... Email Marketing Manager. The ideal candidate is a highly organized self-starter with a strong ... Support ongoing optimization of lifecycle programs through creative updates, segmentation ...
... Email Marketing Manager. The ideal candidate is a highly organized self-starter with a strong ... Support ongoing optimization of lifecycle programs through creative updates, segmentation ...
CRM Email and Marketing Specialist
Austin, TX · On-site +1
... Email Marketing Manager. The ideal candidate is a highly organized self-starter with a strong ... Support ongoing optimization of lifecycle programs through creative updates, segmentation ...
CRM Email and Marketing Specialist
Austin, TX · On-site +1
... Email Marketing Manager. The ideal candidate is a highly organized self-starter with a strong ... Support ongoing optimization of lifecycle programs through creative updates, segmentation ...
Email Marketing Specialist (Part-Time Contract)
Plano, TX · Remote
$31 - $38/hr
Execute member communications across our client programs, ensuring accuracy, brand consistency, and ... Support ongoing content management by organizing assets, templates, and campaign records * Flag ...
Email Marketing Specialist (Part-Time Contract)
Plano, TX · Remote
$31 - $38/hr
Execute member communications across our client programs, ensuring accuracy, brand consistency, and ... Support ongoing content management by organizing assets, templates, and campaign records * Flag ...
Job Summary The Email Production Manager (EPM) is the engine of our email marketing operations. You ... Lead email channel heath initiatives to improve the email program * Strong team member with a ...
Job Summary The Email Production Manager (EPM) is the engine of our email marketing operations. You ... Lead email channel heath initiatives to improve the email program * Strong team member with a ...
Marketing Manager
Houston, TX · On-site
... email marketing, and promotional programs. • Collaborate with team in creating marketing programs that align with brand standards. • Monitor and report on campaign performance using analytics ...
Marketing Manager
Houston, TX · On-site
... email marketing, and promotional programs. • Collaborate with team in creating marketing programs that align with brand standards. • Monitor and report on campaign performance using analytics ...
Sr. Specialist, Email Marketing
Dallas, TX · On-site
$77K - $95K/yr
... management and provide direction to staff in the development of interactive marketing programs that ... Ability to lead and manage a team of email specialists.
Sr. Specialist, Email Marketing
Dallas, TX · On-site
$77K - $95K/yr
... management and provide direction to staff in the development of interactive marketing programs that ... Ability to lead and manage a team of email specialists.
Mobile App Marketing Program Manager AO7177519 Program Manager - Shop App Push Notifications Top skills: 1. Project Management: Strong organizational and multitasking skills to manage multiple ...
Mobile App Marketing Program Manager AO7177519 Program Manager - Shop App Push Notifications Top skills: 1. Project Management: Strong organizational and multitasking skills to manage multiple ...
THE MISSION To own and evolve our email marketing program while simultaneously leading and guiding ... This is not a role for someone who wants to manage batch-and-blast campaigns - it is for a modern ...
THE MISSION To own and evolve our email marketing program while simultaneously leading and guiding ... This is not a role for someone who wants to manage batch-and-blast campaigns - it is for a modern ...
THE MISSION To own and evolve our email marketing program while simultaneously leading and guiding ... This is not a role for someone who wants to manage batch-and-blast campaigns - it is for a modern ...
THE MISSION To own and evolve our email marketing program while simultaneously leading and guiding ... This is not a role for someone who wants to manage batch-and-blast campaigns - it is for a modern ...
Staff Program Manager, Marketing Operations
Austin, TX · Remote
$150K - $190K/yr
As a Staff Program Manager, Marketing Operations at DigitalOcean, you will join a dynamic team dedicated to revolutionizing cloud computing and AI. Reporting to the Director of Marketing Operations ...
Staff Program Manager, Marketing Operations
Austin, TX · Remote
$150K - $190K/yr
As a Staff Program Manager, Marketing Operations at DigitalOcean, you will join a dynamic team dedicated to revolutionizing cloud computing and AI. Reporting to the Director of Marketing Operations ...
Cority is seeking a Marketing Programs Manager to develop and optimize email nurture programs that ... program managers to coordinate related campaign activities such as social/display ads, emails, and ...
Cority is seeking a Marketing Programs Manager to develop and optimize email nurture programs that ... program managers to coordinate related campaign activities such as social/display ads, emails, and ...
Staff Program Manager, Marketing Operations
Austin, TX · Remote
$150K - $190K/yr
As a Staff Program Manager, Marketing Operations at DigitalOcean, you will join a dynamic team dedicated to revolutionizing cloud computing and AI. Reporting to the Director of Marketing Operations ...
Staff Program Manager, Marketing Operations
Austin, TX · Remote
$150K - $190K/yr
As a Staff Program Manager, Marketing Operations at DigitalOcean, you will join a dynamic team dedicated to revolutionizing cloud computing and AI. Reporting to the Director of Marketing Operations ...
