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Freelance Conversion Rate Optimization Jobs in Kansas

EnthuZiastic

Growth Hacker - Remote

Topeka, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Overland Park, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Pittsburg, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Kansas City, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

EnthuZiastic

Growth Hacker - Remote

Wichita, KS · On-site

Conversion Rate Optimization: * Identify areas of the user journey with conversion bottlenecks and devise experiments to optimize conversion rates, including A/B testing and landing page optimization.

Ascend Learning

SEO & AEO Manager

Leawood, KS · On-site

Monitor and report on keyword rankings, organic traffic, click-through rates, featured snippet ... and conversion across multiple sites or brands * Experience capturing featured snippets and AI ...

Nazdar SourceOne

Digital Marketing Manager

Lenexa, KS · On-site

... conversion rates from paid search and shopping programs * Increased efficiency in CAC and stronger ROAS * Consistent growth in organic and AI-driven search visibility through SEO and GEO efforts

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Freelance Conversion Rate Optimization information

What is freelance conversion rate optimization?

Freelance conversion rate optimization (CRO) involves an independent specialist working with businesses to improve the percentage of website visitors who take a desired action, such as making a purchase or filling out a form. Freelance CRO experts use data analysis, user behavior research, and A/B testing to identify and implement changes that enhance user experience and increase conversions. They typically work on a project or contract basis, allowing businesses flexibility and specialized expertise without hiring full-time staff.

What are some typical challenges freelance conversion rate optimization specialists face when working with multiple clients?

Freelance CRO specialists often juggle several clients at once, which can lead to challenges such as managing varying expectations, aligning on success metrics, and adapting to different website platforms and analytics tools. Additionally, communication can be complex, as each client may have distinct approval processes and timelines. Staying organized, setting clear deliverables, and maintaining transparent communication are crucial to successfully navigating these challenges and ensuring positive outcomes for each client.

What is the difference between Freelance Conversion Rate Optimization vs Freelance Digital Marketing?

AspectFreelance Conversion Rate OptimizationFreelance Digital Marketing
Primary FocusImproving website conversion ratesPromoting brands/products online
Skills & CertificationsAnalytics, A/B testing, UX designSEO, content marketing, social media
Work EnvironmentClient websites, analytics toolsMultiple channels, campaigns
Industry UsageeCommerce, SaaS, online servicesRetail, tech, service sectors

While both roles involve online strategies, Freelance Conversion Rate Optimization specializes in enhancing website performance to increase conversions, whereas Freelance Digital Marketing covers broader online promotion efforts. Understanding these differences helps clients choose the right freelancer for their specific needs.

What are the key skills and qualifications needed to thrive as a Freelance Conversion Rate Optimization (CRO) Specialist, and why are they important?

To thrive as a Freelance Conversion Rate Optimization Specialist, you need expertise in digital marketing, data analysis, and UX/UI principles, often supported by a relevant degree or certifications such as Google Analytics or CXL Institute credentials. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools, and content management systems is essential. Strong problem-solving, communication, and client management skills help you stand out by ensuring clear reporting and actionable recommendations. These skills and qualities are crucial for effectively improving website performance and delivering measurable ROI for clients.
What are popular job titles related to Freelance Conversion Rate Optimization jobs in Kansas? For Freelance Conversion Rate Optimization jobs in Kansas, the most frequently searched job titles are:
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What cities in Kansas are hiring for Freelance Conversion Rate Optimization jobs? Cities in Kansas with the most Freelance Conversion Rate Optimization job openings:
Freelance Conversion Rate Optimization jobs near you
Digital Experience Coordinator

Digital Experience Coordinator

MMGY Global

Overland Park, KS • Hybrid

Full-time

PTO

Posted 28 days ago

Job description

At MMGY Global, we believe nothing shapes your view of the world like travel. So every day, we share our clients' stories from a perspective that inspires people to see the world differently. Our personalized service and strategy connect media, consumers and influencers across the globe, taking people to new places and changing their views for the better. At MMGY, we inspire people to go places.
We have an immediate opening for a Digital Experience Coordinator, based in our Overland Park, KS office. The Digital Experience Coordinator will play a pivotal role in identifying and leading marketing technology opportunities, including but not limited to: ControlTower, website personalization, user experience audits, conversion rate optimization (CRO), and general website strategy.
Our ideal candidate can build strong relationships with internal and client teams, lead integrated digital marketing projects, learn new platforms quickly, and speak knowledgeably of key digital marketing technologies and tactics on short notice.
The Digital Experience Coordinator will be able to work independently and deliver projects on time and within budget. They will oversee projects from ideation to execution and be able to balance creative problem solving with analytical thinking. Their work will have them collaborating with several disciplines, including Account Management, Email Marketing & Automation, Media, Paid Search, Organic Social, Interactive Development, Creative and Product Services.
Responsibilities
  • Contribute to integrated marketing technology strategies for client websites.
  • Oversee website personalization and conversion rate optimization programs.
  • Support website and user experience strategy discussions and audits.
  • Contribute to the continuous improvement of ControlTower, associated technologies, and digital experience team processes.
  • Identify digital marketing opportunities and act as a catalyst for integrated marketing across channels.
  • Oversee production of monthly personalization performance reports and integrated marketing technology reporting.
  • Assist in content management and discoverability efforts as necessary.
  • Maintain marketing technology documentation, including case studies, marketing materials and training documentation.
  • Strong communication and presentation skills.
  • Solution-oriented and able to take into account both quality standards, as well as the real-world constraints of a project.
  • Broad knowledge of digital marketing technologies and principles.
  • Able to support recommendations with analytics.
  • Understanding of the physical, cognitive, cultural and social factors that affect user decisions.
  • Able to work constructively across departments and teams.
  • Strong interest in learning new technologies and skills.
Qualifications & Skills
  • 1+ year of professional experience in digital marketing.
  • Knowledge of user experience, conversion rate optimization, and personalization software.
  • Proficiency in Google Analytics 4 and Microsoft Excel.
  • Working knowledge of HTML and CSS.
  • Strong communication and organizational skills.
  • Ability to work independently and manage multiple projects within established timelines and budgets.
MMGY Global provides a comprehensive PTO + benefits package that includes a hybrid telework policy. Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by the employer for a visa. MMGY Global is an Equal Opportunity Employer.
Who Are We? We're a travel-obsessed collective of more than 600 people across the country and around the globe. And when we say we inspire people to go places, we mean ALL people. That's why we're focused on nurturing a workforce that is representative of the places we visit.
Employment Type: Full-Time

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