ZipRecruiter

Log In

1

Email Marketing Jobs in Springfield, MO (NOW HIRING)

Care to Learn

Marketing Specialist

Springfield, MO · On-site

Digital Marketing and Content Management * Assist with updates to website content, social media channels, and email marketing campaigns. * Assist in creating graphics, videos, and multimedia content ...

Care to Learn

Marketing Specialist

Springfield, MO · On-site

Digital Marketing and Content Management * Assist with updates to website content, social media channels, and email marketing campaigns. * Assist in creating graphics, videos, and multimedia content ...

EnthuZiastic

Growth Hacker - Remote

Springfield, MO · On-site

Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

EnthuZiastic

Growth Hacker - Remote

Springfield, MO · Remote

Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

The Larson Group

Marketing Assistant

Springfield, MO · On-site

$34K - $44K/yr

The Marketing Assistant's primary responsibility is to support the marketing team in the execution ... email campaigns. * Graphic Design: Create basic graphic design materials such as store-level ...

New

The Larson Group

Marketing Assistant

Strafford, MO

$37K - $47K/yr

The Marketing Assistant's primary responsibility is to support the marketing team in the execution ... email campaigns. * Graphic Design: Create basic graphic design materials such as store-level ...

New

099 RPCS Corp Office

Marketing

Rogersville, MO · On-site

Strong Written and oral communication for websites, social media, and email blasts * Maintain open ... Marketing experience preferred * Possession of creative flair, versatility, conceptual/visual ...

Biote

Territory Manager

Springfield, MO · On-site

Contributing to the development of the practice by assisting the Office Manager/Marketing position with email marketing, social media, referral cards and website information cards. * Prospecting for ...

next page

Showing results 1-20

All JobsEmail Marketing JobsEmail Marketing Jobs in Springfield, MO

Email Marketing information

See Springfield, MO salary details

$9

$20

$32

How much do email marketing jobs pay per hour?

As of Aug 9, 2026, the average hourly pay for email marketing in Springfield, MO is $20.89, according to ZipRecruiter salary data. Most workers in this role earn between $13.94 and $27.45 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive in the email marketing position, and why are they important?

To excel in Email Marketing, you'll need strong copywriting skills, an understanding of digital marketing principles, and experience with list segmentation and analytics, often supported by a degree in marketing or related fields. Competence with email marketing platforms like Mailchimp, HubSpot, or Salesforce Marketing Cloud, as well as certifications in digital marketing, is highly valued. Attention to detail, creativity, and strong organizational skills help professionals stand out in this role. These abilities are essential for creating effective campaigns, achieving measurable business goals, and complying with regulations like GDPR or CAN-SPAM.

What types of projects and campaigns will I typically manage as an email marketing professional?

As an Email Marketing professional, you'll typically be responsible for designing, creating, and executing email campaigns for newsletters, promotions, product launches, and customer retention efforts. You may also work on segmentation strategies, A/B testing, and tracking performance metrics to continually refine and improve campaign outcomes. Collaboration with content creators, designers, and sales or customer success teams is common to ensure brand consistency and maximize engagement. This role often involves managing multiple projects simultaneously and requires adaptability to shifting business priorities. Success is measured by metrics such as open rates, click-through rates, and conversions, making analytical thinking and continuous learning important aspects of the job.

How can I become an email marketing professional?

To become an email marketing professional, develop skills in copywriting, data analysis, and email marketing platforms like Mailchimp or HubSpot. Gaining experience through internships or certifications such as the HubSpot Email Marketing Certification can enhance your qualifications and understanding of best practices.

What is an email marketing?

An Email Marketing job involves creating, managing, and optimizing email campaigns to engage customers, promote products or services, and drive conversions. Professionals in this role design email content, segment audiences, analyze performance metrics, and refine strategies based on data insights. They often use email marketing platforms like Mailchimp, HubSpot, or Marketo to automate and personalize communications. The goal is to build customer relationships, increase brand awareness, and maximize return on investment (ROI) through targeted email campaigns.

What are the most commonly searched types of Email Marketing jobs in Springfield, MO? The most popular types of Email Marketing jobs in Springfield, MO are:
What are popular job titles related to Email Marketing jobs in Springfield, MO? For Email Marketing jobs in Springfield, MO, the most frequently searched job titles are:
What job categories do people searching Email Marketing jobs in Springfield, MO look for? The top searched job categories for Email Marketing jobs in Springfield, MO are:
What cities near Springfield, MO are hiring for Email Marketing jobs? Cities near Springfield, MO with the most Email Marketing job openings:
Email Marketing jobs near you
Infographic showing various Email Marketing job openings in Springfield, MO as of August 2026, with employment types broken down into 1% Internship, 86% Full Time, 10% Part Time, and 3% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution, with an average salary of $43,449 per year, or $20.9 per hour.

