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Director Conversion Rate Optimization Jobs in Memphis, TN

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Technical Program Manager

Memphis, TN · On-site

$125K - $162K/yr

... conversion, search success rate) Search & AI Strategy Execution • Partner with leadership to ... Optimization • Define, monitor, and improve key search metrics (e.g., search success rate, zero ...

EquipmentShare

Director of Tooling

Memphis, TN · On-site

This role combines strategic leadership, financial management, inventory optimization, vendor ... rates, shrinkage, service levels, margin performance, and return on investment. * Build and ...

EquipmentShare

Director of Tooling

Memphis, TN · On-site

This role combines strategic leadership, financial management, inventory optimization, vendor ... rates, shrinkage, service levels, margin performance, and return on investment. * Build and ...

Signal Security

Director of Operations

Memphis, TN

$70K - $75K/yr

Franchise Owners, Regional Executive Director of Operations Pay rate: $70,000-75,000/yearly ... optimizing productivity on all procedures. The director will be responsible for coordinating ...

Signal of Memphis

Director of Operations

Memphis, TN · On-site

$70K - $75K/yr

Franchise Owners, Regional Executive Director of Operations Pay rate: $70,000-75,000/yearly ... optimizing productivity on all procedures. The director will be responsible for coordinating ...

SpaceXAI

Technical Recruiter

Memphis, TN · On-site

... conversion rates, build more efficient processes, keep stakeholders informed of hiring trends, and monitor hiring pace * Proactively source candidates through creative research, networks, and direct ...

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Showing results 21-40

All JobsConversion Rate Optimization JobsDirector Conversion Rate Optimization JobsDirector Conversion Rate Optimization Jobs in Memphis, TN

Director Conversion Rate Optimization information

See Memphis, TN salary details

$22.8K

$118.1K

$184.1K

How much do director conversion rate optimization jobs pay per year?

As of Aug 23, 2026, the average yearly pay for director conversion rate optimization in Memphis, TN is $118,055.00, according to ZipRecruiter salary data. Most workers in this role earn between $92,300.00 and $143,300.00 per year, depending on experience, location, and employer.

What does a director of conversion rate optimization do?

A Director of Conversion Rate Optimization (CRO) is responsible for developing and overseeing strategies to increase the percentage of website visitors who take a desired action, such as making a purchase or signing up for a newsletter. They lead teams to analyze user behavior, run A/B tests, and implement changes that improve user experience and drive business goals. This role involves close collaboration with marketing, product, and design teams to ensure that all digital touchpoints are optimized for conversions. The Director of CRO also uses data-driven insights to guide decision-making and measure the effectiveness of optimization efforts.

What are the key skills and qualifications needed to thrive as a director of conversion rate optimization?

To thrive as a Director of Conversion Rate Optimization, you need expertise in data analysis, digital marketing strategies, and user experience design, typically supported by a relevant degree and significant experience in CRO roles. Familiarity with A/B testing platforms (like Optimizely or VWO), web analytics tools (such as Google Analytics), and CRO-focused certifications is highly beneficial. Strong leadership, communication, and problem-solving skills help drive cross-functional initiatives and foster team collaboration. These skills are crucial for developing data-driven strategies that maximize website performance and achieve business growth targets.

How does the director of conversion rate optimization typically collaborate with marketing and product teams to drive results?

The Director of Conversion Rate Optimization (CRO) works closely with both marketing and product teams to identify user pain points, implement data-driven strategies, and test hypotheses aimed at improving conversion rates. Regular meetings and cross-functional workshops are common to align on campaign goals, user experience enhancements, and A/B testing roadmaps. This role often acts as a bridge between creative strategists and technical analysts, ensuring that initiatives are both innovative and measurable, and that learnings are shared across teams to maximize impact.

What is the difference between Director Conversion Rate Optimization vs Conversion Analyst?

AspectDirector Conversion Rate OptimizationConversion Analyst
ResponsibilitiesOversees overall CRO strategy, manages teams, and aligns business goalsAnalyzes data, runs tests, and provides insights to optimize conversions
Required SkillsStrategic thinking, leadership, CRO tools, data analysisData analysis, A/B testing, web analytics tools
Work EnvironmentSenior management, cross-department collaborationData-driven, technical, focused on testing and analysis

The main difference is that the Director Conversion Rate Optimization leads the overall CRO strategy and manages teams, while the Conversion Analyst focuses on analyzing data and executing tests. Both roles require analytical skills and familiarity with CRO tools, but the director has a broader strategic and leadership scope.

What are popular job titles related to Director Conversion Rate Optimization jobs in Memphis, TN?

For Director Conversion Rate Optimization jobs in Memphis, TN, the most frequently searched job titles are:

What job categories do people searching Director Conversion Rate Optimization jobs in Memphis, TN look for?

The top searched job categories for Director Conversion Rate Optimization jobs in Memphis, TN are:

What cities near Memphis, TN are hiring for Director Conversion Rate Optimization jobs?

Cities near Memphis, TN with the most Director Conversion Rate Optimization job openings:

Director Conversion Rate Optimization jobs near you
Infographic showing various Director Conversion Rate Optimization job openings in Memphis, TN as of July 2026, with employment types broken down into 100% Full Time. Highlights an 100% Remote job distribution, with an average salary of $118,055 per year, or $56.8 per hour.

