Freelance Content Optimization Jobs in Michigan (NOW HIRING)

Company Description

Hi there-at Razorfish, we're leaders in what's next. Since the dawn of the internet, we've helped brands move first through every era of transformation, defining what digital means for business and now leading brands into the age of AI. Everyone has a prediction. Razorfish has a track record.

Named a Most Innovative Agency three years running (2024-2026) by Campaign US, our work reflects a proven ability not just to anticipate what's coming, but to help our clients actively shape the future. No matter the trend or cultural moment, delivering real business impact wouldn't be possible without our people. We bring together curious, driven, and diverse thinkers who challenge convention, push boundaries, and hold a high bar for creative excellence.

If you're motivated to work alongside top performers, push the boundaries of what's possible, and help define where technology, business, and marketing are headed next-this is the place to do it.

Join us at razorfish.com.

Job Description

The Razorfish team is seeking an SEO Strategist to join our team.

Responsibilities

• Create, execute & manage day-to-day organic search projects such as metadata optimization, keyword research and on-page copy optimizations.
• Support reporting and analysis deliverables, such as keyword mapping, SEO audits (technical, competitor and content), monthly/quarterly readouts and ad hoc data pulls.
• Monitor SEO performance of the client site and be able to effectively communicate site issues that are impacting performance.
• Collaborate with team members on our paid search, UX and creative teams to ensure SEO recommendations are delivered with the larger client goals in mind.
• Review all relevant material or attend meetings to gain a full understanding of our client's marketing/site goals and objectives.

Qualifications

• 1-3 years Search Engine Optimization (SEO) experience, preferably in agency setting.
• Has a basic understanding in how to conduct keyword research, SEO metadata optimization, SEO tags (e.g. header tags, alt text), internal link recommendations and technical SEO auditing, including, but not limited to, site speed reports, mobile friendliness tests, structured data and search engine crawl barriers
• Understanding of SEO tools such as Google Search Console, Screaming Frog and enterprise reporting tools like BrightEdge, Conductor, SEM Rush and/or Ahrefs
• Strong presentation skills, including the ability to communicate recommendations and outcomes in both written and verbal forms.

Additional Information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include:

Paid Family Care for parents and caregivers for 12 weeks or moreMonetary assistance and support for Adoption, Surrogacy and FertilityMonetary assistance and support for pet adoptionEmployee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balanceTuition AssistancePaid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and moreMatching Gifts programsFlexible working arrangements'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

 Compensation Range: USD $60,800.00 - USD $84,000.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/1/2026.Employment Type: FULL_TIME