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Facebook Funnel Jobs (NOW HIRING)

... managing funnel performance, and driving qualified lead generation that supports MB2 partner ... Paid media platforms such as Google Ads, LinkedIn, Facebook/Instagram * Understanding of Google ...

Build and maintain dashboards and reports to track campaign performance, funnel metrics, and ... Paid media platforms such as Google Ads, LinkedIn, Facebook/Instagram * Understanding of Google ...

... managing funnel performance, and driving qualified lead generation that supports MB2 partner ... Paid media platforms such as Google Ads, LinkedIn, Facebook/Instagram * Understanding of Google ...

Continuously test and iterate on messaging, audiences, and funnel strategies to improve results Experience you'll bring: * Experience with Meta (Facebook) Ads platform for creating and managing paid ...

The Product Manager, Growth owns the on-site conversion funnel. The key task of the role is to work ... Facebook, Snapchat, etc) * Work with ecommerce team to recommend site-wide changes to increase site ...

Your output: • Facebook and Instagram video ad scripts (hooks, body, CTA) • Static ad copy ... funnel copy support as needed If you need two weeks to write one ad, this is not your role. If you ...

... Facebook/Instagram), LinkedIn, and other platforms. This is a hands-on role where you'll manage the full funnel - from campaign strategy and targeting to optimization and reporting - with a clear ...

... Facebook and more. You are the ideal candidate if you are driven, honest, and love to see an impact ... Close qualified opportunites that progress through the sales funnel Analyze customer data to ...

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Facebook Funnel information

See salary details

$20.5K

$44.2K

$72.5K

How much do facebook funnel jobs pay per year?

As of Jun 12, 2026, the average yearly pay for facebook funnel in the United States is $44,160.00, according to ZipRecruiter salary data. Most workers in this role earn between $27,500.00 and $56,500.00 per year, depending on experience, location, and employer.

How to tell if a job on Facebook is real?

A legitimate Facebook Funnel job will typically be posted by a verified company or recruiter with a professional profile, clear job description, and contact information. Be cautious of jobs with vague details, spelling errors, or requests for payment or personal information early in the application process. Verifying the company's official website and cross-checking the job posting can help confirm its authenticity.

Is remote jobs on Facebook legit?

Remote jobs related to Facebook, such as social media management or digital marketing roles, are generally legitimate if posted by verified companies or reputable job platforms. Job seekers should verify the employer's credibility, avoid offers requiring upfront payments, and review job details carefully before applying.

What is a funnel job?

A funnel job involves creating, managing, or optimizing sales or marketing funnels, such as those used in Facebook advertising campaigns. The role typically requires skills in digital marketing, data analysis, and familiarity with tools like Facebook Ads Manager to guide potential customers through the conversion process.

What is the difference between Facebook Funnel vs Facebook Ads Specialist?

AspectFacebook FunnelFacebook Ads Specialist
Role FocusDesigning and optimizing entire sales funnels on FacebookCreating and managing individual Facebook ad campaigns
Skills RequiredFunnel strategy, customer journey mapping, conversion optimizationAd creation, targeting, bidding, analytics
Work EnvironmentMarketing teams, agencies, digital marketing projectsAdvertising agencies, in-house marketing teams
CertificationsFacebook Blueprint, digital marketing certificationsFacebook Blueprint, ad platform certifications

The Facebook Funnel role involves developing comprehensive sales funnels on Facebook, focusing on guiding prospects through the customer journey. In contrast, a Facebook Ads Specialist primarily manages individual ad campaigns. While both roles require Facebook advertising knowledge and certifications, the Funnel role emphasizes strategy and conversion optimization, whereas the Ads Specialist focuses on campaign execution and targeting.

What is a Facebook funnel?

A Facebook funnel is a marketing strategy used by digital advertisers, including those in roles like Facebook funnel specialists, to guide potential customers through stages such as awareness, consideration, and conversion using targeted Facebook ads. It involves creating ad campaigns, optimizing ad performance, and analyzing metrics to improve lead generation and sales outcomes.
More about Facebook Funnel jobs
What cities are hiring for Facebook Funnel jobs? Cities with the most Facebook Funnel job openings:
What states have the most Facebook Funnel jobs? States with the most job openings for Facebook Funnel jobs include:
Infographic showing various Facebook Funnel job openings in the United States as of June 2026, with employment types broken down into 90% Full Time, 4% Part Time, 4% Temporary, and 2% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $44,160 per year, or $21.2 per hour.
Senior Paid Social Media Buyer - Lead Generation

Senior Paid Social Media Buyer - Lead Generation

Innovative Metrics

Beverly Hills, CA • On-site

$80K - $180K/yr

Full-time

Medical, Dental, Vision, PTO

Posted 29 days ago


Job description

About the Role

We’re looking for a Senior Paid Social Media Buyer with deep expertise in direct response lead generation to manage and scale campaigns across Meta (Facebook/Instagram), TikTok, and other social platforms.

You should have a proven track record of scaling paid social campaigns to $1M+ per month in spend while maintaining strict cost-per-lead (CPL) targets in competitive verticals like mortgage, solar, insurance, and home services.

This is a performance-driven role. You must understand how to turn ad spend into predictable, scalable lead flow — and how creative, targeting, and data all work together to drive results.


What You’ll Do
  • Plan, launch, and optimize paid social campaigns across:
    • Meta (Facebook/Instagram)
    • TikTok Ads
    • Other emerging social platforms
  • Scale campaigns from testing to high 6-figure / 7-figure monthly spend
  • Maintain and improve CPL targets while increasing lead volume
  • Build and optimize full-funnel lead generation systems (ad → landing page → lead → follow-up)
  • Analyze performance data daily and make rapid optimization decisions
  • Collaborate closely with creative strategists/designers to:
    • Develop new ad angles
    • Test creatives at scale
    • Identify and scale winning ads
  • Manage audience strategy, budget allocation, and campaign structure
  • Continuously test and optimize:
    • Creatives, hooks, offers
    • Audiences and targeting
    • Landing pages and funnels
  • Implement and manage tracking systems:
    • Pixels, Conversion API (CAPI)
    • Offline conversion tracking
    • CRM integrations

What We’re Looking For
  • 5+ years experience in paid social media buying (direct response focus)
  • Proven track record scaling campaigns to $500K–$1M+ monthly spend
  • Deep expertise in:
    • Meta Ads (required)
    • TikTok Ads (strongly preferred)
  • Experience in one or more of:
    • Mortgage
    • Solar
    • Insurance
    • Home services
  • Strong understanding of:
    • CPL optimization
    • Funnel metrics (CTR, CVR, CPA, LTV)
    • Creative testing frameworks
  • Ability to work closely with creative teams and guide creative direction based on performance
  • Experience with lead generation funnels + CRM systems
  • Strong analytical mindset and fast decision-making ability

What Success Looks Like
  • You can consistently scale paid social campaigns profitably
  • You hit or beat target CPLs while increasing volume
  • You identify and scale winning creatives quickly
  • You bring structure and predictability to lead generation

Compensation
  • Competitive base + performance-based bonuses tied to:
    • Lead volume
    • CPL targets
    • Campaign profitability
  • Comprehensive healthcare coverage - Medical, Dental and Vision
  • Paid vacation
  • Paid sick and mental health days
  • Tuition Reimbursement - Receive support for continued education with tuition expense reimbursement up to eligible limits
  • Growth & Development - Unlock professional growth through mentorship, ongoing learning opportunities, tuition reimbursement, and performance-based raises

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