Assistant Director of Admissions Operations and CRM Strategy (University)

Baptist Memorial Health Care Corporation

Memphis, TN • On-site

$49K - $62K/yr

Full-time

Re-posted 11 days ago

Baptist Memorial Health Care rating

7.3

Company rating: 7.3 out of 10

Based on 114 frontline employees who took The Breakroom Quiz

306th of 891 rated healthcare providers

Job description

Overview
Position Summary
The Assistant Director of Admissions Operations and CRM Strategy serves as a key leader within Enrollment Management, responsible for the strategic oversight and execution of admissions operations, systems, and data infrastructure. This role ensures the effective use of the university's CRM and related technologies to support the full student lifecycle from prospect through enrollment.
Working in close partnership with Admissions leadership, Information Technology, and campus stakeholders, the Assistant Director drives process optimization, data integrity, and system innovation. This position functions as the primary CRM strategist and operational architect for Admissions, aligning technology, workflows, and communication strategies to support enrollment growth and student success.
Key Responsibilities
Leadership and Operations
    • Serve as a member of the Admissions leadership team, contributing to strategy, planning, and continuous improvement of enrollment operations
    • Provide day-to-day supervision of admissions operations staff, including workload management, performance development, and team culture
    • Establish and maintain a service-oriented, solutions-focused operational environment that supports institutional enrollment goals
    • Lead the development and ongoing refinement of admissions processes to improve efficiency, scalability, and effectiveness
    • Collaborate with Enrollment Management leadership to align operational strategy with institutional priorities

CRM Strategy and System Management
    • Serve as the functional lead and primary strategist for the Admissions CRM, ensuring it is fully leveraged to support recruitment, communication, and enrollment goals
    • Design, implement, and maintain CRM architecture including workflows, communication plans, event management, application processes, and automation
    • Translate recruitment and enrollment strategies into scalable CRM solutions, including drip campaigns, segmentation, and lifecycle communications
    • Continuously evaluate and optimize CRM usage to improve engagement, conversion, and operational efficiency
    • Partner with IT and external vendors to manage system integrations, enhancements, and troubleshooting

Data Integrity and Reporting
    • Ensure the accuracy, consistency, and integrity of admissions data across all systems
    • Develop and maintain reports, dashboards, and queries to support real-time decision-making and long-term planning
    • Analyze enrollment funnel data and provide actionable insights to Admissions leadership
    • Identify trends, gaps, and opportunities within the recruitment process and recommend data-informed solutions
    • Oversee data governance practices within Admissions operations

Process Improvement and Innovation
    • Lead ongoing assessment of admissions workflows, identifying opportunities for automation, simplification, and improved user experience
    • Develop and maintain comprehensive Standard Operating Procedures for all admissions operations functions
    • Manage application cycle preparation, including system updates, testing, and launch readiness
    • Coordinate cross-functional efforts to streamline processes between Admissions, Financial Aid, Registrar, and Marketing

Training and Staff Development
    • Serve as the primary trainer and resource for CRM and admissions systems across the Enrollment Management team
    • Develop training materials, documentation, and onboarding resources for new and existing staff
    • Lead regular training sessions to ensure consistent and effective system usage
    • Promote a culture of continuous learning and adaptability related to technology and operations

Collaboration and Support
    • Work closely with Admissions counselors and leadership to support recruitment initiatives through effective system use and communication strategies
    • Partner with Marketing to ensure alignment between CRM communications and broader messaging strategies
    • Support admissions events and key enrollment initiatives as needed
    • Collaborate with institutional stakeholders to ensure seamless integration of admissions processes across the student experience

Qualifications
Required
    • Bachelor's degree
    • Experience working with a CRM in higher education admissions or enrollment management
    • Demonstrated ability to manage complex systems, workflows, and data processes
    • Strong analytical skills with the ability to translate data into actionable insights
    • Experience training and supporting staff in the use of technology systems

Preferred
    • Master's degree
    • Experience serving as a CRM lead, administrator, or "power user"
    • Experience with system implementation, optimization, or major upgrades
    • Familiarity with enrollment management systems such as Jenzabar, Banner, or similar platforms

Knowledge, Skills, and Abilities
    • Strong strategic thinking with the ability to execute at a high operational level
    • Deep understanding of enrollment funnels, recruitment strategies, and student lifecycle management
    • Ability to manage multiple priorities and projects in a fast-paced environment
    • Excellent communication and collaboration skills across technical and non-technical audiences
    • High attention to detail with a commitment to data accuracy and process consistency
    • Problem-solving mindset with a focus on continuous improvement

What Baptist Memorial Health Care employees say

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About Baptist Memorial

Sourced by ZipRecruiter

Baptist Memorial, based in Memphis, TN, US, is a leading health care organization renowned in the healthcare industry. The company's official website is baptistonline.org which provides a comprehensive view of their services and operations. Baptist Memorial operates a myriad of hospitals, health clinics, and medical facilities providing expert and compassionate care. Founded in 1912, it has a rich legacy of over a hundred years of dedication to its community, offering services which include acute care, diagnostic services, and a broad range of speciality health services fulfilling various patient needs.

Industry

Hospitals

Company size

10,000+ Employees

Headquarters location

Memphis, TN, US

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