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Director Digital Ad Operations Jobs in Iowa (NOW HIRING)

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Director Digital Ad Operations information

What does a director of digital ad operations do?

A Director of Digital Ad Operations oversees the planning, execution, and optimization of digital advertising campaigns for an organization. They manage a team responsible for ad trafficking, campaign setup, targeting, reporting, and ensuring ads run smoothly across multiple platforms. This role also involves collaborating with sales, marketing, and technology teams to maximize ad performance and revenue. Additionally, Directors of Digital Ad Operations often evaluate new technologies and platforms to improve efficiency and effectiveness in digital advertising.

What are the key skills and qualifications needed to thrive as a director of digital ad operations?

To excel as a Director of Digital Ad Operations, you need deep expertise in digital advertising, campaign management, analytics, and a proven track record in ad operations leadership—often supported by a bachelor's degree in marketing or a related field. Mastery of ad tech platforms such as Google Ad Manager, DSPs, SSPs, and industry certifications like IAB Digital Media Buying & Planning are typically required. Strong leadership, problem-solving, and communication skills help drive cross-functional collaboration and team performance. These competencies ensure optimized ad delivery, revenue growth, and seamless execution in a complex, fast-changing digital landscape.

What are some common challenges faced by a director of digital ad operations, and how can they be addressed?

A Director of Digital Ad Operations often encounters challenges such as managing complex ad tech stacks, ensuring campaign delivery across multiple platforms, and addressing discrepancies in reporting data. To overcome these, it's crucial to foster close collaboration with sales, account management, and technical teams, implement robust quality assurance processes, and stay current with evolving ad technologies. Building standardized workflows and investing in staff training also greatly contribute to smoother operations and enhanced campaign performance.

What are the most commonly searched types of Digital Ad Operations jobs in Iowa?

The most popular types of Digital Ad Operations jobs in Iowa are:

What are popular job titles related to Director Digital Ad Operations jobs in Iowa?

For Director Digital Ad Operations jobs in Iowa, the most frequently searched job titles are:

What job categories do people searching Director Digital Ad Operations jobs in Iowa look for?

The top searched job categories for Director Digital Ad Operations jobs in Iowa are:

What cities in Iowa are hiring for Director Digital Ad Operations jobs?

Cities in Iowa with the most Director Digital Ad Operations job openings:

Director, Digital Commerce and Customer Experience

nfmstaff

Des Moines, IA

Full-time

Posted 18 days ago


Job description

Job Description: Your Piece of the Puzzle

 

NFM is seeking a strategic, customer-focused digital commerce leader to own the performance, roadmap, continuous evolution, and growth of our ecommerce business. As Director, Digital Commerce & Customer Experience, you will be accountable for online revenue, digital business performance, customer experience, and profitability across NFM's ecommerce channel. Reporting directly to the Chief Merchandising Officer, you will lead the strategy for site merchandising, customer journey optimization, digital discovery, and conversion performance, partnering across merchandising, marketing, product, analytics, operations, and technology to drive profitable growth and a seamless omnichannel customer experience. This is a highly visible leadership role focused on digital experience, commercial performance, and enterprise impact.

This position will work a hybrid schedule requiring the candidate to reside in NE, IA, MO, KS or TX and in commuting distance to one of our retail locations.

Job Duties: A Day in the Life

  • Manage: Own the ecommerce business strategy, digital commerce roadmap, and site experience strategy to drive revenue growth, profitability, conversion, and customer engagement.
  • Lead: Deliver key business metrics including online revenue, profit, conversion, average order value, traffic, and customer engagement while identifying new growth opportunities.
  • Collaborate: Lead cross-functional teams and establish clear operating rhythms that accelerate execution across merchandising, marketing, product, analytics, operations, and technology.
  • Administer: Champion experimentation, personalization, and continuous optimization across the customer journey.
  • Own: Provide financial leadership for the ecommerce business, including planning, forecasting, performance reporting, and accountability for digital channel results.
  • Model: Shape a high-performing online journey across browse, product detail, cart, and checkout experiences that reflect the NFM brand.
  • Foster: Build clear accountability and operating rhythms across teams to simplify execution and accelerate meaningful outcomes.

Your work will directly impact our ability to help people create a lifestyle they love, for the people they love—because that’s what we love.

Qualifications: Can You Check These Boxes?

  • 8-10+ years of experience in digital commerce, ecommerce, digital product, retail merchandising, customer experience, or a related leadership function.
  • Bachelor's Degree in Marketing, Advertising, related field or equivalent experience.
  • Demonstrated success improving online performance, conversion, digital selling outcomes, and customer experience.
  • Experience owning or influencing ecommerce revenue performance, business results, financial planning, forecasting, or P&L-related metrics.
  • Experience leading cross-functional work across merchandising, marketing, product, analytics, and technology teams.
  • Strong understanding of ecommerce KPIs, experimentation, search and SEO, and digital roadmap prioritization.
  • Ability to influence, simplify complex work, and lead change in a fast-paced, matrixed environment.
  • Retail or omnichannel experience preferred.
  • Pre-employment screening includes, but isn’t limited to, motor vehicle and criminal background check.