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Facebook Conversion Tracking Jobs (NOW HIRING)

... Meta (Facebook/Instagram), LinkedIn, and other platforms. This is a hands-on role where you'll ... Strong understanding of PPC metrics, attribution models, and conversion tracking * Hands-on ...

This will include SEO, PPC, video, influencer, Facebook, social, retargeting, print marketing, conversion optimization, conversion tracking, & attribution for our vehicle marketplace business. We are ...

... conversion tracking. The ability to communicate complex strategies and provide data-driven ... Facebook, Instagram, TikTok, LinkedIn, etc * Strong project and performance management skills ...

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Marketing Manager

Rumford, RI · On-site

$75K - $85K/yr

... conversion tracking, and analytics dashboards. ● Hands-on experience managing Facebook and YouTube advertising campaigns. ● Experience working in compliance-heavy industries (financial services ...

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Marketing Manager

Rumford, RI · On-site

$75K - $85K/yr

... conversion tracking, and analytics dashboards. ● Hands-on experience managing Facebook and YouTube advertising campaigns. ● Experience working in compliance-heavy industries (financial services ...

YouTube Ads * Meta Ads (Facebook & Instagram) * Retargeting platforms * Monitor campaign KPIs ... Manage landing pages, CTAs, lead forms, and conversion tracking. * Conduct A/B testing and funnel ...

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Facebook Conversion Tracking information

What are the key skills and qualifications needed to thrive as a Facebook Conversion Tracking Specialist, and why are they important?

To excel as a Facebook Conversion Tracking Specialist, you need a solid understanding of digital marketing analytics, Facebook Ads Manager, and pixel implementation, often supported by experience in e-commerce or digital advertising. Familiarity with tools like Facebook Pixel, Google Tag Manager, and certifications in Facebook Blueprint or Google Analytics are highly valuable. Strong attention to detail, analytical thinking, and effective communication enable specialists to optimize campaigns and report results clearly. These skills ensure accurate tracking, actionable insights, and high-performing advertising strategies that drive business growth.

What is Facebook Conversion Tracking?

Facebook Conversion Tracking is a tool that allows businesses and advertisers to monitor the actions people take after viewing or interacting with their Facebook ads. By using the Facebook Pixel or other tracking tools, you can measure how effective your ads are at driving key outcomes such as purchases, sign-ups, or other valuable actions on your website or app. This data helps optimize ad campaigns, target audiences better, and improve return on investment. Setting up conversion tracking is essential for understanding which ads are driving real business results.

What are some common challenges faced when implementing Facebook Conversion Tracking, and how can they be addressed?

One common challenge in Facebook Conversion Tracking roles is ensuring accurate data collection across different devices and platforms, especially with increasing privacy regulations and browser restrictions. To address this, it's essential to stay updated on Facebook's latest tracking solutions, such as the Conversions API, and collaborate closely with web developers to implement robust tracking setups. Additionally, testing and validating events regularly helps identify discrepancies early, ensuring reliable performance measurement and campaign optimization.

What is the difference between Facebook Conversion Tracking vs Facebook Ads Manager?

FeatureFacebook Conversion TrackingFacebook Ads Manager
PurposeTracks and measures user actions after ad interactionsCreates, manages, and optimizes ad campaigns
FunctionalityAnalyzes conversion data from pixels and eventsSets targeting, budgets, and ad creatives
UsageUsed within Ads Manager for performance insightsCore platform for campaign management

Facebook Conversion Tracking focuses on measuring the effectiveness of ads by tracking user actions, while Facebook Ads Manager is the platform used to create, manage, and optimize those ads. Both are essential for successful advertising campaigns, with Conversion Tracking providing data insights and Ads Manager handling campaign execution.

Infographic showing various Facebook Conversion Tracking job openings in the United States as of May 2026, with employment types broken down into 1% Internship, 1% As Needed, 72% Full Time, 14% Part Time, 3% Temporary, and 9% Contract. Highlights an 88% Physical, 2% Hybrid, and 10% Remote job distribution.
Paid Social Manager (Remote or NYC-Based)

Paid Social Manager (Remote or NYC-Based)

Dignotion Digital Marketing

Manhattan, NY • On-site, Remote

Part-time

Posted 7 days ago


Job description

Job Description
Dignotion is seeking a performance-driven Paid Social Manager to lead campaign strategy and execution across major social media platforms. You'll join a senior, agile team that works with clients ranging from fast-growing startups to global brands-with a strong focus on measurable impact and creative excellence.
In this role, you'll own paid social campaign management from start to finish: planning, deployment, optimization, reporting, and collaboration with creatives. This is a great opportunity for someone comfortable working independently, with deep experience in paid media and a passion for results.
Key Responsibilities
  • Launch, manage, and optimize paid campaigns across Facebook/Meta, Instagram, TikTok, Snapchat, LinkedIn, and other networks
  • Develop media plans and set campaign structures to support growth and efficiency goals
  • Analyze performance data and build actionable reports with budget pacing and KPI tracking
  • Conduct account audits and provide recommendations for structure and targeting improvements
  • Collaborate with internal teams to brief creative requirements and suggest optimizations
  • Stay up to date on platform changes, policy updates, and industry trends

Requirements
  • 2-3 years of hands-on experience managing paid social campaigns
  • Strong command of major ad platforms (Meta Ads Manager, TikTok Ads, LinkedIn, etc.)
  • Proven ability to manage budgets, analyze data, and meet performance targets
  • Comfortable building reports and working with performance metrics in Excel or Google Sheets
  • Clear written and spoken English; confident in communication and documentation
  • Able to work independently and manage timelines with minimal oversight

Bonus Points If You Have:
  • Experience in high-performance or regulated verticals (iGaming, finance, health, etc.)
  • Familiarity with creative testing frameworks and audience segmentation strategies
  • Experience with dynamic creatives or product feeds
  • Exposure to attribution modeling, conversion tracking, or third-party analytics tools

Benefits
  • Fully remote or hybrid (NYC-based optional)
  • Flexible working hours with a results-first mindset
  • Opportunity to work with a senior team across competitive markets
  • Project-based or part-time engagement tailored to your availability and expertise