... aka Facebook Ads Manager) who owns their accounts end to end. The Opportunity This is not an ... Set up tracking, pixels, and conversion events * Configure Calendly integrations, Zapier ...
... aka Facebook Ads Manager) who owns their accounts end to end. The Opportunity This is not an ... Set up tracking, pixels, and conversion events * Configure Calendly integrations, Zapier ...
PPC & Digital Marketing Coordinator
Broomall, PA · On-site
$44K - $58K/yr
The ideal candidate can confidently manage Google Ads, Microsoft Ads (Bing), Meta (Facebook/Instagram), and LinkedIn, with a strong understanding of performance measurement, conversion tracking, and ...
Quick apply
PPC & Digital Marketing Coordinator
Broomall, PA · On-site
$44K - $58K/yr
The ideal candidate can confidently manage Google Ads, Microsoft Ads (Bing), Meta (Facebook/Instagram), and LinkedIn, with a strong understanding of performance measurement, conversion tracking, and ...
Paid Media Manager
$117K - $122K/yr
The specialist runs paid search (PPC), Meta (Facebook and Instagram), emerging AI ad channels such ... Own conversion tracking across all paid channels: pixels, call tracking, and CRM attribution.
Paid Media Manager
$117K - $122K/yr
The specialist runs paid search (PPC), Meta (Facebook and Instagram), emerging AI ad channels such ... Own conversion tracking across all paid channels: pixels, call tracking, and CRM attribution.
Paid Media Manager
Las Vegas, NV · On-site
$117K - $122K/yr
The specialist runs paid search (PPC), Meta (Facebook and Instagram), emerging AI ad channels such ... Own conversion tracking across all paid channels: pixels, call tracking, and CRM attribution.
Quick apply
Paid Media Manager
Las Vegas, NV · On-site
$117K - $122K/yr
The specialist runs paid search (PPC), Meta (Facebook and Instagram), emerging AI ad channels such ... Own conversion tracking across all paid channels: pixels, call tracking, and CRM attribution.
Paid Media Manager
Las Vegas, NV · On-site
$117K - $122K/yr
The specialist runs paid search (PPC), Meta (Facebook and Instagram), emerging AI ad channels such ... Own conversion tracking across all paid channels: pixels, call tracking, and CRM attribution.
Paid Media Manager
Las Vegas, NV · On-site
$117K - $122K/yr
The specialist runs paid search (PPC), Meta (Facebook and Instagram), emerging AI ad channels such ... Own conversion tracking across all paid channels: pixels, call tracking, and CRM attribution.
Sr. Paid Media Specialist
Scottsdale, AZ · On-site
... conversion tracking, including using tools like Google Tag Manager, Google Analytics (GA4), and Facebook Pixel · Advanced understanding of PPC (Search & Display), paid social campaigns, and ...
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Sr. Paid Media Specialist
Scottsdale, AZ · On-site
... conversion tracking, including using tools like Google Tag Manager, Google Analytics (GA4), and Facebook Pixel · Advanced understanding of PPC (Search & Display), paid social campaigns, and ...
Manage Meta campaigns across Facebook and Instagram, including prospecting, retargeting, lead ... Implement and troubleshoot conversion tracking, including Google Tag Manager, GA4, Google Ads ...
Manage Meta campaigns across Facebook and Instagram, including prospecting, retargeting, lead ... Implement and troubleshoot conversion tracking, including Google Tag Manager, GA4, Google Ads ...
Sr. Paid Media Specialist
Scottsdale, AZ · On-site
Proficient in setting up and optimizing conversion tracking, including using tools like Google Tag Manager, Google Analytics (GA4), and Facebook Pixel * Advanced understanding of PPC (Search ...
Sr. Paid Media Specialist
Scottsdale, AZ · On-site
Proficient in setting up and optimizing conversion tracking, including using tools like Google Tag Manager, Google Analytics (GA4), and Facebook Pixel * Advanced understanding of PPC (Search ...
Digital Marketing Associate
Lenexa, KS · On-site
Experience with Meta (Facebook) Ads platform for creating and managing paid digital advertising ... Knowledge of conversion tracking (pixels, CAPI, attribution models) * 1-2 years of experience in ...
Digital Marketing Associate
Lenexa, KS · On-site
Experience with Meta (Facebook) Ads platform for creating and managing paid digital advertising ... Knowledge of conversion tracking (pixels, CAPI, attribution models) * 1-2 years of experience in ...
Paid Search & Paid Media Manager
Paramus, NJ · Remote
$65K - $80K/hr
Manage paid social campaigns across Facebook, Instagram, LinkedIn, TikTok, and other relevant ... Manage conversion tracking using Google Ads, GA4, Google Tag Manager, Meta Pixel, and related ...
