$83 - $165/hr
Your Role & Impact As a Freelance Creative Strategist for Performance & UGC Ads, you deliver the concept from the first idea to a crisp, ready-to-produce brief. Your hooks set the direction for every ...
$83 - $165/hr
Your Role & Impact As a Freelance Creative Strategist for Performance & UGC Ads, you deliver the concept from the first idea to a crisp, ready-to-produce brief. Your hooks set the direction for every ...
Creative Talent Outreach
Los Angeles, CA · On-site
Designers, Concept Artists & Visual Creatives Whether you're looking for your next opportunity, interested in freelance creative work, or simply want to connect with a team creating exciting work, we ...
Quick apply
Creative Talent Outreach
Los Angeles, CA · On-site
Designers, Concept Artists & Visual Creatives Whether you're looking for your next opportunity, interested in freelance creative work, or simply want to connect with a team creating exciting work, we ...
Creative Talent Outreach
Los Angeles, CA · On-site
Designers, Concept Artists & Visual Creatives Whether you're looking for your next opportunity, interested in freelance creative work, or simply want to connect with a team creating exciting work, we ...
Creative Talent Outreach
Los Angeles, CA · On-site
Designers, Concept Artists & Visual Creatives Whether you're looking for your next opportunity, interested in freelance creative work, or simply want to connect with a team creating exciting work, we ...
Designers, Concept Artists & Visual Creatives Whether you're looking for your next opportunity, interested in freelance creative work, or simply want to connect with a team creating exciting work, we ...
Designers, Concept Artists & Visual Creatives Whether you're looking for your next opportunity, interested in freelance creative work, or simply want to connect with a team creating exciting work, we ...
Freelance Campaign Copywriter
Austin, TX · On-site
Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... A creative concept * A rough idea on a whiteboard And turning it into: * Headlines * Hooks
Freelance Campaign Copywriter
Austin, TX · On-site
Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... A creative concept * A rough idea on a whiteboard And turning it into: * Headlines * Hooks
Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... A creative concept * A rough idea on a whiteboard And turning it into: * Headlines * Hooks
Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... A creative concept * A rough idea on a whiteboard And turning it into: * Headlines * Hooks
S Your Role & Impact As a Freelance Creative Strategist for Performance & UGC Ads, you deliver the concept from the first idea to a crisp, ready-to-produce brief. Your hooks set the direction for ...
S Your Role & Impact As a Freelance Creative Strategist for Performance & UGC Ads, you deliver the concept from the first idea to a crisp, ready-to-produce brief. Your hooks set the direction for ...
Creative Director
Honolulu, HI · On-site
$115K - $120K/yr
... freelancers, and production vendors, and lead photo and video productions from concept through ... Strong portfolio showcasing creative concept development, integrated campaigns, and visual design ...
Creative Director
Honolulu, HI · On-site
$115K - $120K/yr
... freelancers, and production vendors, and lead photo and video productions from concept through ... Strong portfolio showcasing creative concept development, integrated campaigns, and visual design ...
Creative Director
Houston, TX · On-site
Integrated Campaigns & Digital Creative Concept and direct integrated campaigns across web, social ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Creative Director
Houston, TX · On-site
Integrated Campaigns & Digital Creative Concept and direct integrated campaigns across web, social ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Creative Director
Houston, TX · On-site
Integrated Campaigns & Digital Creative Concept and direct integrated campaigns across web, social ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Creative Director
Houston, TX · On-site
Integrated Campaigns & Digital Creative Concept and direct integrated campaigns across web, social ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Freelance Campaign Copywriter
Austin, TX · On-site
Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... A creative concept * A rough idea on a whiteboard And turning it into: * Headlines * Hooks
Quick apply
Freelance Campaign Copywriter
Austin, TX · On-site
Idea Peddler is seeking a freelance Campaign Copywriter with agency experience to support ... A creative concept * A rough idea on a whiteboard And turning it into: * Headlines * Hooks
Creative Director
Houston, TX · On-site
Concept and direct integrated campaigns across web, social, video, email, paid media, and other ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Creative Director
Houston, TX · On-site
Concept and direct integrated campaigns across web, social, video, email, paid media, and other ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Creative Director
Houston, TX · On-site
Concept and direct integrated campaigns across web, social, video, email, paid media, and other ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Creative Director
Houston, TX · On-site
Concept and direct integrated campaigns across web, social, video, email, paid media, and other ... Collaborate with internal teams, agencies, freelancers, photographers, directors, and other ...