Senior Email Marketing Specialist

Bass Pro Shops

Springfield, MO • On-site

$71K - $87K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 8 days ago

Bass Pro Shops rating

6.5

Company rating: 6.5 out of 10

Based on 433 frontline employees who took The Breakroom Quiz

15th of 39 rated national retailers

Job description

Senior Email Marketing Specialist
The Senior Email Marketing Analyst will help lead our customer communications strategy across email, SMS, and push notifications. This role is responsible for developing, executing, and optimizing personalized, data-driven campaigns that strengthen customer engagement, increase retention, and drive revenue. The ideal candidate combines strong technical execution skills with a strategic understanding of lifecycle marketing and omnichannel customer experiences.
ESSENTIAL FUNCTIONS
  • Lead the execution and optimization of customer communications across email, SMS, push notifications, and emerging digital messaging channels.
  • Build, code, test, QA, and deploy responsive email campaigns using HTML, CSS, and Liquid personalization.
  • Develop and execute SMS and push notification campaigns that align with broader marketing initiatives and customer lifecycle strategies.
  • Drive innovative, customer-centric communications that support merchandising, promotional, and retention objectives.
  • Maintain best-in-class standards for campaign quality, deliverability, accessibility, and cross-device compatibility.
  • Build and optimize automated customer journeys including welcome series, abandoned cart, browse abandonment, post-purchase, loyalty, and win-back campaigns.
  • Analyze campaign performance across email, SMS, and push channels to identify opportunities for segmentation, personalization, automation, and optimization.
  • Develop A/B testing strategies for subject lines, messaging, creative, timing, offers, and audience targeting.
  • Partner with Marketing, Merchandising, Creative, Analytics, IT, and Customer Service teams to deliver integrated customer communications.
  • Maintain modular templates, reusable components, and efficient campaign workflows.
  • Leverage customer data and behavioral insights to improve engagement, conversion, and customer lifetime value.
  • Help develop long-term strategies for subscriber growth, customer retention, and dormant customer reactivation.
  • Stay current on industry trends, platform capabilities, privacy regulations, and emerging CRM technologies.
  • Mentor team members by sharing best practices and improving processes through influence and technical expertise.
  • Perform other duties as assigned.

EXPERIENCE / QUALIFICATIONS
  • 3-5+ years of hands-on experience managing email marketing campaigns in an enterprise environment.
  • 2+ years of experience executing SMS and push notification campaigns, including audience segmentation, scheduling, personalization, and performance optimization.
  • Strong proficiency with HTML, CSS, and dynamic scripting languages such as Liquid for personalized email development.
  • Hands-on experience building and deploying campaigns in Zeta Marketing Platform preferred.
  • Experience with customer journey orchestration, lifecycle marketing, triggered campaigns, and marketing automation.
  • Strong understanding of email deliverability, SMS compliance (TCPA), mobile messaging best practices, and push notification engagement strategies.
  • Experience building responsive emails, modular template systems, cross-client rendering/testing, QA workflows, and accessibility standards.
  • Experience with audience segmentation, customer loyalty programs, database marketing, and behavioral targeting.
  • Experience interpreting campaign performance metrics and making data-driven optimization recommendations.
  • Bachelor's degree in Marketing, Communications, Business, or a related field preferred.
  • Adobe Creative Suite experience is a plus but not required.

KNOWLEDGE, SKILLS, & ABILITIES
  • Deep understanding of CRM and lifecycle marketing across email, SMS, and mobile push channels.
  • Strong project management skills with the ability to manage multiple campaigns and deadlines simultaneously.
  • Excellent analytical skills with experience using campaign performance data to improve engagement and revenue.
  • Strong understanding of customer segmentation, personalization strategies, and marketing automation.
  • Knowledge of email deliverability, inbox placement, mobile messaging best practices, and customer communication compliance.
  • Excellent written and verbal communication skills.
  • Ability to collaborate across cross-functional teams while managing projects independently.
  • Passion for testing, optimization, and continuous improvement.

TRAVEL REQUIREMENTS:
  • N/A

PHYSICAL REQUIREMENTS:
Regularly sits, stands, walks, and works on a computer.
Seldom/never lifts up to 50 lbs.
INDEPENDENT JUDGEMENT:
Performs tasks and duties under general supervision, using established procedures and innovation. Chooses from limited alternatives to resolve problems. Occasional independent judgment is required to complete work assignments. Often makes recommendations to work procedures, policies, and practices.
Full Time Benefits Summary:
Enjoy discounts on retail merchandise, our restaurants, world-class resorts and conservation attractions!
  • Medical
  • Dental
  • Vision
  • Health Savings Account
  • Flexible Spending Account
  • Voluntary benefits
  • 401k Retirement Savings
  • Paid holidays
  • Paid vacation
  • Paid sick time
  • Bass Pro Cares Fund
  • And more!

Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race, color, creed, religion, sex, pregnancy, sexual orientation, gender identity, age, national origin, ancestry, citizenship status, disability, veteran status, genetic information, or any other basis protected by applicable federal, state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process, please visit your nearest location or contact us at hrcompliance@basspro.com.
Bass Pro Shops

What Bass Pro Shops employees say

Pay

Benefits

Hours and flexibility

Workplace

Get the full story on Breakroom

Apply