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Paid Search & Paid Media Manager
Paramus, NJ · Remote
$65K - $80K/hr
Manage paid social campaigns across Facebook, Instagram, LinkedIn, TikTok, and other relevant ... Manage conversion tracking using Google Ads, GA4, Google Tag Manager, Meta Pixel, and related ...
Paid Search & Paid Media Manager
Paramus, NJ · Remote
$35 - $50/hr
Manage paid social campaigns across Facebook, Instagram, LinkedIn, TikTok, and other relevant ... Manage conversion tracking using Google Ads, GA4, Google Tag Manager, Meta Pixel, and related ...
Quick apply
Paid Search & Paid Media Manager
Paramus, NJ · Remote
$35 - $50/hr
Manage paid social campaigns across Facebook, Instagram, LinkedIn, TikTok, and other relevant ... Manage conversion tracking using Google Ads, GA4, Google Tag Manager, Meta Pixel, and related ...
PPC Manager Experienced
Sarasota, FL · On-site
Deep understanding of Google Ads, including Search, Display, remarketing, YouTube, Performance Max, conversion tracking, and bidding strategies. * Strong working knowledge of LinkedIn Ads, Facebook ...
PPC Manager Experienced
Sarasota, FL · On-site
Deep understanding of Google Ads, including Search, Display, remarketing, YouTube, Performance Max, conversion tracking, and bidding strategies. * Strong working knowledge of LinkedIn Ads, Facebook ...
PPC Manager (Remote)
Sarasota, FL · Remote
$68K - $85K/yr
Deep understanding of Google Ads, including Search, Display, remarketing, YouTube, Performance Max, conversion tracking, and bidding strategies. * Strong working knowledge of LinkedIn Ads, Facebook ...
Quick apply
PPC Manager (Remote)
Sarasota, FL · Remote
$68K - $85K/yr
Deep understanding of Google Ads, including Search, Display, remarketing, YouTube, Performance Max, conversion tracking, and bidding strategies. * Strong working knowledge of LinkedIn Ads, Facebook ...
A/B test landing pages using heatmaps, user behavior analysis, and conversion tracking. Performance Tracking & Reporting * Use Google Analytics, Google Tag Manager, Facebook Pixel, and third-party ...
A/B test landing pages using heatmaps, user behavior analysis, and conversion tracking. Performance Tracking & Reporting * Use Google Analytics, Google Tag Manager, Facebook Pixel, and third-party ...
Performance Marketing Specialist
Monroe, WA · On-site
$75K - $80K/yr
... conversion tracking, and reporting across Google and Meta. This role is ideal for a data-driven ... Facebook, and Instagram • Generate qualified commercial sales opportunities through paid ...
Performance Marketing Specialist
Monroe, WA · On-site
$75K - $80K/yr
... conversion tracking, and reporting across Google and Meta. This role is ideal for a data-driven ... Facebook, and Instagram • Generate qualified commercial sales opportunities through paid ...
Lead the strategy, execution, scale, and daily management of Meta Ads (Facebook/Instagram) and ... Utilise offline conversion tracking (OCT) and CRM pipeline data from HubSpot and Aesthetix CRM back ...
Lead the strategy, execution, scale, and daily management of Meta Ads (Facebook/Instagram) and ... Utilise offline conversion tracking (OCT) and CRM pipeline data from HubSpot and Aesthetix CRM back ...
$60K - $69K/yr
... Facebook and Instagram), and LinkedIn Ads. * Optimize for conversions, CTR, ROAS, and cost efficiency through ongoing testing and data analysis. * Manage conversion tracking and analytics through ...
$60K - $69K/yr
... Facebook and Instagram), and LinkedIn Ads. * Optimize for conversions, CTR, ROAS, and cost efficiency through ongoing testing and data analysis. * Manage conversion tracking and analytics through ...
Lead the strategy, execution, scale, and daily management of Meta Ads (Facebook/Instagram) and ... Utilize offline conversion tracking (OCT) and CRM pipeline data from HubSpot and Aesthetix CRM back ...
Lead the strategy, execution, scale, and daily management of Meta Ads (Facebook/Instagram) and ... Utilize offline conversion tracking (OCT) and CRM pipeline data from HubSpot and Aesthetix CRM back ...
NY · On-site
$76K - $87K/yr
... Facebook and Instagram), and LinkedIn Ads. * Optimize for conversions, CTR, ROAS, and cost efficiency through ongoing testing and data analysis. * Manage conversion tracking and analytics through ...