Freelance Associate Creative Director
Manhattan, NY · On-site
$83 - $138/hr
The Freelance Associate Creative Director (Copy) will lead the development of social-first creative ... Lead projects from concept development through production and launch. Campaign Development
Freelance Associate Creative Director
Manhattan, NY · On-site
$83 - $138/hr
The Freelance Associate Creative Director (Copy) will lead the development of social-first creative ... Lead projects from concept development through production and launch. Campaign Development
Creative Operations Director
Manhattan, NY · On-site
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
Creative Operations Director
Manhattan, NY · On-site
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
Creative Director
Honolulu, HI · On-site
$115 - $120/hr
## Creative DirectorApplylocations: Honolulu, HI, USA - OUTRIGGER Hotels Hawaii Corporate Officetime ... freelancers, and production vendors, and lead photo and video productions from concept through ...
Creative Director
Honolulu, HI · On-site
$115 - $120/hr
## Creative DirectorApplylocations: Honolulu, HI, USA - OUTRIGGER Hotels Hawaii Corporate Officetime ... freelancers, and production vendors, and lead photo and video productions from concept through ...
Creative Operations Director
Manhattan, NY · On-site
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
Creative Operations Director
Manhattan, NY · On-site
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
Creative Operations Director
Manhattan, NY · On-site
$185 - $200/hr
... freelancers, and production specialists based on skills and capacity. Forecast creative production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
Creative Operations Director
Manhattan, NY · On-site
$185 - $200/hr
... freelancers, and production specialists based on skills and capacity. Forecast creative production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
$185 - $200/hr
Manage allocation of designers, writers, editors, motion designers, freelancers, and production ... Background rooted in creative production operations rather than creative concept development. Our ...
New
Freelance Creative Concept information
See salary details
$23.52 is the 25th percentile. Wages below this are outliers.
$14.90 - $25.57
31% of jobs
The median wage is $32.14 / hr.
$25.57 - $36.23
31% of jobs
$36.23 - $46.90
4% of jobs
$56.23 is the 75th percentile. Wages above this are outliers.
$46.90 - $57.56
10% of jobs
$57.56 - $68.23
9% of jobs
$68.23 - $78.89
5% of jobs
$78.89 - $89.55
0% of jobs
$89.55 - $100.22
8% of jobs
$100.22 - $110.88
0% of jobs
$110.88 - $121.55
0% of jobs
$121.55 - $132.21
1% of jobs
$14
$47
$132
How much do freelance creative concept jobs pay per hour?
As of Sep 6, 2026, the average hourly pay for freelance creative concept in the United States is $47.71, according to ZipRecruiter salary data. Most workers in this role earn between $24.28 and $61.78 per hour, depending on experience, location, and employer.
What is the difference between Freelance Creative Concept vs Freelance Graphic Designer?
| Aspect | Freelance Creative Concept | Freelance Graphic Designer |
|---|---|---|
| Credentials | Portfolio, creative skills, industry experience | Design software proficiency, portfolio, design experience |
| Work Environment | Collaborates with clients, marketing teams, agencies | Design studios, client offices, remote work |
| Industry Usage | Advertising, branding, marketing campaigns | Print, digital media, branding, advertising |
Freelance Creative Concepts focus on developing innovative ideas and overarching campaign strategies, often working closely with clients to shape brand narratives. Freelance Graphic Designers execute visual designs based on concepts, creating logos, layouts, and visuals. While both roles require creativity and industry experience, Creative Concepts emphasize idea generation and strategic thinking, whereas Graphic Design centers on visual execution and technical skills.
More about Freelance Creative Concept jobs
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Cities with the most Freelance Creative Concept job openings:
What are the most commonly searched types of Creative Concept jobs?
The most popular types of Creative Concept jobs are:
What states have the most Freelance Creative Concept jobs?
States with the most job openings for Freelance Creative Concept jobs include:
What job categories do people searching Freelance Creative Concept jobs look for?
