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Ecommerce General Manager Jobs (NOW HIRING)

Ecommerce Manager

Los Angeles, CA ยท On-site

$120K - $140K/yr

The ideal candidate has strong ecommerce and project management experience, understands ecommerce platforms, integrations, analytics, tracking, UX/UI, and front-end web concepts (HTML, CSS ...

E-Commerce Manager

Long Beach, CA ยท On-site

$100 - $125/hr

Under the supervision of the Vice President of Sales, Operations & Marketing (VP), the E-Commerce Manager is responsible for leading and overseeing all aspects of the organization's ecommerce ...

Ecommerce Manager ABOUT THE ROLE This is a hands-on ecommerce trading and execution role across a portfolio of six brands. The Ecommerce Manager is the commercial and operational backbone of the ...

Manage prioritization and execution of the eCommerce project backlog across internal and external development resources. * Drive operational rigor through documentation, process improvement, and ...

Lead, eCommerce

Rogers, AR ยท On-site

$150 - $200/hr

Lead, eCommerce Rogers, AR Full Time The Lead, Client eCommerce serves as the general manager of the Client digital business, owning the strategy, performance, and execution across all eCommerce ...

Position Overview The Ecommerce Manager is responsible for managing the company's online sales strategy. Reporting to the Director of eCommerce, you will work to optimize the performance of our ...

ECommerce Manager

Byron Center, MI ยท On-site

$100K - $120K/yr

We're looking for a hands-on Ecommerce Manager / Developer to support and grow our ecommerce ecosystem. This role blends technical Magento development with revenue-driving strategy, focusing on ...

Manager, E-Commerce

Nampa, ID ยท On-site

$80 - $100/hr

Position Overview The Ecommerce Manager is responsible for managing the company's online sales strategy. Reporting to the Director of eCommerce, you will work to optimize the performance of our ...

Description: ECOMMERCE AND INTERACTIVE MARKETING MANAGER We are looking for an entrepreneurial candidate for an exciting, challenging, and fast-paced role. The ideal candidate will be smart, driven ...

eCommerce Manager

Stamford, CT ยท On-site

$120K - $125K/yr

eCommerce Manager Location: Connecticut, USA Salary: $120,000-$125,000 (based on experience) Contract: Permanent We have an exciting opportunity for an eCommerce Manager to join our team in ...

Ecommerce Manager

Los Angeles, CA ยท On-site

$125 - $150/hr

Manage day-to-day ecommerce website operations and related digital systems. * Oversee website updates, checkout functionality, payment settings, tracking, apps, integrations, and platform ...

Showing results 41-60

Ecommerce General Manager information

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$30K

$65K

$110K

How much do ecommerce general manager jobs pay per year?

As of Sep 9, 2026, the average yearly pay for ecommerce general manager in the United States is $65,026.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,500.00 and $74,000.00 per year, depending on experience, location, and employer.

What does an ecommerce general manager do?

An Ecommerce General Manager oversees all aspects of an online retail business, including sales, marketing, operations, customer service, and technology. They develop strategies to drive online revenue growth, manage budgets, analyze performance metrics, and ensure a seamless customer experience. This role often requires coordinating with multiple teams, optimizing processes, and staying updated on ecommerce trends to maintain competitiveness in the digital marketplace.

What are some common challenges faced by an ecommerce general manager when scaling online operations?

Ecommerce General Managers often encounter challenges such as managing rapid growth in order volumes, integrating new technologies, and maintaining a seamless customer experience across multiple platforms. They must coordinate with marketing, logistics, and IT teams to ensure operations run smoothly, address inventory issues, and quickly adapt to changing consumer trends. Effective communication and strategic planning are crucial for overcoming these challenges and driving sustainable business growth.

What are the key skills and qualifications needed to thrive as an ecommerce general manager, and why are they important?

To thrive as an Ecommerce General Manager, you need strategic business acumen, data-driven decision-making abilities, and experience in digital marketing, often supported by a degree in business or marketing. Familiarity with ecommerce platforms like Shopify or Magento, analytics tools such as Google Analytics, and CRM or ERP systems is crucial. Strong leadership, problem-solving, and communication skills help manage teams and foster cross-functional collaboration. These skills and qualities are vital for driving online sales growth, optimizing operations, and achieving business objectives in a competitive digital marketplace.

What is the difference between Ecommerce General Manager vs Ecommerce Merchandising Manager?

