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Freelance Copywriter Jobs in Wisconsin (NOW HIRING)

smartdept. is searching for a Copywriter for a leading sailboat hardware and safety & rescue equipment manufacturer located in Pewaukee, WI. The ideal candidate will come with 2+ years of experience.

Copywriter

Oregon, WI · On-site

$60 - $80/hr

We're looking for a Copywriter who can operate at this intersection--bringing strategy, creativity, and modern tools together to create work that actually resonates. About the Role As a Copywriter at ...

What You Bring * 4-7 years of copywriting experience at an advertising agency, creative agency or in-house creative team. * A portfolio demonstrating strong conceptual thinking and integrated ...

What You Bring * 4-7 years of copywriting experience at an advertising agency, creative agency or in-house creative team. * A portfolio demonstrating strong conceptual thinking and integrated ...

We're looking for a Copywriter who's excited by the challenge of turning insight into ideas and ideas into momentum. Someone who loves the craft of writing, brings thoughtful judgment and critical ...

We're looking for a Copywriter who's excited by the challenge of turning insight into ideas and ideas into momentum. Someone who loves the craft of writing, brings thoughtful judgment and critical ...

WI · On-site

As a Copywriting & Sales Process Intern, you'll work closely with our Sales teams in Belgium and the Netherlands to create impactful content, improve our internal sales tools, and support projects ...

Copywriter

Madison, WI · On-site

$55 - $85/hr

We're looking for a Copywriter who's excited by the challenge of turning insight into ideas and ideas into momentum. Someone who loves the craft of writing, brings thoughtful judgment and critical ...

... or copywriting to drive our content strategy and execution. You will create compelling content ... Manage freelance writers and ensure editorial quality and brand consistency. * Support product and ...

WI · On-site

$70 - $120/hr

En tant que Storyteller, vous faites partie du Chapter Storytelling au sein du département Marketing & Communication. Vous rapportez au Chapter Lead Storytelling. Vous travaillez en mode Agile et ...

Senior Copywriter

Milwaukee, WI · On-site

$70 - $90/hr

Senior CopywriterPosition Purpose Bring the Zurn Elkay brand and its trade brands to life by creating compelling, brand-forward B2B and B2C copy across digital and print media in support of marketing ...

WI · On-site

$96.60 - $130.40/hr

## Lead Writer - HOKAApplyremote type: Remotelocations: US - California Remote: US - Arizona Remote: US - Washington Remote: US - Utah Remote: US - Texas Remotetime type: Full timeposted on: Posted ...

This includes working with internal operations, marketing agencies, design and copywriting freelancers, direct mail vendors, coordinating production development, supplies, printing and program ...

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Freelance Copywriter information

See Wisconsin salary details

$23

$31

$46

How much do freelance copywriter jobs pay per hour?

As of Sep 5, 2026, the average hourly pay for freelance copywriter in Wisconsin is $31.54, according to ZipRecruiter salary data. Most workers in this role earn between $25.96 and $37.60 per hour, depending on experience, location, and employer.

What is a freelance copywriter?

Freelance copywriters create written content for clients. As a freelance copywriter, your primary responsibilities are understanding what your clients need and creating content to fulfill those needs. You often write for clients interested in content marketing, so your writing projects include articles, blog posts, social media copy, email marketing campaigns, case studies, and whitepapers. Other job duties include marketing your copywriting services, negotiating rates and contracts, writing and revising content, and submitting work to your clients. Freelance copywriters are self-employed and work on a contract basis.

What are the key skills and qualifications needed to thrive as a freelance copywriter?

To thrive as a Freelance Copywriter, you need strong writing, research, and editing skills, typically supported by a portfolio showcasing your work and an understanding of marketing concepts. Familiarity with content management systems (CMS), SEO tools like SEMrush or Ahrefs, and platforms such as Google Docs is often required. Creativity, adaptability, and clear client communication are vital soft skills that set top copywriters apart. These abilities are crucial for producing compelling content, meeting client needs, and succeeding in a competitive, deadline-driven environment.

What are some common challenges freelance copywriters face when managing multiple clients?

Freelance copywriters often juggle several clients at once, which can lead to challenges with time management, setting boundaries, and ensuring consistency in voice and quality across projects. Meeting overlapping deadlines and handling varying client expectations require strong organizational skills and clear communication. Successful freelancers typically use project management tools, maintain detailed briefs, and set realistic timelines to avoid burnout and deliver high-quality work for every client.

