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Director Conversion Rate Optimization Jobs in Myrtle Beach, SC

Capital Vacations

Revenue Manager

Myrtle Beach, SC · On-site

Load, audit, and maintain rates, packages, and promotions * Ensure pricing, availability, and ... Optimization * Manage performance across OTA, direct, and partner channels * Optimize channel mix ...

Heritage Construction & Development

Be Seen First

Commercial Construction Estimator

Myrtle Beach, SC · On-site

$90K - $120K/yr

Develop and maintain unit cost databases, labor rates, and material pricing benchmarks ... Direct impact on project margins and company profitability * Career growth opportunities into ...

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Director Conversion Rate Optimization information

See Myrtle Beach, SC salary details

$21.1K

$109.4K

$170.5K

How much do director conversion rate optimization jobs pay per year?

As of Sep 2, 2026, the average yearly pay for director conversion rate optimization in Myrtle Beach, SC is $109,368.00, according to ZipRecruiter salary data. Most workers in this role earn between $85,500.00 and $132,700.00 per year, depending on experience, location, and employer.

What does a director of conversion rate optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What are the key skills and qualifications needed to thrive as a director of conversion rate optimization?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

How does the director of conversion rate optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are popular job titles related to Director Conversion Rate Optimization jobs in Myrtle Beach, SC?

For Director Conversion Rate Optimization jobs in Myrtle Beach, SC, the most frequently searched job titles are:

Director Conversion Rate Optimization jobs near you

Director of Sales

Greenleaf Hospitality Group

Myrtle Beach, SC

Full-time

Re-posted 2 days ago

Greenleaf Hospitality Group rating

6.4

Company rating: 6.4 out of 10

Based on 7 frontline employees who took The Breakroom Quiz

Job description

Job Description

JOB SUMMARY

The Director of Sales leads enterprise sales strategy across the Radisson Plaza Hotel, Kalamazoo Event Center, and related business units, driving revenue growth, market share, and long-term customer value. This role serves as a strategic demand generator and cross-functional leader, ensuring a seamless customer journey from initial inquiry through post-event loyalty.

This leader will build and develop a high-performing, data-driven sales team aligned with Greenleaf Hospitality Group's vision to be the Host of Kalamazoo through exceptional hospitality, dining, sports, and entertainment.

ESSENTIAL JOB RESULTS:Revenue & Sales Strategy

  • Drive total revenue across rooms, events, F&B, and ancillary streams

  • Develop and execute sales strategies based on market trends and competitive positioning

  • Identify new revenue opportunities through cross-selling and bundled experiences

  • Partner with Revenue Management on pricing, inventory, and demand strategies

  • Own performance metrics including revenue, ADR, RevPAR, and conversion rates

Market Positioning & Business Development

  • Lead segmentation strategy across corporate, SMERF, sports, association, and social markets

  • Maintain strong awareness of market trends and demand drivers

  • Translate insights into actionable sales plans and account strategies

  • Build partnerships to strengthen market presence and demand generation

Customer Experience & Relationship Management

  • Ensure a seamless, end-to-end customer experience

  • Drive retention and long-term client relationships

  • Align Sales, Event Services, and Operations for consistent execution

  • Foster a culture focused on delivering exceptional guest experiences

Team Leadership & Culture

  • Recruit, develop, and lead a high-performing sales team

  • Establish clear goals, accountability, and performance expectations

  • Coach team members on strategic selling and relationship management

  • Promote a culture of ownership, collaboration, and continuous improvement

Data, Systems & Performance

  • Ensure effective use of CRM systems (e.g., Delphi) for pipeline and reporting

  • Use data and analytics to improve forecasting, conversion, and productivity

  • Monitor trends to inform strategy and decision-making

Cross-Functional Collaboration

  • Partner with Revenue Management, Marketing, Operations, and Finance

  • Align on goals, messaging, and execution across the organization

  • Contribute to enterprise strategy and business planning

Financial Planning & Accountability

  • Lead sales planning, budgeting, and forecasting

  • Monitor performance and adjust strategies as needed

  • Manage expenses in alignment with revenue goals

WHAT YOU NEED FOR THIS POSITION:

  • Bachelor's degree in Hospitality, Business, Sales, or related field preferred

  • 5+ years of progressive sales leadership in hospitality

  • Proven success driving group and event revenue

  • Experience with CRM/PMS systems (e.g., Delphi, Opera)

  • Strategic thinker with strong execution skills

  • Financial and analytical acumen

  • Strong communicator and relationship builder

  • High emotional intelligence and collaborative mindset

  • Results-driven with a sense of urgency and accountability

  • Flexible schedule including evenings, weekends, and holidays

  • Active, on-property and external sales presence

  • Ability to lift up to 40 lbs and remain active for extended periods

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