AspectEcommerce General ManagerEcommerce Merchandising Manager
Primary FocusOversees overall ecommerce operations, strategy, and business growthFocuses on product presentation, assortment, and online merchandising
ResponsibilitiesSales, marketing, logistics, customer service, and team managementProduct placement, pricing, promotions, and visual merchandising
Required SkillsLeadership, strategic planning, cross-functional coordinationProduct knowledge, data analysis, visual presentation skills
Work EnvironmentSenior management in ecommerce or retail companiesMerchandising teams within ecommerce or retail companies

The Ecommerce General Manager has a broader role, overseeing all aspects of online business, while the Ecommerce Merchandising Manager specializes in product presentation and assortment. Both roles are essential for ecommerce success but differ in scope and focus.

What cities are hiring for Ecommerce General Manager jobs?

Cities with the most Ecommerce General Manager job openings:

What states have the most Ecommerce General Manager jobs?

States with the most job openings for Ecommerce General Manager jobs include:

What are popular job titles related to Ecommerce General Manager jobs?

For Ecommerce General Manager jobs, the most frequently searched job titles are:

Ecommerce Manager

Los Angeles, CA โ€ข On-site

Sunco Lighting, Inc.
Retailย โ€ขย 1 - 10 employees

$120K - $140K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Posted 12 days ago


Job description

This role is based at our headquarters in Valencia, California, and requires an on-site schedule Monday through Friday from 8:00 a.m. to 5:00 p.m.
Who We Are:
Sunco is one of the largest and fastest-growing online lighting retailers in the U.S.-and we're just getting started. Headquartered in sunny Valencia, CA, we're powered by an amazing team of people who bring passion, purpose, and innovation to everything they do.
What We Do:
We light up the world-literally
Millions of customers have trusted Sunco for our energy-efficient LED lighting and our commitment to quality, value, and customer care. Whether it's a home renovation or a large-scale commercial project, our mission is to deliver top-tier lighting solutions with unbeatable service and eco-conscious impact.
At Sunco, we don't just sell lights-we help our customers see things in a whole new light.
About the Role:
We are seeking an experienced Digital Ecommerce Manager to oversee ecommerce website operations, digital customer experience, ecommerce technology, website projects, and online business initiatives. This role ensures website performance, reliability, usability, brand consistency, and effective execution of digital projects while coordinating developers, agencies, vendors, marketing teams, and internal stakeholders. The ideal candidate has strong ecommerce and project management experience, understands ecommerce platforms, integrations, analytics, tracking, UX/UI, and front-end web concepts (HTML, CSS, JavaScript), and can effectively communicate with both technical and non-technical teams. Coding is not required. The candidate should also be curious about AI tools such as ChatGPT, Claude, Gemini, and similar platforms, and interested in exploring practical ways AI can improve ecommerce operations, workflows, documentation, reporting, QA, and productivity.
What You'll Do:
โ€ข Ecommerce Website & Platform Management
o Manage day-to-day ecommerce website operations and related digital systems.
o Oversee website updates, checkout functionality, payment settings, tracking, apps, integrations, and platform configurations.
o Coordinate with developers, agencies, designers, and internal teams to implement enhancements and resolve issues.
o Monitor website performance, mobile responsiveness, customer-facing bugs, tracking issues, and site reliability.
o Ensure websites are user-friendly, mobile-optimized, visually consistent, and aligned with brand standards.
o Understand the impact of themes, apps, integrations, tracking, and platform changes on performance and customer experience.
โ€ข Project Management
o Lead ecommerce and website projects from planning through launch.
o Create project briefs, requirements, timelines, QA plans, testing procedures, launch plans, and post-launch reviews.
o Coordinate cross-functional teams and external partners.
o Translate business needs into functional and technical requirements.
o Manage priorities, risks, dependencies, budgets, approvals, and deliverables.
o Conduct testing before and after launches to ensure successful implementation.
UX/UI & Customer Experience
o Apply UX/UI best practices to improve the online shopping experience.
o Identify and resolve friction points across navigation, product pages, forms, cart, checkout, mobile experience, page speed, and trust signals.
o Use analytics and behavior tools (GA4, Shopify Analytics, Hotjar, Microsoft Clarity, etc.) to identify improvement opportunities.
o Support A/B testing, landing page optimization, checkout improvements, and mobile enhancements.
o Recommend data-driven improvements that enhance usability, conversion, and customer satisfaction.
โ€ข Visual Design & Brand Consistency
o Ensure all website updates align with brand guidelines, including colors, typography, imagery, layout, tone, and overall presentation.
o Review pages, banners, forms, popups, and assets before launch.
o Coordinate with creative and marketing teams to ensure accurate implementation.
o Identify visual inconsistencies and usability issues that may impact trust or conversions.
o Maintain consistent experiences across desktop and mobile devices.
โ€ข Technical Coordination & Ecommerce Systems
o Serve as the business-side owner of ecommerce technology, website improvements, and integrations.
o Maintain working knowledge of ecommerce platforms (Shopify, Shopify Plus, BigCommerce, Magento, WooCommerce, Salesforce Commerce Cloud, etc.).
o Understand HTML, CSS, JavaScript, APIs, tracking pixels, data feeds, apps, plugins, ERP, OMS, CRM, email/SMS, loyalty, review, search, subscription, and customer service integrations.
o Communicate effectively with developers and vendors, evaluate technical recommendations, and ensure solutions support business objectives.
โ€ข AI & Workflow Improvement
o Explore practical uses of AI and LLM tools to improve productivity, documentation, research, QA, planning, reporting, troubleshooting, and process development.
o Identify opportunities to reduce repetitive work and improve communication and efficiency.
o Understand AI limitations and apply sound judgment when using AI-generated outputs.
o Maintain curiosity and willingness to experiment with emerging AI tools and workflows.
โ€ข Analytics, Tracking & Reporting
o Monitor conversion rate, traffic, revenue, checkout performance, customer behavior, and campaign effectiveness.
o Use tools such as GA4, Shopify Analytics, Looker Studio, Search Console, Hotjar, and Microsoft Clarity.
o Ensure tracking, pixels, UTMs, and conversion events function properly.
o Identify data gaps and coordinate technical fixes.
o Prepare business-focused performance reporting and recommendations.
โ€ข Digital Marketing Support
o Support marketing teams by ensuring landing pages, tracking, forms, checkout flows, and campaign assets are functioning correctly before launch.
o Understand how website performance impacts marketing effectiveness.
o Assist with campaign execution from a website, UX, and technical perspective.
o Marketing expertise is helpful but not required.
โ€ข Vendor, Agency & Developer Management
o Manage relationships with agencies, developers, SaaS providers, platform support teams, and vendors.
o Review scopes, timelines, deliverables, budgets, and launch requirements.
o Hold vendors accountable for quality, documentation, QA, and communication.
o Escalate issues when expectations are not met.
o Translate business needs into clear vendor requirements.
โ€ข Ecommerce Operations & Troubleshooting
o Support resolution of issues related to checkout, payments, shipping, taxes, customer accounts, integrations, tracking, and website functionality.
o Coordinate with operations, finance, customer service, marketing, and technical teams during incidents.
o Maintain documentation, troubleshooting guides, QA procedures, and platform settings.
o Respond quickly to customer-facing issues affecting sales or user experience.
Required Qualifications:
  • 5+ years in ecommerce, website operations, digital commerce, or ecommerce project management.
  • Experience managing ecommerce websites and digital projects.
  • Hands-on experience with major ecommerce platforms.
  • Strong project management, stakeholder management, QA, and launch planning experience.
  • Knowledge of ecommerce technologies, integrations, analytics, tracking, checkout systems, and customer journey optimization.
  • Strong UX/UI understanding and visual design judgment.
  • Experience using analytics and behavior tracking tools.
  • Strong troubleshooting and problem-solving abilities.
  • Interest in AI tools and workflow improvement