The top searched job categories for Freelance Creative Concept jobs are:
$83 - $165/hr
Other
Posted 4 days ago
Key responsibilities
Develop ad concepts with strong, varied hooks for performance and UGC ads on Meta and TikTok Shop.
Write creative briefs for video editors, including scripts with hooks and body content, and review finished edits to provide actionable feedback.
Evaluate ad performance data and trends to generate new concepts and optimize ad effectiveness.
Job description
Hi, we’re Doonails!
We’re a fast-growing beauty startup rethinking the world of manicure. With innovative products, a strong community, and a presence in our own online shop as well as at leading retail partners, we bring studio quality straight to your home: simple, fast, and stylish.
And this is exactly where YOU come in.
We’re looking for a freelance Creative Strategist who thinks in hooks and lives for performance: someone who turns insights and trends into thumb-stopping ad concepts for Meta and helps us launch TikTok Shop. Right now, all eyes are on the US market!
Your Role & ImpactAs a Freelance Creative Strategist for Performance & UGC Ads, you deliver the concept from the first idea to a crisp, ready-to-produce brief. Your hooks set the direction for every edit that follows. Your impact is direct and measurable:
- Increase testing volume: More well‑thought‑out concepts equal more shots at Level-1 and Level-2 hits in our hit‑rate framework.
- Boost performance: You lift our thumb-stop rate through strategically grounded, more varied hooks and actively counter the current ad fatigue on Meta.
- Empower & Inspire the team: You give our existing Creative Strategy team room to breathe by taking briefing volume off their plate, while actively bringing fresh perspectives and new impulses to the table to inspire the whole crew.
- Optimize production: Your clear, actionable briefs shorten the feedback and production cycle with our video editors.
- Drive US expansion: You help us scale in the US and launch TikTok Shop (US + DE) with native concepts that have real strategic depth.
Concepting
- You develop ad concepts with strong, varied hooks for performance/UGC ads (Meta + TikTok Shop).
Briefing
- You write the creative briefs (Notion) for our video editors, usually 1-3 (in some cases 4-5) script variants with hook + body per project. Expect around 3-5 briefs per week, trending upward.
Feedback
- You review finished edits and give concrete, actionable feedback via Frame (usually 2 feedback loops) before approval/upload.
Naming & Compliance
- You create the final ad namings yourself following the Doonails naming table and run the upload check on finished ads.
Performance Analysis
- You evaluate running and completed ads (hit-rate framework, Klar attribution) to pull fresh learnings into new concepts.
Trend & Competitor Research
- You track formats, trends, and competitor ads as input for new concepts.
Proactive Input & Fresh Angles
- You bring your own strategic ideas to lift performance—not just working through orders. We want you to challenge the status quo and actively share fresh input and perspectives with our in‑house team.
- US Market Expertise: All eyes are on the US! You are ideally based in the United States or are heavily immersed and experienced in the US market, its consumer behavior, and pop culture.
- Proven Track Record: Experience as a Creative Strategist / Performance Marketer in ad concepting for Meta, ideally also TikTok / TikTok Shop.
- Platform Expertise: A strong sense for hook psychology, thumb-stop rate, and performance-marketing mechanics.
- Copy × Visual Thinking: You know a hook is only half the thumb-stop—you pair every line with a visual idea (shot, transition, on-screen text) and brief both together.
- Briefing Skills: Very strong writing skills to create clear, concretely actionable creative briefs for video editors.
- Video Ad QA: Experience giving constructive, specific feedback on finished video ads.
- Ownership & Inspiration: An independent, proactive way of working with strategic thinking and the drive to inspire others.
- Data Affinity: You can read ad performance data and translate it into new, better concepts.
- Communication: Native or highly fluent English is an absolute must. German is a strong plus, but our main priority is the US market.
- Competitive Pay: Tailored to your qualifications and experience.
- Performance Bonus: A performance bonus on winning ads!
- Pro Tool Stack: You won't be researching blind—Foreplay, Euka, and our in‑house ad‑intelligence and analytics tools are ready for you from day one.
- Creator Pool on Demand: Established UGC creators ready to shoot custom footage for your concepts - brief it, and it gets filmed.
- True Ownership: A role with a high degree of trust and room to shape things your way.
- Growth Potential: Take on responsibility and bring your ideas directly to the table.
Ready? We can’t wait to meet you!