, digital marketing, e-commerce | Digital marketing, online visibility, content marketing |
| Search & Comparison Intent | Focuses on overall website performance and usability | Focuses on search engine rankings and organic traffic |
While both roles operate independently and often remotely, Freelance Web Optimization emphasizes improving website performance, usability, and technical aspects. In contrast, Freelance SEO Specialist concentrates on enhancing search engine rankings and organic traffic through targeted SEO strategies. Understanding these differences helps clients choose the right freelancer for their specific needs.
What are popular job titles related to Freelance Web Optimization jobs in Nevada? For Freelance Web Optimization jobs in Nevada, the most frequently searched job titles are:
What job categories do people searching Freelance Web Optimization jobs in Nevada look for? The top searched job categories for Freelance Web Optimization jobs in Nevada are:
What cities in Nevada are hiring for Freelance Web Optimization jobs? Cities in Nevada with the most Freelance Web Optimization job openings:
Other
Posted 2 days ago
New
Job description
Description
This is the in-house SEO role for someone who cut their teeth at an agency and is ready to own a program of their own at an award-winning Nevada law firm. You will run the day-to-day of our search program: executing content strategy, publishing and quality-checking new website pages, managing freelance writers and editors, directing our backlink team, and supporting website optimization and new site development. You will not be doing this alone. Our Director of Marketing has more than ten years in SEO and will partner with you on strategy, so you get high-level direction and mentorship while you drive the work and grow into a broader leadership role.
Reports to: Director of Marketing (10+ years in SEO, hands-on strategy partner)
Type: Full-time
Who You Are
The ideal candidate has a few years at an agency and wants to go in-house to see work through from strategy to results, on one brand they can be proud of.
- Agency-trained: 2 to 4 years in an SEO or digital agency, ready for an in-house home.
- Competitive: you want to win the SERP and you keep score.
- Hungry to learn: you take direction well, ask good questions, and level up fast.
- Productive: you ship high-quality work consistently and manage your own time.
- Ownership-minded: you would rather own outcomes than hand off tickets.
Key Responsibilities
Content strategy & editorial
- Execute and help shape the SEO content roadmap alongside the Director: keyword and competitor research, topic prioritization, and the quarterly content plan across Personal Injury, Workers Compensation, and Social Security Disability practices.
- Own the editorial calendar, brief contributors, and keep production on schedule.
Content production, publishing & QA
- Oversee creation of new website pages and blog content from brief to publish.
- Quality-check every piece for accuracy, on-page SEO, readability, and brand voice before it goes live.
- Publish and format content in WordPress, including metadata, internal links, and schema.
- Route practice-area legal content for attorney review prior to publishing.
Freelance team management
- Recruit, onboard, and manage a bench of freelance writers and editors.
- Set standards and templates, give feedback, and hold contributors to quality and deadlines.
Backlink / off-page
- Manage the backlink team or agency: set targets, approve target sites and anchor strategy, and review link quality and relevance.
- Track referring domains and authority growth, and flag or disavow toxic links.
Website optimization & development
- Identify and prioritize on-page and site optimization opportunities.
- Scope and manage technical and development work with our developers, including new page builds and new site development projects.
- Own technical SEO health: crawlability, indexation, schema, redirects, and Core Web Vitals.
Analytics, reporting & compliance
- Report on rankings, traffic, and conversions, tying SEO work back to leads and signed cases.
- Maintain conversion tracking and coordinate with marketing on attribution.
- Ensure content and pages meet attorney advertising and disclosure requirements before publishing.
Requirements
- 2 to 4 years of SEO experience, ideally at an agency.
- Hands-on content and on-page SEO experience, with strong editing instincts.
- Working knowledge of WordPress, schema, and technical SEO fundamentals.
- Comfort coordinating freelancers, developers, and a backlink team.
- Fluency with SEO tooling (Ahrefs or Semrush, Google Search Console, GA4) and clear reporting.
- Excellent written English, highly organized, and self-directed in a remote setting.
Preferred Qualifications
- Legal, healthcare, or other YMYL / high-intent local SEO experience.
- Experience overseeing AI-assisted content with a human editing and review process.
- Local SEO and Google Business Profile experience across multiple locations.
- Bilingual (English and Spanish) a plus.