Marketing Program Lead
Houston, TX · On-site
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
Marketing Program Lead
Houston, TX · On-site
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
... and program specialists such as paid media, email marketing, and events. In addition to the ... Work directly with channel and program managers to support the development of assets for campaigns ...
... and program specialists such as paid media, email marketing, and events. In addition to the ... Work directly with channel and program managers to support the development of assets for campaigns ...
Growth Marketing Manager - Marketing Strategy & Brand Building - Shopify, CRO, Funnels, Community...
Own all email marketing, including - Campaign creation,Weekly newsletters,Promotional emails ... Develop an influencer Marketing program that builds influencer collaborations, content creator ...
Growth Marketing Manager - Marketing Strategy & Brand Building - Shopify, CRO, Funnels, Community...
Own all email marketing, including - Campaign creation,Weekly newsletters,Promotional emails ... Develop an influencer Marketing program that builds influencer collaborations, content creator ...
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
Marketing Program Lead
Houston, TX · On-site
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
Marketing Program Lead
Houston, TX · On-site
The role facilitates the effective flow of marketing information across product service lines, divisions, and key stakeholders while managing program deliverables from concept through completion to ...
Marketing Supervisor
Dallas, TX · On-site
$70K - $80K/yr
Provide direction on Email marketing and data base management * Assist with content and design for ... Medical, dental, vision, wellness programs, EAP counseling services, FSA & HSA, company sponsored ...
Marketing Supervisor
Dallas, TX · On-site
$70K - $80K/yr
Provide direction on Email marketing and data base management * Assist with content and design for ... Medical, dental, vision, wellness programs, EAP counseling services, FSA & HSA, company sponsored ...
Collaborate with sales to implement new and modified programs and initiatives. Essential Duties and ... Provide direction on Email marketing and data base management * Assist with content and design for ...
Collaborate with sales to implement new and modified programs and initiatives. Essential Duties and ... Provide direction on Email marketing and data base management * Assist with content and design for ...
Email Marketing Program Manager information
What does an email marketing program manager do?
An Email Marketing Program Manager is responsible for planning, executing, and optimizing email marketing campaigns to engage customers and drive business goals. They develop strategies, manage email lists, segment audiences, create content, and analyze campaign performance. Their role often involves collaborating with creative, sales, and analytics teams to ensure consistent messaging and effective targeting. Additionally, they monitor key metrics like open rates, click-through rates, and conversions to refine future campaigns.
What are some typical challenges an email marketing program manager faces when coordinating campaigns across multiple departments?
Email Marketing Program Managers often collaborate with creative, product, and analytics teams to launch successful campaigns. A common challenge is aligning timelines and priorities across these groups, especially when last-minute changes or approvals are needed. Balancing strategic planning with fast-paced execution requires strong communication and organizational skills. Building effective relationships and setting clear expectations with stakeholders can greatly help in overcoming these hurdles.
What are the key skills and qualifications needed to thrive as an email marketing program manager, and why are they important?
To thrive as an Email Marketing Program Manager, you need expertise in campaign strategy, segmentation, analytics, and a strong understanding of email marketing best practices, usually supported by a degree in marketing or a related field. Familiarity with email marketing platforms like Mailchimp or Salesforce Marketing Cloud, as well as certifications such as HubSpot Email Marketing, are typically required. Strong project management, attention to detail, and effective communication skills help you coordinate cross-functional teams and optimize campaigns. These skills are essential for driving engagement, ensuring deliverability, and maximizing ROI from email marketing initiatives.
What is the difference between Email Marketing Program Manager vs Email Marketing Specialist?
| Aspect | Email Marketing Program Manager | Email Marketing Specialist |
|---|---|---|
| Responsibilities | Oversees entire email campaigns, strategy, and performance analysis | Executes email campaigns, creates content, and manages lists |
| Required Skills | Strategic planning, analytics, project management | Copywriting, email platform proficiency, list segmentation |
| Experience & Certifications | Experience in campaign management, certifications like HubSpot or Mailchimp | Experience in email marketing, certifications often optional |
| Work Environment | Collaborates with marketing teams, often in corporate settings | Works closely with marketing teams, often in digital marketing agencies |
The main difference is that the Email Marketing Program Manager focuses on strategic planning, overseeing campaigns, and analyzing performance, while the Email Marketing Specialist handles the execution, content creation, and day-to-day email tasks. Both roles require familiarity with email platforms and marketing tools, but the Program Manager typically has a broader scope and more strategic responsibilities.
What are popular job titles related to Email Marketing Program Manager jobs in Texas? For Email Marketing Program Manager jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Email Marketing Program Manager jobs in Texas look for? The top searched job categories for Email Marketing Program Manager jobs in Texas are:
What cities in Texas are hiring for Email Marketing Program Manager jobs? Cities in Texas with the most Email Marketing Program Manager job openings:
Job description
At YETI, we believe that time spent outdoors matters more than ever and our gear can make that time extraordinary. When you work here, you'll have the opportunity to create exceptional, meaningful work and problem solve with innovative team members by your side. Together, you'll help our customers get the high-quality gear they need to make the most of their adventures. We are BUILT FOR THE WILD™.