What is the difference between Freelance Copywriter vs Content Writer?

AspectFreelance CopywriterContent Writer
CredentialsPortfolio, writing samples, sometimes marketing or advertising knowledgePortfolio, research skills, sometimes SEO knowledge
Work EnvironmentRemote, freelance projects, client-basedRemote or in-house, content creation for websites, blogs, or publications
Employer & Industry UsageFreelance clients, marketing agencies, businessesMedia companies, online publishers, corporate blogs

While both roles involve writing, a Freelance Copywriter primarily creates persuasive content for marketing and advertising, often working independently with clients. A Content Writer focuses on producing informative or engaging content for websites, blogs, or publications, which may be in-house or freelance. Understanding these differences helps in choosing the right career path or job search focus.

What are the most commonly searched types of Copywriter jobs in Wisconsin?

The most popular types of Copywriter jobs in Wisconsin are:

What are popular job titles related to Freelance Copywriter jobs in Wisconsin?

For Freelance Copywriter jobs in Wisconsin, the most frequently searched job titles are:

What job categories do people searching Freelance Copywriter jobs in Wisconsin look for?

The top searched job categories for Freelance Copywriter jobs in Wisconsin are:

What cities in Wisconsin are hiring for Freelance Copywriter jobs?

Cities in Wisconsin with the most Freelance Copywriter job openings:

What are popular job titles related to Freelance Copywriter jobs in WI?

For Freelance Copywriter jobs in WI, the most frequently searched job titles are:

Infographic showing various Freelance Copywriter job openings in Wisconsin as of August 2026, with employment types broken down into 100% Full Time. Highlights an 86% In-person, and 14% Hybrid job distribution, with an average salary of $65,607 per year, or $31.5 per hour.

Full-time

Re-posted 23 days ago


Job description

smartdept. is searching for a Copywriter for a leading sailboat hardware and safety & rescue equipment manufacturer located in Pewaukee, WI. The ideal candidate will come with 2+ years of experience. This is a full-time, hybrid, direct-hire opportunity. Compensation for this position is competitive and based on experience level and fit.
This company specializes in sailboat hardware and also designs safety and rescue equipment used across the marine industry. Their marketing and creative team is lean, and this Copywriter will own a wide range of content across two very different brand voices: a technical, gear-focused voice for sailors and a compliance-driven, spec-accurate voice for the safety and rescue side. This is a high-growth opportunity for someone who wants to build toward a Creative Director path.
What You'll Do:
Write product descriptions, web copy, ad copy, and email campaigns for a consumer-facing audience of around 10,000 end users, plus longer-format B2B trade letters and communications Create and manage content for 40+ social media channels across the brand's various product lines Maintain two distinct brand voices: an approachable, sailing-savvy tone for the marine/sailing side and a precise, compliance-first tone (OSHA, technical specs) for the safety and rescue side Work from creative briefs to translate strategy into copy for defined audiences across web, social, and ad channels. Partner with the creative and marketing team on campaigns from concept through execution
What You'll Need:
Education/Experience: 2+ years of copywriting experience, ideally in a brand, agency, or in-house marketing environment. Experience writing for both B2C and B2B audiences is a plus. Sailing knowledge or experience is a significant plus given the technical, sport-specific language involved. Comfortable managing high-volume, high-variety content output with minimal day-to-day direction.
Nice-to-Have Skills:
Experience writing technical or compliance-driven copy (safety, spec sheets, industry regulations). Social media content experience across multiple channels/platforms. Background or personal interest in sailing, boating, or outdoor/marine industries. Self-starter who can take a creative brief and run without needing to be told what to do next

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About smartdept.

Sourced by ZipRecruiter

smartdept. is a nationwide creative, digital, and marketing talent resource. We provide companies with freelance, contract, direct hire, and contract-to-hire candidates for on-site, remote, and hybrid opportunities. Our ability to service customers of all sizes, while still taking a boutique approach to service, allows us the best chance to cultivate the successful relationships we value. Our detailed matching process lets us really get to know everything about our talent – their short- and long-term goals, strengths and weaknesses, favorite playlist, go-to social media influencer, you name it. So when you present us with your criteria, we can provide the most ideal candidate, not just the most available one.

Industry

Recruiting and staffing services

Company size

11 - 50 Employees

Headquarters location

Chicago, IL, US

Year founded

2001

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