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Director Integrated Design Jobs (NOW HIRING)

Who we are lookingfor: The Director, Integrated Security, is responsible for developing ... Independently test and validate the design and operating effectiveness of key security controls ...

About the role Nerdio is seeking a Director, Integrated Marketing & Programs to lead the strategy ... Design and execute targeted programs for Nerdio's key audiences - enterprise IT teams and MSPs ...

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Director Integrated Design information

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$37K

$135.8K

$243K

How much do director integrated design jobs pay per year?

As of Sep 13, 2026, the average yearly pay for director integrated design in the United States is $135,763.00, according to ZipRecruiter salary data. Most workers in this role earn between $109,500.00 and $163,000.00 per year, depending on experience, location, and employer.

What is the difference between Director Integrated Design vs Project Manager?

AspectDirector Integrated DesignProject Manager
CredentialsRelevant design, architecture, or engineering degrees; certifications in project management or design softwareProject management certifications (PMP), relevant industry experience
Work EnvironmentDesign firms, architecture or engineering companies, multidisciplinary teamsConstruction sites, client offices, project teams across industries
Employer & Industry UsageDesign and architecture firms, large engineering companiesConstruction, engineering, IT, and various industries

The main difference is that the Director Integrated Design oversees the entire design process and strategic integration across disciplines, while the Project Manager focuses on planning, executing, and closing specific projects. The Director has a broader, more strategic role, whereas the Project Manager handles day-to-day project operations.

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Infographic showing various Director Integrated Design job openings in the United States as of September 2026, with employment types broken down into 1% Internship, 88% Full Time, 8% Part Time, and 3% Contract. Highlights an 81% Physical, 4% Hybrid, and 15% Remote job distribution, with an average salary of $135,763 per year, or $65.3 per hour.

Director, Integrated Marketing

Jersey City, NJ โ€ข On-site

What Goes Around Comes Around
11 - 50 employees

Full-time

Re-posted 14 days ago


Job description

The Director, Integrated Marketing is a strategic, data-driven leader responsible for driving customer acquisition, engagement, retention, and lifetime value through a fully integrated marketing ecosystem. This role oversees owned channels (email, SMS, CRM), paid channels (digital, social, programmatic, affiliate), and organic growth (SEO) to deliver measurable business impact.

You will lead a high-performing internal marketing team to architect full-funnel marketing programs, optimize ROAS, and create seamless, personalized CRM journeys that drive engagement and long-term loyalty.

Key Responsibilities

Strategic Leadership & Marketing Strategy

  • Define and execute long-term marketing strategies that translate business goals into actionable campaigns across acquisition, engagement, and retention
  • Analyze market trends, customer insights, and competitive benchmarks to inform strategy, channel mix, and messaging
  • Partner with executive leadership on forecasting, budgeting, and marketing investment decisions
  • Build scalable processes, playbooks, and operational frameworks to enable efficient campaign execution across all channels

Omnichannel Marketing & Customer Acquisition/Retention

  • Integrate campaigns across paid, owned, and earned channels to deliver a cohesive, omnichannel customer experience
  • Lead strategies to attract new customers and increase repeat purchase, retention, and lifetime value
  • Build loyalty and retention programs that nurture long-term customer relationships

CRM Journeys & Lifecycle Marketing

  • Design, execute, and optimize end-to-end CRM journeys across email, SMS, and other owned channels, guiding customers through acquisition, onboarding, engagement, and retention stages
  • Implement segmentation, personalization, and automation strategies to improve engagement and conversion at each stage of the lifecycle
  • Continuously test and refine journey flows using a test & learn approach to maximize performance

Digital Marketing & Performance Marketing

  • Lead paid media, SEO, affiliate, and social campaigns to drive traffic, leads, and revenue
  • Optimize campaigns using data-driven insights to maximize paid ROAS and campaign efficiency
  • Develop strategies for paid search campaigns including keyword strategy, bidding, targeting, and ad optimization
  • Oversee paid and organic social strategies to increase engagement, awareness, and conversions
  • Manage affiliate programs to expand reach, drive incremental revenue, and identify new growth opportunities

Email Marketing (Lifecycle & CRM)

  • Oversight with SVP of Zeta launch ensuring full set up of programs
  • Oversee the strategy and execution of email campaigns aligned with CRM and lifecycle marketing goals
  • Optimize email marketing through segmentation, personalization, A/B testing, and automation
  • Ensure email campaigns are integrated with CRM journeys for consistent, timely, and relevant messaging

Affiliate Marketing:

  • Build and manage relationships with affiliate partners to drive revenue growth
  • Develop incentive programs, track performance, and optimize affiliate campaigns
  • Monitor and report on affiliate KPIs and ROI

SEO & Organic Growth

  • Lead SEO strategy to drive qualified organic traffic, improve search visibility, and strengthen the brand's digital presence
  • Partner with content, product, and web teams to implement technical SEO and content optimization best practices
  • Monitor industry trends and competitive activity to maintain strong organic performance

Process Definition & Rollout / Test & Learn

  • Establish standardized marketing processes, workflows, and reporting frameworks to ensure operational efficiency
  • Implement a test & learn culture across all marketing channels to continuously optimize messaging, targeting, and creative performance

Team Leadership & Operations

  • Build, mentor, and inspire a high-performing internal marketing team focused on innovation, collaboration, and accountability
  • Define KPIs and develop dashboards to measure performance across channels and lifecycle stages
  • Present insights and recommendations to senior leadership to guide decision-making and optimize marketing impact.

Qualifications:

  • 10-15 years of progressive marketing experience, including leadership of multi-channel marketing teams
  • Proven track record of maximizing paid ROAS and driving integrated marketing campaigns that deliver measurable growth.Deep expertise in CRM journeys, lifecycle marketing, omnichannel strategy, and performance marketing
  • Strong analytical, leadership, and stakeholder management skills