About the Role
YETI is seeking a detail-oriented, analytical, and creatively minded marketer to support the execution and optimization of lifecycle marketing programs. This role will play a key part in ensuring our email and SMS communications remain relevant, consistent, and performance-driven across the customer journey.
The CRM Email and Marketing Specialist will be responsible for executing, maintaining, and optimizing lifecycle email and SMS programs for the US market. This includes core journeys such as welcome, abandon, and post-purchase, as well as supporting the development of new lifecycle initiatives. This role will report to the CRM and Email Marketing Manager.
The ideal candidate is a highly organized self-starter with a strong attention to detail and an interest in using data to inform decisions. You are comfortable working within established frameworks, partnering across teams, and executing against clearly defined strategies while bringing forward thoughtful ideas for improvement.
What You'll Do
What You Bring
#LI-MA1
Benefits & Perks:
Click here to learn about the benefits and perks we offer at YETI.
YETI is proud to be an Equal Opportunity Employer.
Our commitment to creating a diverse, equitable, and inclusive culture is at the center of everything we do for our employees. We embrace all applicants looking to bring their authentic selves to YETI and contribute to our mission of keeping the wild WILD. Find out more about our commitment to DE&I at yeti.com/esg.html.
All applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.
YETI Applicant Privacy Notice
YETI welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. If you require accommodation in order to apply for a job, please contact us at accommodationrequest@yeti.com.
About the Role
YETI is seeking a detail-oriented, analytical, and creatively minded marketer to support the execution and optimization of lifecycle marketing programs. This role will play a key part in ensuring our email and SMS communications remain relevant, consistent, and performance-driven across the customer journey.
The CRM Email and Marketing Specialist will be responsible for executing, maintaining, and optimizing lifecycle email and SMS programs for the US market. This includes core journeys such as welcome, abandon, and post-purchase, as well as supporting the development of new lifecycle initiatives. This role will report to the CRM and Email Marketing Manager.
The ideal candidate is a highly organized self-starter with a strong attention to detail and an interest in using data to inform decisions. You are comfortable working within established frameworks, partnering across teams, and executing against clearly defined strategies while bringing forward thoughtful ideas for improvement.
What You'll Do
- Execute and maintain lifecycle email and SMS programs, including welcome series, abandoned browse/cart, post-purchase, and other triggered journeys
- Support ongoing optimization of lifecycle programs through creative updates, segmentation adjustments, and performance-based improvements
- Pull and review weekly performance reports, identifying trends and recommending tactical adjustments
- Assist in building and executing A/B and multivariate tests across messaging, creative, cadence, and targeting
- Partner with team leads across Marketing, Creative, and Customer Experience to ensure consistency and continuity across all customer communications
- Collaborate with Customer Experience on transactional and service-related messaging to support a cohesive end-to-end journey
- Work closely with MarTech partners to ensure accurate audience targeting, data flow, and campaign execution within the ESP
- Execute campaigns end-to-end including setup, QA, testing, tagging, and deployment
- Maintain campaign calendars and documentation to ensure clear cross-functional visibility
- Ensure accuracy across audience segmentation, links, tracking, and overall campaign setup
- Contribute ideas for new lifecycle journeys based on observed performance trends and customer behavior
What You Bring
- BA/BS in Online Marketing, Marketing Communications, related fields preferred or equivalent combination of education and work experience
- 2+ years of experience in email marketing, digital marketing, or related fields
- Hands-on experience with an enterprise level ESP (i.e. Braze, Bluecore, SFMC)
- Knowledge of developing and executing email (HTML) and SMS marketing campaign strategies
- Strong attention to detail and ability to manage multiple projects simultaneously
- Comfortable pulling and working with performance data to inform optimizations
- Familiarity with A/B testing methodologies and campaign performance metrics
- Experience collaborating with cross-functional teams and stakeholders
- Working knowledge of analytics and reporting tools (e.g., Google Analytics, Tableau, Segment) preferred
- Strong written and verbal communication skills
- Positive, proactive attitude with a willingness to learn and grow within lifecycle marketing
#LI-MA1
Benefits & Perks:
Click here to learn about the benefits and perks we offer at YETI.
YETI is proud to be an Equal Opportunity Employer.
Our commitment to creating a diverse, equitable, and inclusive culture is at the center of everything we do for our employees. We embrace all applicants looking to bring their authentic selves to YETI and contribute to our mission of keeping the wild WILD. Find out more about our commitment to DE&I at yeti.com/esg.html.
All applicants for employment will be considered without regard to an individual's race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws.
YETI Applicant Privacy Notice
YETI welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. If you require accommodation in order to apply for a job, please contact us at accommodationrequest@yeti.com.
About YETI Coolers
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