NY · On-site
$76K - $87K/yr
... Facebook and Instagram), and LinkedIn Ads. * Optimize for conversions, CTR, ROAS, and cost efficiency through ongoing testing and data analysis. * Manage conversion tracking and analytics through ...
Digital Marketing Specialist (Bilingual in Mandarin)
Schaumburg, IL · On-site
$75K - $95K/yr
Plan and optimize Facebook and Instagram campaigns, including audience targeting, creative testing ... conversion tracking, and conversion-rate optimization. • Lead Management Partnership: Work ...
Digital Marketing Specialist (Bilingual in Mandarin)
Schaumburg, IL · On-site
$75K - $95K/yr
Plan and optimize Facebook and Instagram campaigns, including audience targeting, creative testing ... conversion tracking, and conversion-rate optimization. • Lead Management Partnership: Work ...
Facebook Conversion Tracking information
What skills and qualifications are needed for Facebook conversion tracking?
What are common challenges in implementing Facebook conversion tracking, and how can they be addressed?
What is the difference between Facebook Conversion Tracking vs Facebook Ads Manager?
| Feature | Facebook Conversion Tracking | Facebook Ads Manager |
|---|---|---|
| Purpose | Tracks and measures user actions after ad interactions | Creates, manages, and optimizes ad campaigns |
| Functionality | Analyzes conversion data from pixels and events | Sets targeting, budgets, and ad creatives |
| Usage | Used within Ads Manager for performance insights | Core platform for campaign management |
Facebook Conversion Tracking focuses on measuring the effectiveness of ads by tracking user actions, while Facebook Ads Manager is the platform used to create, manage, and optimize those ads. Both are essential for successful advertising campaigns, with Conversion Tracking providing data insights and Ads Manager handling campaign execution.
What is Facebook conversion tracking?
Facebook Ads Manager
Remote
Full-time
PTO
Re-posted 21 days ago
Job description
Clients Blackbox is a performance marketing agency that specializes in Meta advertising for Registered Investment Advisors. We help financial advisors grow their practices by generating qualified appointments with high-net-worth prospects. Our proven video sales letter methodology has generated over $45 billion in AUM pipeline for financial advisors across the country.
We operate with a performance-first mindset. Our clients hire us to deliver qualified appointments at a specific cost per appointment, with target show rates and close rates that make the math work for their practice. When we hit these metrics, everyone wins. We're going through a massive growth period and looking for a Senior Paid Media Strategist (aka Facebook Ads Manager) who owns their accounts end to end.
The Opportunity
This is not an execution-only role. You will own a portfolio of client accounts, running bi-weekly calls, managing campaign performance, writing ad copy, and being the primary point of contact for your clients. You are the strategist and the doer. If you want to hide behind a project manager and just push buttons in Ads Manager, this is not the role for you.
You'll report to the Associate Director of Operations and have direct responsibility for client retention and results.
Role and Responsibilities
Client Ownership
- Own client accounts and serve as the primary point of contact
- Run bi-weekly client calls to review performance, discuss strategy, and align on next steps
- Send bi-weekly performance reports 24 hours before scheduled calls
- Build trust and relationships that drive renewals and referrals
Paid Media Execution
- Build, launch, and optimize Meta advertising campaigns focused on lead generation and appointment booking
- Manage campaign budgets, audience targeting, bid strategies, and creative testing
- Monitor daily performance and make adjustments to hit cost per appointment targets
- Troubleshoot underperforming campaigns and develop intervention strategies
Technical Setup
- Set up tracking, pixels, and conversion events
- Configure Calendly integrations, Zapier automations, and lead routing
- Troubleshoot technical issues between ad platforms and client systems
Requirements
Required Experience
- 4+ years of experience in paid media, specifically Meta advertising
- Experience managing multiple client accounts simultaneously
- Proven track record of hitting performance targets and retaining clients
- Experience with conversion tracking, pixels, and basic marketing automation
Preferred Experience
Experience in the financial services vertical. Understanding of lead generation and appointment-setting campaigns. Familiarity with video sales letter marketing methodology. Experience with high-ticket, considered purchase funnels.
Skills and Attributes
You take ownership. When something breaks, you fix it. You don't wait for someone to tell you what to do. Strong communicator who can explain performance data to non-technical clients. Detail-oriented but able to move fast. Comfortable with direct client interaction and accountability for results. You want to be the person responsible, not one of three people sharing responsibility.
Benefits
- Paid Time Off (Vacation, Sick & Public Holidays)
- Training & Development
- Work From Home
- Flexible Schedule
- Performance Bonus