Benefits & Perks
At Sunco, we pride ourselves on offering a comprehensive benefits package designed to support the well-being and professional growth of our team members, our offering include:
  • Comprehensive Health and Wellness Coverage: Enjoy peace of mind with our extensive health insurance plans, which include medical, dental, and vision coverage.
  • 401(k) with Company Match: Secure your financial future with our 401(k) plan, featuring a competitive company match to help you save for retirement.
  • Flexible Spending Accounts (FSAs): Take advantage of FSAs to manage out-of-pocket healthcare and dependent care expenses efficiently.
  • Time Off Policy: We believe in the importance of work-life balance and provide a generous time off policy, including paid vacation, holidays, and sick leave.
  • Employee Assistance Program (EAP): Access confidential counseling and support services for personal and professional challenges.
  • Team Building Activities: Engage in weekly challenges, weekly Wellness Walks, regular team-building activities, and quarterly company outings to foster a strong sense of community.

Job Type: Full-time , Exempt
Compensation: $120,000 - $140,000 Annually
DISCLAIMER: This is not necessarily an exhaustive list of all responsibilities, duties, skills, efforts, requirements, or working conditions associated with the job. While this is intended to accurately reflect the current job, management reserves the right to revise the job or to require that other or different tasks be performed as assigned.
Sunco Lighting Inc. provides equal employment opportunities to all employees and applicants for employment and complies with Ban the Box laws, which prohibit us from inquiring about an applicant's criminal history until after a conditional job offer has been made. We also prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Sunco values privacy as a top priority. To understand more about the data we collect and process as part of our application, please view our Sunco Privacy Notice